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Grow Your Beer Brewing Business Learn Pinterest Strategy
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Book Synopsis Grow Your Beer Brewing Business: Learn Pinterest Strategy by : Kerrie Legend
Download or read book Grow Your Beer Brewing Business: Learn Pinterest Strategy written by Kerrie Legend and published by Createspace Independent Publishing Platform. This book was released on 2018-02-07 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why Pinterest? Pinterest is an incredible search engine tool that is perfect for bloggers and marketers to grow their businesses online. The trouble is, most website owners either do not have their Pinterest account set up correctly or are not using Pinterest to gain followers, grow their blog and get free website traffic. Imagine a situation or your life if you could... Grow your online traffic and social media following like you couldn't imagine in just an hour a week. Constantly draw in new clients and customers (not to mention traffic) who are excited to hear what you have to say and are more than willing to share it with their friends and followers. A blogger's dream, right?! Become the online leader in your area of expertise. Be the go-to person for in-the-know. Have a social media following that you can rely on to engage with you. To buy your products, services, etc. Have business growth without spending money on ads. Have orders come in and be able to pinpoint exactly where the traffic is coming from. Have extra hours in your day to create amazing content, engage with your audience and spend time enjoying life away from your blog, knowing it will continue growing even while you aren't working (maybe even sleeping!). Practically everything you do will become automated, and you can sit back, smile and go do other fun things. Kerrie Legend developed a course on Pinterest and is sharing her expertise on this amazing online resource so bloggers and marketers like you can benefit and grow. Learn how to design pins, automate using 3rd party services like Tailwind and BoardBooster, and use pins and boards strategically to get viral attention for your website.
Download or read book Pinfluence written by Beth Hayden and published by John Wiley & Sons. This book was released on 2012-06-08 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to effectively use Pinterest to market your business, product, or service Pinterest, the rapidly growing social networking site that allows users to post and share images and videos on "pinboards" (a collection of “pins,” usually with a common theme), is providing businesses and savvy entrepreneurs with a new platform to market their products and services. And, as with any new platform, learning what works best and what doesn’t when it comes to marketing can be a challenge. Pinfluence is a complete guide to Pinterest marketing that will teach you how to effectively raise awareness for your brand, product, or service, drive traffic from Pinterest to your website, and connect with current and potential customers. You will learn: How to create a powerful Pinterest profile, your Pinterest brand strategy, set up boards, pin and repin images, and get into conversations in the Pinterest user interface. Pinterest marketing techniques, including great content creation, how to optimize websites and blogs for pinning, and how to start growing your followers. How to integrate Pinterest with other social media tools (including Facebook, Twitter, and blogs) and how to track trends and monitor conversation on Pinterest. Advanced Pinterest marketing techniques, including how to grow your audience, how to use the Pinterest iPhone app, advice for special types of businesses (B2B companies and nonprofits), and how to make your pins and boards “sticky” so they capture public attention and influence people to change their behavior. Pinterest copyright issues Pinfluence is for anyone who wants to join the likes of companies like Whole Foods, Gilt, West Elm and others, and harness the marketing power of Pinterest to grow their business.
Book Synopsis Brew Your Business by : Karen McGrath
Download or read book Brew Your Business written by Karen McGrath and published by Rowman & Littlefield. This book was released on 2017-11-10 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Craft beer culture and industry have recently grown exponentially with over 4000 craft brewers operating in the United States alone. Brew Your Business: The Ultimate Craft Beer Playbook incorporates cultural, legal, business, public relations, management, science, networking, and brewing experience into one easily accessible book for everyone wanting to know more about craft beer brewing, tasting, and selling. Thoroughly researched, the authors provide a tasty overview of the various types of craft beer, methods for brewing, and opportunities for taking your crafted beer to market. In their Talking from the Tap! Interviews, industry experts offer their takes on what they do, how they arrived in their current positions, why they do it, and where they are going in the industry. Whether you are new to craft beer or have been in the industry for a while, you will find in these pages a go-to guide to many topics of importance to all brewers, drinkers, and enthusiasts. It’s time to get serious about craft brewing and the culture of craft beer. So, choose your favorite suds and set out upon this journey. You won’t be disappointed. Cheers!
