Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
Helvetica
Download Helvetica full books in PDF, epub, and Kindle. Read online Helvetica ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Download or read book Helvetica written by Lars Müller and published by Springer Science & Business Media. This book was released on 2005-01-14 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: An ode to the beloved typeface Helvetica is a sans-serif typeface. It is simple and clean, and commonly seen in advertising, signage, and literature. The R has a curved leg, and the i and j have square dots. The Q has a straight angled tail, and the counterforms inside the O, Q, and C are oval. It is an all-purpose type design that can deliver practically any message clearly and efficiently. It is one of the most popular typefaces of all time. Helvetica: Homage to a Typeface presents 400 examples of Helvetica in action, selected from two diametrically opposed worlds. Superb applications by renowned designers are juxtaposed with an anonymous collection of ugly, ingenious, charming, and hair-raising samples of its use.
Download or read book Helvetica Forever written by Axel Langer and published by Lars Muller Publishers. This book was released on 2009 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed in 1957, the Helvetica font is an icon of Swiss graphic design, which was a model of sober, functional communication throughout the world in the 1950s & 60s. This text retraces Helvetica's 50-year history, compares it to the well-known sans serif fonts of the 20th century, & examines the phenomenon of its unparalleled spread.
Book Synopsis Helvetica and the New York City Subway System by : Paul Shaw
Download or read book Helvetica and the New York City Subway System written by Paul Shaw and published by National Geographic Books. This book was released on 2011-02-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: How New York City subways signage evolved from a “visual mess” to a uniform system with Helvetica triumphant. For years, the signs in the New York City subway system were a bewildering hodge-podge of lettering styles, sizes, shapes, materials, colors, and messages. The original mosaics (dating from as early as 1904), displaying a variety of serif and sans serif letters and decorative elements, were supplemented by signs in terracotta and cut stone. Over the years, enamel signs identifying stations and warning riders not to spit, smoke, or cross the tracks were added to the mix. Efforts to untangle this visual mess began in the mid-1960s, when the city transit authority hired the design firm Unimark International to create a clear and consistent sign system. We can see the results today in the white-on-black signs throughout the subway system, displaying station names, directions, and instructions in crisp Helvetica. This book tells the story of how typographic order triumphed over chaos. The process didn't go smoothly or quickly. At one point New York Times architecture writer Paul Goldberger declared that the signs were so confusing one almost wished that they weren't there at all. Legend has it that Helvetica came in and vanquished the competition. Paul Shaw shows that it didn't happen that way—that, in fact, for various reasons (expense, the limitations of the transit authority sign shop), the typeface overhaul of the 1960s began not with Helvetica but with its forebear, Standard (AKA Akzidenz Grotesk). It wasn't until the 1980s and 1990s that Helvetica became ubiquitous. Shaw describes the slow typographic changeover (supplementing his text with more than 250 images—photographs, sketches, type samples, and documents). He places this signage evolution in the context of the history of the New York City subway system, of 1960s transportation signage, of Unimark International, and of Helvetica itself.
Book Synopsis To Helvetica and Back by : Paige Shelton
Download or read book To Helvetica and Back written by Paige Shelton and published by Penguin. This book was released on 2016-01-05 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times bestselling author of the Farmers’ Market Mysteries and the Country Cooking School Mysteries introduces readers to Star City, Utah, and a little shop called the Rescued Word... Star City is known for its slopes and its powder. But nestled in the valley of this ski resort town is a side street full of shops that specialize in the simple charms of earlier eras. One of those shops is the Rescued Word, where Chester Henry and his adult granddaughter Clare lovingly repair old typewriters and restore old books. Who ever thought their quaint store would hold the key to some modern-day trouble? When a stranger to town demands they turn over an antique Underwood typewriter they’re repairing for a customer, Clare fears she may need to be rescued. A call to the police scares the man off, but later Clare finds his dead body in the back alley. What about a dusty old typewriter could possibly be worth killing for?
Book Synopsis Pharmacopoea recentiores Anglica, Gallica, Germaniae, Helvetica, Russiae inter se collatae by : Hermann Hager
Download or read book Pharmacopoea recentiores Anglica, Gallica, Germaniae, Helvetica, Russiae inter se collatae written by Hermann Hager and published by . This book was released on 1869 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Pharmacopoea recentiores Anglica, Gallica, Germaniae, Helvetica, Russiae inter se collatae by : Hermann Hager
Download or read book Pharmacopoea recentiores Anglica, Gallica, Germaniae, Helvetica, Russiae inter se collatae written by Hermann Hager and published by . This book was released on 1869 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Presentation Zen written by Garr Reynolds and published by Pearson Education. This book was released on 2009-04-15 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.
