Insider Secrets Of Internet Marketing Volumes 5 And 6

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Insider Secrets of Internet Marketing (Volumes 5 And 6)

Author : Mark Hendricks
Publisher :
ISBN 13 : 9781482381887
Total Pages : 294 pages
Book Rating : 4.3/5 (818 download)

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Book Synopsis Insider Secrets of Internet Marketing (Volumes 5 And 6) by : Mark Hendricks

Download or read book Insider Secrets of Internet Marketing (Volumes 5 And 6) written by Mark Hendricks and published by . This book was released on 2013-02-07 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Volumes 5 and 6 of Mark Hendricks' "Insider Secrets of Internet Marketing: Strategies, Tips and Tricks for Online Business Success", you will discover: - What Is The One Key To Look For To Separate The Gurus From The Screw-Yous? - The Fastest Way To Get Traction In Making Money On The Internet, Especially In Something That Has A Sound Future - Needs Or Wants, Which Do You Sell To? - Marketing To The Three Brains - One Is Really Where The Action Is - What Is Something I Can Do To Have An Experience Of Selling Something On The Internet? - What Are Scripts And What Do They Do? - You Need Your Own Domain Name - Using Email To Communicate With People - Email Deliverability - Tracking And Improving - Should You Use Your Own Domain's Email Address Or One Of The Free Account Email Addresses? - How To Use Email Filters On Your Domain - A Few Thoughts About Integrated "All-In-One" Ecommerce Solutions - Email Autoresponder Scripts That Are Installed On Your Domain - Email Deliver Tracking Service - How To Manage Your Email Subscriber Database Easily - What Can You Use For A Shopping Cart? - It's Your Responsibility As The Business Owner - You've Got To Have A Good "BS Meter" - More On Email Deliverability - What Is RSS Publishing? - More Features To Look For In An Autoresponder System - With All The Things You Need To Know, How Do You Just Get On With It? - Getting To Know Your Market Niche With Competitive Espionage - Learn As Much As You Can About Your Market Niche And Who The Players Are - What's The Best HTML Editor To Get? - Video And Screen Capture Software - A Summary Review Of Internet Business Infrastructure - Some Real Life Stories - How To Spot What's Real And What's Not - The Greatest Asset Of Your Business - The Extra Mile - Is Internet Marketing The Only Place You Can Make Money? - How Do You Get Your Traffic? - Is The Quality Of The Traffic Better From The Pay Per Click Or SEO - Which Is Better, What You Say About Yourself Or What Others Say About You? - How Do Blogs Work? - More SEO Tips And Strategies - What Are The Search Engines Trying To Do? - Getting More Traffic With Your Own Newsletter- Using Wordpress And Pinging Too - Using Satellite Sites To Drive Traffic To Your Main Website - Blog Commenting, Good News Or Bad News - Can You Change An HTML Web Site Into A Blog Web Site Using Wordpress? - So Which To Use, HTML Site Or Wordpress Site?- Even More Ways To Get Traffic - How To Setup Redirect Links On Your Domain - A Big Lesson To Learn For Affiliate Marketers - Affiliate Marketing vs Drop Shipping Arrangements - How Long Should Your Guarantee Be - How Important Is Google And Other Advertisers To The Future Profitability Of Web Site Owners? - What?! - Never Make An Offer For People To Sign Up For Your Newsletter - Software For Recording - How Can You Deal With All The Usernames and Passwords? - How About Using Press Releases To Get Traffic? - What's The Seven-Step Process That You Would Follow To Get Online To Make Money Fast? - Getting Resale Rights From People - Writing Letters To Those Who Copy You - Getting The Information Products From A Ghostwriter - Have You Ever Used Private Label Source Code? - Transitioning Your Webhosting From One Level To Another - Watch Out For "Me Too" Marketing - When Marketing A Niche Product, Should You Become A Proficient As Possible With One Traffic Generation Method Such As Google Adwords Before Going To Another Such As E-Mail Advertising? - How To Find Resale Products For Non-Internet Marketing Products - Who Are My Mentors And Influences? - Six Psychological Triggers To Use In Every Ad, Sales Letter, Or Web Site - Case Study: The Six Psychological Triggers Get Your Copy Now.

