Creativity

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Author :
Publisher : Crown
ISBN 13 : 0385348282
Total Pages : 76 pages
Book Rating : 4.3/5 (853 download)

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Book Synopsis Creativity by : John Cleese

Download or read book Creativity written by John Cleese and published by Crown. This book was released on 2020-09-08 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: The legendary comedian, actor, and writer of Monty Python, Fawlty Towers, and A Fish Called Wanda fame shares his key ideas about creativity: that it’s a learnable, improvable skill. “Many people have written about creativity, but although they were very, very clever, they weren't actually creative. I like to think I'm writing about it from the inside.”—John Cleese You might think that creativity is some mysterious, rare gift—one that only a few possess. But you’d be wrong. As John Cleese shows in this short, practical, and often amusing guide, creativity is a skill that anyone can acquire. Drawing on his lifelong experience as a writer, Cleese shares his insights into the nature of creativity and offers advice on how to get your own inventive juices flowing. What do you need to do to get yourself in the right frame of mind? When do you know that you’ve come up with an idea that might be worth pursuing? What should you do if you think you’ve hit a brick wall? We can all be more creative. John Cleese shows us how.

Creativity, Inc. (The Expanded Edition)

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Author :
Publisher : Random House
ISBN 13 : 0679644504
Total Pages : 367 pages
Book Rating : 4.6/5 (796 download)

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Book Synopsis Creativity, Inc. (The Expanded Edition) by : Ed Catmull

Download or read book Creativity, Inc. (The Expanded Edition) written by Ed Catmull and published by Random House. This book was released on 2014-04-08 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: The co-founder and longtime president of Pixar updates and expands his 2014 New York Times bestseller on creative leadership, reflecting on the management principles that built Pixar’s singularly successful culture, and on all he learned during the past nine years that allowed Pixar to retain its creative culture while continuing to evolve. “Might be the most thoughtful management book ever.”—Fast Company For nearly thirty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner eighteen Academy Awards. The joyous storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable. As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the twenty-five movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as: • Give a good idea to a mediocre team and they will screw it up. But give a mediocre idea to a great team and they will either fix it or come up with something better. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. Creativity, Inc. has been significantly expanded to illuminate the continuing development of the unique culture at Pixar. It features a new introduction, two entirely new chapters, four new chapter postscripts, and changes and updates throughout. Pursuing excellence isn’t a one-off assignment but an ongoing, day-in, day-out, full-time job. And Creativity, Inc. explores how it is done.

Can Creativity Be Taught?

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Publisher :
ISBN 13 : 9780692273548
Total Pages : 132 pages
Book Rating : 4.2/5 (735 download)

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Book Synopsis Can Creativity Be Taught? by : Ellen Ferguson

Download or read book Can Creativity Be Taught? written by Ellen Ferguson and published by . This book was released on 2014-08-15 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing about yourself can be difficult and even a little boring. This collection of short, witty essays is here to help you with this daunting task! This book offers multiple (50!) examples of creative responses to essay prompts. In so doing, it is a resource for teachers, students, and anyone who wants to think creatively. This invaluable resource can help anyone who needs a creative approach to college essays, personal statements, memoir writing, or personal writing for business or pleasure.

Creative Acts for Curious People

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Author :
Publisher : Ten Speed Press
ISBN 13 : 1984858173
Total Pages : 305 pages
Book Rating : 4.9/5 (848 download)

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Book Synopsis Creative Acts for Curious People by : Sarah Stein Greenberg

