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Author : Philip Kotler
Publisher : Pearson
ISBN 13 : 9780136708582
Total Pages : 0 pages
Book Rating : 4.7/5 (85 download)
Download or read book Principles of Marketing written by Philip Kotler and published by Pearson. This book was released on 2020-11-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kerry Ferris
Publisher : W. W. Norton
ISBN 13 : 9780393639308
Total Pages : 505 pages
Book Rating : 4.6/5 (393 download)
Download or read book The Real World written by Kerry Ferris and published by W. W. Norton. This book was released on 2018 with total page 505 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In every chapter, Ferris and Stein use examples from everyday life and pop culture to draw students into thinking sociologically and to show the relevance of sociology to their relationships, jobs, and future goals. Data Workshops in every chapter give students a chance to apply theoretical concepts to their personal lives and actually do sociology.
Author : Catherine Happer
Publisher : Springer
ISBN 13 : 3319940694
Total Pages : 275 pages
Book Rating : 4.3/5 (199 download)
Download or read book Trump’s Media War written by Catherine Happer and published by Springer. This book was released on 2018-10-17 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: The election of Donald Trump as US President in 2016 seemed to catch the world napping. Like the vote for Brexit in the UK, there seemed to be a new de-synchronicity – a huge reality gap – between the unfolding of history and the mainstream news media’s interpretations of and reporting of contemporary events. Through a series of short, sharp interventions from academics and journalists, this book interrogates the emergent media war around Donald Trump. A series of interconnected themes are used to set an agenda for exploration of Trump as the lynch-pin in the fall of the liberal mainstream and the rise of the right media mainstream in the USA. By exploring topics such as Trump’s television celebrity, his presidential candidacy and data-driven election campaign, his use of social media, his press conferences and combative relationship with the mainstream media, and the question of ‘fake news’ and his administration’s defence of ‘alternative facts’, the contributors rally together to map the parallels of the seemingly momentous and continuing shifts in the wider relationship between media and politics.
Author : Burton Yale Pines
Publisher : Hillcrest Publishing Group
ISBN 13 : 098914870X
Total Pages : 452 pages
Book Rating : 4.9/5 (891 download)
Download or read book AMERICA'S GREATEST BLUNDER written by Burton Yale Pines and published by Hillcrest Publishing Group. This book was released on 2013 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: A detailed look at one of history's greatest turning points.
Author : Daniel J. Boorstin
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (614 download)
Download or read book The Image written by Daniel J. Boorstin and published by . This book was released on 1973 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Margaret L. Coit
Publisher : Beard Books
ISBN 13 : 9781587980213
Total Pages : 732 pages
Book Rating : 4.9/5 (82 download)
Download or read book Mr. Baruch written by Margaret L. Coit and published by Beard Books. This book was released on 2000 with total page 732 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Graeme Turner
Publisher : Cambridge University Press
ISBN 13 : 9780521794862
Total Pages : 214 pages
Book Rating : 4.7/5 (948 download)
Download or read book Fame Games written by Graeme Turner and published by Cambridge University Press. This book was released on 2000-10-12 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: The areas of publicity, public relations and promotions have been considered to be on the periphery of the media. Yet this revealing new book demonstrates that they form a fundamental component of the media industries, with the decline of hard news being accompanied by the rise of gossip and celebrity. In addition to making a substantial contribution to our understanding of the cultural function of celebrity, Fame Games outlines how the promotion industry has developed and how celebrity is produced, promoted, and traded within the Australian media. While their analysis will inform academic debates on media practice internationally, the authors have taken the unique step of investigating the workings of the Australian promotion industry from within. Interviews with over 20 publicists, promoters, agents, managers, and magazine editors have provided a wealth of information about the processes through which celebrity in Australia is produced.
