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Author :
Publisher : Don Hale
ISBN 13 :
Total Pages : 22 pages
Book Rating : 4./5 ( download)
Download or read book HOW TO WIN IN BUSINESS - Boardroom secrets - powers of persuasion written by and published by Don Hale. This book was released on with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jay A. Conger
Publisher : Harvard Business Review Press
ISBN 13 : 1633691020
Total Pages : 81 pages
Book Rating : 4.6/5 (336 download)
Download or read book The Necessary Art of Persuasion written by Jay A. Conger and published by Harvard Business Review Press. This book was released on 2008-09-08 with total page 81 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an age when managers can no longer rely on formal power, persuading people is more important than ever. Persuasion is a process of learning from colleagues and employees and negotiating shared solutions to solving problems and achieving goals. In The Necessary Art of Persuasion, Jay Conger describes four essential components of persuasion and explains how to master them, providing the information you need to fulfill your managerial mandate: getting work done through others.
Author : Peter Guber
Publisher : Crown Currency
ISBN 13 : 0307587975
Total Pages : 274 pages
Book Rating : 4.3/5 (75 download)
Download or read book Tell to Win written by Peter Guber and published by Crown Currency. This book was released on 2011-03-01 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today everyone—whether they know it or not—is in the emotional transportation business. More and more, success is won by creating compelling stories that have the power to move partners, shareholders, customers, and employees to action. Simply put, if you can’t tell it, you can’t sell it. And this book tells you how to do both. Historically, stories have always been igniters of action, moving people to do things. But only recently has it become clear that purposeful stories—those created with a specific mission in mind—are absolutely essential in persuading others to support a vision, dream or cause. Peter Guber, whose executive and entrepreneurial accomplishments have made him a success in multiple industries, has long relied on purposeful story telling to motivate, win over, shape, engage and sell. Indeed, what began as knack for telling stories as an entertainment industry executive has, through years of perspiration and inspiration, evolved into a set of principles that anyone can use to achieve their goals. In Tell to Win, Guber shows how to move beyond soulless Power Point slides, facts, and figures to create purposeful stories that can serve as powerful calls to action. Among his techniques: * Capture your audience’s attention first, fast and foremost * Motivate your listeners by demonstrating authenticity * Build your tell around “what’s in it for them” * Change passive listeners into active participants * Use “state-of-the-heart” technology online and offline to make sure audience commitment remains strong To validate the power of telling purposeful stories, Guber includes in this book a remarkably diverse number of “voices” —master tellers with whom he’s shared experiences. They include YouTube founder Chad Hurley, NBA champion Pat Riley, clothing designer Normal Kamali, “Mission to Mars” scientist Gentry Lee, Under Armour CEO Kevin Plank, former South African president Nelson Mandela, magician David Copperfield, film director Steven Spielberg, novelist Nora Roberts, rock legend Gene Simmons, and physician and author Deepak Chopra. After listening to this extraordinary mix of voices, you’ll know how to craft, deliver—and own—a story that is truly compelling, one capable of turning others into viral advocates for your goal.
Author : Peter Coughter
Publisher : Springer
ISBN 13 : 1137512334
Total Pages : 240 pages
Book Rating : 4.1/5 (375 download)
Download or read book The Art of the Pitch written by Peter Coughter and published by Springer. This book was released on 2016-09-29 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Readers will learn how to develop skills to create the perfect presentation.
Author : Joel Bauer
Publisher : John Wiley & Sons
ISBN 13 : 9780471647973
Total Pages : 264 pages
Book Rating : 4.6/5 (479 download)
Download or read book How to Persuade People Who Don't Want to be Persuaded written by Joel Bauer and published by John Wiley & Sons. This book was released on 2004-06-17 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The art of persuasion as taught by one of the world's most sought-after speakers and pitchmen In this daring book, Joel Bauer teaches you how to persuade by making your messages entertaining. Learn the secrets behind "The Fright Challenge," "The Transformation Mechanism," and other persuasion tactics used by pitchmen, carneys, and conjurors to convince people to their way of thinking. Along with coauthor Mark Levy, Bauer has taken these ethical, entertainment-based techniques, and has made them practical for everyday use-capable of influencing one person or a thousand, in business and in life. Joel Bauer (Los Angeles, CA) is an expert in performance-based live marketing who The Wall Street Journal online referred to as "undoubtedly the chairman of the board" of corporate tradeshow rain-making. Mark Levy (Chester, NJ) has written for the New York Times, has authored or coauthored three books, and is the founder of Levy Innovation, a consulting firm that makes individuals and companies memorable.