Download or read book Creative Acts for Curious People written by Sarah Stein Greenberg and published by Ten Speed Press. This book was released on 2021-09-21 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER OF THE PORCHLIGHT BUSINESS BOOK AWARD • “A delightful, compelling book that offers a dazzling array of practical, thoughtful exercises designed to spark creativity, help solve problems, foster connection, and make our lives better.”—Gretchen Rubin, New York Times bestselling author and host of the Happier podcast In an era of ambiguous, messy problems—as well as extraordinary opportunities for positive change—it’s vital to have both an inquisitive mind and the ability to act with intention. Creative Acts for Curious People is filled with ways to build those skills with resilience, care, and confidence. At Stanford University’s world-renowned Hasso Plattner Institute of Design, aka “the d.school,” students and faculty, experts and seekers bring together diverse perspectives to tackle ambitious projects; this book contains the experiences designed to help them do it. A provocative and highly visual companion, it’s a definitive resource for people who aim to draw on their curiosity and creativity in the face of uncertainty. Teeming with ideas about discovery, learning, and leading the way through unknown creative territory, Creative Acts for Curious People includes memorable stories and more than eighty innovative exercises. Curated by executive director Sarah Stein Greenberg, after being honed in the classrooms of the d.school, these exercises originated in some of the world’s most inventive and unconventional minds, including those of d.school and IDEO founder David M. Kelley, ReadyMade magazine founder Grace Hawthorne, innovative choreographer Aleta Hayes, Google chief innovation evangelist Frederik G. Pferdt, and many more. To bring fresh approaches to any challenge–world changing or close to home–you can draw on exercises such as Expert Eyes to hone observation skills, How to Talk to Strangers to foster understanding, and Designing Tools for Teams to build creative leadership. The activities are at once lighthearted, surprising, tough, and impactful–and reveal how the hidden dynamics of design can drive more vibrant ways of making, feeling, exploring, experimenting, and collaborating at work and in life. This book will help you develop the behaviors and deepen the mindsets that can turn your curiosity into ideas, and your ideas into action.

Sorry Spock, Emotions Drive Business

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Author :
Publisher : Morgan James Publishing
ISBN 13 : 1642790729
Total Pages : 195 pages
Book Rating : 4.6/5 (427 download)

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Book Synopsis Sorry Spock, Emotions Drive Business by : Adam W. Morgan

Download or read book Sorry Spock, Emotions Drive Business written by Adam W. Morgan and published by Morgan James Publishing. This book was released on 2018-11-27 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sorry Spock, Emotions Drive Business presents scientific proof that creative advertising is better for the bottom line. Adam Morgan, a Senior Creative Director at Adobe, gives both creatives and marketers the ammo to prove the value of creativity to stakeholders. For decades, marketers have battled over the value of creative ideas. Some believe creativity adds more impact, others believe it’s just window dressing. With data-driven marketing, the divide is only increasing. Today, more than ever, creative professionals need a concrete answer to the question, “Do creative ideas work better?” Fortunately, science has finally caught up. There is an answer that isn’t based on subjective case studies. More than that, Adam shows how emotional ideas create experiences that are more effective and reveals why creativity is actually less risky for business. Sorry Spock, Emotions Drive Business shows readers how they can create the ideal experiences to improve their bottom line.

Change by Design

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Publisher : Harper Collins
ISBN 13 : 0061937746
Total Pages : 278 pages
Book Rating : 4.0/5 (619 download)

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Book Synopsis Change by Design by : Tim Brown

Download or read book Change by Design written by Tim Brown and published by Harper Collins. This book was released on 2009-09-29 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.

Creative People Must Be Stopped

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Publisher : John Wiley & Sons
ISBN 13 : 1118129024
Total Pages : 311 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Creative People Must Be Stopped by : David A Owens

Download or read book Creative People Must Be Stopped written by David A Owens and published by John Wiley & Sons. This book was released on 2011-10-07 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: A framework for overcoming the six types of innovation killers Everybody wants innovation—or do they? Creative People Must Be Stopped shows how individuals and organizations sabotage their own best intentions to encourage "outside the box" thinking. It shows that the antidote to this self-defeating behavior is to identify which of the six major types of constraints are hindering innovation: individual, group, organizational, industry-wide, societal, or technological. Once innovators and other leaders understand exactly which constraints are working against them and how to overcome them, they can create conditions that foster innovation instead of stopping it in its tracks. The author's model of constraints on innovation integrates insights from the vast literature on innovation with his own observations of hundreds of organizations. The book is filled with assessments, tools, and real-world examples. The author's research has been featured in the New York Times, Wall Street Journal, London Guardian and San Jose Mercury News, as well as on Fox News and on NPR's Marketplace Includes illustrative examples from leading organizations Offers a practical guide for bringing new ideas to fruition even within a previously rigid organizational culture This book gives people in organizations the conceptual framework and practical information they need to innovate successfully.

