How To Get And Keep Good Clients Global 3rd Edition

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How to Get and Keep Good Clients - Global 3rd Edition

Author : Jay G Foonberg
Publisher :
ISBN 13 :
Total Pages : 566 pages
Book Rating : 4.7/5 (164 download)

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Book Synopsis How to Get and Keep Good Clients - Global 3rd Edition by : Jay G Foonberg

Download or read book How to Get and Keep Good Clients - Global 3rd Edition written by Jay G Foonberg and published by . This book was released on 2021-03-16 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: Join the hundreds of thousands of lawyers who have benefited from Mr. Foonberg's sharing of information. Any one chapter or idea can immensely improve your practice income and your life. Best selling author and acknowledged marketing ace Jay Foonberg gives time-proven tips and systems that you can use for long-range and immediate marketing success. This book is not theoretical. Foonberg encourages you to try different marketing approaches in order to develop your own winning personal style. This is practical information you can put to use right away. You'll find hundreds of useful suggestions intended to grow your practice, and improve the way you do business day to day. The end result is a more client-focused, efficient, and profitable practice with everything pointed in the right direction.Included: "Foonberg's Favorite 51 Rules of Good Client Relations for the Busy Lawyer""How Turning Down my First Case Led to 19 Cases""How to Handle People Who Hate Lawyers or the Legal System""Fee Allocation Formulas to Encourage Marketing"Numerous sample letters, homespun advice, and personal experiences, written in Foonberg's straightforward, no-nonsense styleAnd much, much more!Put Jay Foonberg's over thirty years of personal experience in the continuing education field to work for you. You'll find his advice practical and understandable as he presents even the most complex theories in a simple easy-to-learn and easy-to apply fashion. Jay believes any person can have a successful career, and have a life with high income and free of non meritorious complaints if that person is willing to learn and willing to make the simple changes he suggests

How to Get and Keep Good Clients

Author : Jay G. Foonberg
Publisher : National Academy of Law Ethics
ISBN 13 : 9780940599024
Total Pages : 582 pages
Book Rating : 4.5/5 (99 download)

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Book Synopsis How to Get and Keep Good Clients by : Jay G. Foonberg

Download or read book How to Get and Keep Good Clients written by Jay G. Foonberg and published by National Academy of Law Ethics. This book was released on 1990 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Superior Customer Value

Author : Art Weinstein
Publisher : CRC Press
ISBN 13 : 1439861285
Total Pages : 323 pages
Book Rating : 4.4/5 (398 download)

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Book Synopsis Superior Customer Value by : Art Weinstein

Download or read book Superior Customer Value written by Art Weinstein and published by CRC Press. This book was released on 2012-02-24 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: A customer-centric culture provides focus and direction for the organization, ensuring that exceptional value will be offered to customers — this, in turn, results in enhanced market performance. Unfortunately, caught up in the daily economic and competitive pressures of running complex and fast-changing businesses, managers may lose sight of customers’ desires. And, consequently, customer experiences often fall far short of expectations. Written by an expert with more than fifteen years of experience, Superior Customer Value: Strategies for Winning and Retaining Customers, Third Edition benchmarks the best companies and shows you what it truly means to create world-class value for customers. The book is a state-of-the-art guide to designing, implementing, and evaluating a customer value strategy in service, technology, and information-based organizations. It explores key marketing planning issues that emphasize relationship management strategies to keep customers happy. See What’s New in the Third Edition: New topics include: Business models Co-creation of value Corporate entrepreneurship Customer experience management Customer value metrics Net promoter score Image Innovation Social media Expanded coverage of: Customer relationship management E-business opportunities Written as an academic textbook for use in MBA programs, the book is highly readable, practical, and action-oriented, giving managers at all levels of experience guidance on how to improve marketing operations and create customer-centric organizations. It explains valuable tools such as customer value funnel, customer value assessment, service-quality-image-price (SQIP) analysis, and CRM models. Each chapter has a customer value insight checklist, action items, and informative figures and tables. This revised edition addresses current trends in value-adding business practice, from understanding how to drive a market and find new ventures to the rise in customer importance of the online arena and new models and metrics for customer loyalty and retention. Great companies amaze and delight customers — Superior Customer Value offers a strategic blueprint to learn from the market leaders and apply those lessons to your organization. Art Weinstein discusses the book in several videos on the CRC Press YouTube Channel.