Internet Secrets

Author : John R. Levine
Publisher : Wiley
ISBN 13 : 9780764532399
Total Pages : 0 pages
Book Rating : 4.5/5 (323 download)

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Book Synopsis Internet Secrets by : John R. Levine

Download or read book Internet Secrets written by John R. Levine and published by Wiley. This book was released on 2000-04-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: With more than 1,000 pages of insider tips and insights on broadband connections, browsers, Web design, and e-commerce, Internet Secrets, 2nd Ed., brings you the tricks of the cybertrade from an expert, best-selling author, John Levine. Completely updated with coverage of all the latest technologies, this comprehensive book is all you need to make the Web work for you. What are its secrets? * Filtering out spam * News about Usenet newsgroups * HTML, XML, and scripting snippets * System fireproofing with firewalls And there's more. The CD-ROM gives you the leading Internet tools and utilities: WS_FTP, WinZip, and Acrobat Reader to name a few. The most comprehensive book on the market, Internet Secrets, 2nd Ed. uncovers the poorly documented features and functions that only Internet pros know.

Amazon Top Seller Secrets

Author : Brad SCHEPP
Publisher : AMACOM Div American Mgmt Assn
ISBN 13 : 0814410464
Total Pages : 322 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Amazon Top Seller Secrets by : Brad SCHEPP

Download or read book Amazon Top Seller Secrets written by Brad SCHEPP and published by AMACOM Div American Mgmt Assn. This book was released on 2009-03-25 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a new phenomenon hitting the world of the Internet marketplace. PowerSellers who have made a fortune on eBay are moving their merchandise over to Amazon. After all, the benefits of selling on Amazon are legion—sellers have found that they can charge more for their merchandise, avoid upfront fees, and deal with less-demanding customers. The opportunities for selling are endless—Amazon now sells products in more than 40 categories and is the web’s number one retailer with more than 81 million customers. As the authors of the popular book eBay PowerSeller Secrets, Debra and Brad Schepp are experts at making big money selling products on the web. Now, in Amazon Top Seller Secrets, they show readers why Amazon is the marketplace that will bring them more cash and more customers. Sellers will discover everything they need to: • navigate the Amazon marketplace • set the right price for merchandise • drive more traffic to their product pages • achieve consistently high feedback ratings • become an Amazon Pro Merchant • open more than one Amazon WebStore • source the best products • and more With this priceless advice, readers can increase their profits and build their business without constraints and without all the hassles.

Digital and Social Media Marketing

Author : Nripendra P. Rana
Publisher : Springer Nature
ISBN 13 : 3030243745
Total Pages : 337 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Traffic Secrets

Author : Russell Brunson
Publisher : Hay House, Inc
ISBN 13 : 1401973736
Total Pages : 353 pages
Book Rating : 4.4/5 (19 download)

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Book Synopsis Traffic Secrets by : Russell Brunson

Download or read book Traffic Secrets written by Russell Brunson and published by Hay House, Inc. This book was released on 2023-07-25 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless book from the $100M entrepreneur and co-founder of the software company ClickFunnels. The biggest problem that most entrepreneurs have isn't creating an amazing product or service; it's getting their future customers to discover that they even exist. Every year, tens of thousands of businesses start and fail because the entrepreneurs don't understand this one essential skill: the art and science of getting traffic (or people) to find you. And that is a tragedy. Traffic Secrets was written to help you get your message out to the world about your products and services. I strongly believe that entrepreneurs are the only people on earth who can actually change the world. It won't happen in government, and I don't think it will happen in schools. It'll happen because of entrepreneurs like you, who are crazy enough to build products and services that will actually change the world. It'll happen because we are crazy enough to risk everything to try and make that dream become a reality. To all the entrepreneurs who fail in their first year of business, what a tragedy it is when the one thing they risked everything for never fully gets to see the light of day. Waiting for people to come to you is not a strategy. Understanding exactly WHO your dream customer is, discovering where they're congregating, and throwing out the hooks that will grab their attention to pull them into your funnels (where you can tell them a story and make them an offer) is the strategy. That's the big secret. Traffic is just people. This book will help you find YOUR people, so you can focus on changing their world with the products and services that you sell.

