The Innovator's DNA

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Author :
Publisher : Harvard Business Press
ISBN 13 : 142214271X
Total Pages : 272 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Innovator's DNA by : Jeff Dyer

Download or read book The Innovator's DNA written by Jeff Dyer and published by Harvard Business Press. This book was released on 2011-07-12 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new classic, cited by leaders and media around the globe as a highly recommended read for anyone interested in innovation. In The Innovator’s DNA, authors Jeffrey Dyer, Hal Gregersen, and bestselling author Clayton Christensen (The Innovator’s Dilemma, The Innovator’s Solution, How Will You Measure Your Life?) build on what we know about disruptive innovation to show how individuals can develop the skills necessary to move progressively from idea to impact. By identifying behaviors of the world’s best innovators—from leaders at Amazon and Apple to those at Google, Skype, and Virgin Group—the authors outline five discovery skills that distinguish innovative entrepreneurs and executives from ordinary managers: Associating, Questioning, Observing, Networking, and Experimenting. Once you master these competencies (the authors provide a self-assessment for rating your own innovator’s DNA), the authors explain how to generate ideas, collaborate to implement them, and build innovation skills throughout the organization to result in a competitive edge. This innovation advantage will translate into a premium in your company’s stock price—an innovation premium—which is possible only by building the code for innovation right into your organization’s people, processes, and guiding philosophies. Practical and provocative, The Innovator’s DNA is an essential resource for individuals and teams who want to strengthen their innovative prowess.

Creative Construction

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Author :
Publisher : PublicAffairs
ISBN 13 : 1610398769
Total Pages : 288 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Creative Construction by : Gary P. Pisano

Download or read book Creative Construction written by Gary P. Pisano and published by PublicAffairs. This book was released on 2019-01-15 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This myth-busting book shows large companies can construct a strategy, system, and culture of innovation that creates sustained growth. Every company wants to grow, and the most proven way is through innovation. The conventional wisdom is that only disruptive, nimble startups can innovate; once a business gets bigger and more complex corporate arteriosclerosis sets in. Gary Pisano's remarkable research conducted over three decades, and his extraordinary on-the ground experience with big companies and fast-growing ones that have moved beyond the start-up stage, provides new thinking about how the scale of bigger companies can be leveraged for advantage in innovation. He begins with the simply reality that bigger companies are, well, different. Demanding that they "be like Uber" is no more realistic than commanding your dog to speak French. Bigger companies are complex. They need to sustain revenue streams from existing businesses, and deal with Wall Street's demands. These organizations require a different set of management practices and approaches--a discipline focused on the strategies, systems and culture for taking their companies to the next level. Big can be beautiful, but it requires creative construction by leaders to avoid the creative destruction that is all-too-often the fate of too many.

The Innovator's Method

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Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1625271476
Total Pages : 281 pages
Book Rating : 4.6/5 (252 download)

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Book Synopsis The Innovator's Method by : Nathan Furr

Download or read book The Innovator's Method written by Nathan Furr and published by Harvard Business Review Press. This book was released on 2014-08-19 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you ever come up with an idea for a new product or service but didn’t take any action because you thought it would be too risky? Or at work, have you had what you thought could be a big idea for your company—perhaps changing the way you develop or distribute a product, provide customer service, or hire and train your employees? If you have, but you haven’t known how to take the next step, you need to understand what the authors call the innovator’s method—a set of tools emerging from lean start-up, design thinking, and agile software development that are revolutionizing how new ideas are created, refined, and brought to market. To date these tools have helped entrepreneurs, designers, and software developers manage uncertainty—through cheap and rapid experiments that systematically lower failure rates and risk. But many managers and leaders struggle to apply these powerful tools within their organizations, as they often run counter to traditional managerial thinking and practice. Authors Nathan Furr and Jeff Dyer wrote this book to address that very problem. Following the breakout success of The Innovator’s DNA—which Dyer wrote with Hal Gregersen and bestselling author Clay Christensen to provide a framework for generating ideas—this book shows how to make those ideas actually happen, to commercialize them for success. Based on their research inside corporations and successful start-ups, Furr and Dyer developed the innovator’s method, an end-to-end process for creating, refining, and bringing ideas to market. They show when and how to apply the tools of their method, how to adapt them to your business, and how to answer commonly asked questions about the method itself, including: How do we know if this idea is worth pursuing? Have we found the right solution? What is the best business model for this new offering? This book focuses on the “how”—how to test, how to validate, and how to commercialize ideas with the lean, design, and agile techniques successful start-ups use. Whether you’re launching a start-up, leading an established one, or simply working to get a new product off the ground in an existing company, this book is for you.