Creative Confidence

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Publisher : Crown Currency
ISBN 13 : 0385349378
Total Pages : 306 pages
Book Rating : 4.3/5 (853 download)

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Book Synopsis Creative Confidence by : Tom Kelley

Download or read book Creative Confidence written by Tom Kelley and published by Crown Currency. This book was released on 2013-10-15 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us. Too often, companies and individuals assume that creativity and innovation are the domain of the "creative types." But two of the leading experts in innovation, design, and creativity on the planet show us that each and every one of us is creative. In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with many of the world's top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems. It is a book that will help each of us be more productive and successful in our lives and in our careers.

Creative Construction

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Publisher : PublicAffairs
ISBN 13 : 1610398769
Total Pages : 286 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Creative Construction by : Gary P. Pisano

Download or read book Creative Construction written by Gary P. Pisano and published by PublicAffairs. This book was released on 2019-01-15 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: This myth-busting book shows large companies can construct a strategy, system, and culture of innovation that creates sustained growth. Every company wants to grow, and the most proven way is through innovation. The conventional wisdom is that only disruptive, nimble startups can innovate; once a business gets bigger and more complex corporate arteriosclerosis sets in. Gary Pisano's remarkable research conducted over three decades, and his extraordinary on-the ground experience with big companies and fast-growing ones that have moved beyond the start-up stage, provides new thinking about how the scale of bigger companies can be leveraged for advantage in innovation. He begins with the simply reality that bigger companies are, well, different. Demanding that they "be like Uber" is no more realistic than commanding your dog to speak French. Bigger companies are complex. They need to sustain revenue streams from existing businesses, and deal with Wall Street's demands. These organizations require a different set of management practices and approaches -- a discipline focused on the strategies, systems and culture for taking their companies to the next level. Big can be beautiful, but it requires creative construction by leaders to avoid the creative destruction that is all-too-often the fate of too many.

Storynomics

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Publisher : Hachette UK
ISBN 13 : 1455541974
Total Pages : 256 pages
Book Rating : 4.4/5 (555 download)

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Book Synopsis Storynomics by : Robert Mckee

Download or read book Storynomics written by Robert Mckee and published by Hachette UK. This book was released on 2018-03-20 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on the hottest, most in-demand seminar offered by the legendary story master Robert McKee -- Storynomics translates the lessons of storytelling in business into economic and leadership success. Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising. After successfully guiding organizations as diverse as Samsung, Marriott International, Philips, Microsoft, Nike, IBM, and Siemens to transform their marketing from an ad-centric to story-centric approach, McKee and Gerace now bring this knowledge to business leaders and entrepreneurs alike. Drawing from dozens of story-driven strategies and case studies taken from leading B2B and B2C brands, Storynomics demonstrates how original storytelling delivers results that surpass traditional advertising. How will brands and their customers connect in the future? Storynomics provides the answer.

Collective Genius

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Publisher : Harvard Business Review Press
ISBN 13 : 1422187594
Total Pages : 318 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Collective Genius by : Linda A. Hill

Download or read book Collective Genius written by Linda A. Hill and published by Harvard Business Review Press. This book was released on 2014-05-13 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named one of "10 Management Classics for 2022" by Thinkers50 Why can some organizations innovate time and again, while most cannot? You might think the key to innovation is attracting exceptional creative talent. Or making the right investments. Or breaking down organizational silos. All of these things may help—but there’s only one way to ensure sustained innovation: you need to lead it—and with a special kind of leadership. Collective Genius shows you how. Preeminent leadership scholar Linda Hill, along with former Pixar tech wizard Greg Brandeau, MIT researcher Emily Truelove, and Being the Boss coauthor Kent Lineback, found among leaders a widely shared, and mistaken, assumption: that a “good” leader in all other respects would also be an effective leader of innovation. The truth is, leading innovation takes a distinctive kind of leadership, one that unleashes and harnesses the “collective genius” of the people in the organization. Using vivid stories of individual leaders at companies like Volkswagen, Google, eBay, and Pfizer, as well as nonprofits and international government agencies, the authors show how successful leaders of innovation don’t create a vision and try to make innovation happen themselves. Rather, they create and sustain a culture where innovation is allowed to happen again and again—an environment where people are both willing and able to do the hard work that innovative problem solving requires. Collective Genius will not only inspire you; it will give you the concrete, practical guidance you need to build innovation into the fabric of your business.

