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Heineken History
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Book Synopsis The Heineken Story by : Barbara Smit
Download or read book The Heineken Story written by Barbara Smit and published by Profile Books. This book was released on 2014-11-06 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: Heineken is known all around the world, but few of the drinkers who eagerly watch the foam rise in their glass have heard of the business ploys, marketing tricks and extraordinary characters that transformed the Dutch family business into a global brand. Taking us on a journey from a small brewery in Amsterdam in 1864 to the present day, The Heineken Story tells the remarkable and sometimes controversial true story of one of the world's largest brewing companies, and of Alfred 'Freddy' Heineken, the singular business man who secured its position. From spectacular takeovers and inspired marketing campaigns, to a kidnapping that brought in the largest ransom ever paid for an individual, this is a gripping account of the battle for the international beer market. Barbara Smit has experience writing on family drama, marketing and consumer culture, and in The Heineken Story she has put together a narrative that is meticulously researched, and fizzing with competition, personalities and betrayal.
Book Synopsis Heineken in Africa by : Olivier van Beemen
Download or read book Heineken in Africa written by Olivier van Beemen and published by Oxford University Press. This book was released on 2019-08-01 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: For Heineken, "rising Africa" is already a reality: the profits it extracts there are almost 50 per cent above the global average, and beer costs more in some African countries than it does in Europe. Heineken claims its presence boosts economic development on the continent. But is this true? Investigative journalist Olivier van Beemen has spent years seeking the answer, and his conclusion is damning: Heineken has hardly benefited Africa at all. On the contrary, there are some shocking skeletons in its African closet: tax avoidance, sexual abuse, links to genocide and other human rights violations, high-level corruption, crushing competition from indigenous brewers, and collaboration with dictators and pitiless anti-government rebels. Heineken in Africa caused a political and media furor on publication in The Netherlands, and was debated in their Parliament. It is an unmissable exposé of the havoc wreaked by a global giant seeking profit in the developing world.
Book Synopsis A Brief History of Lager by : Mark Dredge
Download or read book A Brief History of Lager written by Mark Dredge and published by Kyle Books. This book was released on 2019-09-19 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shortlisted for the André Simon Drinks Book of the Year 2019 In this fascinating book, beer expert Mark Dredge dives into the history of lager, from how it was first brewed to what role was played by German monks and kings in the creation of the drink we know so well today. From the importance of 500-year-old purity laws to a scrupulously researched exploration of modern beer gardens (it's a hard life), Mark has delved deep into the story of the world's favourite beer. From 16th Century Bavaria to the recent popularity of specialist craft lagers, A Brief History of Lager is an engaging and informative exploration of a classic drink. Pint, anyone?
Book Synopsis The Encyclopedia of the Industrial Revolution in World History by : Kenneth E. Hendrickson
Download or read book The Encyclopedia of the Industrial Revolution in World History written by Kenneth E. Hendrickson and published by Rowman & Littlefield. This book was released on 2014-11-25 with total page 1145 pages. Available in PDF, EPUB and Kindle. Book excerpt: As editor Kenneth E. Hendrickson, III, notes in his introduction: “Since the end of the nineteenth-century, industrialization has become a global phenomenon. After the relative completion of the advanced industrial economies of the West after 1945, patterns of rapid economic change invaded societies beyond western Europe, North America, the Commonwealth, and Japan.” In The Encyclopedia of the Industrial Revolution in World History contributors survey the Industrial Revolution as a world historical phenomenon rather than through the traditional lens of a development largely restricted to Western society. The Encyclopedia of the Industrial Revolution in World History is a three-volume work of over 1,000 entries on the rise and spread of the Industrial Revolution across the world. Entries comprise accessible but scholarly explorations of topics from the “aerospace industry” to “zaibatsu.” Contributor articles not only address topics of technology and technical innovation but emphasize the individual human and social experience of industrialization. Entries include generous selections of biographical figures and human communities, with articles on entrepreneurs, working men and women, families, and organizations. They also cover legal developments, disasters, and the environmental impact of the Industrial Revolution. Each entry also includes cross-references and a brief list of suggested readings to alert readers to more detailed information. The Encyclopedia of the Industrial Revolution in World History includes over 300 illustrations, as well as artfully selected, extended quotations from key primary sources, from Thomas Malthus’ “Essay on the Principal of Population” to Arthur Young’s look at Birmingham, England in 1791. This work is the perfect reference work for anyone conducting research in the areas of technology, business, economics, and history on a world historical scale.