Innovation in Dna

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Author :
Publisher : Xlibris Corporation
ISBN 13 : 1483691292
Total Pages : 69 pages
Book Rating : 4.4/5 (836 download)

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Book Synopsis Innovation in Dna by : Jackson Mutebi

Download or read book Innovation in Dna written by Jackson Mutebi and published by Xlibris Corporation. This book was released on 2013-09-13 with total page 69 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation is the creation of new products, services, processes through re-thinking new ways of doing things by discovering areas of weakness and challenging the current status quo of systems, business, and company departments through step by step processes in order to achieve the final products, services or systems. The book is a guide line in opening all your inner innovative talent, yet hidden talents in your innovation DNA and inner wealth which will create uniqueness and a competitive advantage over competitors. I recommend all those reading this book, with an entrepreneurial spirit to put all the concepts into their daily life to unlock their innovative DNA and optimize those hidden talents, bringing them to the forefront to achieve common success. The hidden talent calls for the 10 STEPs SMART INNOVATION CYCLE 1. Innovation in your DNA 2. Smart thinking 3. Smart empowerment 4. Smart environment 5. Smart self-development, smart self-esteem courage, smart guts 6. Smart time management 7. Smart financial Outlook 8. Smart can do game changer 9. Smart communication /Smart networking (team ) 10. Smart innovation cycle score board Smart thinking entails thinking outside the box with a changed mind set focusing on new opportunities and challenges. It encourages brain storming, creative thinking into new innovative ideas that will create value and difference to the existing business model. This will bathe new top line flow of ideas and better ways of doing things, with positive stead mind set for high bottom line

Enhancing Learning Design for Innovative Teaching in Higher Education

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Author :
Publisher : IGI Global
ISBN 13 : 1799829456
Total Pages : 400 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Enhancing Learning Design for Innovative Teaching in Higher Education by : Palahicky, Sophia

Download or read book Enhancing Learning Design for Innovative Teaching in Higher Education written by Palahicky, Sophia and published by IGI Global. This book was released on 2020-03-13 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The higher education landscape is embracing the call to be innovative, yet scholars have not clearly defined what it means to innovate. Innovation is not limited to the use and adoption of educational technologies, and it encompasses a broad array of elements that must be considered if we are to truly aspire toward innovative teaching in higher education. Enhancing Learning Design for Innovative Teaching in Higher Education is a critical scholarly publication that examines how instructional systems design, instructional design, educational technologies, curriculum design, and program design impact innovation and innovative teaching in higher education. The book offers definitions of innovative teaching and examines critical intersections to achieve innovation and innovative teaching in post-secondary environments. Highlighting a wide range of topics such as program mapping and learning design, this book is essential for academicians, administrators, professionals, curriculum developers, instructional designers, K-12 teachers, educational technologists, researchers, and students.

Built to Innovate: Essential Practices to Wire Innovation into Your Company’s DNA

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 1260462706
Total Pages : 289 pages
Book Rating : 4.2/5 (64 download)

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Book Synopsis Built to Innovate: Essential Practices to Wire Innovation into Your Company’s DNA by : Ben M. Bensaou

Download or read book Built to Innovate: Essential Practices to Wire Innovation into Your Company’s DNA written by Ben M. Bensaou and published by McGraw Hill Professional. This book was released on 2021-09-14 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Thinkers50 Best New Management Book for 2022 Launch your company to the top of its industry by driving and leveraging continuous innovation throughout your organization It’s no secret that continuous innovation is the key to seizing and maintaining the competitive edge in today’s increasingly challenging business environment. Unfortunately, the process for achieving this holy grail of business has been a mystery—until now. Built to Innovate delivers a proven system for building relentless innovation into your company’s DNA. Professor and former Dean of Executive Education at INSEAD and business innovation thought leader Ben M. Bensaou explores the essential practices of many of the world’s most innovative organizations―including BASF, AkzoNobel, Sabanci Group, Recruit Holdings, Ecocem, Starwood Hotels, Domino’s Pizza, Bayer, Marvel Studios, Allianz, and Fiskars―and demonstrates how you can leverage them in your own company. This practical guide shows how to: Build your execution and innovating engines Master the innovating perspective Launch the three processes of innovating Engage everyone in innovating Generate ideas from the front lines Empower coaches Create a culture of innovating Catalyze the innovating process Keep the ideas flowing You’ll learn how to drive innovating in product design and creative use of technology―as well as business activities, such as business model redesign, customer service, distribution, finance, talent development, and sales. The big question on the mind of every business leader today is: What can I do to create extra value for my company and the customers we serve? Built to Innovate provides everything you need to transform your organization into an innovating engine that continually produces new products and processes to generate enormous new value for you and for the customers you serve.

