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Author : Bower & Company Consulting LLC
Publisher :
ISBN 13 : 9780984100606
Total Pages : 52 pages
Book Rating : 4.1/5 (6 download)
Download or read book How to Jump-start Your Sponsorship Strategy in Tough Times written by Bower & Company Consulting LLC and published by . This book was released on 2009-07 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Elena Raviola
Publisher : Taylor & Francis
ISBN 13 : 1317500032
Total Pages : 259 pages
Book Rating : 4.3/5 (175 download)
Download or read book Arts and Business written by Elena Raviola and published by Taylor & Francis. This book was released on 2016-10-04 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Arts and Business aims at bringing arts and business scholars together in a dialogue about a number of key topics that today form different understandings in the two disciplines. Arts and business are, many times, positioned as opposites. Where one is providing symbolic and aesthetic immersion, the other is creating goods for a market and markets for a good. They often deal and struggle with the same issues, framing it differently and finding different solutions. This book has the potential of offering both critical theoretical and empirical understanding of these subjects and guiding further exploration and research into this field. Although this dichotomy has a well-documented existence, it is reconstructed through the writing-out of business in art and vice versa. This edited volume distinguishes itself from other writings aimed at closing the gap between art and business, as it does not have a firm standpoint in one of these fields, but treating them as symmetrical and equal. The belief that by giving art and business an equal weight, the editors also create the opportunity to communicate to a wider audience and construct a path forward for art and business to coexist.
Author : Michael R. Czinkota
Publisher : Routledge
ISBN 13 : 1135965870
Total Pages : 287 pages
Book Rating : 4.1/5 (359 download)
Download or read book Global Business written by Michael R. Czinkota and published by Routledge. This book was released on 2010-10-04 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Business: Positioning Ventures Ahead alerts every business to the new windows of opportunity open to those willing to explore global markets. Authors Czinkota and Ronkainen bring readers quickly up to speed on the essentials of international marketing, explaining all the strategic alternatives for going global—from exporting and licensing to distributorships and joint ventures. They illustrate how to present, promote, and price products and services to appeal to multiple world markets and how to strike back when world competitors move into one’s territory. Each chapter concludes with "Food for Thought" questions that challenge the reader to think more deeply about entry into the global market, as well as further readings and online resources that provide useful references for continuing investigation. Global Business: Positioning Ventures Ahead equips readers with the skills to ride out the risks and reap the rewards of world-class engagement.
Author : Hamilton B.
Publisher : Simon and Schuster
ISBN 13 : 1592857663
Total Pages : 288 pages
Book Rating : 4.5/5 (928 download)
Download or read book Twelve Step Sponsorship written by Hamilton B. and published by Simon and Schuster. This book was released on 2009-09-29 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twelve Step Sponsorship is the first truly comprehensive look at sponsorship, a role recovering people benefit from both as sponsees and ultimately as sponsors. Sponsorship is a rich and enduring part of tradition of Alcoholics Anonymous. Twelve Step Sponsorship delivers both the theory and practice--how to do it and why--in a clear, step-by-step presentation. Written by the author of Getting Started in AA, a widely acclaimed guide for the newcomer to the program of AA, Twelve Step Sponsorship is the first truly comprehensive look at sponsorship, a role recovering people benefit from both as sponsees and ultimately as sponsors. Twelve Step Sponsorship includes informative sections that deal with: finding a sponsor and being a sponsor. Twelve Step Sponsorship offers a welcome reinforcement to the tradition of "passing it on" from one generation of sponsors to the next.
Author : Sylvia Ann Hewlett
Publisher : Harvard Business Press
ISBN 13 : 1633695662
Total Pages : 206 pages
Book Rating : 4.6/5 (336 download)
Download or read book The Sponsor Effect written by Sylvia Ann Hewlett and published by Harvard Business Press. This book was released on 2019-05-28 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you investing in the right people? Many people know the benefit of finding a sponsor--someone who goes beyond traditional mentorship to partner with a junior-level employee to help build their skills, advocate for them when opportunities arise, and open doors. But few realize that being a sponsor is just as important to career growth as finding one. According to new research from economist and thought leader Sylvia Ann Hewlett, senior executives who sponsor rising talent are 53 percent more likely to be promoted than those who don't. Similarly, middle-level managers who have proteges are 167 percent more likely to be given stretch assignments. Well-chosen proteges contribute stellar performance, steadfast loyalty, and capabilities that you, the sponsor, may lack, thus increasing how fast and how far you can go. But how do you find standout proteges, let alone develop them so that they're able to come through for you and your organization? This book has the answers you need. Combining powerful new data and rich examples drawn from in-depth interviews with leaders from companies such as Unilever, Aetna, Blizzard Entertainment, and EY, The Sponsor Effect provides a seven-step playbook for how you can become a successful sponsor. You'll learn to: Identify the right mix of proteges Include those with differing perspectives Inspire your proteges and ignite their ambition Instruct them to develop key skill sets Inspect your picks for performance and loyalty Instigate a deal, detailing the terms of a relationship Invest three ways and reap the rewards Along the way, you'll discover the enormous benefits of investing in these valuable relationships.