The Creative Mindset

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Publisher : Berrett-Koehler Publishers
ISBN 13 : 1523090170
Total Pages : 166 pages
Book Rating : 4.5/5 (23 download)

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Book Synopsis The Creative Mindset by : Jeff DeGraff

Download or read book The Creative Mindset written by Jeff DeGraff and published by Berrett-Koehler Publishers. This book was released on 2020-09-29 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Jeff and Staney emphasize that small acts of creativity can have huge consequences and that ordinary people can do extraordinary things if they can see the opportunities in front of them.” —Mitch Jacobson, Executive Director, Austin Technology Incubator, UT Blackstone LaunchPad, University of Texas at Austin Nearly all of today's major innovation workshops and programs call on organizations to drive innovation. What they miss is that innovation comes from the personal creativity of individuals. And creativity doesn't require an advanced education or technical skills—all employees can be creative. Often, all they lack is a fitting mindset and the right skills. The Creative Mindset brings how-to advice, tools, and techniques from two master innovators who have taught and worked with over half of all Fortune 500 companies. Jeff and Staney DeGraff introduce six essential creative-thinking skills that can be easily mastered with limited practice and remembered as the acronym CREATE: Concentrate, Replicate, Elaborate, Associate, Translate, and Evaluate. These six skills, sequenced as steps, simplify and summarize the most important research on creative thinking and draw on over thirty years of real-world application in some of the most innovative organizations in the world. It's time to rethink the way we make innovation happen. Individual creativity is an immense untapped resource, and you don't have to be Beethoven to make a big difference. As the spirit of chef Gusteau proclaims in the Pixar classic Ratatouille, “Anyone can cook.”

Supermindful

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Publisher :
ISBN 13 : 9781784521707
Total Pages : 208 pages
Book Rating : 4.5/5 (217 download)

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Book Synopsis Supermindful by : Eliza Lay Ryan

Download or read book Supermindful written by Eliza Lay Ryan and published by . This book was released on 2020-02-25 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eliza Lay Ryan teaches us how to cultivate supermindfulness, giving us greater access to the ability to be both present to our own experience and open to new ways of thinking, feeling and being.

How to be a More Creative Executive

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Author :
Publisher : New York : McGraw-Hill
ISBN 13 :
Total Pages : 304 pages
Book Rating : 4.:/5 (1 download)

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Book Synopsis How to be a More Creative Executive by : Joseph G. Mason

Download or read book How to be a More Creative Executive written by Joseph G. Mason and published by New York : McGraw-Hill. This book was released on 1960 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Becoming a Strategic Leader

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Publisher : John Wiley & Sons
ISBN 13 : 1118046579
Total Pages : 288 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Becoming a Strategic Leader by : Richard L. Hughes

Download or read book Becoming a Strategic Leader written by Richard L. Hughes and published by John Wiley & Sons. This book was released on 2011-01-11 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today’s organizations face difficult challenges in order to remain competitive—the quickening pace of change, increasing uncertainty, growing ambiguity, and complexity. To meet these challenges, organizations must broaden the scope of leadership responsibility for strategic leadership and engage more people in the process of leadership. In Becoming a Strategic Leader Rich Hughes and Kate Beatty from the Center for Creative Leadership (CCL) offer executives and managers a handbook for implementing a strategic leadership process that reaches leaders at all levels of organizations. Based on CCL’s successful Developing the Strategic Leader Program, this book outlines the framework of strategic leadership and contains practical suggestions on how to develop the individual, team, and organizational skills needed for institutions to become more adaptable, flexible, and resilient. The authors also show how individual managers can exercise effective strategic leadership through their distinctive and systemic approach—thinking, acting, and influencing.