Book Synopsis Graphic Design on the Desktop by : Marcelle Lapow Toor
Download or read book Graphic Design on the Desktop written by Marcelle Lapow Toor and published by John Wiley & Sons. This book was released on 1998-08-25 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The complete and user-friendly introduction to graphic design--in a new edition Now with information on Web site design, plus examples, exercises, and more! Today, anyone with a good basic computer setup can produce a newsletter or a Web page--but to create effective, professional-quality pieces that stand out from the competition, you need more than a hard drive and some decent software. You need an understanding of how visual communication works and a solid grasp of the principles of design, composition, and typography. You need Graphic Design on the Desktop. Written specifically for those who have little or no design background or experience, this accessible guide teaches you the fundamentals of sound graphic design and gives you the practical know-how to put them to work on your own projects, from initial concept through final production. This new edition covers every key element of the design process, including format, layout and page design, typesetting, color, and illustrations--and offers clear explanations of type terminology, printing terms, and more. It guides you step-by-step through the design and production of ads, posters, brochures, and other promotional materials, as well as newsletters and magazines. A separate chapter on designing for the Web helps you make the most of home page and Web site designs. Complete with helpful examples, exercises, hints, and checklists, plus tips on common pitfalls and how to avoid them, Graphic Design on the Desktop is the ideal design partner for projects that get attention and get results.
Download or read book Just My Type written by Simon Garfield and published by Profile Books. This book was released on 2010-10-21 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.
Download or read book Mycologia Helvetica written by and published by . This book was released on 1990 with total page 822 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Helvetica Odontologica Acta written by and published by . This book was released on 1973 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Helvetica Chimica Acta written by and published by . This book was released on 1991 with total page 1272 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Helvetica paediatrica acta written by and published by . This book was released on 1970 with total page 1486 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Fossilium Catalogus written by and published by . This book was released on 1923 with total page 896 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Sans Serif written by Cees de Jong and published by . This book was released on 2006 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume is a complete visual history of one of the world's most familiar typefaces, sans serif. It focuses on its development and various incarnations over the past decade.
Download or read book Lost Providence written by David Brussat and published by Arcadia Publishing. This book was released on 2017 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dave Brussat has made a significant contribution to the history of Providence. For those interested in that history, Lost Providence is a real find. Providence Journal Providence has one of the nation's most intact historic downtowns and is one of America's most beautiful cities. The history of architectural change in the city is one of lost buildings, urban renewal plans and challenges to preservation. The Narragansett Hotel, a lost city icon, hosted many famous guests and was demolished in 1960. The American classical renaissance expressed itself in the Providence National Bank, tragically demolished in 2005. Urban renewal plans such as the Downtown Providence plan and the College Hill plan threatened the city in the mid-twentieth century. Providence eventually embraced its heritage through plans like the River Relocation Project that revitalized the city's waterfront and the Downcity Plan that revitalized its downtown. Author David Brussat chronicles the trials and triumphs of Providence's urban development.
Book Synopsis Never Use Futura by : Douglas Thomas
Download or read book Never Use Futura written by Douglas Thomas and published by Chronicle Books. This book was released on 2017-10-31 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's everywhere, including the moon (on the commemorative plaque left by Apollo 11 astronauts), Nike sneakers, the artworks of Barbara Kruger, Ed Ruscha, and Jenny Holzer, 2001: A Space Odyssey credits, Domino's Pizza boxes, Absolut Vodka bottles, and Red Bull cans. Richard Nixon used it for his presidential campaign, as did Hillary Clinton. Indeed, Futura is one of the most used fonts in the world today—the typeface of modern design—more so even than Helvetica. This fascinating book explores the cultural history and uses of a face that's so common you might not notice, until you start looking, and then you can't escape it. Douglas Thomas traces Futura from its Bauhaus-inspired origin in Paul Renner's 1924 design, to its current role as the go-to choice for corporate work, logos, motion pictures, and advertisements. Never Use Futura is illuminating, sometimes playful, reading, not just for type nerds, but for anyone interested in how typefaces are used, take on meaning, and become a language of their own.
