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How To Sell A Rock
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Book Synopsis Rock Brands by : Elizabeth Barfoot Christian
Download or read book Rock Brands written by Elizabeth Barfoot Christian and published by Lexington Books. This book was released on 2010-12-22 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rock Brands: Selling Sound in a Media Saturated Culture, edited by Elizabeth Barfoot Christian, is an edited collection that explores how different genres of popular music are branded and marketed today. The book's core objectives are addressed over three sections. In the first part of Rock Brands, the authors examine how established mainstream artists/bands are continuing to market themselves in an ever-changing technological world, and how bands can use integrated marketing communication to effectively 'brand' themselves. This branding is intended as a protection so that technology and delivery changes don't stifle the bands' success. KISS, AC/DC, Ozzy Osbourne, Phish, and Miley Cyrus are all popular musical influences considered in this part of the analysis. In the second section, the authors explore how some musicians effectively use attention-grabbing issues such as politics (for example, Kanye West and countless country musicians) and religion (such as with Christian heavy metal bands and Bon Jovi) in their lyrics, and also how imagery is utilized by artists such as Marilyn Manson to gain a fan base. Finally, the book will explore specific changes in the media available to market music today (see M.I.A. and her use of new media) and, similarly, how these resources can benefit music icons even after they are long gone, as with Elvis and Michael Jackson. Rock Brands further examines gaming, reality television, and social networking sites as new outlets for marketing and otherwise experiencing popular music. What makes some bands stand out and succeed when so many fail? How does one find a niche that isn't just kitsch and can stand the test of time, allowing the musician to grow as an artist as well as grow a substantial fan base? Elizabeth Barfoot Christian and the book's contributors expertly navigate these questions and more in Rock Brands: Selling Sound in a Media Saturated Culture.
Book Synopsis What Makes Business Rock by : Bill Roedy
Download or read book What Makes Business Rock written by Bill Roedy and published by John Wiley & Sons. This book was released on 2011-04-12 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global business lessons from Bill Roedy, the man who built the world's largest entertainment network What Makes Business Rock is the compelling story of how Bill Roedy, the Chairman and CEO of MTV International, built the largest international entertainment network in existence, much of the time having to make up answers for questions which had never before been asked. It's a free-wheeling, rock and rolling tale filled with a fascinating cast of characters including British entrepreneur Robert Maxwell, Rupert Murdoch and Sumner Redstone, Bono, the Pope, and a range of legendary politicians such as Nelson Mandela, Vladimir Putin, and Fidel Castro. An important primer on how to build and manage a business in an environment of continually evolving and developing communications platforms Deals with the cultural demands of countries as diverse as China, Zambia, and Ireland A business book masquerading as the memoir of one of the most important people in the music industry Entertaining and engaging, What Makes Business Rock offers an up close look at Bill Roedy the person and professional, and uncovers the innovative strategies he used to help make MTV the most successful, and best known, media brand in the world.
Download or read book How to Sell a Rock written by J. K. Coy and published by . This book was released on 2021-07-15 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: If a scrappy little salesman can turn his neighbors No's in to Yeses, he'll get rich selling rocks. But how will this kidpreneur close the sale when everyone already has a rock?
Book Synopsis The Rock Book by : Carroll Lane Fenton and Mildred Adams Fenton
Download or read book The Rock Book written by Carroll Lane Fenton and Mildred Adams Fenton and published by . This book was released on 1940 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Brand Like A Rock Star by : Steve Jones
Download or read book Brand Like A Rock Star written by Steve Jones and published by Greenleaf Book Group. This book was released on 2011 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reveals the core marketing and branding strategies behind the success of the world's greatest bands. This book helps readers learn inside information about the world's most popular bands that translates directly and memorably into actionable business practices.
Book Synopsis Thank You, Goodnight by : Andy Abramowitz
Download or read book Thank You, Goodnight written by Andy Abramowitz and published by Simon and Schuster. This book was released on 2016-06-28 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Nick Hornby meets Almost Famous in this side-splittingly funny coming-of-middle-age debut novel about the lead singer of a one-hit wonder 90s band who tries for one more swing at the fences"--
Book Synopsis My Book of Rocks and Minerals by : Devin Dennie
Download or read book My Book of Rocks and Minerals written by Devin Dennie and published by Penguin. This book was released on 2017-07-11 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: A stunning visual reference book for little geologists who love to find fascinating rocks all around them. Identify colorful gemstones, sparkly crystals, the toughest rocks, and ancient fossils. Packed with fun facts, information, and extensive photos all about the rocks and minerals that make up the world around us. Interactive learning that engages young scholarly minds. Learn about 64 different types of rocks and minerals, how to tell the difference between them and where to find them. Dig into all the interesting geological materials from deep space to the deepest caves. You'll even discover glow in the dark minerals and living gems! Find out about the stuff our world is made of, and how rocks and minerals form over time. This captivating book introduces children to hands-on science with fun activities like starting your own impressive rock collection and how to stay safe on your rock finding missions. Written for kids aged 6 to 9 with bite-sized information and explanations. The easy-to-understand language gives them a rock-solid foundation for science subjects. The geology book includes the phonetic pronunciation of the rock and mineral names so your little one will sound like a rock expert in no time. Rockin' It With Stones And Minerals - Stunning high-quality photographs. - Inspiring activities for little Earth scientists. - Over 64 types of rocks, their properties, and how they are formed.