Wired to Create

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Publisher : Penguin
ISBN 13 : 0698191250
Total Pages : 290 pages
Book Rating : 4.6/5 (981 download)

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Book Synopsis Wired to Create by : Scott Barry Kaufman, PhD

Download or read book Wired to Create written by Scott Barry Kaufman, PhD and published by Penguin. This book was released on 2015-12-29 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the ten things highly creative people do differently. Is it possible to make sense of something as elusive as creativity? Based on psychologist Scott Barry Kaufman’s groundbreaking research and Carolyn Gregoire’s popular article in the Huffington Post, Wired to Create offers a glimpse inside the “messy minds” of highly creative people. Revealing the latest findings in neuroscience and psychology, along with engaging examples of artists and innovators throughout history, the book shines a light on the practices and habits of mind that promote creative thinking. Kaufman and Gregoire untangle a series of paradoxes— like mindfulness and daydreaming, seriousness and play, openness and sensitivity, and solitude and collaboration – to show that it is by embracing our own contradictions that we are able to tap into our deepest creativity. Each chapter explores one of the ten attributes and habits of highly creative people: Imaginative Play * Passion * Daydreaming * Solitude * Intuition * Openness to Experience * Mindfulness * Sensitivity * Turning Adversity into Advantage * Thinking Differently With insights from the work and lives of Pablo Picasso, Frida Kahlo, Marcel Proust, David Foster Wallace, Thomas Edison, Josephine Baker, John Lennon, Michael Jackson, musician Thom Yorke, chess champion Josh Waitzkin, video-game designer Shigeru Miyamoto, and many other creative luminaries, Wired to Create helps us better understand creativity – and shows us how to enrich this essential aspect of our lives.

Leap

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Publisher : John Wiley & Sons
ISBN 13 : 0471454532
Total Pages : 257 pages
Book Rating : 4.4/5 (714 download)

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Book Synopsis Leap by : Bob Schmetterer

Download or read book Leap written by Bob Schmetterer and published by John Wiley & Sons. This book was released on 2003-03-10 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traditionally, company leaders develop a business strategy based on bottom lines and profit margins, then hire an ad agency to back up that strategy with creative advertising. But history shows that some of the most effective branding campaigns are born when companies work with ad agencies to develop a business strategy that has a big, creative idea at its heart-what CEO of Euro RSCG Bob Schmetterer calls the Creative Business Idea. In Leap, Bob Schmetterer shows advertisers how to combine advertising creativity and bottom-line realities to develop winning business strategies and winning ad campaigns. He analyzes some of the most creative business ideas in history, showing how successful advertising and marketing strategies do more than simply communicate the brand-they define it. Advertisers know how to create demand for an existing brand, but Schmetterer argues that the next challenge for advertisers is to help their clients apply creative thinking to their core business strategy before they launch a branding blitz. Leap is about connecting the left brain and the right brain to develop solid business strategies that are also creative, fresh, and exciting. It's about mixing business's cold fixation on numbers with the warm heart of art and creativity to build revolutionary brands. It's about connecting with and listening to the client, understanding the business and the product, tapping into the client's passion for the product, and transmitting that passion to the consumer. It's about what happens when the business makes creativity part of its core strategy-enabling it to move beyond self-imposed boundaries and expand the limits of its reach. With a wealth of examples from Volvo to Purdue, Schmetterer shows ad agencies and managers how to help their clients develop the big, creative idea that will transform their businesses-and perhaps their industries. It's time for companies to make the Leap that synthesizes business and creativity to reap the full rewards of profitable innovation. BOB SCHMETTERER is Chairman and CEO of Euro RSCG Worldwide, a one of the world's top five global advertising and communications agencies with clients such as Intel, Peugeot, Air France, Orange, Abby National, MCI, Danone Group, Reckitt Benckiser, Volvo, and Yahoo!