Author : Bob Wingate
Publisher :
ISBN 13 : 9781951322168
Total Pages : pages
Book Rating : 4.3/5 (221 download)
Download or read book The Scott Chronicles written by Bob Wingate and published by . This book was released on 2020-11 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Julian Rothenstein
Publisher : Chronicle Books
ISBN 13 : 1616895640
Total Pages : 214 pages
Book Rating : 4.6/5 (168 download)
Download or read book The Blind Photographer written by Julian Rothenstein and published by Chronicle Books. This book was released on 2016-09-06 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: The blind photographer cannot see a butterfly perched perfectly still on a flower, a bowl of sweet-smelling fruit, or a child's rattle on a darkened floor, but the mind's eye is sharply focused. How then, do blind or partially sighted people capture such extraordinary images? The photographs in this revelatory book suggest a deeper truth: that blindness is itself a kind of seeing, and that those who can see are often blind to the strangeness and beauty of the world around them. As the blind photographer Evgen Bavcar writes, "Photography must belong to the blind, who in their daily existence have learned to become the masters of camera obscura." Through the photographs of more than fifty blind or partially sighted people from around the world, this exhilarating book—the first to explore this phenomenon in all its vibrancy and diversity—will make you see differently.
Author : United States. Congress. House. Committee on the Judiciary
Publisher :
ISBN 13 :
Total Pages : 12 pages
Book Rating : 4.F/5 ( download)
Download or read book Impeachment Inquiry Procedures written by United States. Congress. House. Committee on the Judiciary and published by . This book was released on 1974 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Laurie Ouellette
Publisher : Wiley-Blackwell
ISBN 13 : 9781405134415
Total Pages : 268 pages
Book Rating : 4.1/5 (344 download)
Download or read book Better Living through Reality TV written by Laurie Ouellette and published by Wiley-Blackwell. This book was released on 2008-01-29 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining cutting-edge theories of culture and government with programming examples—including Todd TV, Survivor, and American Idol—Better Living through Reality TV moves beyond the established concerns of political economy and cultural studies to conceptualize television's evolving role in the contemporary period. A major textbook on the impact of reality and lifestyle television on today’s programming, and on broader social, cultural and political trends Draws on a range of examples from The Apprentice and American Idol to Extreme Makeover and Wife Swap Argues that reality television teaches viewers to monitor, motivate, improve, transform and protect themselves in the name of freedom, enterprise, and personal responsibility
Author : James Monaco
Publisher : New York : Dell Publishers
ISBN 13 :
Total Pages : 284 pages
Book Rating : 4.F/5 ( download)
Download or read book Celebrity written by James Monaco and published by New York : Dell Publishers. This book was released on 1978 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Dennis E. Showalter
Publisher : Simon and Schuster
ISBN 13 : 1626368120
Total Pages : 515 pages
Book Rating : 4.6/5 (263 download)
Download or read book If the Allies Had Fallen written by Dennis E. Showalter and published by Simon and Schuster. This book was released on 2012-01-15 with total page 515 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if Stalin had signed with the West in 1939? What if the Allies had been defeated on D-Day? What if Hitler had won the war? From the Munich crisis and the dropping of the first atom bomb to Hitler’s declaration of war on the United States and the D-Day landings, historians suggest “what might have been” if key events in World War II had gone differently. Written by an exceptional team of historians as if these world-changing events had really happened. If The Allies Had Fallen is a spirited and terrifying alternate history, and a telling insight into the dramatic possibilities of World War II. Contributors include: Thomas M. Barker, Harold C. Deutsch, Walter S. Dunn, Robert M. Love, D. Clayton James, Bernard C. Nalty, Richard J. Overy, Paul Schratz, Dennis E. Showalter, Gerhard L. Weinberg, Anne Wells, and Herman S. Wolk.
Author : Gilbert St. Clair
Publisher : Routledge
ISBN 13 : 0429964978
Total Pages : 208 pages
Book Rating : 4.4/5 (299 download)
Download or read book The Image Is Everything Presidency written by Gilbert St. Clair and published by Routledge. This book was released on 2018-03-09 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Image is everything. Today, our television and movie stars, our athletes, and our politicians carefully craft images for public consumption. Even our country's Executive Chief is not immune to a bit of image manipulation. If presidents can not always actually satisfy the public's excessive, contradictory, and unrealistic expectations, they can at least present a compelling image of presidential leadership and success. When it comes to the modern presidency, tennis star Andre Agassi was correct, ?Image is everything.?Image creation is a serious business with critically important implications for the success of any politician. But presidents must be careful in deciding how they craft the ways in which we perceive them. If they are to succeed, presidents must present an appropriate image of leadership to the American people; an image that is appropriate for the particular needs of the time when the president governs and is appropriate to the personality of that president. Their ultimate goal is to convince the public that they are actually providing leadership, even if in reality they have only a limited ability to effect outcomes.This book examines the way American presidents in the media age have shaped their public personas as a means of cultivating and advancing their political and ideological agendas. Images play an important role in the perceived success or failure of our presidents. Since public expectations are most often aimed directly at the White House and its central occupant, it is more important than ever that a president control his image, as well as presenting the right image to the American public. Reality thus becomes secondary and image is everything.