Book Yourself Solid Illustrated

Author : Michael Port
Publisher : John Wiley & Sons
ISBN 13 : 1118611357
Total Pages : 480 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Book Yourself Solid Illustrated by : Michael Port

Download or read book Book Yourself Solid Illustrated written by Michael Port and published by John Wiley & Sons. This book was released on 2013-03-28 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: A visual way to easily access the strategies and tactics in Book Yourself Solid Learning new concepts is easier when you can see the solution. Book Yourself Solid Illustrated, a remarkable, one-of-a-kind work of art, transforms the Book Yourself Solid system into a more compelling and easy-to-consume playbook for any business owner. You won't find business school graphs or mind maps. Instead, you'll find compelling, visual stories that reinvent old and tired business concepts, making Book Yourself Solid Illustrated a fun and playful book that you will revisit year after year as you get more clients than you can handle. There isn't a business book on the market that can show you how to apply the strategies, techniques, and skills necessary to generate new leads, add more clients, and increase profits through visuals. Previously you could only read or listen to advice, now you can see it and get it faster. This illustrated version is organized into four modules: your foundation, building trust and credibility, simple selling and perfect pricing, and the Book Yourself Solid 6 core self-promotion strategies. Reengineering the book with visual strategist, Jocelyn Wallace, has given author Michael Port new ways of explaining and expanding his gold-standard material. Author Michael Port has been called a "marketing guru" by the Wall Street Journal and "an uncommonly honest author" by The Boston Globe, and wrote Book Yourself Solid (in it's 2nd edition), Beyond Booked Solid,The Contrarian Effect which was selected as a 2008 top ten business book by Amazon.com and the 2008 #1 sales book of the year by 1-800-CEO-READ, and The New York Times Bestseller, The Think Big Manifesto. Author is one of the most popular business coaches in the world and headlines events all over the world. Master the techniques in Book Yourself Solid Illustrated, and take your service business to the next level today. For the first time ever you can have the Book Yourself Solid Mobile app. Install it on any device and the Book Yourself Solid System comes to life. Do all of 49 exercises from the new book on any device, including your desktop computer. This thing rocks.

Get Clients Now!

Author : C. J. Hayden
Publisher : Amacom Books
ISBN 13 : 9780814473740
Total Pages : 239 pages
Book Rating : 4.4/5 (737 download)

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Book Synopsis Get Clients Now! by : C. J. Hayden

Download or read book Get Clients Now! written by C. J. Hayden and published by Amacom Books. This book was released on 2007 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get Clients Now empowers readers with practical, proven strategies for choosing the right marketing tactics for their situation and personality, diagnosing exactly what's missing in their marketing and fixing it, and replacing unproductive cold calling with the power of relationship marketing Filled with hundreds of tool and techniques, as well as a powerful 28-day plan that enables readers to energise their marketing efforts and dramatically increase their client base, the second edition contains up-to-the-minute strategies for relationship-based marketing in the Internet age. Key features Features a foreword by Jay Conrad Levinson, author of the Guerilla Marketing series, who also has this to say: Get Clients Now not only tells you the absolute truth about landing new clients, but also can transform you from a marketing amateur into a marketing genius Contains all new material on how to use the latest Internet marketing techniques like ezines, search engine optimisation, and blogging...and much more Packed with over 100 tactics, tools, and foolproof recipes customizable for any professional service business A popular speaker and seminar leader, C.J. has presented hundreds of programs on relationship marketing, fearless self-promotion, and entrepreneurial success to corporate clients, professional associations, and small businesses

Keeping Customers

Author : J. J. Sviokla
Publisher : Harvard Business Press
ISBN 13 : 9780875843339
Total Pages : 384 pages
Book Rating : 4.8/5 (433 download)

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Book Synopsis Keeping Customers by : J. J. Sviokla

Download or read book Keeping Customers written by J. J. Sviokla and published by Harvard Business Press. This book was released on 1993 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essays cover market orientation, order management, customer service, quality, service guarantees, customer complaints, zero defects, and performance measurement

