How To Effectively Market And Manage A Private Medical Practice

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How to Effectively Market and Manage a Private Medical Practice

Author : Romeo Richards
Publisher : CreateSpace
ISBN 13 : 9781492249290
Total Pages : 298 pages
Book Rating : 4.2/5 (492 download)

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Book Synopsis How to Effectively Market and Manage a Private Medical Practice by : Romeo Richards

Download or read book How to Effectively Market and Manage a Private Medical Practice written by Romeo Richards and published by CreateSpace. This book was released on 2013-08-24 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a difference between the profession of medicine and the business of medicine. The profession of medicine is the deliverables: treating patients or giving prescriptions. The business of medicine encompasses the deliverables as well as finance and marketing. Success in the profession of medicine will make you a good employee. But to succeed as the owner of a private medical practice requires a sound understanding of the business of medicine. This book teaches you how to succeed in the business of medicine. The core theme is how to attract and retain patients. Without patients, you do not have a business. But patient attraction is a skill most doctors lack, or take for granted. At the end of this book, you will no longer view patient attraction as a chore to avoid. More importantly you will learn how to retain the patients you attract to your practice. Furthermore, you will learn a critical skill most doctors lack - the ability to grow a practice. The large majority of private medical practices remain small for years because their owners do not know how to grow their practice. This book will show you how to effectively manage your practice; attract new patients and grow exponentially.

Marketing Your Clinical Practice

Author : Neil Baum
Publisher : Jones & Bartlett Learning
ISBN 13 : 0763769835
Total Pages : 610 pages
Book Rating : 4.7/5 (637 download)

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Book Synopsis Marketing Your Clinical Practice by : Neil Baum

Download or read book Marketing Your Clinical Practice written by Neil Baum and published by Jones & Bartlett Learning. This book was released on 2010-10-22 with total page 610 pages. Available in PDF, EPUB and Kindle. Book excerpt: This essential resource provides readers with the plans and real examples to market and grow a successful practice. The guide is filled with practical marketing tips and strategies based around the five components of a successful practice.

Little Book of Healthcare Marketing

Author : Drew Stevens
Publisher : Momentum Press
ISBN 13 : 1606509403
Total Pages : 111 pages
Book Rating : 4.6/5 (65 download)

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Book Synopsis Little Book of Healthcare Marketing by : Drew Stevens

Download or read book Little Book of Healthcare Marketing written by Drew Stevens and published by Momentum Press. This book was released on 2016-08-26 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: Medical marketing is something not thought of by physicians. Yet, it is the most important business aspect of the practice. If there is no marketing then there are no patients. When there is an empty waiting room due to poor marketing; the practice struggles. This book is designed to help physicians understand the importance of effective, targeted marketing in order to build relationships and attract new clients. The ideology today is that you are all in the relationship business. The more relationships that you develop allows these new individuals to your “marketing” world. Today’s doctors must create a community—a strong one. If you want to build or maintain a thriving practice, then this book will provide you the tools and techniques to become a brand, manifest a community, and instantly attract others to you.

Hospital Marketing

Author :
Publisher :
ISBN 13 :
Total Pages : 116 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Hospital Marketing by :

Download or read book Hospital Marketing written by and published by . This book was released on 1986 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Business of Medical Practice

Author : David E. Marcinko, MBA, CFP, CMP
Publisher : Springer Publishing Company
ISBN 13 : 0826105769
Total Pages : 785 pages
Book Rating : 4.8/5 (261 download)

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Book Synopsis The Business of Medical Practice by : David E. Marcinko, MBA, CFP, CMP

Download or read book The Business of Medical Practice written by David E. Marcinko, MBA, CFP, CMP and published by Springer Publishing Company. This book was released on 2010-12-15 with total page 785 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for the previous edition: "This comprehensive multi-authored text contains over 450 pages of highly specific and well-documented information that will be interest to physicians in private practice, academics, and in medical management. . . [Chapters are] readable, concise yet complete, and well developed. I could have used a book like this in the past, I will certainly refer to it frequently now." 4 stars Carol EH Scott-Conner, MD, PhD, MBA American College of Physician Executives Does Health 2.0 enhance or detract from traditional medical care delivery, and can private practice business models survive? How does transparent business information and reimbursement data impact the modern competitive healthcare scene? How are medical practices, clinics, and physicians evolving as a result of rapid health- and non-health-related technology change? Does transparent quality information affect the private practice ecosystem? Answering these questions and more, this newly updated and revised edition is an essential tool for doctors, nurses, and healthcare administrators; management and business consultants; accountants; and medical, dental, business, and healthcare administration graduate and doctoral students. Written in plain language using nontechnical jargon, the text presents a progressive discussion of management and operation strategies. It incorporates prose, news reports, and regulatory and academic perspectives with Health 2.0 examples, and blog and internet links, as well as charts, tables, diagrams, and Web site references, resulting in an all-encompassing resource. It integrates various medical practice business disciplines-from finance and economics to marketing to the strategic management sciences-to improve patient outcomes and achieve best practices in the healthcare administration field. With contributions by a world-class team of expert authors, the third edition covers brand-new information, including: The impact of Web 2.0 technologies on the healthcare industry Internal office controls for preventing fraud and abuse Physician compensation with pay-for-performance trend analysis Healthcare marketing, advertising, CRM, and public relations eMRs, mobile IT systems, medical devices, and cloud computing and much more!

