How Consumer Culture Controls Our Kids

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How Consumer Culture Controls Our Kids

Author : Jennifer Hill
Publisher : Bloomsbury Publishing USA
ISBN 13 :
Total Pages : 346 pages
Book Rating : 4.2/5 (16 download)

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Book Synopsis How Consumer Culture Controls Our Kids by : Jennifer Hill

Download or read book How Consumer Culture Controls Our Kids written by Jennifer Hill and published by Bloomsbury Publishing USA. This book was released on 2015-11-02 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: This gripping book considers the history, techniques, and goals of child-targeted consumer campaigns and examines children's changing perceptions of what commodities they "need" to be valued and value themselves. In this critique of America's consumption-based society, author Jennifer Hill chronicles the impact of consumer culture on children—from the evolution of childhood play to a child's self-perception as a consumer to the consequences of this generation's repeated media exposure to violence. Hill proposes that corporations, eager to tap into a multibillion-dollar market, use the power of advertising and the media to mold children's thoughts and behaviors. The book features vignettes with teenagers explaining, in their own words, how advertising determines their needs, wants, and self-esteem. An in-depth analysis of this research reveals the influence of media on a young person's desire to conform, shows how broadcasted depictions of beauty distort the identities of children and teens, and uncovers corporate agendas for manipulating behavior in the younger generation. The work concludes with the position that corporations are shaping children to be efficient consumers but, in return, are harming their developing young minds and physical well-being.

Doing Good Together

Author : Jenny Lynn Friedman
Publisher : Free Spirit Publishing
ISBN 13 : 9781575423548
Total Pages : 0 pages
Book Rating : 4.4/5 (235 download)

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Book Synopsis Doing Good Together by : Jenny Lynn Friedman

Download or read book Doing Good Together written by Jenny Lynn Friedman and published by Free Spirit Publishing. This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: MARCH is Community Social Services Awareness month! Is your organization looking for service project ideas? An increasing number of schools, workplaces, and organizations are doing family service projects as a way to make positive change in their communities. The 101 projects in Doing Good Together answer this growing demand for family service with hands-on projects focused on easing poverty, promoting literacy, supporting the troops, helping the environment, and more.

Longing and Belonging

Author : Allison J. Pugh
Publisher : Univ of California Press
ISBN 13 : 0520258436
Total Pages : 321 pages
Book Rating : 4.5/5 (22 download)

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Book Synopsis Longing and Belonging by : Allison J. Pugh

Download or read book Longing and Belonging written by Allison J. Pugh and published by Univ of California Press. This book was released on 2009-02-02 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Even as they see their wages go down and their buying power decrease, many parents are still putting their kids' material desires first. These parents struggle with how to handle children's consumer wants, which continue unabated despite the economic downturn. And, indeed, parents and other adults continue to spend billions of dollars on children every year. Why do children seem to desire so much, so often, so soon, and why do parents capitulate so readily? To determine what forces lie behind the onslaught of Nintendo Wiis and Bratz dolls, Allison J. Pugh spent three years observing and interviewing children and their families. In Longing and Belonging: Parents, Children, and Consumer Culture, Pugh teases out the complex factors that contribute to how we buy, from lunchroom conversations about Game Boys to the stark inequalities facing American children. Pugh finds that children's desires stem less from striving for status or falling victim to advertising than from their yearning to join the conversation at school or in the neighborhood. Most parents respond to children's need to belong by buying the particular goods and experiences that act as passports in children's social worlds, because they sympathize with their children's fear of being different from their peers. Even under financial constraints, families prioritize children "feeling normal". Pugh masterfully illuminates the surprising similarities in the fears and hopes of parents and children from vastly different social contexts, showing that while corporate marketing and materialism play a part in the commodification of childhood, at the heart of the matter is the desire to belong."--pub. desc.

