Hypertext semiotics in the commercialized Internet

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Author :
Publisher : diplom.de
ISBN 13 : 3832466878
Total Pages : 239 pages
Book Rating : 4.8/5 (324 download)

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Book Synopsis Hypertext semiotics in the commercialized Internet by : Moritz Neumüller

Download or read book Hypertext semiotics in the commercialized Internet written by Moritz Neumüller and published by diplom.de. This book was released on 2003-04-15 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inhaltsangabe:Abstract: Building on approaches that have succeeded in applying semiotic principles and methodology to computer science, such as computer semiotics, computational semiotics, and semiotic interface engineering, this dissertation establishes a systematic account for those researchers who are ready to look at hypertext from a semiotic point of view. Rather than a new hypertext model, this work presents the prolegomena of a theory of hypertext semiotics, interlacing the existing models with the findings of semiotic research, on all levels of the textual, aural, visual, tactile and olfactory channels. A short history of hypertext, from its prehistory to today's state of the art systems and the current developments in the commercialized World Wide Web creates the context for this approach which should be seen as a fortification of the connection between the media semiotic approach and computer semiotics. While computer semioticians claim that the computer is a semiotic machine and Artificial Intelligence scientists underline the importance of semiotics for the construction of the next hypertext generation, this paper makes use of a much broader methodological basis. These findings are placed in the context of the commercialization of the Internet. Besides identifying the main challenges for eCommerce from the viewpoint of hypertext semiotics, the author concentrates on information goods and the current limitations for a new economy, such as restrictive intellectual property and copyright laws. A semiotic analysis of iMarketing techniques and the Toywar complete the dissertation. Zusammenfassung: Diese Dissertation legt einen systematischen Ansatz für all jene Forscher dar, die bereit sind, Hypertext aus einer semiotischen Perspektive zu betrachten. Durch die Verknüpfung existierender Hypertext-Modelle mit den Resultaten aus der Semiotik auf allen Sinnesebenen der textuellen, auditiven, visuellen, taktilen und geruchlichen Wahrnehmung skizziert der Autor Prolegomena einer Hypertext-Semiotik-Theorie, anstatt ein völlig neues Hypertext-Modell zu präsentieren. Eine Einführung in die Geschichte der Hypertexte, von ihrer Vorgeschichte bis zum heutigen Entwicklungsstand und den gegenwärtigen Entwicklungen im kommerzialisierten World Wide Web bilden den Rahmen für diesen Ansatz, welcher als Fundierung des Brückenschlages zwischen Mediensemiotik und Computer-Semiotik angesehen werden darf. Während Computer-Semiotiker wissen, dass der Computer [...]

Marketing Semiotics

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Author :
Publisher : Oxford University Press
ISBN 13 : 0199566496
Total Pages : 233 pages
Book Rating : 4.1/5 (995 download)

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Book Synopsis Marketing Semiotics by : Laura R. Oswald

Download or read book Marketing Semiotics written by Laura R. Oswald and published by Oxford University Press. This book was released on 2012-02-16 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Proposes that consumers shop for brand meanings, not just goods and services. Brands offer consumers intagible benefits such as symbolic relationship, a vicarious experience, and even a sense of identity. This semiotic dimension of brands, has more that academic interest for firms, since the breadth and depth of the meanings consumers associate with the brand name and logo have measurable impact on the firm's financial performance.

ACM 2000 Hypertext

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Publisher :
ISBN 13 :
Total Pages : 308 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis ACM 2000 Hypertext by : Frank M. Shipman

Download or read book ACM 2000 Hypertext written by Frank M. Shipman and published by . This book was released on 2000 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Open Hypermedia Systems and Structural Computing

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Publisher : Springer
ISBN 13 : 3540399410
Total Pages : 193 pages
Book Rating : 4.5/5 (43 download)

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Book Synopsis Open Hypermedia Systems and Structural Computing by : Siegfried Reich

Download or read book Open Hypermedia Systems and Structural Computing written by Siegfried Reich and published by Springer. This book was released on 2003-07-31 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the thoroughly refereed post-proceedings of the 6th International Workshop on Open Hypermedia Systems, OHS-6, and the 2nd International Workshop on Structural Computing, SC-2, held at the 11th ACM Conference on Hypertext and Hypermedia in San Antonio, Texas, USA in May/June 2000. The 19 revised full papers presented were carefully reviewed and selected for inclusion in the book. All current issues on open hypertext systems and structural computing are addressed.

