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Innovative Product Packaging How Can Packagings Contribute To The Business Process Marketing And Profit
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Book Synopsis Innovative product packaging. How can packagings contribute to the business process, marketing and profit? by : Shruti Choudhary
Download or read book Innovative product packaging. How can packagings contribute to the business process, marketing and profit? written by Shruti Choudhary and published by GRIN Verlag. This book was released on 2019-05-23 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Doctoral Thesis / Dissertation from the year 2015 in the subject Business economics - Offline Marketing and Online Marketing, grade: A, Sir Padampat Singhania University (Singhania university), course: management, language: English, abstract: The present study aims to know the role of innovative packaging in today’s world. There are still many hurdles which hinder the growth of packaging. To overcome this problem this thesis focuses on various strategies that the companies should follow. This study serves to inform the companies that there are still many gaps in proper packaging. On the other hand, the thesis focuses on various other aspects of packaging like innovative packaging trend, customer’s preference regarding or specific packaging materials. The purposes of packaging are protection, suspicion, information and conveniences. Innovative packaging not only conserves the food quality but also meaningfully contributes to a business process. Innovative packaging also have secondary functions such as marketing and sales blurb, on the other hand the main job of food packaging is to gain safeguarding and safe supply of food product until consumption. During allocation, the quality of food may deteriorate biologically, chemically and physically. Therefore, a noble and innovative packaging donate to extend the shelf life and preserves the quality of the product. Second it was found that now companies uses packaging as a promotional tool, it become a very significant factor of decision making, new advance technologies are used and implemented by the companies to gain competitive advantage and reduce cost as well as researcher study the attitude and preference level of customer and find the deficiency in existing system so that it help companies to generate more profits. A survey method was employed and the data was drawn from customers, retailers and company executives who were belong to Delhi and Haryana. Data collected from the 730 questionnaires that were distributed, in which 500 responses gained from customer 250 from retailers and 30 from company executives. This study provides recommendation to the companies to improve their current packaging strategies and overcome the gap of customer and retailer preferences. Limitations and recommendation is discussed so that future research can take it into consideration.
Book Synopsis The Curious Science of Modern Marketing Management by : Dr.M.G.Bhaskar
Download or read book The Curious Science of Modern Marketing Management written by Dr.M.G.Bhaskar and published by Archers & Elevators Publishing House. This book was released on with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Sales Management written by and published by . This book was released on 1942 with total page 766 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Packages written by and published by . This book was released on 1921 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis International Management by : Peter Stanwick
Download or read book International Management written by Peter Stanwick and published by Edward Elgar Publishing. This book was released on 2020-01-31 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Management: A Stakeholder Approach applies a practical, engaging and real time approach to the evolving topics related to International Management. In thirteen chapters, the authors discuss the complexities managers must address when making decisions in a global marketplace, including the complexity of globalization; the external global environment; ethics and social responsibility; culture; communication; entry strategies; global strategies; management decision making; motivation; leadership and organizational change; and human resources.
Download or read book Computerworld written by and published by . This book was released on 1993-12-13 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.
Download or read book American Miller written by and published by . This book was released on 1925 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Entrepreneurial New Venture Skills by : David C. Kimball
Download or read book Entrepreneurial New Venture Skills written by David C. Kimball and published by Routledge. This book was released on 2014-07-17 with total page 485 pages. Available in PDF, EPUB and Kindle. Book excerpt: As business schools expand their entrepreneurship programs and organizations seek people with entrepreneurial skills, it has become clear that the skills and mindset of an entrepreneur are highly valued in all business contexts. This latest edition of Entrepreneurial New Venture Skills continues to focus on helping students develop entrepreneurial skills, whether they seek to become entrepreneurs or employees. Focusing on the entrepreneurial start-up process, the third edition of Entrepreneurial New Venture Skills takes the reader through the steps of selecting, planning, financing, and controlling the new venture. The authors cover multiple forms of new ventures, as well as ways to utilize entrepreneurial skills in other contexts, encouraging students to engage with the material and apply it to their lives in ways that make sense for them. Skill development features include: Entrepreneurial profiles of small business owners Personal applications for students to apply questions to their new venture or a current business Global and domestic cases Elevator pitch assignments, which put students in the venture capitalist position Application exercises and situations covering specific text concepts Business plan prompts to help students construct a business plan over the course of a semester Featuring pedagogical tools like review questions and learning outcomes, and a full companion website that expands upon skill development and offers instructor resources, the third edition of Entrepreneurial New Venture Skills is the perfect resource for instructors and students of entrepreneurship.
Book Synopsis Methods for Developing New Food Products by : Fadi Aramouni
Download or read book Methods for Developing New Food Products written by Fadi Aramouni and published by DEStech Publications, Inc. This book was released on 2014-08-22 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains the basics of food technology and new product development from initial planning through formulation, market research, manufacturing and product launchCarefully outlined test protocols plus quantified sensory, financial and feasibility analysisRecaps key technical concepts across the entire food science curriculum Developed as a comprehensive guide to how food products are planned, budgeted, manufactured and launched, this original textbook forms a cohesive introduction to all phases of food product development. A unique feature of the book is that it reviews the main concepts of food chemistry, ingredient functionality, additives, processing, quality control, safety, package labeling and more-—virtually the entire food technology curriculum. With this specialized information as context, the book spells out the procedures needed to formulate, cost-justify and test market safe and profitable new products that meet regulatory guidelines and consumer expectations. The technical exposition is highlighted by case studies of novel food items introduced by U.S. companies. Syllabus-ready and furnished with back-of-chapter questions and projects, the volume is highly suited for university courses, including the capstone, as well as in-house and team training short courses in industry.