Author : Julie Powell
Publisher : Little, Brown
ISBN 13 : 0316054488
Total Pages : 231 pages
Book Rating : 4.3/5 (16 download)
Download or read book Cleaving written by Julie Powell and published by Little, Brown. This book was released on 2009-12-01 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Julie Powell thought cooking her way through Julia Child's Mastering the Art of French Cooking was the craziest thing she'd ever do -- until she embarked on the voyage recounted in her memoir, Cleaving. Her marriage challenged by an insane, irresistible love affair, Julie decides to leave town and immerse herself in a new obsession: butchery. She finds her way to Fleischer's, a butcher shop where she buries herself in the details of food. She learns how to break down a side of beef and French a rack of ribs -- tough physical work that only sometimes distracts her from thoughts of afternoon trysts. The camaraderie at Fleischer's leads Julie to search out fellow butchers around the world -- from South America to Europe to Africa. At the end of her odyssey, she has learned a new art and perhaps even mastered her unruly heart.
Author : United States. Congress. Senate. Committee on Finance. Subcommittee on Social Security and Family Policy
Publisher :
ISBN 13 :
Total Pages : 164 pages
Book Rating : 4.0/5 ( download)
Download or read book Funding for the JOBS Program written by United States. Congress. Senate. Committee on Finance. Subcommittee on Social Security and Family Policy and published by . This book was released on 1992 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lisa Pike Masteralexis
Publisher : Jones & Bartlett Learning
ISBN 13 : 0763749583
Total Pages : 543 pages
Book Rating : 4.7/5 (637 download)
Download or read book Principles and Practice of Sport Management written by Lisa Pike Masteralexis and published by Jones & Bartlett Learning. This book was released on 2009 with total page 543 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Updated and expanded, Principles and Practice of Sport Management, Third Edition offers a comprehensive introduction to the sport management industry. From the basic knowledge and skill sets of a sport manager to the current trends and issues of the sport management industry, this text provides the foundation for students as they study and prepare for a variety of sport management careers. Many well-known sport industry professionals contribute chapters that show students how to apply their new knowledge and skills. These experts provide firsthand advice on sport industry segments ranging from high school to the international arena. Students gain a solid understanding of sport management structures and learn to apply principles such as sport ethics to the many segments and support systems of the industry."--Book Jacket.
Author : Mark Harrison
Publisher : World Scientific
ISBN 13 : 9811219036
Total Pages : 301 pages
Book Rating : 4.8/5 (112 download)
Download or read book What Sponsors Want: An Inspirational Guide For Event Marketers written by Mark Harrison and published by World Scientific. This book was released on 2020-08-27 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a practical but conceptually grounded view of the future of sponsorship. It is based on the reality that the world of sponsorship marketing is far too focused on impressions, logos, and 'money can't buy experiences' — experiences which are miraculously secured with money. The author asks questions such as: 'Do any corporate sponsors really believe that more logos are what their consumers want?' and, 'do organizations selling sponsorship believe they have nothing more valuable to sell than digital and physical signage?'In a culmination of real-life experiences, industry learnings and third-party professional research, What Sponsors Want provides expert-supported arguments to show that the traditional bronze, silver and gold packages of sponsorship belong to a model of the past. In outlining the conceptual model for successful sponsorship, this book provides five key principles of what sponsors want for you to take on your next sponsorship challenge.