Born to Buy

Author : Juliet B. Schor
Publisher : Simon and Schuster
ISBN 13 : 1439130906
Total Pages : 251 pages
Book Rating : 4.4/5 (391 download)

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Book Synopsis Born to Buy by : Juliet B. Schor

Download or read book Born to Buy written by Juliet B. Schor and published by Simon and Schuster. This book was released on 2014-08-19 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ads aimed at kids are virtually everywhere -- in classrooms and textbooks, on the Internet, even at slumber parties and the playground. Product placement and other innovations have introduced more subtle advertising to movies and television. Companies are enlisting children as guerrilla marketers, targeting their friends and families. Even trusted social institutions such as the Girl Scouts are teaming up with marketers. Drawing on her own survey research and unprecedented access to the advertising industry, New York Times bestselling author and leading cultural and economic authority Juliet Schor examines how a marketing effort of vast size, scope, and effectiveness has created "commercialized children." Schor, author of The Overworked American and The Overspent American, looks at the broad implications of this strategy. Sophisticated advertising strategies convince kids that products are necessary to their social survival. Ads affect not just what they want to buy, but who they think they are and how they feel about themselves. Based on long-term analysis, Schor reverses the conventional notion of causality: it's not just that problem kids become overly involved in the values of consumerism; it's that kids who are overly involved in the values of consumerism become problem kids. In this revelatory and crucial book, Schor also provides guidelines for parents and teachers. What is at stake is the emotional and social well-being of our children. Like Barbara Ehrenreich's Nickel and Dimed, Mary Pipher's Reviving Ophelia, and Malcolm Gladwell's The Tipping Point, Born to Buy is a major contribution to our understanding of a contemporary trend and its effects on the culture.

How Consumer Culture Controls Our Kids

Author : Jennifer Hill
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1440834830
Total Pages : 283 pages
Book Rating : 4.4/5 (48 download)

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Book Synopsis How Consumer Culture Controls Our Kids by : Jennifer Hill

Download or read book How Consumer Culture Controls Our Kids written by Jennifer Hill and published by Bloomsbury Publishing USA. This book was released on 2015-11-02 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: This gripping book considers the history, techniques, and goals of child-targeted consumer campaigns and examines children's changing perceptions of what commodities they "need" to be valued and value themselves. In this critique of America's consumption-based society, author Jennifer Hill chronicles the impact of consumer culture on children—from the evolution of childhood play to a child's self-perception as a consumer to the consequences of this generation's repeated media exposure to violence. Hill proposes that corporations, eager to tap into a multibillion-dollar market, use the power of advertising and the media to mold children's thoughts and behaviors. The book features vignettes with teenagers explaining, in their own words, how advertising determines their needs, wants, and self-esteem. An in-depth analysis of this research reveals the influence of media on a young person's desire to conform, shows how broadcasted depictions of beauty distort the identities of children and teens, and uncovers corporate agendas for manipulating behavior in the younger generation. The work concludes with the position that corporations are shaping children to be efficient consumers but, in return, are harming their developing young minds and physical well-being.

Rethinking Children as Consumers

Author : Cyndy Hawkins
Publisher : Taylor & Francis
ISBN 13 : 1317205871
Total Pages : 205 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis Rethinking Children as Consumers by : Cyndy Hawkins

Download or read book Rethinking Children as Consumers written by Cyndy Hawkins and published by Taylor & Francis. This book was released on 2016-09-13 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: Children are significant consumers of services such as health, welfare, educational institutions and the environment. Alongside this, the marketization of childhood means that children are exposed to advertising and marketing through a wide range of media on a daily basis. Examining key debates on children’s power, status and citizenship issues, it considers the wider implications of how consumerism impacts on children‘s health, well-being and life chances. This timely book explores childhood and consumerism through four key strands: children as consumers of services; children as consumers of space; the link between citizenship and consumption; the influences of the marketization of childhood. Rethinking Children as Consumers will be essential reading for students, researchers, practitioners and policy makers who are interested in the topic of consumerism across early childhood, childhood, youth and society.

Consuming Kids

Author : Susan Linn
Publisher : Anchor
ISBN 13 : 1400079993
Total Pages : 306 pages
Book Rating : 4.4/5 ( download)

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Book Synopsis Consuming Kids by : Susan Linn

Download or read book Consuming Kids written by Susan Linn and published by Anchor. This book was released on 2005 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looks at the way corporations and advertisers target children as a profitable demographic, as well as their methods for getting past parental safeguards to make products of all kinds appeal directly to even the youngest children.