The Innovative University

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118091256
Total Pages : 287 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis The Innovative University by : Clayton M. Christensen

Download or read book The Innovative University written by Clayton M. Christensen and published by John Wiley & Sons. This book was released on 2011-06-24 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Innovative University illustrates how higher education can respond to the forces of disruptive innovation , and offers a nuanced and hopeful analysis of where the traditional university and its traditions have come from and how it needs to change for the future. Through an examination of Harvard and BYU-Idaho as well as other stories of innovation in higher education, Clayton Christensen and Henry Eyring decipher how universities can find innovative, less costly ways of performing their uniquely valuable functions. Offers new ways forward to deal with curriculum, faculty issues, enrollment, retention, graduation rates, campus facility usage, and a host of other urgent issues in higher education Discusses a strategic model to ensure economic vitality at the traditional university Contains novel insights into the kind of change that is necessary to move institutions of higher education forward in innovative ways This book uncovers how the traditional university survives by breaking with tradition, but thrives by building on what it's done best.

Innovation Capital

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1633696537
Total Pages : 276 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Innovation Capital by : Jeff Dyer

Download or read book Innovation Capital written by Jeff Dyer and published by Harvard Business Press. This book was released on 2019-05-14 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn from the Best Great leaders of innovation know that creativity is not enough. They succeed not only on the basis of their ideas, but because they have the vision, reputation, and networks to win the backing needed to commercialize them. It turns out that this quality--called "innovation capital"--is measurably more important for innovation than just being creative. The authors have spent decades studying how people get great ideas (the subject of The Innovator's DNA) and how people test and develop those ideas (explored in The Innovator's Method). Now they share what they've learned from a multipronged research program designed to determine how people compete for, and obtain, resources to launch new ideas: How you can build a personal reputation for innovation What techniques you can use to amplify your innovation capital How you can garner attention for your ideas and projects and persuade audiences to support them What it means to provide visionary leadership and how you can achieve it Featuring interviews with the superstars of innovation--individuals like Jeff Bezos (Amazon), Elon Musk (Tesla), Marc Benioff (Salesforce), Indra Nooyi (PepsiCo), and Shantanu Narayen (Adobe)--this book will help you position yourself and your ideas to compete for attention and resources so that you can launch innovations with impact.

DNA Technology in Forensic Science

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Author :
Publisher : National Academies Press
ISBN 13 : 0309045878
Total Pages : 199 pages
Book Rating : 4.3/5 (9 download)

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Book Synopsis DNA Technology in Forensic Science by : National Research Council

Download or read book DNA Technology in Forensic Science written by National Research Council and published by National Academies Press. This book was released on 1992-02-01 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Matching DNA samples from crime scenes and suspects is rapidly becoming a key source of evidence for use in our justice system. DNA Technology in Forensic Science offers recommendations for resolving crucial questions that are emerging as DNA typing becomes more widespread. The volume addresses key issues: Quality and reliability in DNA typing, including the introduction of new technologies, problems of standardization, and approaches to certification. DNA typing in the courtroom, including issues of population genetics, levels of understanding among judges and juries, and admissibility. Societal issues, such as privacy of DNA data, storage of samples and data, and the rights of defendants to quality testing technology. Combining this original volume with the new update-The Evaluation of Forensic DNA Evidence-provides the complete, up-to-date picture of this highly important and visible topic. This volume offers important guidance to anyone working with this emerging law enforcement tool: policymakers, specialists in criminal law, forensic scientists, geneticists, researchers, faculty, and students.

The Innovator's DNA, Updated, with a New Preface

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1633697215
Total Pages : 342 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The Innovator's DNA, Updated, with a New Preface by : Jeff Dyer

Download or read book The Innovator's DNA, Updated, with a New Preface written by Jeff Dyer and published by Harvard Business Press. This book was released on 2019-05-14 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new classic, recommended by leaders and media around the world In this bestselling book, authors Jeff Dyer (Innovation Capital and The Innovator's Method), Hal Gregersen (Questions Are the Answer), and Clayton M. Christensen (The Innovator's Dilemma, The Innovator's Solution, and How Will You Measure Your Life?) build on what we know about disruptive innovation to show how individuals can develop the skills necessary to move progressively from idea to impact. By identifying the winning behaviors of the world's best innovators--from leaders at Amazon and Apple to those at Google, Tesla, and Salesforce--Dyer, Gregersen, and Christensen outline five discovery skills that distinguish innovative entrepreneurs and executives from ordinary managers: associating, questioning, observing, networking, and experimenting. Through real-world stories, the authors show you how to evaluate and develop your own innovator's "DNA code," including advice for how you can use the five skills to generate ideas, collaborate with colleagues to implement them, and sharpen your organization's competitive edge by building innovation skills into its culture. This innovation advantage will translate into a premium in your company's stock price--an innovation premium--which is possible only by building the code for innovation right into your organization's people, processes, and guiding philosophies. This book shows you how. Now updated with a new preface and fresh examples, The Innovator's DNA is more than ever the essential resource for individuals, managers, and teams who want to strengthen their innovative prowess.

