Improving University Reputation Through Academic Digital Branding

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Author :
Publisher : IGI Global
ISBN 13 : 1799849317
Total Pages : 340 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Improving University Reputation Through Academic Digital Branding by : Del Pino, Ariana Daniela

Download or read book Improving University Reputation Through Academic Digital Branding written by Del Pino, Ariana Daniela and published by IGI Global. This book was released on 2020-11-06 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: As higher education institutions adapt to an increasingly digital world, it is imperative that they adopt technological techniques that allow them to establish a digital presence. Academic e-branding involves managing a university’s brand and image to promote and build the reputation of the institution, especially in regards to its student and faculty research and achievements. Without a solid digital presence, higher education institutions may struggle to remain competitive. Improving University Reputation Through Academic Digital Branding is a critical scholarly publication that explores digital branding and its role in establishing the reputation of academic institutions and programs. Featuring a range of topics including digital visibility, social media, and inclusive education, this book is ideal for higher education boards, brand managers, university and college marketers, researchers, academicians, practitioners, administrators, and students.

Human Factors in Management and Leadership

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Publisher : AHFE International
ISBN 13 : 1958651311
Total Pages : 155 pages
Book Rating : 4.9/5 (586 download)

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Book Synopsis Human Factors in Management and Leadership by : Salman Nazir

Download or read book Human Factors in Management and Leadership written by Salman Nazir and published by AHFE International. This book was released on 2022-07-24 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Human Factors in Management and Leadership Proceedings of the 13th International Conference on Applied Human Factors and Ergonomics (AHFE 2022), July 24–28, 2022, New York, USA

De Orwell al cibercontrol

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Publisher : Editorial GEDISA
ISBN 13 : 8497848853
Total Pages : 181 pages
Book Rating : 4.4/5 (978 download)

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Book Synopsis De Orwell al cibercontrol by : Armand Mattelart y André Vitalis

Download or read book De Orwell al cibercontrol written by Armand Mattelart y André Vitalis and published by Editorial GEDISA. This book was released on 2015-04-15 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: Las recientes revelaciones sobre las prácticas ilegales de la Agencia Americana de Seguridad (NSA), o el descubrimiento por parte de un usuario del rastreo digital masivo realizado por Facebook testimonian la magnitud de la hipervigilancia a la que estamos sometidos. Sin embargo, lejos del modelo disciplinario tradicional sobre el que alertaba George Orwell en su Gran Hermano, ahora los controles se ejercen desde múltiples y sofisticados frentes, en los que cada vez es mayor la participación involuntaria de los ciudadanos. Armand Mattelart y André Vitalis nos proponen reflexionar sobre un novedoso e inquietante concepto: el perfilado, esto es, el control indirecto de los individuos —a menudo con el propósito de anticipar sus comportamientos— a través del estudio y explotación sistemáticos de sus datos —ya sean sus desplazamientos o sus pautas de consumo—. Mientras que el modelo de vigilancia totalitario exhibía su control, en el mundo post-orwelliano éste se nos impone sin plena conciencia por nuestra parte; es invisible, y esta invisibilidad, potenciada por la desmaterialización de los soportes, garantiza su efectividad en una población crecientemente fascinada por las nuevas tecnologías que, sin embargo, no perciben como tecnologías de control.

Handbook of Media Management and Economics

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Author :
Publisher : Routledge
ISBN 13 : 1351747525
Total Pages : 654 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis Handbook of Media Management and Economics by : Alan Albarran

Download or read book Handbook of Media Management and Economics written by Alan Albarran and published by Routledge. This book was released on 2018-04-27 with total page 654 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the 2019 Robert Picard Book Award The Handbook of Media Management and Economics has become a required reference for students, professors, policy makers and industry practitioners. The volume was developed around two primary objectives: assessing the state of knowledge for the key topics in the media management and economics fields; and establishing the research agenda in these areas, ultimately pushing the field in new directions. The Handbook's chapters are organized into parts addressing the theoretical components, key issues, analytical tools, and future directions for research. With its unparalleled breadth of content from expert authors, the Handbook provides background knowledge of the various theoretical dimensions and historical paradigms, and establishes the direction for the next phases of research in this evolving arena of study. Updates include the rise of mobile and social media, globalization, audience fragmentation and big data.

OECD Digital Government Studies Digital Government Review of Colombia Towards a Citizen-Driven Public Sector

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Author :
Publisher : OECD Publishing
ISBN 13 : 9264291865
Total Pages : 132 pages
Book Rating : 4.2/5 (642 download)

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Book Synopsis OECD Digital Government Studies Digital Government Review of Colombia Towards a Citizen-Driven Public Sector by : OECD

Download or read book OECD Digital Government Studies Digital Government Review of Colombia Towards a Citizen-Driven Public Sector written by OECD and published by OECD Publishing. This book was released on 2018-05-21 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: This review analyses the shift from e-government to digital government in Colombia.