Purchasing Power

Author : Elizabeth M. Liew Siew Chin
Publisher : U of Minnesota Press
ISBN 13 : 9780816635115
Total Pages : 284 pages
Book Rating : 4.6/5 (351 download)

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Book Synopsis Purchasing Power by : Elizabeth M. Liew Siew Chin

Download or read book Purchasing Power written by Elizabeth M. Liew Siew Chin and published by U of Minnesota Press. This book was released on 2001 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does it mean to be young, poor, and black in our consumer culture? Are black children "brand-crazed consumer addicts" willing to kill each other over a pair of the latest Nike Air Jordans or Barbie backpack? In this first in-depth account of the consumer lives of poor and working-class black children, Elizabeth Chin enters the world of children living in hardship in order to understand the ways they learn to manage living poor in a wealthy society. To move beyond the stereotypical images of black children obsessed with status symbols, Chin spent two years interviewing poor children in New Haven, Connecticut, about where and how they spend their money. An alternate image of the children emerges, one that puts practicality ahead of status in their purchasing decisions. On a twenty-dollar shopping spree with Chin, one boy has to choose between a walkie-talkie set and an X-Men figure. In one of the most painful moments of her research, Chin watches as Davy struggles with his decision. He finally takes the walkie-talkie set, a toy that might be shared with his younger brother. Through personal anecdotes and compelling stories ranging from topics such as Christmas and birthday gifts, shopping malls, Toys-R-Us, neighborhood convenience shops, school lunches, ethnically correct toys, and school supplies, Chin critically examines consumption as a medium through which social inequalities -- most notably of race, class, and gender -- are formed, experienced, imposed, and resisted. Along the way she acknowledges the profound constraints under which the poor and working class must struggle in their daily lives.

Young Consumer Behaviour

Author : Ayantunji Gbadamosi
Publisher : Routledge
ISBN 13 : 1351819054
Total Pages : 666 pages
Book Rating : 4.3/5 (518 download)

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Book Synopsis Young Consumer Behaviour by : Ayantunji Gbadamosi

Download or read book Young Consumer Behaviour written by Ayantunji Gbadamosi and published by Routledge. This book was released on 2017-11-22 with total page 666 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although one perspective depicts young consumers as vulnerable and passive in the marketplace system, our knowledge of this consumer group will be inadequate if limited to this contention. Their roles and relevance in family consumption activities are becoming increasingly profound. Available evidence shows that they cannot be ignored in the marketplace dynamics as they consume goods and services in their households and are involved in various other active roles in their household consumption including making decisions where applicable. Hence, the landscape of young consumer behaviour is changing. Young Consumer Behaviour: A Research Companion focusses on exploring the behaviour of young consumers as individuals and societal members. The chapters address different aspects of consumption activities of children as individuals like motivation, involvement, perception, learning, attitude, the self, and personality. Similarly, chapters on consumer behaviour in social settings contextualised to young consumers including culture, sub-culture, family, and groups are incorporated into the book. This book fills a gap in the literature by addressing the dynamics of consumption patterns of this consumer group, in relation to various marketing stimuli and different stakeholders. It combines eclectic perspectives on the topic and specifically, bridges the gap between historical perspectives and contemporary issues. Building on the extant literature in the field of marketing and consumer behaviour, this book is a compendium of research materials and constitutes an essential reference source on young consumer behaviour issues with both academic and managerial implications.

Insane Society: A Sociology of Mental Health

Author : Peter Morrall
Publisher : Routledge
ISBN 13 : 1351271148
Total Pages : 219 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis Insane Society: A Sociology of Mental Health by : Peter Morrall

