Author : Informix Software, Inc
Publisher :
ISBN 13 :
Total Pages : 368 pages
Book Rating : 4.0/5 ( download)
Book Synopsis Informix Guide to Designing Databases and Data Warehouses by : Informix Software, Inc
Download or read book Informix Guide to Designing Databases and Data Warehouses written by Informix Software, Inc and published by . This book was released on 2000 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: The complete e-business/e-commerce handbook for every decision-maker The E-Business (R)evolution is a complete handbook and briefing for every entrepreneur and executive making e-business plans. Start by understanding the six phases of e-business, from Hello, Im Online, Too through One World -- One Computer. Discover where you fit today -- and where you should be. Build the case for e-business and e-commerce; then learn how to choose the right technologies, avoid the legal (and other) pitfalls of e-business; and much more. Coverage includes: * Planning for e-business: back office systems, technology choices, ISPs, and architecture * Marketing that works: personalization, content, affiliates, localization, promotion, advertising, measurement, and more * Building sticky sites: how to attract and retain customers * Search engines, corporate portals, intelligent agents, and beyond * Internet-based shopping, procurement, and operations technologies - and their business implications * What you need to know about Web security Daniel Amor offers fresh insight into the significance of each new e-business technology, from Web application servers to XML, open source to Internet chat. He