Customer Relationship Management Strategies in the Digital Era

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Publisher : IGI Global
ISBN 13 : 1466682329
Total Pages : 340 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Customer Relationship Management Strategies in the Digital Era by : Nas?r, Süphan

Download or read book Customer Relationship Management Strategies in the Digital Era written by Nas?r, Süphan and published by IGI Global. This book was released on 2015-03-31 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s global economy, social media and technological advances have changed the way businesses interact with their clientele. With new forms of communication and IT practices, companies seek innovative practices for maintaining their consumer loyalty. Customer Relationship Management Strategies in the Digital Era blends the literature from the fields of marketing and information technology in an effort to examine the effect that technological advances have on the interaction between companies and their customers Through chapters and case studies, this publication discusses the importance of achieving competitive advantage through implementing relationship marketing practices and becoming consumer-centric. This publication is an essential reference source for researchers, professionals, managers, and upper level students interested in understanding customer loyalty in a technology-focused society.

Electronic Customer Relationship Management

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Author :
Publisher : Routledge
ISBN 13 : 1317472195
Total Pages : 225 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Electronic Customer Relationship Management by : Jerry Fjermestad

Download or read book Electronic Customer Relationship Management written by Jerry Fjermestad and published by Routledge. This book was released on 2015-05-15 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work offers a state-of-the art survey of information systems research on electronic customer relationship management (eCRM). It provides important new frameworks derived from current cases and applications in this emerging field. Each chapter takes a collaborative approach to eCRM that goes beyond the analytical and operational perspectives most often taken by researchers in the field. Chapters also stress integration with other enterprise information systems. The book is organized in four parts: Part I presents an overview of the role of CRM and eCRM in marketing and supply chain management; Part II focuses on the organizational success factors behind eCRM implementation; Part III presents cases of eCRM performance enhancement; and Part IV addresses eCRM issues in business-to-consumer commerce.

Utilizing and Managing Commerce and Services Online

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Publisher : IGI Global
ISBN 13 : 1591409322
Total Pages : 365 pages
Book Rating : 4.5/5 (914 download)

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Book Synopsis Utilizing and Managing Commerce and Services Online by : Mehdi Khosrowpour

Download or read book Utilizing and Managing Commerce and Services Online written by Mehdi Khosrowpour and published by IGI Global. This book was released on 2007-01-01 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: As businesses, researchers, and practitioners look to devise new and innovative technologies in the realm of e-commerce, the human side in contemporary organizations remains a test in the industry. Utilizing and Managing Commerce and Services Online broadens the overall body of knowledge regarding the human aspects of electronic commerce technologies and utilization in modern organizations. Utilizing and Managing Commerce and Services Online provides comprehensive coverage and understanding of the social, cultural, organizational, and cognitive impacts of e-commerce technologies and advances in organizations around the world. E-commerce strategic management, leadership, organizational behavior, development, and employee ethical issues are only a few of the challenges presented in this all-inclusive work.

The Virtual Customer: A New Paradigm for Improving Customer Relations in Libraries and Information Services

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Author :
Publisher : Walter de Gruyter
ISBN 13 : 3598440170
Total Pages : 401 pages
Book Rating : 4.5/5 (984 download)

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Book Synopsis The Virtual Customer: A New Paradigm for Improving Customer Relations in Libraries and Information Services by : Sueli Mara Soares Pinto Ferreira

Download or read book The Virtual Customer: A New Paradigm for Improving Customer Relations in Libraries and Information Services written by Sueli Mara Soares Pinto Ferreira and published by Walter de Gruyter. This book was released on 2006-05-19 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: For several years the concept of "virtual client" or "virtual customer" has been part of the world of libraries and information services. This publication contains the proceedings of a satellite meeting on this topic, organized by the Management and Marketing Section of IFLA and held in Sao Paulo, Brazil in August 2004. It contains papers from more general points of views such as the democratization of access to digital information to more specific questions such as virtual libraries and new services, not forgetting user and librarian education, web site design, more specialized information, etc. The readers of these proceedings will find along these pages a very stimulating content which will guide them towards better services for virtual clients. Papers are presented in the original language of their presentation (Portuguese, French, Spanish and English) with summaries in these four languages.

BASIC BUSINESS ANALYTICS USING R

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Publisher : Thakur Publication Private Limited
ISBN 13 : 9357551441
Total Pages : 207 pages
Book Rating : 4.3/5 (575 download)

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Book Synopsis BASIC BUSINESS ANALYTICS USING R by : Dr. Mahavir M. Shetiya

Download or read book BASIC BUSINESS ANALYTICS USING R written by Dr. Mahavir M. Shetiya and published by Thakur Publication Private Limited. This book was released on 2023-11-10 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: Buy BASIC BUSINESS ANALYTICS USING R e-Book for Mba 2nd Semester in English language specially designed for SPPU ( Savitribai Phule Pune University ,Maharashtra) By Thakur publication.

InfoWorld

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Publisher :
ISBN 13 :
Total Pages : 160 pages
Book Rating : 4./5 ( download)

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Book Synopsis InfoWorld by :

Download or read book InfoWorld written by and published by . This book was released on 2000-06-26 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.