Make Millions Selling on QVC

Author : Nick Romer
Publisher : John Wiley & Sons
ISBN 13 : 1118039459
Total Pages : 164 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Make Millions Selling on QVC by : Nick Romer

Download or read book Make Millions Selling on QVC written by Nick Romer and published by John Wiley & Sons. This book was released on 2010-12-17 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make Millions Selling on QVC is more than just a guide to getting you and your products in front of millions of potential customers; it’s an inside look at how the largest television retailer in the world operates. The information and advice found throughout these pages will give you a distinct edge in this competitive business and allow you to exceed your professional expectations and enjoy the success you deserve.

American Book Publishing Record

Author :
Publisher :
ISBN 13 :
Total Pages : 838 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis American Book Publishing Record by :

Download or read book American Book Publishing Record written by and published by . This book was released on 2003 with total page 838 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Complete Guide to Becoming a Successful Mortgage Broker

Author : Patricia Hughes
Publisher : Atlantic Publishing Company
ISBN 13 : 1601381301
Total Pages : 290 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis The Complete Guide to Becoming a Successful Mortgage Broker by : Patricia Hughes

Download or read book The Complete Guide to Becoming a Successful Mortgage Broker written by Patricia Hughes and published by Atlantic Publishing Company. This book was released on 2008 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: A reliable mortgage broker is in constant demand and never short on business in any economic condition. According to the U.S. Department of Labor, the average income of mortgage brokers is $43,210. The mortgage brokering business is one of the fastest growing occupations in America today, yet the financial success rate for these new brokers is dismal. It is estimated that less than 30 percent of new mortgage brokers ever become financially successful. Virtually all mortgage brokers are paid strictly on commission, so there is little motivation for the company to help you succeed. You need the proper training to be prepared. This new book will provide you with a road map to financial success. You will learn how NOT to make the big mistakes most new brokers make, how to put a loan package together, how to find borrowers, how and what to charge, how to guarantee your fee, how to make buyers and sellers happy, and how to quickly and easily locate the best deals for your customers. Additionally, this book provides you with information on licensing and exam fees, the expenses of doing business, your vehicle and insurance coverage, sales techniques, simple methods to get hundreds of referrals, software programs that make running your business effortless, the private mortgage segment, the commercial market, secrets to using the Internet, realtors, online tools and ideas, mortgage technology tips, Internet leads, building partnerships, and much more. We also spent thousands of hours interviewing, e-mailing, and communicating with hundreds of todays most successful mortgage brokers. This book is a compilation of their secrets and proven, successful ideas. If you are interested in learning hundreds of hints, tricks, and secrets on how to earn a high, consistent income as a broker, this book is for you. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president's garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

The CERT Guide to Insider Threats

Author : Dawn M. Cappelli
Publisher : Addison-Wesley
ISBN 13 : 013290604X
Total Pages : 431 pages
Book Rating : 4.1/5 (329 download)

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Book Synopsis The CERT Guide to Insider Threats by : Dawn M. Cappelli