The Art of Client Service

Author : Robert Solomon
Publisher : John Wiley & Sons
ISBN 13 : 111922828X
Total Pages : 191 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis The Art of Client Service by : Robert Solomon

Download or read book The Art of Client Service written by Robert Solomon and published by John Wiley & Sons. This book was released on 2016-03-17 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide for providing exceptional client service Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, claiming there are definable, actionable methods to the role, and provide guidance designed to achieve more effective work. Written by one of the industry's most knowledgeable client services executives, the book begins with a definition, then follows a path from an initial new business win to beginning, building, losing, then regaining trust with clients. It is a powerful source of counsel for those new to the business, for industry veterans who want to refresh or validate what they know, and for anyone in the middle of the journey to get better at what they do.

Global Health 101

Author : Skolnik
Publisher : Jones & Bartlett Publishers
ISBN 13 : 1284050548
Total Pages : 618 pages
Book Rating : 4.2/5 (84 download)

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Book Synopsis Global Health 101 by : Skolnik

Download or read book Global Health 101 written by Skolnik and published by Jones & Bartlett Publishers. This book was released on 2016 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rated by an independent panel as the best introductory Global Health text for undergraduates, Global Health 101, Third Edition is a clear, concise, and user-friendly introduction to the most critical issues in global health. It illustrates key themes with an extensive set of case studies, examples, and the latest evidence. Particular attention is given to the health-development link, to developing countries, and to the health needs of poor and disadvantaged people. The Third Edition is a thorough revision that offers an extensive amount of new and updated information, while maintaining clarity, simplicity, and ease of use for faculty and students. Offering the latest data on the burden of disease, the book presents unique content on key topics that are often insufficiently covered in introductory materials, such as immunization and adolescent health.

Marketing Management, 3rd Edition

Author : Kumar Arun & Meenakshi N.
Publisher : Vikas Publishing House
ISBN 13 : 9325982404
Total Pages : pages
Book Rating : 4.3/5 (259 download)

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Book Synopsis Marketing Management, 3rd Edition by : Kumar Arun & Meenakshi N.

Download or read book Marketing Management, 3rd Edition written by Kumar Arun & Meenakshi N. and published by Vikas Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's socially networked and highly competitive world, it is imperative that marketers are always truthful because customers eventually find out if they have been misled. This can lead to their angst with the company going viral, thereby destroying the company's reputation. Marketing Management advocates 'marketing based on absolute truth'.Also brand image is sensitive to market sentiments. Brands can be in danger: one wrong product or one shoddy campaign can destroy a brand built over years. Companies must align everything that they do with the core spirit of their brands.Further, when everything seems to go digital, it is important that marketers keep in mind that customers are primarily interested in their products/services. The book advocates that superior products and services will always be central to marketing.Key FeaturesBest Practices• Researched, implemented, and result-driven practices taken from leading companies across diverse industries throughout the world• Marketers can adopt these practices to elevate individual and organizational performanceCorporate Insights• Examples of marketing concepts being implemented by well-known Indian companies and brands• Latest moves of companies and brands as they cope with competition and environmentCase Studies• A brief case study after each chapter, focusing on specific issues dealt within the chapterSpecialized Questions• Questions meant to make students ponder upon various aspects of marketing and challenge the existing paradigms

ADVANCED BRAND MANAGEMENT - 3RD EDITION

Author : Paul Temporal
Publisher : Harriman House Limited
ISBN 13 : 0857195905
Total Pages : 302 pages
Book Rating : 4.8/5 (571 download)

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Book Synopsis ADVANCED BRAND MANAGEMENT - 3RD EDITION by : Paul Temporal

Download or read book ADVANCED BRAND MANAGEMENT - 3RD EDITION written by Paul Temporal and published by Harriman House Limited. This book was released on 2019-02-25 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brands have never been more important than they are today. As Paul Temporal explains in this fully revised and updated third edition of his classic bestseller, the challenges of the business world are greater now than ever before. Brand managers have to cope with a broader range of variables and pressures from the marketplace and consumers. The lifeline of a strong brand can mean the difference between success and failure, or survival and extinction, in this turbulent environment. But what constitutes a strong brand? How should it be developed and managed? How do you activate and manage a winning brand strategy? Advanced Brand Management is the indispensable guide that provides all the answers. Paul Temporal addresses every issue related to brand management in the 21st century, providing the background theory and illustrating this with thoughtful case studies from across the business world. In this third edition, all chapters have been updated, and a completely new chapter is included on the growth of the digital world and the use of the Internet. Throughout, there is an increased emphasis on brand strategy and updates to case studies, with entirely new cases being added. If you want to make your own branding a success, you can’t afford to be without Advanced Brand Management.