Book Synopsis The Carlsberg Story by : Ditlev Tamm
Download or read book The Carlsberg Story written by Ditlev Tamm and published by Springer Nature. This book was released on 2020-08-25 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive business history of one of the largest global brewing companies. By combining industrial history with insights from corporate management and strategy, it reveals the success story of a family-owned company that has achieved a market-leading position worldwide. The author provides deep insights into the founding of the modern Danish brewery by J.C. Jacobsen Carlsberg in 1847, the company’s subsequent rapid success, the relationship between brewing and science, and the importance of the Danish scientist H.C. Ørsted in establishing this relationship. Readers will also learn about the founder’s son, Carl Jacobsen, and the tensions between him and his father; the establishment of the Carlsberg Foundation in 1876; and the transfer of J.C. Jacobsen’s breweries to the foundation in 1888, which makes it likely the oldest managing foundation in Europe. Further chapters cover business agreements concerning the Danish beer market in the 20th century, the relations with Tuborg Ltd., the period of occupation in 1940-45, and how Carlsberg finally merged with - but in reality took over -Tuborg in 1970 and missed out on international business opportunities in the 1980s and 1990s. It also examines why Carlsberg has pursued an aggressive expansion strategy since 2000, e.g. by taking over its competitor Scottish and Newcastle together with Heineken in 2008, and has now become the third largest brewery in the world. This book is a must-read for anyone interested in the history of brewing and the success factors of one of the leading global breweries.
Book Synopsis Boom Chicago Presents the 30 Most Important Years in Dutch History by : Andrew Moskos
Download or read book Boom Chicago Presents the 30 Most Important Years in Dutch History written by Andrew Moskos and published by Akashic Books. This book was released on 2023-07-04 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: An exciting history of the improv group you've never heard of that changed comedy in America—this is the story of Boom Chicago in Amsterdam as told by its founders and most famous alumni. "It’s kind of crazy, the impact on culture so many Boom Chicago alums have had. Boom was where I became my best comedic self: the excitement of Amsterdam, the freedom of that environment, the letting loose—it's magic. There's no better training ground." —Jordan Peele "Boom Chicago should have ended up on the scrap heap of 'Terrible Ideas Americans Have While Stoned in Amsterdam.' But when you stubbornly love one thing (comedy) as much as another thing (Amsterdam), you just believe they should be together. And here we are—thirty years later, Boom Chicago is alive and kicking." —Seth Meyers "Working at Boom Chicago was an unbelievable experience. Thank goodness someone was smart enough to write it all down! You're lucky 'cause you get to read about THE most exciting, fun, and illegal time I've ever had!" —Amber Ruffin Featuring interviews with: Meyers, Peele, Ruffin, Jason Sudeikis, Ike Barinholtz, Greg Shapiro, Kay Cannon, and many more; and a sixteen-page, full-color insert with both behind-the-scenes snapshots and images from live performances. What do Ted Lasso, Get Out, Late Night with Seth Meyers, 30 Rock, A Black Lady Sketch Show, Breaking Bad, Saturday Night Live, Girls5Eva, The Colbert Report, Inside Amy Schumer, Pitch Perfect, Key & Peele, The Daily Show, MADtv, Rick and Morty, The Amber Ruffin Show, Horrible Bosses, Portlandia, It's Always Sunny in Philadelphia, Suicide Squad, Superstore, How I Met Your Mother, Wicked, The Pee-Wee Herman Show, Brooklyn Nine-Nine, and Broad City all have in common? They all feature writers, creators, directors, or stars who got their start at Boom Chicago. Having risen roughly to the middle of Chicago's cutthroat comedy scene, Andrew Moskos and Pep Rosenfeld decamped the Midwest for Amsterdam, Netherlands in 1993 to start their own improv comedy troupe, Boom Chicago. In a foreign land with zero tradition of English-language humor, Moskos and Rosenfeld unwittingly created the finishing school for some of today's most groundbreaking comedic talents. They (along with coauthors Matt Diehl and Saskia Maas) document this journey in the definitive oral history Boom Chicago Presents the 30 Most Important Years in Dutch History. From its stages, Boom Chicago went on to launch cultural game changers like Seth Meyers, Jordan Peele, Amber Ruffin, Jason Sudeikis, Brendan Hunt, Ike Barinholtz, Kay Cannon, and Tami Sagher (and that's just a partial list). At Boom, these young upstarts honed their craft in front of unsuspecting foreign audiences and visiting dignitaries like Burt Reynolds, Run-DMC's Jam Master Jay, Dutch royalty, and the Netherlands's prime minister—all while navigating a world with legal weed and prostitution, annual holiday celebrations involving blackface, cookies with weird racist names, and football that has nothing to do with the NFL. From this culture shock, this collective created a more topical, inclusive, tech-savvy humor that would become the dominant comedy style of our time.