Download or read book Insane Society: A Sociology of Mental Health written by Peter Morrall and published by Routledge. This book was released on 2020-03-27 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book critiques the connection between Western society and madness, scrutinizing if and how societal insanity affects the cause, construction, and consequence of madness. Looking beyond the affected individual to their social, political, economic, ecological, and cultural context, this book examines whether society itself, and its institutions, divisions, practices, and values, is mad. That society’s insanity is relevant to the sanity and insanity of its citizens has been argued by Fromm in The Sane Society, but also by a host of sociologists, social thinkers, epidemiologists and biologists. This book builds on classic texts such as Foucault’s History of Madness, Scull’s Marxist-oriented works and more recent publications which have arisen from a range of socio-political and patient-orientated movements. Chapters in this book draw on biology, psychology, sociological and anthropological thinking that argues that where madness is concerned, society matters. Providing an extended case study of how the sociological imagination should operate in a contemporary setting, this book draws on genetics, neuroscience, cognitive science, radical psychology, and evolutionary psychology/psychiatry. It is an important read for students and scholars of sociology, anthropology, social policy, criminology, health, and mental health.

Your Children Are Under Attack

Author : Jim Taylor
Publisher : Sourcebooks, Inc.
ISBN 13 : 1402229887
Total Pages : 306 pages
Book Rating : 4.4/5 (22 download)

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Book Synopsis Your Children Are Under Attack by : Jim Taylor

Download or read book Your Children Are Under Attack written by Jim Taylor and published by Sourcebooks, Inc.. This book was released on 2005 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to protect your children from popular culture.

Controversies in Contemporary Advertising

Author : Kim Bartel Sheehan
Publisher : SAGE Publications
ISBN 13 : 1483315436
Total Pages : 336 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis Controversies in Contemporary Advertising by : Kim Bartel Sheehan

Download or read book Controversies in Contemporary Advertising written by Kim Bartel Sheehan and published by SAGE Publications. This book was released on 2013-07-18 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting a range of perspectives on advertising in a global society, this Second Edition of Controversies in Contemporary Advertising examines economic, political, social, and ethical perspectives and covers a number of topics including stereotyping, controversial products, consumer culture, and new technology. The book is divided equally between macro and micro issues, providing a balanced portrait of the role advertising has in society today. Author Kim Bartel Sheehan′s work recognizes the plurality of opinions towards advertising, allowing the reader to form and analyze their own judgments. It encourages readers to obtain a critical perspective on advertising issues.

Childhood and Markets

Author : Lydia Martens
Publisher : Springer
ISBN 13 : 1137315032
Total Pages : 284 pages
Book Rating : 4.1/5 (373 download)

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Book Synopsis Childhood and Markets by : Lydia Martens

Download or read book Childhood and Markets written by Lydia Martens and published by Springer. This book was released on 2018-07-13 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores how young children and new families are located in the consumer world of affluent societies. The author assesses the way in which the value of infants and monetary value in markets are realized together, and examines how the meanings of childhood are enacted in the practices, narratives and materialities of contemporary markets. These meanings formulate what is important in the care of young children, creating moralities that impact not only on new parents, but also circumscribe the possibilities for monetary value creation. Three main understandings of early childhood - those of love, protection and purification - and their interrelationships are covered, and illustrated with examples including food, feeding tools, nappies, travel systems and toys. The book concludes by re-examining the relationship between adulthood and the cultural value of young children, and by discussing the implications of the ways markets address young children, also examines the realities of older children in consumer culture. Childhood and Markets will be of interest to students and scholars of sociology, childhood studies, anthropology, cultural studies, media studies, business studies and marketing.

Freaks, Geeks, and Cool Kids

Author : Murray Milner
Publisher : Routledge
ISBN 13 : 1135919968
Total Pages : 321 pages
Book Rating : 4.1/5 (359 download)

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Book Synopsis Freaks, Geeks, and Cool Kids by : Murray Milner

Download or read book Freaks, Geeks, and Cool Kids written by Murray Milner and published by Routledge. This book was released on 2013-10-18 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Freaks, Geeks, and Cool Kids argues that the teenage behaviors that annoy adults do not arise from ""hormones, "" bad parenting, poor teaching, or ""the media, "" but from adolescents' lack of power over the central features of their lives: they must attend school; they have no control over the curriculum; they can't choose who their classmates are. What teenagers do have is the power to create status systems and symbols that not only exasperate adults, but also impede learning and maturing. Ironically, parents, educators, and businesses are inadvertently major contributors to these ou.