Start Your Own Medical Practice

Author : Marlene M. Coleman
Publisher : Sourcebooks, Inc.
ISBN 13 : 157248795X
Total Pages : 274 pages
Book Rating : 4.5/5 (724 download)

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Book Synopsis Start Your Own Medical Practice by : Marlene M. Coleman

Download or read book Start Your Own Medical Practice written by Marlene M. Coleman and published by Sourcebooks, Inc.. This book was released on 2006-12-01 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: After years of school and maybe even after some years of practice, you are ready to do it on your own. Running a profitable business takes more than just being a great doctor. Start Your Own Medical Practice provides you with the knowledge to be both a great doctor and a successful business owner. Whether you are looking to open a single practice office or wanting to go into partnership with other colleagues, picking the right location, hiring the right support staff and taking care of all the finances are not easy tasks. With help from Start Your Own Medical Practice, you can be sure you are making the best decisions for success. Don't let a wrong choice slow down your progress. Find advice to: --Create a Business Plan --Manage the Office --Raise Capital --Bill Your Patients --Market Your Practice --Build a Patient Base --Prevent Malpractice Suits --Keep an Eye on the Goal With checklists, sample letters and doctor's office forms, Start Your Own Medical Practice teaches you all the things they didn't in medical school and gives you the confidence to go out and do it on your own.

The Business Basics of Building and Managing a Healthcare Practice

Author : Neil Baum
Publisher : Springer Nature
ISBN 13 : 3030277763
Total Pages : 209 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis The Business Basics of Building and Managing a Healthcare Practice by : Neil Baum

Download or read book The Business Basics of Building and Managing a Healthcare Practice written by Neil Baum and published by Springer Nature. This book was released on 2019-11-20 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is intended to be a roadmap towards a successful practice for medical students, residents, fellows, and doctors. This roadmap focuses on how to build and manage a medical practice, and can be applied regardless if the reader is employed, joins a small group, or if they are a doctor who decides to start their own practice. Part I covers the basic business concepts that every physician needs to know. Chapters emphasize the benefits that accrue to a physician who understands the basics of business. Part II provides a guide for doctors who are beginning a medical practice. The chapters define the various options for doctors’ employment such as solo practice, group practice, and academic medicine. The section also includes the process of negotiating contracts, identifying the advisers who help physicians become successful, and secure within their field and practice. The final part emphasizes strategies on how to build and grow a successful practice by covering topics such as hiring staff, employee motivation, creating a brand, gaining recognition, online reputation and presence, crisis management, integrating new technology, and work/life balance. The Business Basics of Building and Managing a Healthcare Practice serves as a valuable resource that helps doctors make a difference in the lives of their patients, as well as help them make good financial decisions.

Pet Goats and Pap Smears

Author : Pamela Wible
Publisher :
ISBN 13 : 9780985710309
Total Pages : 290 pages
Book Rating : 4.7/5 (13 download)

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Book Synopsis Pet Goats and Pap Smears by : Pamela Wible

Download or read book Pet Goats and Pap Smears written by Pamela Wible and published by . This book was released on 2012-07-04 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Experience the life of doctors and patients. Discover remedies for various conditions; how to lower your medical bills, and secure quality health care.

Handbook of Concierge Medical Practice Design

Author : Maria K. Todd
Publisher : CRC Press
ISBN 13 : 1040084559
Total Pages : 216 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Handbook of Concierge Medical Practice Design by : Maria K. Todd

Download or read book Handbook of Concierge Medical Practice Design written by Maria K. Todd and published by CRC Press. This book was released on 2017-11-15 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: In concierge medicine, physicians develop amenities-rich membership programs and collect a monthly or annual membership fee to pay for the amenities in addition to the medical services rendered. Handbook of Concierge Medical Practice Design examines the many considerations physicians must make prior to transitioning their practices into concierge services. Maria K. Todd, a recognized expert in concierge medicine, branding, consulting, healthcare, marketing, medical tourism, planning, and physician practice administration, explains how to set up a concierge practice. She describes how this new business model affects workflow and outlines financial considerations including managed care payer relations, the hybrid practice, and predictive modeling to uncover the hidden factors that affect bottom-line performance. The book supplies readers with models for creating a business plan and a strategy for transforming a practice into a concierge practice. It concludes by covering the legal aspects of creating a concierge practice. It includes patient acquisition and retention strategies as well as detailed plans for adding additional doctors and physician extenders, such as nurse practitioners and physician assistants.The book provides sample employment contracts and advice on how to select and work with consultants. It includes chapters on business process re-engineering, workflow management, financial considerations, competitive analysis, developing a business plan, and how to market the new practice.