Author : Jon Spoelstra
Publisher : Harper Collins
ISBN 13 : 0061745839
Total Pages : 298 pages
Book Rating : 4.0/5 (617 download)
Download or read book Ice to the Eskimos written by Jon Spoelstra and published by Harper Collins. This book was released on 2009-10-13 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: You. That's Right. YOU. You've got a problem. You've got a product that's not first in its class. It's not even second. You've got to find a way to market that product. What Are You Going To Do? You're going to read this book, that's what. Let's face it. There comes a time in the life of every business when a product or service does not sell up to expectations. Maybe your product is outmoded. Or hasn't been positioned correctly. Or is competing in a crowded market. Whatever the reason, Ice to the Eskimos is dedicated to helping you reclaim that lost ground. It's about taking a product or service and turning it into a winner. If you've got a product that is not the best in its field, then you will love Ice to the Eskimos. Take the principles Jon Spoelstra writes about and run hard with them—you'll be amazed by the results. Written by the former president of the hapless New Jersey Nets, Jon Spoelstra is the man responsible for tripling that team's lagging revenues in just three years and increasing the season-ticket holders base by 250 percent. This guy knows what he's talking about. What everyone else had seen as a lost cause, Spoelstra saw as an outstanding opportunity to reawaken a tired and beaten product to achieve unprecedented profitability. Not just for sports marketers, this lively, entertaining book successfully makes the jump from sports to whatever your product may be. The techniques Spoelstra perfected while working for teams in the NHL and NBA—from innovative packaging to image overhaul—apply to any product in any company. The numerous winning examples are sure to make Ice to the Eskimos a must-read for anyone with a product or service to sell. Ice to the Eskimos is sure to be an instant marketing classic. It will show millions of readers how to market their product...sometimes even after they've given up hope. By using the powerful techniques in this book, you too can learn to achieve the impossible and market ice to the Eskimos.
Author : Kevin Griffin
Publisher : Rodale Books
ISBN 13 : 1635651816
Total Pages : 308 pages
Book Rating : 4.6/5 (356 download)
Download or read book One Breath at a Time written by Kevin Griffin and published by Rodale Books. This book was released on 2018-02-06 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Merging Buddhist mindfulness practices with the Twelve Step program, this updated edition of the bestselling recovery guide One Breath at a Time will inspire and enlighten you to live a better, healthier life. Many in recovery turn to the Twelve Steps to overcome their addictions, but struggle with the spiritual program. But what they might not realize is that Buddhist teachings are intrinsically intertwined with the lessons of the Twelve Steps, and offer time-tested methods for addressing the challenges of sobriety. In what is considered the cornerstone of the most significant recovery movement of the 21st century, Kevin Griffin shares his own extraordinary journey to sobriety and how he integrated the Twelve Steps of recovery with Buddhist mindfulness practices. With a new foreword by William Alexander, the author of Ordinary Recovery, One Breath at a Time takes you on a journey through the Steps, examining critical ideas like Powerlessness, Higher Power, and Moral Inventory through the lens of the core concepts of Buddhism—the Four Noble Truths, the Eightfold Path, mindfulness, loving-kindness, and more. The result is a book that presents techniques and meditations for finding clarity and awareness in your life, just as it has for thousands of addicts and alcoholics.
Author : Claude M. Steele
Publisher : W. W. Norton & Company
ISBN 13 : 0393341488
Total Pages : 257 pages
Book Rating : 4.3/5 (933 download)
Download or read book Whistling Vivaldi: And Other Clues to How Stereotypes Affect Us (Issues of Our Time) written by Claude M. Steele and published by W. W. Norton & Company. This book was released on 2011-04-04 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The acclaimed social psychologist offers an insider’s look at his research and groundbreaking findings on stereotypes and identity. Claude M. Steele, who has been called “one of the few great social psychologists,” offers a vivid first-person account of the research that supports his groundbreaking conclusions on stereotypes and identity. He sheds new light on American social phenomena from racial and gender gaps in test scores to the belief in the superior athletic prowess of black men, and lays out a plan for mitigating these “stereotype threats” and reshaping American identities.
Author : CSCMP
Publisher : Pearson Education
ISBN 13 : 0133453863
Total Pages : 225 pages
Book Rating : 4.1/5 (334 download)
Download or read book The Definitive Guide to Order Fulfillment and Customer Service written by CSCMP and published by Pearson Education. This book was released on 2013-12-31 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fulfillment and customer service are where business reputations and relationships are instantly won and lost. The Definitive Guide to Order Fulfillment and Customer Service is the most authoritative, complete, best-practice guide to excelling in these crucial supply chain processes. Whether you're a practitioner or a student, the authors help you thoroughly understand all facets of modern fulfillment and customer service. They help you clarify how your customer envisions value, so you can deliver on the metrics that matter most to them. Then, starting from this customer-centric foundation, they guide you through optimizing key processes, designing better strategies, configuring more effective fulfillment networks, leveraging new technology, and using metrics to improve. Throughout, key ideas are supported by examples, charts, graphs, summaries, references, and more: everything you need to master the concepts and apply them in your own career.