Consumer Kids

Author : Ed Mayo
Publisher : Constable & Robinson
ISBN 13 : 9781845298807
Total Pages : 0 pages
Book Rating : 4.2/5 (988 download)

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Book Synopsis Consumer Kids by : Ed Mayo

Download or read book Consumer Kids written by Ed Mayo and published by Constable & Robinson. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: CONSUMER ISSUES. How to bring up children in a commercial world is a kitchen-table conversation across Britain. The vast majority of parents feel uncertain as to how to act - where to say 'yes' and when to say 'no'. There's a sense of unease. But how worried should we really be? This book will shock you. It shows how, more than ever before, and perhaps more than anywhere else in the world, our children are being tracked and targeted by big business, which sells them back their dreams, packages their childhood and exploits their vulnerabilities. It looks at why children torture their Barbies, how boys feel about David Beckham, why mums are cooler than dads, why children in the toughest families make the most ardent consumers and why, above all, too much marketing makes you unhappy. It is essential reading for all parents and anyone interested in the broader implications of the runaway commercial world we live in.

The Material Child

Author : David Buckingham
Publisher : John Wiley & Sons
ISBN 13 : 0745637442
Total Pages : 282 pages
Book Rating : 4.7/5 (456 download)

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Book Synopsis The Material Child by : David Buckingham

Download or read book The Material Child written by David Buckingham and published by John Wiley & Sons. This book was released on 2013-04-26 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Children today are growing up in an increasingly commercialised world. But should we see them as victims of manipulative marketing, or as competent participants in consumer culture? The Material Child provides a comprehensive critical overview of debates about children’s changing engagement with the commercial market. It moves from broad overviews of the theory and history of children’s consumption to insightful case studies of key areas such as obesity, sexualisation, children’s broadcasting and education. In the process, it challenges much of the received wisdom about the effects of advertising and marketing, arguing for a more balanced account that locates children’s consumption within a broader analysis of social relationships, for example within the family and the peer group. While refuting the popular view of children as incompetent and vulnerable consumers that is adopted by many campaigners, it also rejects the easy celebration of consumption as an expression of children’s power and autonomy. Written by one of the leading international scholars in the field, The Material Child will be of interest to students, researchers and policy-makers, as well as parents, teachers and others who work directly with children.

Culture and Consumption

Author : Grant David McCracken
Publisher : Indiana University Press
ISBN 13 : 9780253206282
Total Pages : 196 pages
Book Rating : 4.2/5 (62 download)

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Book Synopsis Culture and Consumption by : Grant David McCracken

Download or read book Culture and Consumption written by Grant David McCracken and published by Indiana University Press. This book was released on 1990-11-22 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book compiles and integrates highly innovative work aimed at bridging the fields of anthropology and consumer behavior." —Journal of Consumer Affairs " . . . fascinating . . . ambitious and interesting . . . " —Canadian Advertising Foundation Newsletter " . . . an anthropological dig into consumerism brimming with original thought . . . " —The Globe and Mail "Grant McCracken has written a provocative book that puts consumerism in its place in Western society—at the centre." —Report on Business Magazine " . . . a stimulating addition to knowledge and theory about the interrelationship of culture and consumption." —Choice "[McCracken's] synthesis of anthropological and consumer studies material will give historians new ideas and methods to integrate into their thinking." —Maryland Historian "The book offers a fresh and much needed cultural interpretation of consumption." —Journal of Consumer Policy "The volume will help balance the prevailing cognitive and social psychological cast of consumer research and should stimulate more comprehensive investigation into consumer behavior." —Journal of Marketing Research " . . . broad scope, enthusiasm and imagination . . . a significant contribution to the literature on consumption history, consumer behavior, and American material culture." —Winterhur Portfolio "For this is a superb book, a definitive exploration of its subject that makes use of the full range of available literature." —American Journal of Sociology "McCracken's book is a fine synthesis of a new current of thought that strives to create an interdisciplinary social science of consumption behaviors, a current to which folklorists have much to contribute." —Journal of American Folklore This provocative book takes a refreshing new view of the culture of consumption. McCracken examines the interplay of culture and consumer behavior from the anthropologist's point of view and provides new insights into the way we view ourselves and our society.