Author : Chris Voss
Publisher : HarperCollins
ISBN 13 : 0062407813
Total Pages : 203 pages
Book Rating : 4.0/5 (624 download)
Download or read book Never Split the Difference written by Chris Voss and published by HarperCollins. This book was released on 2016-05-17 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: A former international hostage negotiator for the FBI offers a new, field-tested approach to high-stakes negotiations—whether in the boardroom or at home. After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a hostage negotiator brought him face-to-face with a range of criminals, including bank robbers and terrorists. Reaching the pinnacle of his profession, he became the FBI’s lead international kidnapping negotiator. Never Split the Difference takes you inside the world of high-stakes negotiations and into Voss’s head, revealing the skills that helped him and his colleagues succeed where it mattered most: saving lives. In this practical guide, he shares the nine effective principles—counterintuitive tactics and strategies—you too can use to become more persuasive in both your professional and personal life. Life is a series of negotiations you should be prepared for: buying a car, negotiating a salary, buying a home, renegotiating rent, deliberating with your partner. Taking emotional intelligence and intuition to the next level, Never Split the Difference gives you the competitive edge in any discussion.
Author : Jason Harris
Publisher : Hachette UK
ISBN 13 : 1529304172
Total Pages : 250 pages
Book Rating : 4.5/5 (293 download)
Download or read book The Soulful Art of Persuasion written by Jason Harris and published by Hachette UK. This book was released on 2019-09-12 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Soulful Art of Persuasion is a revolutionary guide to becoming a master influencer in an age of distrust through the cultivation of character-building habits that are essential to both personal growth and sustained business success. This isn't a book full of tips and life-hacks. Instead, The Soulful Art of Persuasion will develop the habits that others want to be influenced by. This book is based on a radical idea: Persuasion isn't about facts and argument. It's all about personal character. Jason Harris, CEO of the powerhouse creative agency Mekanism, argues that genuine persuasion in the twenty-first century is about developing character rather than relying on the easy tactics of flattery, manipulation, and short-term gains. It is about engaging rather than insisting; it is about developing empathy and communicating your values. Based on his experience in and out of the boardroom, and drawing on the latest in-depth research on trust, influence, and habit formation, Harris shows that being persuasive in a culture plagued by deception means rejecting the ethos of the quick and embracing the commitment of putting your truest self forward and playing the long game. Through instructive and entertaining stories, Harris lays out the 11 habits that will guide readers to become authentically persuasive, including Earning respect through collaboration Becoming the person others want to be around Practicing generosity through gestures big and small Persuasion today is about personal excellence, sharing the stage, and respecting other people's motivations. In The Soulful Art of Persuasion, Jason Harris shows us the way.
Author : Fredric Cardin
Publisher : Dianna Cardin
ISBN 13 :
Total Pages : 64 pages
Book Rating : 4./5 ( download)
Download or read book The Charm Equation: Winning Hearts and Minds written by Fredric Cardin and published by Dianna Cardin. This book was released on with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imagine yourself entering a room and effortlessly attracting people to you, as if you were a magnet. Imagine having meaningful interactions that inspire and motivate people by making them feel understood and respected. Envision yourself in a position where you can influence people through true connection and persuasion, rather than manipulation or coercion. This is the power of charm—the ability to subtly but surely win over people's hearts and minds. But how does one develop charisma, and what is charm anyway? Is it something that only a select few are born with, or is it something that anyone is capable of acquiring with practice? In the next few pages, we shall go into these inquiries.