DNA Profiling

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Author :
Publisher : Pearson Education France
ISBN 13 : 2744075035
Total Pages : 221 pages
Book Rating : 4.7/5 (44 download)

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Book Synopsis DNA Profiling by : Isabelle Denervaud

Download or read book DNA Profiling written by Isabelle Denervaud and published by Pearson Education France. This book was released on 2011 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores an organic vision of company innovation, through an analogy with DNA and its four nitrogenous bases. Like all living organisms, a company has the fundamental "genetic" bases of its ability to innovate. This DNA mutates under both environmental influences and evolutionary factors allowing a company to develop new patterns of behaviour. At the dawn of the 21st century, the result of this process is the emergence of what we could call the hyperconnected company. Through this ongoing metaphor, the book provides decision-makers with several paths along which to increase their ability to innovate, taking advantage of genetic bases such as their own factors of change. The study is based on observations made of large companies, for whom innovation is an absolute imperative. It alternates theoretical analyses with concrete illustrations, and spotlights innovation leaders such as: Louis Vuitton, 3M, Bouygues Telecom, BNP Paribas, Siemens, Danone, Air Liquide, to name but a few.

The Innovator's Dilemma

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Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1422197581
Total Pages : 282 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Innovator's Dilemma by : Clayton M. Christensen

Download or read book The Innovator's Dilemma written by Clayton M. Christensen and published by Harvard Business Review Press. This book was released on 2013-10-22 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named one of 100 Leadership & Success Books to Read in a Lifetime by Amazon Editors An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen’s work continues to underpin today’s most innovative leaders and organizations. The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen. His work is cited by the world’s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller—one of the most influential business books of all time—innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lose market leadership. Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices. Offering both successes and failures from leading companies as a guide, The Innovator’s Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation. Sharp, cogent, and provocative—and consistently noted as one of the most valuable business ideas of all time—The Innovator’s Dilemma is the book no manager, leader, or entrepreneur should be without.

Entrepreneurial DNA: The Breakthrough Discovery that Aligns Your Business to Your Unique Strengths

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071760148
Total Pages : 273 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis Entrepreneurial DNA: The Breakthrough Discovery that Aligns Your Business to Your Unique Strengths by : Joe Abraham

Download or read book Entrepreneurial DNA: The Breakthrough Discovery that Aligns Your Business to Your Unique Strengths written by Joe Abraham and published by McGraw Hill Professional. This book was released on 2011-04-15 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: What’s your entrepreneurial style? “This powerful, practical book gives you proven techniques to help you maximize your personal and business potential and make more money than ever before.” —BRIAN TRACY, author of The Psychology of Selling “Stop trying to fit the mold of some successful entrepreneur you’ve seen and start tapping your own DNA—this book will show you how.” —JOHN JANTSCH, author of Duct Tape Marketing and The Referral Engine “This book is the ultimate roadmap to building a thriving business and life as an entrepreneur. Joe Abraham’s ideas and insights are fresh, innovative, timeless, and guaranteed to produce real results and position you for long-term success.” —IVAN MISNER, New York Times bestselling author of The 29% Solution and founder of BNI and Referral Institute “Joe is the next-generation version of Michael Gerber.” —ERIC PLANTENBERG, founder and CEO, Freedom Personal Development “Are you interested in knowing your strengths and weaknesses as an entrepreneur and the strategies that work best for your particular DNA? If so, read this insightful and helpful book.” —RAFAEL PASTOR, Chairman of the Board and CEO, Vistage International “Discover how to succeed and stand apart from other entrepreneurs.” —ENTREPRENEUR MAGAZINE About the Book: Entrepreneurial DNA proves the simple but critical fact that not all entrepreneurs are cut from the same cloth. After all, nobody would put Donald Trump, a multilevel marketer, and the owner of a local pizza parlor in the same category. Everyone possesses unique entrepreneurial “DNA”—and discovering yours is the critical first step to success. To help you build a successful business or optimize results within your current business, serial entrepreneur and business strategist Joe Abraham has developed the BOSI system—a simple, structured process for determining your own entrepreneurial tendencies, strengths, and growth areas. With the BOSI system, you can create a strategic plan mapped to your entrepreneurial DNA that will improve all aspects of your business and leadership journey. Abraham’s system provides four entrepreneurial categories that people fall into. Which type of entrepreneur are you? Builder: Strategic, always looking for the upper hand Talent: creating scalable business ventures Opportunist: Speculative, always in the right place at the right time Talent: making money fast Specialist: Focused, in it for the long term Talent: providing exceptional client service Innovator: Inventive, with a desire to make an impact Talent: creating game-changing products At least one of these four categories describes you—or perhaps a combination of two. Learning what type of entrepreneurial DNA you possess is critical to how you should structure and deploy your game plan in business. Whether you’re serious about becoming a successful entrepreneur or improving your existing business, start with Entrepreneurial DNA. You’ll discover your unique BOSI profi le and gain tremendous insight into how to engage the right people and develop plans and processes to match who you are.