Download or read book The CERT Guide to Insider Threats written by Dawn M. Cappelli and published by Addison-Wesley. This book was released on 2012-01-20 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since 2001, the CERT® Insider Threat Center at Carnegie Mellon University’s Software Engineering Institute (SEI) has collected and analyzed information about more than seven hundred insider cyber crimes, ranging from national security espionage to theft of trade secrets. The CERT® Guide to Insider Threats describes CERT’s findings in practical terms, offering specific guidance and countermeasures that can be immediately applied by executives, managers, security officers, and operational staff within any private, government, or military organization. The authors systematically address attacks by all types of malicious insiders, including current and former employees, contractors, business partners, outsourcers, and even cloud-computing vendors. They cover all major types of insider cyber crime: IT sabotage, intellectual property theft, and fraud. For each, they present a crime profile describing how the crime tends to evolve over time, as well as motivations, attack methods, organizational issues, and precursor warnings that could have helped the organization prevent the incident or detect it earlier. Beyond identifying crucial patterns of suspicious behavior, the authors present concrete defensive measures for protecting both systems and data. This book also conveys the big picture of the insider threat problem over time: the complex interactions and unintended consequences of existing policies, practices, technology, insider mindsets, and organizational culture. Most important, it offers actionable recommendations for the entire organization, from executive management and board members to IT, data owners, HR, and legal departments. With this book, you will find out how to Identify hidden signs of insider IT sabotage, theft of sensitive information, and fraud Recognize insider threats throughout the software development life cycle Use advanced threat controls to resist attacks by both technical and nontechnical insiders Increase the effectiveness of existing technical security tools by enhancing rules, configurations, and associated business processes Prepare for unusual insider attacks, including attacks linked to organized crime or the Internet underground By implementing this book’s security practices, you will be incorporating protection mechanisms designed to resist the vast majority of malicious insider attacks.

Profit from Legal Insider Trading

Author : Jonathan Moreland
Publisher : Dearborn Trade
ISBN 13 :
Total Pages : 228 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Profit from Legal Insider Trading by : Jonathan Moreland

Download or read book Profit from Legal Insider Trading written by Jonathan Moreland and published by Dearborn Trade. This book was released on 2000 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Insider expert Jonathan Moreland tells readers exactly what insider information is, where to find it, and how to use it. In these pages, he covers how to analyze insider purchases and sales; the difference between legal and illegal insider trading; special screens of insider data for use with specific investment approaches; and where to find the cheapest and best insider data.

eBay PowerSeller Secrets, 2E

Author : Brad Schepp
Publisher : McGraw Hill Professional
ISBN 13 : 0071762485
Total Pages : 417 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis eBay PowerSeller Secrets, 2E by : Brad Schepp

Download or read book eBay PowerSeller Secrets, 2E written by Brad Schepp and published by McGraw Hill Professional. This book was released on 2007-12-12 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: Join the ranks of top eBay sellers with even more insider tips! Are you ready to take your eBay selling to the next level? This beyond-the-basics guide reveals the trade secrets that have propelled the savviest entrepreneurs into eBay PowerSellers. Now it's your turn to start earning up to $150,000 per month through your eBay business! The Second Edition of eBay PowerSeller Secrets is packed with up-to-date guidance in effectively running a eBay store, selling and shipping internationally, finding little-known sources for products, advertising your wares, managing inventory, collecting payments, keeping records, and much more. [Sidebar] NEW! Covers eBay Express, eBay's Marketplace Research reports, ProStores, Skype, eMail Marketing, and even selling through Amazon and your own website. Plus, checklists to help you stay on track! Learn from hundreds of PowerSellers just what it takes to succeed on eBay: Determine what sells best on eBay, when it sells, and why Develop listings that create high traffic and product demand Handle end-of-sale payments and protect yourself from fraud and loss Manage listings, inventories, and communications Track incidentals, deductions, expenses, and other tax-related items Automate to ease processes such as creating and posting listings, managing feedback, e-mail, and shipping Use Blogs and eBay Guides and Reviews to drive traffic to your listings Make big money through eBay's Affiliates program

The Content Code

Author : Mark W. Schaefer
Publisher : Mark W.\Schaefer
ISBN 13 : 9780692372333
Total Pages : 0 pages
Book Rating : 4.3/5 (723 download)