Author : Donald Hendon
Publisher : Maven House Press
ISBN 13 : 1938548078
Total Pages : 250 pages
Book Rating : 4.9/5 (385 download)
Download or read book The Way of the Warrior in Business written by Donald Hendon and published by Maven House Press. This book was released on 2013-07-26 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Way of the Warrior in Business shows you how to become a guerrilla marketing expert: you'll learn how to apply the military strategies and tactics of Sun-Tzu, Mao Tse-Tung, the U.S. Army, and others to attack your competitors, invade attractive markets, and defend market share to maximize your sales and profits. The book provides assessment tools, checklists, action plans, and marketing tactics that you can use to: Win price wars, product wars, promotion wars, and channels of distribution wars; Repel attacks from big-name brands and actually defeat them; Win the battle for your customer's mind by positioning your brand appropriately; Effectively market your products and services - and yourself; Plan well - decide on the right things to do and do them right; Become more creative and out-think your competitors; Negotiate well and persuade people to do what you want them to do. Whether you're the marketing manager of a Fortune 500 company or an entrepreneur or small business owner, The Way of the Warrior in Business will show you how to make winning a habit.
Author : G. Richard Shell
Publisher : Penguin
ISBN 13 : 9781591841760
Total Pages : 332 pages
Book Rating : 4.8/5 (417 download)
Download or read book The Art of Woo written by G. Richard Shell and published by Penguin. This book was released on 2007 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains that the selling of ideas is a matter of encouraging others to share one's beliefs in a guide for salespeople that invites readers to self-assess their persuasion personality and build on natural strengths.
Author : Arlene Dickinson
Publisher : Collins
ISBN 13 : 9781443405973
Total Pages : 0 pages
Book Rating : 4.4/5 (59 download)
Download or read book Persuasion written by Arlene Dickinson and published by Collins. This book was released on 2012-09-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: At thirty-one, Arlene Dickinson found herself stranded. Recently divorced, she had only a high school diploma, no savings and no clue how she was going to feed four young children. But just one year later, she was a partner in Venture Communications. Ten years on, she was CEO, poised to grow the business into one of Canada’s largest independently owned marketing firms. Today, as a co-star of the CBC hit Dragons’ Den, she is one of the country’s most sought-after female entrepreneurs. The secret of her journey from poverty to the corner office? The art of persuasion. Blending her own frank stories with compelling social science, she explains how to persuade both in the boardroom and in everyday life: the crucial importance of a particular kind of listening; how to get people to buy into your ideas; how to attract followers and deal with naysayers; the art of storytelling; how to turn mistakes to your advantage; and how to seize opportunities where others see only roadblocks.
Author : Simon Lancaster
Publisher : Springer
ISBN 13 : 1137465948
Total Pages : 197 pages
Book Rating : 4.1/5 (374 download)
Download or read book Winning Minds written by Simon Lancaster and published by Springer. This book was released on 2015-07-30 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shhh . Did you know there is a secret Language of Leadership: a timeless set of cues and signals that still determines who reaches the top in politics and business today. The ancient Greeks were the first to study the art of communication 2,500 years ago. It is only now, with recent breakthroughs in neuroscience, that we can say for sure what works and how. In Winning Minds, top speechwriter Simon Lancaster blends ancient rhetoric and neuroscience to create the definitive guide to the Language of Leadership. With trust in business and political leaders at record lows, there's never been a better time for a fresh perspective on communication. Winning Minds is packed with insights into the effects of metaphors, stories, and sound bites on the brain. We know what the brain looks like on heroin. This book shows the brain on Branson, Obama, and Boris.