Promoting Your Medical Practice

Author : Stephen Walter Brown
Publisher : Practice Management Information Corporation
ISBN 13 : 9780874894943
Total Pages : 420 pages
Book Rating : 4.8/5 (949 download)

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Book Synopsis Promoting Your Medical Practice by : Stephen Walter Brown

Download or read book Promoting Your Medical Practice written by Stephen Walter Brown and published by Practice Management Information Corporation. This book was released on 1989 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Medical Practice Management in the 21st Century

Author : Marjorie A. Satinsky
Publisher : Radcliffe Publishing
ISBN 13 : 1846190231
Total Pages : 208 pages
Book Rating : 4.8/5 (461 download)

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Book Synopsis Medical Practice Management in the 21st Century by : Marjorie A. Satinsky

Download or read book Medical Practice Management in the 21st Century written by Marjorie A. Satinsky and published by Radcliffe Publishing. This book was released on 2007 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Addresses multiple aspects of medical practice management. Presented in the workbook format, supported by web-based tools, this book allows busy physicians to gain a basic understanding of many topics, determine strategies for their practices, and seek additional information when they want it.

Medical Group Management in Turbulent Times

Author : William Winston
Publisher : Routledge
ISBN 13 : 1317948637
Total Pages : 491 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis Medical Group Management in Turbulent Times by : William Winston

Download or read book Medical Group Management in Turbulent Times written by William Winston and published by Routledge. This book was released on 2014-02-04 with total page 491 pages. Available in PDF, EPUB and Kindle. Book excerpt: Medical Group Management in Turbulent Times: How Physician Leadership Can Optimize Health Plan, Hospital, and Medical Group Performance provides you with proven methods and new strategies on how to deliver more effective health care, health products, and related services to patients and other consumers. Stressing physician leadership and proactive participation, this text will enhance your understanding of how a working relationship between practicing physicians and health care managers is a positive and necessary means for administering and managing quality health care now and in the future. Through units preceded by defined goals, projected outcomes, and outcome analyses, Medical Group Management presents material to you in a practical, comprehensive manner on topics such as: understanding values and relationships among physicians, hospitals, and health plans working together toward a common goal establishing trust and communication between physicians, hospitals, and health plans embracing change as a catalyst for the enhancement of medical practice understanding the physicians’role in the management of a consumer-focused medical group planning for shifts in medical practice away from intervention and toward prevention creating jointly developed plans and budgets predicated upon principles of continuous quality improvement, such as eliminating unnecessary patient paperwork and improving employees’morale and job satisfaction In addition, most units in this text feature a “factors to consider” category that advises you, for example, how to research competition, establish a target market, and research the demographics of a community before formulating a plan to increase your number of patients. Complete with recommendations, sample plans on how to market health services or better serve your patients, and suggestions on how to enhance quality care, Medical Group Management will give you the knowledge to successfully address problems and work together with other professionals in the health care community to provide quality services to patients and consumers now and into the next century.

Successful Private Practice

Author : Maxine Buchele
Publisher :
ISBN 13 : 9780443034565
Total Pages : 238 pages
Book Rating : 4.0/5 (345 download)

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Book Synopsis Successful Private Practice by : Maxine Buchele

Download or read book Successful Private Practice written by Maxine Buchele and published by . This book was released on 1987 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Complete Business Guide for a Successful Medical Practice

Author : Neil Baum
Publisher : Springer
ISBN 13 : 3319110950
Total Pages : 281 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis The Complete Business Guide for a Successful Medical Practice by : Neil Baum

Download or read book The Complete Business Guide for a Successful Medical Practice written by Neil Baum and published by Springer. This book was released on 2015-01-02 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text provides physicians with the basic business skills in order for them to become involved in the financial aspect of their practices. The text will help the physician decide what kind of practice they would like to join (i.e. private practice, small group practice, solo practice, hospital employment, large group practice, academic medicine, or institutional\government practice) as well as understand the basics of contracting, restrictive covenants and how to navigate the road to partnership. Additional topics covered include, monthly balance sheets, productivity, overhead costs and profits, trend analysis and benchmarking. Finally, the book provides advice on advisors that doctors will need to help with the business of their professional and personal lives. These include accountants, bankers, lawyers, insurance agents and other financial advisors. The Complete Business Guide for a Successful Medical Practice provides a roadmap for physicians to be not only good clinical doctors but also good businessmen and businesswomen. It will help doctors make a difference in the lives of their patients as well as sound financial decisions for their practice.