Book Synopsis The History and Evolution of Tourism by : Prokopis A. Christou
Download or read book The History and Evolution of Tourism written by Prokopis A. Christou and published by CABI. This book was released on 2022-02-11 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an overview of the history and evolution of tourism to the present, and speculates on possible and probable change into the future. It discusses significant travel, tourism and hospitality events while referring to tourism-related notions and theories that have been developed since the beginnings of tourism. Its scope moves beyond a comprehensive historical account of facts and events. Instead, it bridges these with contemporary issues, challenges and concerns, hence enabling readers to connect tourism past with the present and future. This textbook aspires to enhance readers' comprehension of the perplexed system of tourism, promoting decision-making and even the development of new theories. This book will be of great interest to academics, practitioners and students from a wide variety of disciplines, including tourism, hospitality, events, sociology, psychology, philosophy, history and human geography.
Download or read book Tansu written by Ty Heineken and published by Shambhala Publications. This book was released on 2021-05-25 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tansu, the unique cabinetry of Japan, springs from a rich folk-art tradition. This book is lavishly illustrated with 27 full-color plates and over 260 monochrome photographs of spectacular chests and elegant details. It is divided into two parts, the first on history and the second on techniques. It also includes an invaluable guide to purchasing and conserving tansu.
Download or read book Beer Blast written by Philip Van Munching and published by Crown Business. This book was released on 1997 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brewing, a venerable American industry, once was dominated by family-owned firms serving a loyal clientele. In the late 1970s, however, the conglomerates got involved, and the beer wars erupted. In Beer Blast, a veteran of the beer wars (from the famous Van Munching clan, importers of Heineken) shares his wealth of colorful, often amazing stories about the personalities, battles, and follies of the beer biz. "From the Hardcover edition.
Book Synopsis The SAGE Encyclopedia of Alcohol by : Scott C. Martin
Download or read book The SAGE Encyclopedia of Alcohol written by Scott C. Martin and published by SAGE Publications. This book was released on 2014-12-16 with total page 1674 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alcohol consumption goes to the very roots of nearly all human societies. Different countries and regions have become associated with different sorts of alcohol, for instance, the “beer culture” of Germany, the “wine culture” of France, Japan and saki, Russia and vodka, the Caribbean and rum, or the “moonshine culture” of Appalachia. Wine is used in religious rituals, and toasts are used to seal business deals or to celebrate marriages and state dinners. However, our relation with alcohol is one of love/hate. We also regulate it and tax it, we pass laws about when and where it’s appropriate, we crack down severely on drunk driving, and the United States and other countries tried the failed “Noble Experiment” of Prohibition. While there are many encyclopedias on alcohol, nearly all approach it as a substance of abuse, taking a clinical, medical perspective (alcohol, alcoholism, and treatment). The SAGE Encyclopedia of Alcohol examines the history of alcohol worldwide and goes beyond the historical lens to examine alcohol as a cultural and social phenomenon, as well—both for good and for ill—from the earliest days of humankind.
Book Synopsis The Rise of the Global Company by : Robert Fitzgerald
Download or read book The Rise of the Global Company written by Robert Fitzgerald and published by Cambridge University Press. This book was released on 2016-01-07 with total page 635 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first full account of how an influential form of commercial organization - the multinational enterprise - drove globalization and contributed to the making of the modern world. Robert Fitzgerald explores the major role of multinational enterprises in the events of world history, from the nineteenth century to the present, revealing how the growth of businesses that operated across borders contributed to an unprecedented worldwide transformation and deepening interdependence between countries. He demonstrates how international businesses shaped the economic development and competitiveness of nations, their politics and sovereignty, and the balance of power in international relations. The Rise of the Global Company uses the lessons of history to question prominent contemporary interpretations of multinationals and their consequences, and offers a truly wide-ranging survey of multinational enterprise, spanning two hundred years and five continents.