Author :
Publisher :
ISBN 13 :
Total Pages : 392 pages
Book Rating : 4.:/5 ( download)
Download or read book Boardroom Reports written by and published by . This book was released on 1987 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Joel Bauer
Publisher : John Wiley & Sons
ISBN 13 : 1118040104
Total Pages : 258 pages
Book Rating : 4.1/5 (18 download)
Download or read book How to Persuade People Who Don't Want to be Persuaded written by Joel Bauer and published by John Wiley & Sons. This book was released on 2011-02-23 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: The art of persuasion as taught by one of the world's most sought-after speakers and pitchmen In this daring book, Joel Bauer teaches you how to persuade by making your messages entertaining. Learn the secrets behind "The Fright Challenge," "The Transformation Mechanism," and other persuasion tactics used by pitchmen, carneys, and conjurors to convince people to their way of thinking. Along with coauthor Mark Levy, Bauer has taken these ethical, entertainment-based techniques, and has made them practical for everyday use-capable of influencing one person or a thousand, in business and in life. Joel Bauer (Los Angeles, CA) is an expert in performance-based live marketing who The Wall Street Journal online referred to as "undoubtedly the chairman of the board" of corporate tradeshow rain-making. Mark Levy (Chester, NJ) has written for the New York Times, has authored or coauthored three books, and is the founder of Levy Innovation, a consulting firm that makes individuals and companies memorable.
Author : Mark Goulston
Publisher : AMACOM
ISBN 13 : 081443648X
Total Pages : 272 pages
Book Rating : 4.8/5 (144 download)
Download or read book Just Listen written by Mark Goulston and published by AMACOM. This book was released on 2015-03-04 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Getting through to someone is a critical, fine art. Whether you are dealing with a harried colleague, a stressed-out client, or an insecure spouse, things will go from bad to worse if you can't break through emotional barricades and get your message thoroughly communicated and registered. Drawing on his experience as a psychiatrist, business consultant, and coach, author Mark Goulston combines his background with the latest scientific research to help you turn the “impossible” and “unreachable” people in their lives into allies, devoted customers, loyal colleagues, and lifetime friends. In Just Listen, Goulston provides simple yet powerful techniques you can use to really get through to people including how to: make a powerful and positive first impression; listen effectively; make even a total stranger (potential client) feel understood; talk an angry or aggressive person away from an instinctual, unproductive reaction and toward a more rational mindset; and achieve buy-in--the linchpin of all persuasion, negotiation, and sales. Whether they're coworkers, friends, strangers, or enemies, the first make-or-break step in persuading anyone to do anything is getting them to hear you out. The invaluable principles in Just Listen will get you through that first tough step with anyone. With this groundbreaking book, you will be able to master the fine but critical art of effective communication.
Author : Susan Meier
Publisher : Entangled: Indulgence
ISBN 13 : 162266504X
Total Pages : 51 pages
Book Rating : 4.6/5 (226 download)
Download or read book The Sheriff's Secret written by Susan Meier and published by Entangled: Indulgence. This book was released on 2014-03-14 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: Can a feisty four-legged matchmaker help four best friends find the romance of their dreams? Marney's 9-1-1 emergency help arrives in the form of a rugged, blue-eyed cop. Now she has the perfect bodyguard to keep her safe during those dark, steamy nights...
Author : Darcy Nicolle
Publisher : Biteback Publishing
ISBN 13 : 1785905163
Total Pages : 224 pages
Book Rating : 4.7/5 (859 download)
Download or read book The Secret Art of Lobbying written by Darcy Nicolle and published by Biteback Publishing. This book was released on 2019-08-13 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lobbying is vital to any business's success, yet politics can seem a dangerous world to navigate. How do you outmanoeuvre a professional negotiator on their home turf? How do you ensure you're in the right place at the right time? And, most importantly, how do you get politicians to do what you want? Drawing on thirty years' successful lobbying in European and international arenas, Darcy Nicolle lifts the veil on this elusive art. Revealing the strategies he's used and the strings he's pulled, Nicolle covers everything from the practicalities of planning campaigns and how to make sure you are the most persuasive person in the room, all the way to dealing with political risks and crises. Whether you need to lobby your local mayor or take on governments across Europe, The Secret Art of Lobbying will arm you with the tools you need to be the most influential player in the game.