Book Synopsis The Complete WWF Video Guide Volume V by : James Dixon
Download or read book The Complete WWF Video Guide Volume V written by James Dixon and published by Lulu.com. This book was released on 2014-04-03 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: An invaluable resource for any wrestling fan of the era. The fifth in the series from www.historyofwrestling.info. This is the complete guide to every WWF VHS release from October 1999 to May 2002, with full reviews of every tape, alternative wrestler bios, exclusive artwork by Bob Dahlstrom, awards, match ratings, and much, much more. Read about the failed WCW invasion angle, the return of Hulk Hogan, Ric Flair, Kevin Nash, Scott Hall and many others, relive some of the greatest matches of any era, cringe at some of the worst, enjoy the rise of Triple H to genuine main event player, witness the Rock take off as an icon on a whole new level. Plus Tough Enough, who ran over Steve Austin, TLC matches, Diva tapes and much, much more! By far the biggest book the team have ever don, e featuring more in depth analysis and comment than ever before.
Book Synopsis 101 Ways I Have Tried to Make Money or Things I Learned After It Was Too Late by : Diana Dunaway
Download or read book 101 Ways I Have Tried to Make Money or Things I Learned After It Was Too Late written by Diana Dunaway and published by BookLocker.com, Inc.. This book was released on 2016-03-20 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written in short story format with self-depreciating humor, this memoir chronicles the enterprises both off-beat and mundane of a serial entrepreneur. Her efforts to make money to buy the good things in life start at age five when she sells rocks to the neighbors long before pet rocks became a fad and no one has heard of a new-age rock shop. The adventures continue from social worker to palm reader to hot air balloon pilot to bag lady with a mink coat selling frozen meat to computer programmer and beyond to retirement at age 68. The stories provide an easy to read “How To…” list of ways the author has tried to make money often with hilarious and unexpected consequences. The list also includes some ways how not to make money. Although she is not a financial consultant and makes not claims to be one, she shares her experience and offers opinions on what to do and not do based on her personal experience. 101 Ways to Make Money is both an inventive memoir and a money-making travelogue of adventures that are funny, insightful and informative. As you follow the trail of the author’s money-making life, you’ll laugh, you’ll cry and you’ll wonder – Why didn’t I think of that?
Book Synopsis Collecting Rocks, Gems and Minerals by : Patti Polk
Download or read book Collecting Rocks, Gems and Minerals written by Patti Polk and published by Penguin. This book was released on 2016-04-06 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlike the dense and highly technical academic tomes that are text-heavy, poorly organized and intimidating, this colorful and easy-to-use reference guide dedicated to collecting rocks, gems and minerals is ideal for readers who want to expand their understanding without getting lost in a labyrinth of science. Beautifully illustrated with 700 color photographs providing wonderful detail and smartly organized to take the hassle out identification, you will enjoy the simplicity of the guide and the enthusiasm and knowledge of author Patti Polk, one of the top agate collectors in the world and a self-proclaimed "rockhound." You will also enjoy two areas that our competitors don't bother with. First it includes values, and second, it covers an introduction to lapidary, which is the cutting and polishing of rocks and gemstones for jewelry or display.
Book Synopsis Advertising For Dummies by : Gary Dahl
Download or read book Advertising For Dummies written by Gary Dahl and published by John Wiley & Sons. This book was released on 2011-04-18 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: So, you need to create an advertising campaign that brings in more customers, adds more dollars to your bottom line, and validates all the reasons you went into business in the first place. But how can you make your ad look and sound like champagne if your budget can only afford beer? Are you wasting your time trying to sell ice to an Eskimo? The world of advertising can seem like a daunting place—but it doesn’t have to be. Advertising for Dummies coaches you through the process and shows you how to: Identify and reach your target audience Define and position your message Get the most bang for your buck Produce great ads for every medium Buy the different media Create buzz and use publicity Research and evaluate your competition Advertising for Dummies offers newbies a real-world look at the ins and outs of advertising—from online and print to TV, radio, and outdoor formats—to show you how you can easily develop and execute a successful campaign on any budget. Plus, you’ll find a glossary of common buzzwords you may encounter along the way so you can talk the talk like the advertising guru you (almost) are! With simple tips on how to write memorable ads and timeless lessons from the legends, this book is packed with everything you need to have people from New York to Los Angeles whistling your jingle.