Peripheral Nerve Surgery

Author : Dr Thomas Wilson
Publisher : Oxford University Press
ISBN 13 : 0190617136
Total Pages : 320 pages
Book Rating : 4.1/5 (96 download)

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Book Synopsis Peripheral Nerve Surgery by : Dr Thomas Wilson

Download or read book Peripheral Nerve Surgery written by Dr Thomas Wilson and published by Oxford University Press. This book was released on 2018-10-02 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part of the Neurosurgery by Example series, this volume on peripheral nerve disorders presents exemplary cases in which renowned authors guide readers through the assessment and planning, decision making, surgical procedure, after care, and complication management of common and uncommon disorders. The cases are divided into four distinct areas of peripheral nerve pathology: entrapment and inflammatory neuropathies, peripheral nerve pain syndromes, peripheral nerve tumors, and peripheral nerve trauma. Each chapter also contains 'pivot points' that illuminate changes required to manage patients in alternate or atypical situations, and pearls for accurate diagnosis, successful treatment, and effective complication management. Containing a focused review of medical evidence and expected outcomes, Peripheral Nerve Surgery is appropriate for neurosurgeons who wish to learn more about this subspecialty, and those preparing for the American Board of Neurological Surgery oral examination.

The Business of Private Medical Practice

Author : James A. Schafer
Publisher : Rutgers University Press
ISBN 13 : 0813570840
Total Pages : 240 pages
Book Rating : 4.8/5 (135 download)

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Book Synopsis The Business of Private Medical Practice by : James A. Schafer

Download or read book The Business of Private Medical Practice written by James A. Schafer and published by Rutgers University Press. This book was released on 2013-12-26 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unevenly distributed resources and rising costs have become enduring problems in the American health care system. Health care is more expensive in the United States than in other wealthy nations, and access varies significantly across space and social classes. James A. Schafer Jr. shows that these problems are not inevitable features of modern medicine, but instead reflect the informal organization of health care in a free market system in which profit and demand, rather than social welfare and public health needs, direct the distribution and cost of crucial resources. The Business of Private Medical Practice is a case study of how market forces influenced the office locations and career paths of doctors in one early twentieth-century city, Philadelphia, the birthplace of American medicine. Without financial incentives to locate in poor neighborhoods, Philadelphia doctors instead clustered in central business districts and wealthy suburbs. In order to differentiate their services in a competitive marketplace, they also began to limit their practices to particular specialties, thereby further restricting access to primary care. Such trends worsened with ongoing urbanization. Illustrated with numerous maps of the Philadelphia neighborhoods he studies, Schafer’s work helps underscore the role of economic self-interest in shaping the geography of private medical practice and the growth of medical specialization in the United States.

Conflict of Interest in Medical Research, Education, and Practice

Author : Institute of Medicine
Publisher : National Academies Press
ISBN 13 : 0309145449
Total Pages : 436 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Conflict of Interest in Medical Research, Education, and Practice by : Institute of Medicine

Download or read book Conflict of Interest in Medical Research, Education, and Practice written by Institute of Medicine and published by National Academies Press. This book was released on 2009-09-16 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Collaborations of physicians and researchers with industry can provide valuable benefits to society, particularly in the translation of basic scientific discoveries to new therapies and products. Recent reports and news stories have, however, documented disturbing examples of relationships and practices that put at risk the integrity of medical research, the objectivity of professional education, the quality of patient care, the soundness of clinical practice guidelines, and the public's trust in medicine. Conflict of Interest in Medical Research, Education, and Practice provides a comprehensive look at conflict of interest in medicine. It offers principles to inform the design of policies to identify, limit, and manage conflicts of interest without damaging constructive collaboration with industry. It calls for both short-term actions and long-term commitments by institutions and individuals, including leaders of academic medical centers, professional societies, patient advocacy groups, government agencies, and drug, device, and pharmaceutical companies. Failure of the medical community to take convincing action on conflicts of interest invites additional legislative or regulatory measures that may be overly broad or unduly burdensome. Conflict of Interest in Medical Research, Education, and Practice makes several recommendations for strengthening conflict of interest policies and curbing relationships that create risks with little benefit. The book will serve as an invaluable resource for individuals and organizations committed to high ethical standards in all realms of medicine.