Author : John R. O’Donnell
Publisher : Crossroad Press
ISBN 13 :
Total Pages : pages
Book Rating : 4./5 ( download)
Download or read book Trumped! written by John R. O’Donnell and published by Crossroad Press. This book was released on 2016-03-23 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: ON TOP OF THE WORLD … IN A HOUSE OF CARDS The tabloids tracked his every move. The business magazines predicted his demise. And the public couldn't get enough. But the only people privy to Donald Trump's real story were the members of his inner circle—men such as Jack O'Donnell, a top executive at Atlantic City's Trump Plaza Casino until April, 1990. For three years O'Donnell witnessed the goings-on in the House of Trump that the people only guessed at. Now he reveals what he saw. Here's the inside story of Trump's legendary tirades, his convenient forgetfulness, and the infamous Donald Trump ego. O'Donnell tells how the Plaza staff catered to Trump's personal whims, and to those of his mistress—and how the man who built the largest gambling hall in the world knew little about running a casino. From the hypocrisy, bad deals, and the monumental debt to the untold tales of Marla and Ivana, Trumped! rips the mask off the mighty Trump facade—revealing a man whose castle is about to collapse.
Author : Katy Tur
Publisher : HarperCollins
ISBN 13 : 0062684949
Total Pages : 227 pages
Book Rating : 4.0/5 (626 download)
Download or read book Unbelievable written by Katy Tur and published by HarperCollins. This book was released on 2017-09-12 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER “Compelling… this book couldn’t be more timely.” – Jill Abramson, New York Times Book Review From the Recipient of the 2017 Walter Cronkite Award for Excellence in Journalism Called "disgraceful," "third-rate," and "not nice" by Donald Trump, NBC News correspondent Katy Tur reported on—and took flak from—the most captivating and volatile presidential candidate in American history. Katy Tur lived out of a suitcase for a year and a half, following Trump around the country, powered by packets of peanut butter and kept clean with dry shampoo. She visited forty states with the candidate, made more than 3,800 live television reports, and tried to endure a gazillion loops of Elton John’s "Tiny Dancer"—a Trump rally playlist staple. From day 1 to day 500, Tur documented Trump’s inconsistencies, fact-checked his falsities, and called him out on his lies. In return, Trump repeatedly singled Tur out. He tried to charm her, intimidate her, and shame her. At one point, he got a crowd so riled up against Tur, Secret Service agents had to walk her to her car. None of it worked. Facts are stubborn. So was Tur. She was part of the first women-led politics team in the history of network news. The Boys on the Bus became the Girls on the Plane. But the circus remained. Through all the long nights, wild scoops, naked chauvinism, dodgy staffers, and fevered debates, no one had a better view than Tur. Unbelievable is her darkly comic, fascinatingly bizarre, and often scary story of how America sent a former reality show host to the White House. It’s also the story of what it was like for Tur to be there as it happened, inside a no-rules world where reporters were spat on, demeaned, and discredited. Tur was a foreign correspondent who came home to her most foreign story of all. Unbelievable is a must-read for anyone who still wakes up and wonders, Is this real life?
Author : Brian O'Doherty
Publisher : Univ of California Press
ISBN 13 : 9780520220409
Total Pages : 128 pages
Book Rating : 4.2/5 (24 download)
Download or read book Inside the White Cube written by Brian O'Doherty and published by Univ of California Press. This book was released on 1999 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: These essays explicitly confront a particular crisis in postwar art, seeking to examine the assumptions on which the modern commercial and museum gallery was based.