INSPIRED

Author : Marty Cagan
Publisher : John Wiley & Sons
ISBN 13 : 111938754X
Total Pages : 370 pages
Book Rating : 4.1/5 (193 download)

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Book Synopsis INSPIRED by : Marty Cagan

Download or read book INSPIRED written by Marty Cagan and published by John Wiley & Sons. This book was released on 2017-11-17 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do today’s most successful tech companies—Amazon, Google, Facebook, Netflix, Tesla—design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love—and that will work for your business. With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations—dramatically improving their own product efforts. Whether you’re an early stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deliver new value for your customers, INSPIRED will take you and your product organization to a new level of customer engagement, consistent innovation, and business success. Filled with the author’s own personal stories—and profiles of some of today’s most-successful product managers and technology-powered product companies, including Adobe, Apple, BBC, Google, Microsoft, and Netflix—INSPIRED will show you how to turn up the dial of your own product efforts, creating technology products your customers love. The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new—sharing the latest practices and techniques of today’s most-successful tech product companies, and the men and women behind every great product.

Reality Sells

Author : Andrew Corbus
Publisher : Academic Learning Company LLC
ISBN 13 : 9780832950087
Total Pages : 156 pages
Book Rating : 4.9/5 (5 download)

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Book Synopsis Reality Sells by : Andrew Corbus

Download or read book Reality Sells written by Andrew Corbus and published by Academic Learning Company LLC. This book was released on 2007 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is for those who have ever found it a challenge to maintain a consistent, effective advertising program. The Sells system can help readers navigate their way to authenticity in the customer experience.

A short course in international economics [electronic resource]

Author : Jeffrey E. Curry
Publisher : World Trade Press
ISBN 13 : 1607800047
Total Pages : 191 pages
Book Rating : 4.6/5 (78 download)

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Book Synopsis A short course in international economics [electronic resource] by : Jeffrey E. Curry

Download or read book A short course in international economics [electronic resource] written by Jeffrey E. Curry and published by World Trade Press. This book was released on 2009 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt:

3rd Edition. The United States and the World's Best Psychics, Mediums, Healers, Astrologers, Palmists, Witches and Tarot Readers 2013-2014

Author : Maximillien De Lafayette
Publisher : Lulu.com
ISBN 13 : 1312067462
Total Pages : 404 pages
Book Rating : 4.3/5 (12 download)

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Book Synopsis 3rd Edition. The United States and the World's Best Psychics, Mediums, Healers, Astrologers, Palmists, Witches and Tarot Readers 2013-2014 by : Maximillien De Lafayette

Download or read book 3rd Edition. The United States and the World's Best Psychics, Mediums, Healers, Astrologers, Palmists, Witches and Tarot Readers 2013-2014 written by Maximillien De Lafayette and published by Lulu.com. This book was released on 2014-04-03 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: 3rd Edition. Published by Times Square Press in New York. "The United States and the World's Best Psychics, Mediums, Healers, Astrologers, Palmists, Witches and Tarot Readers 2013-2014" is de facto, the world's number 1 reference, source of information, and surely the most authoritative documentary book on the most popular, the most reliable, the most trusted, and best lightworkers around the globe. The results the world rank and the national rank are based upon THE 3rd NATIONAL & INTERNATIONAL ELECTION/VOTE OF THE UNITED STATES AND THE WORLD'S BEST MEDIUMS, PSYCHICS, HEALERS, ASTROLOGERS AND LIGHTWORKERS 2013-2014. The votes and nominations began on October 19, 2013 and ended on December 19, 2013 at midnight, New York time. It also include the winners of The Lightworkers Life Achievement Award, and the inductees into THE LIGHTWORKERS' WORLD HALL OF FAME.