Documentation Abstracts

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Publisher :
ISBN 13 :
Total Pages : 424 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Documentation Abstracts by :

Download or read book Documentation Abstracts written by and published by . This book was released on 2001 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Companion to Digital Humanities

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Publisher : John Wiley & Sons
ISBN 13 : 1405168064
Total Pages : 642 pages
Book Rating : 4.4/5 (51 download)

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Book Synopsis A Companion to Digital Humanities by : Susan Schreibman

Download or read book A Companion to Digital Humanities written by Susan Schreibman and published by John Wiley & Sons. This book was released on 2008-03-03 with total page 642 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Companion offers a thorough, concise overview of the emerging field of humanities computing. Contains 37 original articles written by leaders in the field. Addresses the central concerns shared by those interested in the subject. Major sections focus on the experience of particular disciplines in applying computational methods to research problems; the basic principles of humanities computing; specific applications and methods; and production, dissemination and archiving. Accompanied by a website featuring supplementary materials, standard readings in the field and essays to be included in future editions of the Companion.

The Semiotics of Writing

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Publisher : Brepols Publishers
ISBN 13 :
Total Pages : 346 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis The Semiotics of Writing by : Patrick Coppock

Download or read book The Semiotics of Writing written by Patrick Coppock and published by Brepols Publishers. This book was released on 2001 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: 12 col illus.

Encyclopedia of Language and Linguistics

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Publisher : Elsevier
ISBN 13 : 0080547842
Total Pages : 26924 pages
Book Rating : 4.0/5 (85 download)

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Book Synopsis Encyclopedia of Language and Linguistics by :

Download or read book Encyclopedia of Language and Linguistics written by and published by Elsevier. This book was released on 2005-11-24 with total page 26924 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first edition of ELL (1993, Ron Asher, Editor) was hailed as "the field's standard reference work for a generation". Now the all-new second edition matches ELL's comprehensiveness and high quality, expanded for a new generation, while being the first encyclopedia to really exploit the multimedia potential of linguistics. * The most authoritative, up-to-date, comprehensive, and international reference source in its field * An entirely new work, with new editors, new authors, new topics and newly commissioned articles with a handful of classic articles * The first Encyclopedia to exploit the multimedia potential of linguistics through the online edition * Ground-breaking and International in scope and approach * Alphabetically arranged with extensive cross-referencing * Available in print and online, priced separately. The online version will include updates as subjects develop ELL2 includes: * c. 7,500,000 words * c. 11,000 pages * c. 3,000 articles * c. 1,500 figures: 130 halftones and 150 colour * Supplementary audio, video and text files online * c. 3,500 glossary definitions * c. 39,000 references * Extensive list of commonly used abbreviations * List of languages of the world (including information on no. of speakers, language family, etc.) * Approximately 700 biographical entries (now includes contemporary linguists) * 200 language maps in print and online Also available online via ScienceDirect – featuring extensive browsing, searching, and internal cross-referencing between articles in the work, plus dynamic linking to journal articles and abstract databases, making navigation flexible and easy. For more information, pricing options and availability visit www.info.sciencedirect.com. The first Encyclopedia to exploit the multimedia potential of linguistics Ground-breaking in scope - wider than any predecessor An invaluable resource for researchers, academics, students and professionals in the fields of: linguistics, anthropology, education, psychology, language acquisition, language pathology, cognitive science, sociology, the law, the media, medicine & computer science. The most authoritative, up-to-date, comprehensive, and international reference source in its field

Evolutionary Web Development

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Publisher : Springer Science & Business Media
ISBN 13 : 1447105176
Total Pages : 312 pages
Book Rating : 4.4/5 (471 download)

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Book Synopsis Evolutionary Web Development by : Arno Scharl

Download or read book Evolutionary Web Development written by Arno Scharl and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining the evolution of Web information systems, this text pays particular attention to the emergent attributes of electronic markets. Arno Scharl identifies four categories of architecture and demonstrates their virtues and limitations: static, interactive, adaptive, and agent- mediated systems. He presents an automated and scalable approach to Web assessment, emphasizing the role of feedback in an iterative cycle of design, implementation, usage, and analysis. Evolutionary Web Development blends a strong theoretical background with state-of-the-art research and several industry analyses, making it a valuable resource for researchers and students, as well as for practitioners looking for effective methods and tools. Further information available at http://webdev.wu-wien.ac.at/

Library & Information Science Abstracts

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Publisher :
ISBN 13 :
Total Pages : 352 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Library & Information Science Abstracts by :

Download or read book Library & Information Science Abstracts written by and published by . This book was released on 2003 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Language and the Internet

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Publisher : Cambridge University Press
ISBN 13 : 0521868599
Total Pages : 276 pages
Book Rating : 4.5/5 (218 download)

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Book Synopsis Language and the Internet by : David Crystal

Download or read book Language and the Internet written by David Crystal and published by Cambridge University Press. This book was released on 2006-08-31 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher description

The Blackwell Guide to the Philosophy of Computing and Information

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Publisher : John Wiley & Sons
ISBN 13 : 0470756764
Total Pages : 392 pages
Book Rating : 4.4/5 (77 download)

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Book Synopsis The Blackwell Guide to the Philosophy of Computing and Information by : Luciano Floridi

Download or read book The Blackwell Guide to the Philosophy of Computing and Information written by Luciano Floridi and published by John Wiley & Sons. This book was released on 2008-04-15 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Guide provides an ambitious state-of-the-art survey of the fundamental themes, problems, arguments and theories constituting the philosophy of computing. A complete guide to the philosophy of computing and information. Comprises 26 newly-written chapters by leading international experts. Provides a complete, critical introduction to the field. Each chapter combines careful scholarship with an engaging writing style. Includes an exhaustive glossary of technical terms. Ideal as a course text, but also of interest to researchers and general readers.