Book Synopsis Organizing Citizen Support and Acquiring Funding for Bicycle and Pedestrian Trails by :
Download or read book Organizing Citizen Support and Acquiring Funding for Bicycle and Pedestrian Trails written by and published by . This book was released on 1993 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Federal Register written by and published by . This book was released on 1960-11 with total page 936 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Stocks Under Rocks by : Peter Ricchiuti
Download or read book Stocks Under Rocks written by Peter Ricchiuti and published by Pearson Education. This book was released on 2014 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find great stocks "in your own backyard": master do-it-yourself research techniques for uncovering today's best small-cap equity opportunities! Peter Ricchiuti reveals the secrets of Tulane University's Burkenroads Reports program, where he and 200+ business students work together to uncover less-followed, frequently misunderstood, and seemingly un-sexy companies that often produce superior investment returns. Their research on these "orphan stocks" powers The Burkenroad Mutual Fund, which has outperformed 99% of all stock funds over the past eleven years. You've seen them on CNBC, CNN, and the Nightly Business report... read about them in the Wall Street Journal and the New York Times. Now, Ricchiuti shows how they do it - and how some well-informed stock sleuthing can pay off big for you, too. You'll discover why "underfollowed" small-cap equities now offer exceptional investment opportunities, and how to leverage the surprising hidden advantages available to individual investors - including the ability to trade in stocks that don't generate the volume and liquidity institutional investors require. Fact is, there's very little innovative equity research on Wall Street anymore. That gives you a powerful advantage - and Ricchiuti gives you the principles and simple techniques you need to take advantage of it. Stocks Under Rocks will be the next classic for every personal investor who wants to find great investments and have fun doing it!
Book Synopsis Everybody Needs a Rock by : Byrd Baylor
Download or read book Everybody Needs a Rock written by Byrd Baylor and published by Simon and Schuster. This book was released on 2011-08-16 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everybody needs a rock -- at least that's the way this particular rock hound feels about it in presenting her own highly individualistic rules for finding just the right rock for you.
Download or read book DIAMONDS OR ROCKS written by José Ramírez and published by Palibrio. This book was released on 2014-06-09 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Diamonds or Rocks is about the awareness of your inner self because that is where we find the balance of our lives, and that is also where the origin of most of our problems is found. As kids we were very happy, yet it is in our childhoods that most of our problems started. Through this book you are going to learn that there are elements the author calls "rocks," which are not a natural part of you, but due to your lack of awareness of them, they are harming you. They managed to get in your mind and take up residence there, and now these intruders have got to be stopped. Through the concept behind the book Diamonds or Rocks, you will gain the tools that have the power to get rid of them and stop the damage they are doing to you. The author says, "I may be the first human being to figure this out, but when you read this book you are going to realize that it all makes sense. These intruders are crushing your mind just like viruses and malware cause a computer to crash." Diamonds or Rocks was created to be as simple as possible so anyone can take advantage of it and understand it. The book uses analogies through which you will be able to distinguish such an intrusion of these elements, or rocks.
Book Synopsis Rock and Roll Will Save Your Life by : Steve Almond
Download or read book Rock and Roll Will Save Your Life written by Steve Almond and published by Random House. This book was released on 2010-04-13 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drooling fanatic, n. 1. One who drools in the presence of beloved rock stars. 2. Any of a genus of rock-and-roll wannabes/geeks who walk around with songs constantly ringing in their ears, own more than 3,000 albums, and fall in love with at least one record per week. With a life that’s spanned the phonographic era and the digital age, Steve Almond lives to Rawk. Like you, he’s secretly longed to live the life of a rock star, complete with insane talent, famous friends, and hotel rooms to be trashed. Also like you, he’s content (sort of) to live the life of a rabid fan, one who has converted his unrequited desires into a (sort of) noble obsession. Rock and Roll Will Save Your Life traces Almond’s passion from his earliest (and most wretched) rock criticism to his eventual discovery of a music-crazed soul mate and their subsequent production of two little superfans. Along the way, Almond reflects on the delusional power of songs, the awkward mating habits of drooling fanatics, and why Depression Songs actually make us feel so much better. The book also includes: • sometimes drunken interviews with America’s finest songwriters • a recap of the author’s terrifying visit to Graceland while stoned • a vigorous and credibility-shattering endorsement of Styx’s Paradise Theater • recommendations you will often choose to ignore • a reluctant exegesis of the Toto song “Africa” • obnoxious lists sure to piss off rock critics But wait, there’s more. Readers will also be able to listen to a special free mix designed by the author, available online at www.stevenalmond.com, for the express purpose of eliciting your drool. For those about to rock—we salute you!