Trabajar en la era digital (2a edici¢n)

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Author :
Publisher : Editorial Almuzara
ISBN 13 : 8483561034
Total Pages : 578 pages
Book Rating : 4.4/5 (835 download)

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Book Synopsis Trabajar en la era digital (2a edici¢n) by : Luis Lombardero

Download or read book Trabajar en la era digital (2a edici¢n) written by Luis Lombardero and published by Editorial Almuzara. This book was released on 2015 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Digital Transformation and Cultural Policies in Europe

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Publisher : Taylor & Francis
ISBN 13 : 1003820891
Total Pages : 179 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Digital Transformation and Cultural Policies in Europe by : Ole Marius Hylland

Download or read book Digital Transformation and Cultural Policies in Europe written by Ole Marius Hylland and published by Taylor & Francis. This book was released on 2023-11-10 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: What happens when cultural policy turns digital? Digital Transformation and Cultural Policies in Europe analyzes and compares different digital cultural policies of Europe. Through case studies of seven European countries (UK, Germany, Croatia, Sweden, Spain, Norway, and Switzerland) as well as the analysis of EU digital cultural policy, the book investigates what happens when cultural policy gets changed and challenged by digital culture. Based on a thorough discussion of key concepts and analytical perspectives, this collection also offers a unique multi-disciplinary contribution that shows how digital cultural policy is hyperconvergent. These policies contain established ideas of cultural policy – such as democratization, welfare, access, and national, protectionist ideas – brought together within a digital framework, while also adding new cultural policy tools and instruments, such as digital standards, international regulations, directives, etc. The book shows how digital cultural policies are works in progress, struggling to align their aspirations with their effectiveness. Overall, this book provides a valuable tool for understanding the current policy framework of digital culture. It will be of interest not only to scholars and students in cultural and creative industries but also to creative professionals and policy makers.

Estrategias tecnológicas para la industria de la hostelería

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Publisher : Ediciones Universidad Católica de Salta
ISBN 13 : 9506231818
Total Pages : 357 pages
Book Rating : 4.5/5 (62 download)

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Book Synopsis Estrategias tecnológicas para la industria de la hostelería by : Peter D. Nyheim

Download or read book Estrategias tecnológicas para la industria de la hostelería written by Peter D. Nyheim and published by Ediciones Universidad Católica de Salta. This book was released on 2019-10-22 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: Los procesos comerciales en la industria de la hostelería, como toda industria en la actualidad, están atravesados por las nuevas tecnologías que aportan rapidez, eficiencia y posibilidad de control al ámbito de la gestión. La industria del turismo, y en especial todo lo relacionado con el hospedaje y la alimentación del viajero, se mueve con una fuerte dinámica, y la rapidez de la respuesta es uno de los aspectos prioritarios junto con la necesidad de lograr la total satisfacción de las demandas tanto de clientes como de proveedores. En todos estos procesos, las tecnologías de la información (TI), los sistemas de información (IS) y los sistemas de gestión de la información (MIS) son la herramienta clave en el éxito de los procesos vinculados tanto en las operaciones diarias como en la planificación. Este libro, dirigido tanto a estudiantes como a profesionales vinculados a la hostelería, es el resultado de una colaboración entre autores que han vivido las situaciones que se plantean en él. Cada capítulo cuenta con entrevistas a líderes de la industria en las que se reconocen casos concretos de aplicación de tecnología en la hostelería. Sin dudas, las nuevas tecnologías ofrecen un mayor número de oportunidades tanto a gerentes como a clientes; desde hacer una reserva a través de una aplicación, hasta la experimentación de un servicio mediante recursos tecnológicos de realidad aumentada. De ahí la importancia, necesidad y pertinencia de este libro, que alcanza con esta su tercera edición, primera en español.

Proceedings of the DLM-Forum

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Publisher :
ISBN 13 :
Total Pages : 648 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Proceedings of the DLM-Forum by :

Download or read book Proceedings of the DLM-Forum written by and published by . This book was released on 2002 with total page 648 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recoge: Preface. - DLM-Forum 2002 Organising Committees. - Programme of the DLM-Forum. - Plenary opening session. - Parallel sessions.