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Book Synopsis The Content Code by : Mark W. Schaefer

Download or read book The Content Code written by Mark W. Schaefer and published by Mark W.\Schaefer. This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Mark W. Schaefer...has delivered a path-finding book exploring the six factors that will help you through the overwhelming wall of information density to win at marketing now..beyond content, beyond social media, beyond web traffic and search engine optimization. The Content Code starts where your current marketing plan ends, and provides the launch code for next-level marketing success. Unlock your business value, unleash your audience, and uncover the six digital strategies of The Content Code"--

The Song Machine: Inside the Hit Factory

Author : John Seabrook
Publisher : W. W. Norton & Company
ISBN 13 : 0393241939
Total Pages : 292 pages
Book Rating : 4.3/5 (932 download)

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Book Synopsis The Song Machine: Inside the Hit Factory by : John Seabrook

Download or read book The Song Machine: Inside the Hit Factory written by John Seabrook and published by W. W. Norton & Company. This book was released on 2015-10-05 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: "An utterly satisfying examination of the business of popular music." —Nathaniel Rich, The Atlantic There’s a reason today’s ubiquitous pop hits are so hard to ignore—they’re designed that way. The Song Machine goes behind the scenes to offer an insider’s look at the global hit factories manufacturing the songs that have everyone hooked. Full of vivid, unexpected characters—alongside industry heavy-hitters like Katy Perry, Rihanna, Max Martin, and Ester Dean—this fascinating journey into the strange world of pop music reveals how a new approach to crafting smash hits is transforming marketing, technology, and even listeners’ brains. You’ll never think about music the same way again. A Wall Street Journal Best Business Book

The American Senate

Author : Neil MacNeil
Publisher : Oxford University Press
ISBN 13 : 0199339570
Total Pages : 470 pages
Book Rating : 4.1/5 (993 download)

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Book Synopsis The American Senate by : Neil MacNeil

Download or read book The American Senate written by Neil MacNeil and published by Oxford University Press. This book was released on 2013-05-31 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Society for History in the Federal Government's George Pendleton Prize for 2013 The United States Senate has fallen on hard times. Once known as the greatest deliberative body in the world, it now has a reputation as a partisan, dysfunctional chamber. What happened to the house that forged American history's great compromises? In this groundbreaking work, a distinguished journalist and an eminent historian provide an insider's history of the United States Senate. Richard A. Baker, historian emeritus of the Senate, and Neil MacNeil, former chief congressional correspondent for Time magazine, integrate nearly a century of combined experience on Capitol Hill with deep research and state-of-the-art scholarship. They explore the Senate's historical evolution with one eye on persistent structural pressures and the other on recent transformations. Here, for example, are the Senate's struggles with the presidency--from George Washington's first, disastrous visit to the chamber on August 22, 1789, through now-forgotten conflicts with Presidents Garfield and Cleveland, to current war powers disputes. The authors also explore the Senate's potent investigative power, and show how it began with an inquiry into John Brown's raid on Harpers Ferry in 1859. It took flight with committees on the conduct of the Civil War, Reconstruction, and World War II; and it gained a high profile with Joseph McCarthy's rampage against communism, Estes Kefauver's organized-crime hearings (the first to be broadcast), and its Watergate investigation. Within the book are surprises as well. For example, the office of majority leader first acquired real power in 1952--not with Lyndon Johnson, but with Republican Robert Taft. Johnson accelerated the trend, tampering with the sacred principle of seniority in order to control issues such as committee assignments. Rampant filibustering, the authors find, was the ironic result of the passage of 1960s civil rights legislation. No longer stigmatized as a white-supremacist tool, its use became routine, especially as the Senate became more partisan in the 1970s. Thoughtful and incisive, The American Senate: An Insider's History transforms our understanding of Congress's upper house.