Download or read book The Rural New-Yorker written by and published by . This book was released on 1926 with total page 988 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Managing Strategic Design by : Ray Holland
Download or read book Managing Strategic Design written by Ray Holland and published by Bloomsbury Publishing. This book was released on 2014-11-20 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: This core textbook emphasizes the power of design management to drive corporate strategic goals, showing how design strategies can be thoughtfully formulated and managed to improve the performance of organizations. Taking an engaging and accessible approach, this book will help design students and graduates to apply new concepts of design management in their works and to use design strategically to achieve organizational visions and targets. Throughout the book's tripartite structure – comprising an introduction to the topic, followed by sections on how strategic design can be used to support key businesses functions and how it can be used to push organisations forward – a strong link is made between design and marketing and the delivery of design-led branding. This textbook is essential for upper level undergraduate and postgraduate students studying design management on art and design degrees. It also caters for practitioners and specialist elective modules offered on business and management, and marketing and entrepreneurship courses in business schools.
Book Synopsis Managerial Accounting by : James Jiambalvo
Download or read book Managerial Accounting written by James Jiambalvo and published by John Wiley & Sons. This book was released on 2019-10-15 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book is intended to drive home the fundamental ideas of managerial accounting and motivate students to actually want to study the subject. As you will see, the text has a number of unique features that help accomplish these goals. Based on my teaching experience and from what we have heard from professors using the previous editions, we believe students and professors want a textbook that: Recognizes that most students will become managers, not accountants Focuses attention on decision making Stresses the fact that "You Get What You Measure" Motivates students to learn managerial accounting by connecting concepts and techniques to the real world Recognizes the importance of service businesses Is clear, concise and current"
Book Synopsis IT Services Business Management by : DUBEY SANJIVA SHANKAR
Download or read book IT Services Business Management written by DUBEY SANJIVA SHANKAR and published by PHI Learning Pvt. Ltd.. This book was released on 2012-02-11 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: In IT Services, the businesses are managed with a customer-centric approach. This book, through various concepts, processes and stages, explores the need and framework of IT Services business, and how they are managed to deliver services par excellence. The book comprehensively explains how ITSE (IT Services Enterprises) strategies are analyzed and formulated with the help of three-dimensional cube—customer-centricity, niche vs. end-to-end offering and disruptive innovation vs. gradual innovation. The book further teaches that a good marketing must start with an integrative vision of the ITS Enterprise, and reveals how a customer plays a dominant role in co-creating IT Services. It also details on the various stages of sales cycle called Sales funnel, and how the sales team manages the sales opportunity’s progress. The concluding chapters discuss the aspects needed for the survival and growth of the ITSE firms; the factors that propel growth—Demand, Quality of the business environment and Supply response of an enterprise. It also shows how the future of the IT Services depend on the combination of—Business environment, Information and Communication Technology (ICT) trends, IT Services business model trends and IT governance trends. The book is well-supported with the diagrams and illustrations to explain the concepts clearly. The Review Questions are also incorporated to analyze the students’ learning skills. The book is intended for the postgraduate students of business administration, MCA and MSc (IT). Besides, the book will also be beneficial for the IT Services executives and managers.
Download or read book Farmer Cooperatives written by and published by . This book was released on 1989 with total page 598 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Technical Sourcebook for Apparel Designers by : Jaeil Lee
Download or read book Technical Sourcebook for Apparel Designers written by Jaeil Lee and published by Bloomsbury Publishing USA. This book was released on 2018-09-06 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book is excellent for training future tech designers on how to develop the tech pack." Tameka Ellington, Kent State University, US Learn technical design processes and industry standards, such as ASTM and ISO, for apparel production and manufacturing practices. With more than 1,100 images and technical packages for 12 apparel products, the book explains topics like fabric selection, finding seasonal fashion trends, garment construction, and fit evaluation, all so you can cost-effectively meet consumer needs. You'll learn about product categories including women's wear, menswear, and knitwear, as well as how to create a cost sheet and manage product data, to help you develop specification sheets and technical packages for specific markets.
Download or read book Skinner Packing House News written by and published by . This book was released on 1924 with total page 990 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Drug and Biological Development by : Ronald Evens
Download or read book Drug and Biological Development written by Ronald Evens and published by Springer Science & Business Media. This book was released on 2007-08-18 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a complete discussion of product development in the pharmaceutical and biotechnology industries from discovery, to product launch, through life cycle management. The book is organized for optimal usefulness in the education and training of health care professionals (MD, PharmD, PhD), at universities. The format is a set of figures, tables and lists, along with detailed narrative descriptions, including real-life examples, illustrations, controversies in industry, and references. The editors and authors of the book are industry and research experts in a variety of disciplines.