Author : Chris Guillebeau
Publisher : Ten Speed Press
ISBN 13 : 0399582584
Total Pages : 336 pages
Book Rating : 4.3/5 (995 download)
Download or read book 100 Side Hustles written by Chris Guillebeau and published by Ten Speed Press. This book was released on 2019-06-04 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Best-selling author Chris Guillebeau presents a full-color ideabook featuring 100 stories of regular people launching successful side businesses that almost anyone can do. This unique guide features the startup stories of regular people launching side businesses that almost anyone can do: an urban tour guide, an artist inspired by maps, a travel site founder, an ice pop maker, a confetti photographer, a group of friends who sell hammocks to support local economies, and many more. In 100 Side Hustles, best-selling author of The $100 Startup Chris Guillebeau presents a colorful "idea book" filled with inspiration for your next big idea. Distilled from Guillebeau's popular Side Hustle School podcast, these case studies feature teachers, artists, coders, and even entire families who've found ways to create new sources of income. With insights, takeaways, and photography that reveals the human element behind the hustles, this playbook covers every important step of launching a side hustle, from identifying underserved markets to crafting unique products and services that spring from your passions. Soon you'll find yourself joining the ranks of these innovative entrepreneurs--making money on the side while living your best life.
Author : Martin Signore
Publisher : John Wiley & Sons
ISBN 13 : 1118051602
Total Pages : 291 pages
Book Rating : 4.1/5 (18 download)
Download or read book Fantasy Football For Dummies written by Martin Signore and published by John Wiley & Sons. This book was released on 2011-02-25 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with expert advice and timely tips The fun and easy way to guide your American football team to glory in fantasy football Fantasy football can be an addictive hobby. But if you've never played American football before, how do you start? Have no fear! This friendly guide explains the game to you from start to finish -- from scouting and drafting your players to building your coaching skills to planning your strategy. And who knows, perhaps even to tasting victory in your league championship! Understand the basics of the game Pick the league right for you Assemble your dream team in the draft Develop your in-season management skills Know which quick fixes work and what common mistakes to avoid
Author : Michael Feathers
Publisher : Prentice Hall Professional
ISBN 13 : 0132931753
Total Pages : 457 pages
Book Rating : 4.1/5 (329 download)
Download or read book Working Effectively with Legacy Code written by Michael Feathers and published by Prentice Hall Professional. This book was released on 2004-09-22 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get more out of your legacy systems: more performance, functionality, reliability, and manageability Is your code easy to change? Can you get nearly instantaneous feedback when you do change it? Do you understand it? If the answer to any of these questions is no, you have legacy code, and it is draining time and money away from your development efforts. In this book, Michael Feathers offers start-to-finish strategies for working more effectively with large, untested legacy code bases. This book draws on material Michael created for his renowned Object Mentor seminars: techniques Michael has used in mentoring to help hundreds of developers, technical managers, and testers bring their legacy systems under control. The topics covered include Understanding the mechanics of software change: adding features, fixing bugs, improving design, optimizing performance Getting legacy code into a test harness Writing tests that protect you against introducing new problems Techniques that can be used with any language or platform—with examples in Java, C++, C, and C# Accurately identifying where code changes need to be made Coping with legacy systems that aren't object-oriented Handling applications that don't seem to have any structure This book also includes a catalog of twenty-four dependency-breaking techniques that help you work with program elements in isolation and make safer changes.
Author : Chet Holmes
Publisher : Penguin
ISBN 13 : 1101218339
Total Pages : 284 pages
Book Rating : 4.1/5 (12 download)
Download or read book The Ultimate Sales Machine written by Chet Holmes and published by Penguin. This book was released on 2007-06-21 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEWLY REVISED AND UPDATED The bestselling business playbook for turbocharging any organization, updated for modern audiences with new and never-before-seen material Every single day 3,076 businesses shut their doors. But what if you could create the finest, most profitable and best-run version of your business without wasting precious dollars on a thousand different strategies? When The Ultimate Sales Machine first published in 2007, legendary sales expert Chet Holmes gave us the key to do just that. All you need is to focus on twelve key areas of improvement—and practice them over and over with pigheaded discipline. Now, a decade later, Chet’s daughter Amanda Holmes breathes new life into her father’s classic advice. With updated language to match our ever-changing times and over 50 new pages of content, The Ultimate Sales Machine will help any modern reader transform their organization into a high-performing, moneymaking force. With practical tools, real-life examples, and proven strategies, this book will show you how to: • Teach your team to work smarter, not harder • Get more bang from your marketing for less • Perfect every sales interaction by working on sales, not just in sales • Land your dream clients This revised edition expands on these proven concepts, with checklists to get faster ROIs, Core Story Frameworks to get your company to number one in your marketplace, and a bonus, never-before-revealed chapter from Chet, “How to Live a Rich and Full Life,” that will put you in the best possible mindset to own your career. For every CEO, manager, and business owner who wants to take their organization to the next level, The Ultimate Sales Machine will put you and your company on the path to success—and help you stay there!