Digital DNA

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Author :
Publisher : Oxford University Press
ISBN 13 : 0190657936
Total Pages : 321 pages
Book Rating : 4.1/5 (96 download)

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Book Synopsis Digital DNA by : Peter F. Cowhey

Download or read book Digital DNA written by Peter F. Cowhey and published by Oxford University Press. This book was released on 2017 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation in information and production technologies is generating both benefits and disruption, rapidly altering how firms and markets perform as a basic level. Digital DNA is an engaging examination of the opportunities, challenges, and ways that countries and the international community can govern developments for broad benefit.

Genetic Policing

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Author :
Publisher : Willan
ISBN 13 : 1134005679
Total Pages : 209 pages
Book Rating : 4.1/5 (34 download)

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Book Synopsis Genetic Policing by : Robin Williams

Download or read book Genetic Policing written by Robin Williams and published by Willan. This book was released on 2013-05-13 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about the increasing significance of DNA profiling for crime investigation in modern society. It focuses on developments in the UK as the world-leader in the development and application of forensic DNA technology and in the construction of DNA databases as an essential element in the successful use of DNA for forensic purposes. The book uses data collected during the course of Wellcome Trust funded research into police uses of the UK National DNA Database (NDNAD) to describe the relationship between scientific knowledge and police investigations. It is illustrated throughout by reference to some of the major UK criminal cases in which DNA evidence has been presented and contested.

Sources of Medical Technology

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Author :
Publisher : National Academies Press
ISBN 13 : 0309176689
Total Pages : 254 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Sources of Medical Technology by : Institute of Medicine

Download or read book Sources of Medical Technology written by Institute of Medicine and published by National Academies Press. This book was released on 1995-01-01 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Evidence suggests that medical innovation is becoming increasingly dependent on interdisciplinary research and on the crossing of institutional boundaries. This volume focuses on the conditions governing the supply of new medical technologies and suggest that the boundaries between disciplines, institutions, and the private and public sectors have been redrawn and reshaped. Individual essays explore the nature, organization, and management of interdisciplinary R&D in medicine; the introduction into clinical practice of the laser, endoscopic innovations, cochlear implantation, cardiovascular imaging technologies, and synthetic insulin; the division of innovating labor in biotechnology; the government- industry-university interface; perspectives on industrial R&D management; and the growing intertwining of the public and proprietary in medical technology.

A Handbook for DNA-Encoded Chemistry

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118487680
Total Pages : 495 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis A Handbook for DNA-Encoded Chemistry by : Robert A. Goodnow, Jr.

Download or read book A Handbook for DNA-Encoded Chemistry written by Robert A. Goodnow, Jr. and published by John Wiley & Sons. This book was released on 2014-04-28 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book comprehensively describes the development and practice of DNA-encoded library synthesis technology. Together, the chapters detail an approach to drug discovery that offers an attractive addition to the portfolio of existing hit generation technologies such as high-throughput screening, structure-based drug discovery and fragment-based screening. The book: Provides a valuable guide for understanding and applying DNA-encoded combinatorial chemistry Helps chemists generate and screen novel chemical libraries of large size and quality Bridges interdisciplinary areas of DNA-encoded combinatorial chemistry – synthetic and analytical chemistry, molecular biology, informatics, and biochemistry Shows medicinal and pharmaceutical chemists how to efficiently broaden available “chemical space” for drug discovery Provides expert and up-to-date summary of reported literature for DNA-encoded and DNA-directed chemistry technology and methods