Handbook of Research on Comparative Approaches to the Digital Age Revolution in Europe and the Americas

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Author :
Publisher : IGI Global
ISBN 13 : 146668741X
Total Pages : 561 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Handbook of Research on Comparative Approaches to the Digital Age Revolution in Europe and the Americas by : Passarelli, Brasilina

Download or read book Handbook of Research on Comparative Approaches to the Digital Age Revolution in Europe and the Americas written by Passarelli, Brasilina and published by IGI Global. This book was released on 2015-09-21 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: The way we talk, work, learn, and think has been greatly shaped by modern technology. These lifestyle changes have made digital literacy the new written literacy, where those who are not able to use computers are unable to function and perform everyday tasks. The Handbook of Research on Comparative Approaches to the Digital Age Revolution in Europe and the Americas explores the new ways that technology is shaping our society and the advances it is bringing, along with potential drawbacks, such as human jobs being replaced by computers. This expansive handbook is an essential reference source for students, academics, and professionals in the fields of communication, information technology, sociology, social policy, and education; it will also prove of interest to policymakers, funding-agencies, and digital inclusion program developers. This handbook features a broad scope of research-based articles on topics including, but not limited to, computational thinking, e-portfolios, e-citizenship, digital inclusion policies, and information literacy as a form of community empowerment.

The Rowman & Littlefield Handbook of Media Management and Business

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Publisher : Rowman & Littlefield
ISBN 13 : 153811531X
Total Pages : 481 pages
Book Rating : 4.5/5 (381 download)

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Book Synopsis The Rowman & Littlefield Handbook of Media Management and Business by : L. Meghan Mahoney

Download or read book The Rowman & Littlefield Handbook of Media Management and Business written by L. Meghan Mahoney and published by Rowman & Littlefield. This book was released on 2020-12-15 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Rowman & Littlefield Handbook of Media Management and Business connects research and industry practice to offer a strategic guide for aspiring and current media professionals in convergent environments. As a comprehensive one-stop reference for understanding business issues that drive the production and distribution of content that informs, entertains, and persuades audiences, aims to inspire and inform forward-thinking media management leaders. The handbook examines media management and business through a convergent media approach, rather than focusing on medium-specific strategies. By reflecting media management issues in the information, entertainment, sports, gaming industries, contributed chapters explore the unique opportunities and challenges brought by media convergence, while highlighting the fundamental philosophy, concepts, and practices unchanged in such a dynamic environment. this handbook examines media management through a global perspective, and encourages readers to connect their own diverse development to a broader global context. It is an important addition to the growing literature in media management, with a focus on new media technologies, business management, and internationalization.

Económica

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Publisher :
ISBN 13 :
Total Pages : 400 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis Económica by :

Download or read book Económica written by and published by . This book was released on 2004 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Power, Media, Culture

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Author :
Publisher : Springer
ISBN 13 : 1137540087
Total Pages : 220 pages
Book Rating : 4.1/5 (375 download)

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Book Synopsis Power, Media, Culture by : Luis Albornoz

Download or read book Power, Media, Culture written by Luis Albornoz and published by Springer. This book was released on 2015-07-06 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book updates and revalidates critical political economy of communication approaches. It is destined to become a work of reference for those interested in delving into debates arising from the performance of traditional and new media, cultural and communication policy-making or sociocultural practices in the new digital landscape.

E-aprendizaje en bibliotecología

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Publisher : UNAM
ISBN 13 : 9789703227419
Total Pages : 176 pages
Book Rating : 4.2/5 (274 download)

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Book Synopsis E-aprendizaje en bibliotecología by : Felipe Martínez Arellano

Download or read book E-aprendizaje en bibliotecología written by Felipe Martínez Arellano and published by UNAM. This book was released on 2005 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Digital Work and Personal Data Protection

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Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527523977
Total Pages : 555 pages
Book Rating : 4.5/5 (275 download)

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Book Synopsis Digital Work and Personal Data Protection by : Lourdes Mella Méndez

Download or read book Digital Work and Personal Data Protection written by Lourdes Mella Méndez and published by Cambridge Scholars Publishing. This book was released on 2018-12-21 with total page 555 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gathers contributions related to the most pressing problems and challenges that new information and communications technologies (ICT) and digital platforms introduce into the labour market, and the impact they have on the way that people work, their rights and even their health and dignity. In addition, there are also chapters studying personal data protection, which is currently a topic of maximum interest due to the New European Regulation about it. The contributors here are drawn from around the world, with several countries represented, such as Portugal, Spain, Italy, Brazil, Australia and Venezuela. The book will appeal lawyers, legal and human resources experts, economists, judges, academics and staff from trade unions, and employers’ representation. The volume features insights and contributions in different languages, with chapters in Spanish (12), English (6) and Portuguese (4).

Insar

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Publisher :
ISBN 13 :
Total Pages : 750 pages
Book Rating : 4.:/5 (334 download)

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Book Synopsis Insar by :

Download or read book Insar written by and published by . This book was released on 2002 with total page 750 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Management Information Systems

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Publisher : Pearson Educación
ISBN 13 : 9789702605287
Total Pages : 618 pages
Book Rating : 4.6/5 (52 download)

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Book Synopsis Management Information Systems by : Kenneth C. Laudon

Download or read book Management Information Systems written by Kenneth C. Laudon and published by Pearson Educación. This book was released on 2004 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.