Philosophical Engineering

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Publisher : John Wiley & Sons
ISBN 13 : 1118700163
Total Pages : 240 pages
Book Rating : 4.1/5 (187 download)

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Book Synopsis Philosophical Engineering by : Harry Halpin

Download or read book Philosophical Engineering written by Harry Halpin and published by John Wiley & Sons. This book was released on 2013-11-20 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first interdisciplinary exploration of the philosophical foundations of the Web, a new area of inquiry that has important implications across a range of domains. Contains twelve essays that bridge the fields of philosophy, cognitive science, and phenomenology Tackles questions such as the impact of Google on intelligence and epistemology, the philosophical status of digital objects, ethics on the Web, semantic and ontological changes caused by the Web, and the potential of the Web to serve as a genuine cognitive extension Brings together insightful new scholarship from well-known analytic and continental philosophers, such as Andy Clark and Bernard Stiegler, as well as rising scholars in “digital native” philosophy and engineering Includes an interview with Tim Berners-Lee, the inventor of the Web

Cyberpragmatics

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Publisher : John Benjamins Publishing
ISBN 13 : 9027284660
Total Pages : 370 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Cyberpragmatics by : Francisco Yus

Download or read book Cyberpragmatics written by Francisco Yus and published by John Benjamins Publishing. This book was released on 2011-08-22 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cyberpragmatics is an analysis of Internet-mediated communication from the perspective of cognitive pragmatics. It addresses a whole range of interactions that can be found on the Net: the web page, chat rooms, instant messaging, social networking sites, 3D virtual worlds, blogs, videoconference, e-mail, Twitter, etc. Of special interest is the role of intentions and the quality of interpretations when these Internet-mediated interactions take place, which is often affected by the textual properties of the medium. The book also analyses the pragmatic implications of transferring offline discourses (e.g. printed paper, advertisements) to the screen-framed space of the Net. And although the main framework is cognitive pragmatics, the book also draws from other theories and models in order to build up a better picture of what really happens when people communicate on the Net. This book will interest analysts doing research on computer-mediated communication, university students and researchers undergoing post-graduate courses or writing a PhD thesis. Now Open Access as part of the Knowledge Unlatched 2017 Backlist Collection.

Advances in Ergonomics in Design

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Publisher : Springer
ISBN 13 : 3319605828
Total Pages : 1043 pages
Book Rating : 4.3/5 (196 download)

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Book Synopsis Advances in Ergonomics in Design by : Francisco Rebelo

Download or read book Advances in Ergonomics in Design written by Francisco Rebelo and published by Springer. This book was released on 2017-06-22 with total page 1043 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides readers with a timely snapshot of ergonomics research and methods applied to the design, development and prototyping – as well as the evaluation, training and manufacturing – of products, systems and services. Combining theoretical contributions, case studies, and reports on technical interventions, it covers a wide range of topics in ergonomic design including: ecological design; educational and game design; cultural and ethical aspects in design; user research and human–computer interaction in design; as well as design for accessibility and extreme environments, and many others. The book places special emphasis on new technologies such as virtual reality, state-of-the-art methodologies in information design, and human–computer interfaces. Based on the AHFE 2017 International Conference on Ergonomics in Design, held on July 17–21, 2017, in Los Angeles, California, USA, the book offers a timely guide for both researchers and design practitioners, including industrial designers, human–computer interaction and user experience researchers, production engineers and applied psychologists.

The Mosaic Navigator

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Publisher :
ISBN 13 :
Total Pages : 262 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis The Mosaic Navigator by : Paul Gilster

Download or read book The Mosaic Navigator written by Paul Gilster and published by . This book was released on 1995-02-20 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes index.

Historical Information Science

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Publisher : Information Today, Inc.
ISBN 13 : 9781573870719
Total Pages : 1216 pages
Book Rating : 4.8/5 (77 download)

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Book Synopsis Historical Information Science by : Lawrence J. McCrank

Download or read book Historical Information Science written by Lawrence J. McCrank and published by Information Today, Inc.. This book was released on 2001 with total page 1216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Historical Information Science is an extensive review and bibliographic essay, backed by almost 6,000 citations, detailing developments in information technology since the advent of personal computers and the convergence of several social science and humanities disciplines in historical computing. Its focus is on the access, preservation, and analysis of historical information (primarily in electronic form) and the relationships between new methodology and instructional media, techniques, and research trends in library special collections, digital libraries, data archives, and museums.