Managing Customer Experience and Relationships

Author : Don Peppers
Publisher : John Wiley & Sons
ISBN 13 : 1119236258
Total Pages : 624 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Managing Customer Experience and Relationships by : Don Peppers

Download or read book Managing Customer Experience and Relationships written by Don Peppers and published by John Wiley & Sons. This book was released on 2016-11-14 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt: Boost profits, margins, and customer loyalty with more effective CRM strategy Managing Customer Experience and Relationships, Third Edition positions the customer as central to long-term strategy, and provides essential guidance toward optimizing that relationship for the long haul. By gaining a deep understanding of this critical dynamic, you'll become better able to build and manage the customer base that drives revenue and generates higher margins. A practical framework for implementing the IDIC model merges theory, case studies, and strategic analysis to provide a ready blueprint for execution, and in-depth discussion of communication, metrics, analytics, and more allows you to optimize the relationship on both sides of the table. This new third edition includes updated examples, case studies, and references, alongside insightful contributions from global industry leaders to give you a well-rounded, broadly-applicable knowledge base and a more effective CRM strategy. Ancillary materials include a sample syllabus, PowerPoints, chapter questions, and a test bank, facilitating use in any classroom or training session. The increased reliance on customer relationship management has revealed a strong need for knowledgeable practitioners who can deploy effective initiatives. This book provides a robust foundation in CRM principles and practices, to help any business achieve higher customer satisfaction. Understand the fundamental principles of the customer relationship Implement the IDIC model to improve CRM ROI Identify essential metrics for CRM evaluation and optimization Increase customer loyalty to drive profits and boost margins Sustainable success comes from the customer. If your company is to meet performance and profitability goals, effective customer relationship management is the biggest weapon in your arsenal—but it must be used appropriately. Managing Customer Experience and Relationships, Third Edition provides the information, practical framework, and expert insight you need to implement winning CRM strategy.

Sports Publicity

Author : Joseph Favorito
Publisher : Routledge
ISBN 13 : 0415635004
Total Pages : 385 pages
Book Rating : 4.4/5 (156 download)

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Book Synopsis Sports Publicity by : Joseph Favorito

Download or read book Sports Publicity written by Joseph Favorito and published by Routledge. This book was released on 2013 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a strong emphasis on professional practice and the day-to-day realities of working in sports and entertainment, the book covers all the core functional areas such as: Effective writing and speaking Building and Marketing brands Developing contacts and networks Social and Digital Media Strategy Gaining experience and internships Crisis management Successful pitching Press conferences Working with individual athletes, teams and league organizations Agents, Broadcast Networks and Agencies Understanding the global sports market The second edition includes brand new material on using social media, gaming, and brand integration, as well as extended real-world case studies and interviews with trailblazing PR professionals. No other book offers such a valuable insider's view of the sports communications industry or the importance of PR and media relations in building successful sports organizations.

Supply Chain Management

Author : Nada R. Sanders
Publisher : Wiley Global Education
ISBN 13 : 1119392306
Total Pages : 352 pages
Book Rating : 4.1/5 (193 download)

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Book Synopsis Supply Chain Management by : Nada R. Sanders

Download or read book Supply Chain Management written by Nada R. Sanders and published by Wiley Global Education. This book was released on 2017-10-19 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Supply chain management, rapidly-advancing and growing ever more important in the global business climate, requires an intense understanding of both underlying principles and practical techniques. Including both a broad overview of supply chain management and real-world examples of SCM in companies ranging from small to large, this book provides students with both the foundational material required to understand the subject matter and practical tips that demonstrate how the latest techniques are being applied. Spanning functional boundaries, this well-regarded book is now in its second edition and has quickly become a standard course text at many universities. This newest edition continues to provide a balanced, integrative, and business-oriented viewpoint of the material, and deeply explores how SCM is intertwined with other organizational functions. New material has been added to address the importance of big data analytics in SCM, as well as other technological advances such as 3-D printing, cloud computing, machine learning, driverless vehicles, the Internet of Things, RFID, and others.