Inside Jobs

Author : Joe Payne
Publisher : Simon and Schuster
ISBN 13 : 1510764496
Total Pages : 191 pages
Book Rating : 4.5/5 (17 download)

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Book Synopsis Inside Jobs by : Joe Payne

Download or read book Inside Jobs written by Joe Payne and published by Simon and Schuster. This book was released on 2020-09-29 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: From data security company Code42, Inside Jobs offers companies of all sizes a new way to secure today’s collaborative cultures—one that works without compromising sensitive company data or slowing business down. Authors Joe Payne, Jadee Hanson, and Mark Wojtasiak, seasoned veterans in the cybersecurity space, provide a top-down and bottom-up picture of the rewards and perils involved in running and securing organizations focused on rapid, iterative, and collaborative innovation. Modern day data security can no longer be accomplished by “Big Brother” forms of monitoring or traditional prevention solutions that rely solely on classification and blocking systems. These technologies frustrate employees, impede collaboration, and force productivity work-arounds that risk the very data you need to secure. They provide the illusion that your trade secrets, customer lists, patents, and other intellectual property are protected. That couldn’t be farther from the truth, as insider threats continue to grow. These include: Well-intentioned employees inadvertently sharing proprietary data Departing employees taking your trade secrets with them to the competition A high-risk employee moving source code to an unsanctioned cloud service What’s the solution? It’s not the hunt for hooded, malicious wrongdoers that you might expect. The new world of data security is built on security acting as an ally versus an adversary. It assumes positive intent, creates organizational transparency, establishes acceptable data use policies, increases security awareness, and provides ongoing training. Whether you are a CEO, CIO, CISO, CHRO, general counsel, or business leader, this book will help you understand the important role you have to play in securing the collaborative cultures of the future.

Books Out Loud

Author :
Publisher :
ISBN 13 :
Total Pages : 3214 pages
Book Rating : 4.4/5 (91 download)

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Book Synopsis Books Out Loud by :

Download or read book Books Out Loud written by and published by . This book was released on 2007 with total page 3214 pages. Available in PDF, EPUB and Kindle. Book excerpt:

WordPress Search Engine Optimization

Author : Michael David
Publisher : Packt Publishing Ltd
ISBN 13 : 1785887807
Total Pages : 318 pages
Book Rating : 4.7/5 (858 download)

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Book Synopsis WordPress Search Engine Optimization by : Michael David

Download or read book WordPress Search Engine Optimization written by Michael David and published by Packt Publishing Ltd. This book was released on 2015-10-28 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete guide to dominating search engines with your WordPress site About This Book Everything you need to get your WordPress site to the top of search engines and bring thousands of new customers to your blog or business Learn everything from keyword research and link building to customer conversions, in this complete guide Packed with real-word examples to help get your site noticed on Google, Yahoo, and Bing Who This Book Is For This book is for anyone who runs any of the over 90,000,000 WordPress installations throughout the world. If you can login to your WordPress website, you can implement most of the tips in this book without any coding experience. What You Will Learn The elements that search engines use to rank websites—and how to optimize your site for premium placement Harness social media sites to extend the reach of your site and gain more visitors Discover the high-volume, high-value search phrases that customers use when searching for your products or services Avoid dangerous black-hat optimization techniques and the people who advocate and purvey them Build high-quality, high-value links from other websites to raise your rankings in search engines Create optimized and engaging content that both search engines and readers will love Avoid common SEO mistakes that can get your site penalized by search engines In Detail WordPress is a powerful platform for creating feature-rich and attractive websites but, with a little extra tweaking and effort, your WordPress site can dominate search engines and bring thousands of new customers to your business. WordPress Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results. You'll take your WordPress site to the next level; you'll brush aside even the stiffest competition with the advanced tutorials in this book. Style and approach This is a practical, hands-on book based around sound SEO techniques specifically applied to WordPress. Each chapter starts with a brief overview of the important concepts then quickly moves into practical step-by-step actions you can take immediately. Throughout the book, you'll get clear instructions and detailed screenshots, so you can see exactly what to do each step of the way.