CIMA E3

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Publisher : BPP Learning Media
ISBN 13 : 1445392798
Total Pages : 529 pages
Book Rating : 4.4/5 (453 download)

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Book Synopsis CIMA E3 by : BPP Learning Media

Download or read book CIMA E3 written by BPP Learning Media and published by BPP Learning Media. This book was released on 2013-01-03 with total page 529 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Enterprise Strategy Practice & Revision Kit allows you to apply your knowledge by putting theory in to practice. It contains three complete mock exams and many past exam questions on every area of the syllabus. The questions are supported by detailed solutions and tips on how to approach questions and earn easy marks. Through practice, you are equipped with the best techniques to face the exam and earn the maximum number of marks.

E-Commerce

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Publisher : Firewall Media
ISBN 13 : 9788170081197
Total Pages : 230 pages
Book Rating : 4.0/5 (811 download)

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Book Synopsis E-Commerce by : Mamta Bhusry

Download or read book E-Commerce written by Mamta Bhusry and published by Firewall Media. This book was released on 2005 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt:

eBook: Software Project Management, 5e

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Author :
Publisher : McGraw Hill
ISBN 13 : 1526849054
Total Pages : 413 pages
Book Rating : 4.5/5 (268 download)

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Book Synopsis eBook: Software Project Management, 5e by : HUGHES

Download or read book eBook: Software Project Management, 5e written by HUGHES and published by McGraw Hill. This book was released on 2021-04-04 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: eBook: Software Project Management, 5e

Continual Improvement Process

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Publisher : Pearson Education India
ISBN 13 : 9788131700952
Total Pages : 532 pages
Book Rating : 4.7/5 (9 download)

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Book Synopsis Continual Improvement Process by : Sreenivasan

Download or read book Continual Improvement Process written by Sreenivasan and published by Pearson Education India. This book was released on 2007-09 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Essential Business Studies A Level: AS Student Book for AQA

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Author :
Publisher : Folens Limited
ISBN 13 : 1850083606
Total Pages : 332 pages
Book Rating : 4.8/5 (5 download)

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Book Synopsis Essential Business Studies A Level: AS Student Book for AQA by : Jonathan Sutherland

Download or read book Essential Business Studies A Level: AS Student Book for AQA written by Jonathan Sutherland and published by Folens Limited. This book was released on 2008-05-25 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essential Business Studies features a thematic approach with a vibrant and accessible format to fully engage students. Activities and guidance on exam preparation, summary mindmaps and up-to-date, dynamic case studies are just some of the features helping to deliver the key course content. Whiteboard and Teacher Support CD-ROMs also available.

Computerworld

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Publisher :
ISBN 13 :
Total Pages : 44 pages
Book Rating : 4./5 ( download)

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Book Synopsis Computerworld by :

Download or read book Computerworld written by and published by . This book was released on 1974-07-17 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.

Computerworld

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Publisher :
ISBN 13 :
Total Pages : 76 pages
Book Rating : 4./5 ( download)

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Book Synopsis Computerworld by :

Download or read book Computerworld written by and published by . This book was released on 1977-03-14 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.

Computerworld

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Author :
Publisher :
ISBN 13 :
Total Pages : 76 pages
Book Rating : 4./5 ( download)

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Book Synopsis Computerworld by :

Download or read book Computerworld written by and published by . This book was released on 1977-01-31 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.

Billboard

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Publisher :
ISBN 13 :
Total Pages : 96 pages
Book Rating : 4./5 ( download)

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Book Synopsis Billboard by :

Download or read book Billboard written by and published by . This book was released on 2000-12-16 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

The Handbook of Technology Management, Supply Chain Management, Marketing and Advertising, and Global Management

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 047024948X
Total Pages : 961 pages
Book Rating : 4.4/5 (72 download)

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Book Synopsis The Handbook of Technology Management, Supply Chain Management, Marketing and Advertising, and Global Management by : Hossein Bidgoli

Download or read book The Handbook of Technology Management, Supply Chain Management, Marketing and Advertising, and Global Management written by Hossein Bidgoli and published by John Wiley & Sons. This book was released on 2010-01-12 with total page 961 pages. Available in PDF, EPUB and Kindle. Book excerpt: The discipline of technology management focuses on the scientific, engineering, and management issues related to the commercial introduction of new technologies. Although more than thirty U.S. universities offer PhD programs in the subject, there has never been a single comprehensive resource dedicated to technology management. "The Handbook of Technology Management" fills that gap with coverage of all the core topics and applications in the field. Edited by the renowned Doctor Hossein Bidgoli, the three volumes here include all the basics for students, educators, and practitioners

ACCA Essentials P3 Business Analysis Revision Kit 2014

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Author :
Publisher : BPP Learning Media
ISBN 13 : 1472711734
Total Pages : 433 pages
Book Rating : 4.4/5 (727 download)

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Book Synopsis ACCA Essentials P3 Business Analysis Revision Kit 2014 by : BPP Learning Media

Download or read book ACCA Essentials P3 Business Analysis Revision Kit 2014 written by BPP Learning Media and published by BPP Learning Media. This book was released on 2014-06-01 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: The examining team reviewed P3 Practice & Revision Kit provides invaluable guidance on how to approach the exam and contains past ACCA exam questions for you to try. It focuses on teaching you what to look for in questions and how to determine what the requirements are asking you to do. It contains many past exam questions and additional questions prepared by BPP Learning Media which reflect the scenarios and technical questions you will find in the exam.