Book Synopsis International Bibliography of Business History by : Francis Goodall
Download or read book International Bibliography of Business History written by Francis Goodall and published by Routledge. This book was released on 2013-12-16 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt: The field of business history has changed and grown dramatically over the last few years. There is less interest in the traditional `company-centred' approach and more concern about the wider business context. With the growth of multi-national corporations in the 1980s, international and inter-firm comparisons have gained in importance. In addition, there has been a move towards improving links with mainstream economic, financial and social history through techniques and outlook. The International Bibliography of Business History brings all of the strands together and provides the user with a comprehensive guide to the literature in the field. The Bibliography is a unique volume which covers the depth and breadth of research in business history. This exhaustive volume has been compiled by a team of subject specialists from around the world under the editorship of three prestigious business historians.
Book Synopsis Consuming History by : Jerome de Groot
Download or read book Consuming History written by Jerome de Groot and published by Routledge. This book was released on 2016-02-08 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consuming History examines how history works in contemporary popular culture. Analysing a wide range of cultural entities from computer games to daytime television, it investigates the ways in which society consumes history and how a reading of this consumption can help us understand popular culture and issues of representation. In this second edition, Jerome de Groot probes how museums have responded to the heritage debate and how new technologies from online game-playing to internet genealogy have brought about a shift in access to history, discussing the often conflicted relationship between ‘public’ and academic history and raising important questions about the theory and practice of history as a discipline. Fully revised throughout with up-to-date examples from sources such as Wolf Hall, Game of Thrones and 12 Years a Slave, this edition also includes new sections on the historical novel, gaming, social media and genealogy. It considers new, ground-breaking texts and media such as YouTube in addition to entities and practices, such as re-enactment, that have been underrepresented in historical discussion thus far. Engaging with a broad spectrum of source material and comparing the experiences of the UK, the USA, France and Germany as well as exploring more global trends, Consuming History offers an essential path through the debates for readers interested in history, cultural studies and the media.
Book Synopsis The Comic Book Story of Beer by : Jonathan Hennessey
Download or read book The Comic Book Story of Beer written by Jonathan Hennessey and published by Ten Speed Graphic. This book was released on 2015-09-22 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New York Times Best Seller A full-color, lushly illustrated graphic novel that recounts the many-layered past and present of beer through dynamic pairings of pictures and meticulously researched insight into the history of the world's favorite brew. The History of Beer Comes to Life! We drink it. We love it. But how much do we really know about beer? Starting from around 7000 BC, beer has emerged as a major element driving humankind’s development, a role it has continued to play through today’s craft brewing explosion. With The Comic Book Story of Beer, the first-ever nonfiction graphic novel focused on this most favored beverage, you can follow along from the very beginning, as authors Jonathan Hennessey and Mike Smith team up with illustrator Aaron McConnell to present the key figures, events, and, yes, beers that shaped and frequently made history. No boring, old historical text here, McConnell’s versatile art style—moving from period-accurate renderings to cartoony diagrams to historical caricatures and back—finds an equal and effective partner in the pithy, informative text of Hennessey and Smith presented in captions and word balloons on each page. The end result is a filling mixture of words and pictures sure to please the beer aficionado and comics geek alike.
Book Synopsis A Treatise on Wood Engraving, Historical and Practical. With upwards of three hundred illustrations, engraved on wood, by John Jackson. The text by W. A. Chatto by : William Andrew Chatto
Download or read book A Treatise on Wood Engraving, Historical and Practical. With upwards of three hundred illustrations, engraved on wood, by John Jackson. The text by W. A. Chatto written by William Andrew Chatto and published by . This book was released on 1861 with total page 736 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis A Treatise on Wood Engraving, Historical and Practical with Upwards of Three Hundred Illustrations Engraved on Wood by John Jackson by : John Jackson
Download or read book A Treatise on Wood Engraving, Historical and Practical with Upwards of Three Hundred Illustrations Engraved on Wood by John Jackson written by John Jackson and published by . This book was released on 1861 with total page 732 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Miracle Brew written by Pete Brown and published by Chelsea Green Publishing. This book was released on 2017 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In lively and witty fashion, celebrated British beer writer Pete Brown presents a complete natural history of beer and shares the incredible story behind each of its four ingredients- malted barley, hops, yeast, and water. Miracle Brew explores the origins of fermentation, the lost age of hallucinogenic gruit beers, and the evolution of modern hop varieties that now challenge wine grapes in the extent to which they are discussed and revered."--Book cover.