Book Synopsis The Microbrewery Handbook by : DC Reeves
Download or read book The Microbrewery Handbook written by DC Reeves and published by John Wiley & Sons. This book was released on 2019-11-20 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: An unprecedented guide to successfully start or grow a microbrewery or craft brewery in a much more competitive world. Opening a microbrewery starts with, of course, making great beer. But that is just the beginning. Today’s sophisticated patrons are offered an ever-increasing array of options. It’s so much more than beer nowadays. Yes, great beer is essential, but to attract and hold on to a loyal customer base, you must create a sense of place. Do your research. Understand financing and cash flow. Know how to measure your success. A successful, well-run microbrewery knows how to hire the right employees—employees that will spread word of your business to friends, family, even total strangers, both on and off the clock. Marketing, branding, customer experience; they all matter. There are so many factors that directly and indirectly contribute to success, it may at times be overwhelming. The Microbrewery Handbook offers an extraordinary look at all of the facets of success in the industry. No matter if you are thinking about starting a new venture or are already operating your own microbrewery, this valuable book offers real-world advice and proven strategies to help you thrive in the competitive micro and craft brewing industry. Focused on practical guidance, author D.C. Reeves distills his experience founding Perfect Plain Brewing Company in Pensacola, Florida into an engaging, up-to-date resource for microbrewers everywhere. Clearly showing readers what works in the industry and, just as importantly, what doesn’t work, The Microbrewery Handbook: Helps you create unique, memorable experiences for your customers, your employees, and your city Includes coverage of the financial aspects of building and growing your business, such as banking, investment, and debt Shows you how to transform your business into a community anchor Offers suggestions on building an entire culture around your brand that promotes positivity and attracts the right kind of attention Shares personal stories and advice from a successful microbrew entrepreneur Includes interviews and insight with industry experts as well as owners of some of the nation’s elite craft breweries including Sam Calagione of Dogfish Head, Jeffrey Stuffings of Jester King, and Doug Resier of Burial Brewing The Microbrewery Handbook: Craft, Brew, and Build Your Own Microbrewery Success is an indispensable, first-of-its-kind book for anyone in the micro and craft brewing industry.
Book Synopsis Pinterest Marketing by : Jennifer Evans Cario
Download or read book Pinterest Marketing written by Jennifer Evans Cario and published by John Wiley & Sons. This book was released on 2013-01-29 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop and implement a Pinterest marketing strategy with this step-by-step guide Pinterest is the fastest-growing social media platform, with more than 80 percent of its users women between the ages of 25 and 54. Learn to reach this desirable market by following the advice in this step-by-step, task-based guide! It explains Pinterest's unique appeal and fundamentals, then shows how to develop a strategic marketing plan, set up an account, curate winning content, find followers, and track and monitor Pinterest traffic. The popular An Hour a Day format uses a detailed how-to approach with case studies, tips, interviews, and more. Learn how craft, implement, measure, and optimize a successful Pinterest marketing plan Explore the factors behind Pinterest's appeal and learn how to develop a plan based on your business's core goals, then implement it and monitor the results Review case studies and interviews with successful Pinterest marketers to use as guidelines for your own campaigns Pinterest Marketing: An Hour a Day gives you the know-how and the confidence to market your business on today's hottest social media platform.
Book Synopsis Grow Your Candle Making Business: Learn Pinterest Strategy by : Kerrie Legend
Download or read book Grow Your Candle Making Business: Learn Pinterest Strategy written by Kerrie Legend and published by Createspace Independent Publishing Platform. This book was released on 2018-02-06 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why Pinterest? Pinterest is an incredible search engine tool that is perfect for bloggers and marketers to grow their businesses online. The trouble is, most website owners either do not have their Pinterest account set up correctly or are not using Pinterest to gain followers, grow their blog and get free website traffic. Imagine a situation or your life if you could... Grow your online traffic and social media following like you couldn't imagine in just an hour a week. Constantly draw in new clients and customers (not to mention traffic) who are excited to hear what you have to say and are more than willing to share it with their friends and followers. A blogger's dream, right?! Become the online leader in your area of expertise. Be the go-to person for in-the-know. Have a social media following that you can rely on to engage with you. To buy your products, services, etc. Have business growth without spending money on ads. Have orders come in and be able to pinpoint exactly where the traffic is coming from. Have extra hours in your day to create amazing content, engage with your audience and spend time enjoying life away from your blog, knowing it will continue growing even while you aren't working (maybe even sleeping!). Practically everything you do will become automated, and you can sit back, smile and go do other fun things. Kerrie Legend developed a course on Pinterest and is sharing her expertise on this amazing online resource so bloggers and marketers like you can benefit and grow. Learn how to design pins, automate using 3rd party services like Tailwind and BoardBooster, and use pins and boards strategically to get viral attention for your website.
Book Synopsis Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network by : Jason Miles
Download or read book Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network written by Jason Miles and published by McGraw Hill Professional. This book was released on 2012-10-09 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Start Marketing NOW on the World's Fastest-Growing Website! You thought Facebook, YouTube, and Twitter were big? Pinterest is outpacing them all. As a marketer, you can't afford to ignore this amazing new platform. Why should you start marketing right now on Pinterest? In a word: MORE. You'll drive more traffic, get more customers, and make more money than ever! Pinterest Power provides all the tools, tips, and strategies you need to get going--right now, the right way. "Pinterest has unimaginable potential as a marketing and customer relationship building tool. In this fantastic book Jason and Karen reveal their highly effective blueprint for using it the right way. This is the guide to Pinterest that I'm having my staff read." -- JIM COCKRUM, bestselling author of Free Marketing: 101 Low and No-Cost Ways to Grow Your Business "Pinterest is one of the hottest and fastest social tools on the Internet today. It's growing faster than Facebook did, and you don't want to be left behind. Jason Miles will show you step-by-step how he uses Pinterest to make money online." -- SKIP MCGRATH, author of Three Weeks to eBay Profits
Download or read book Radical Brewing written by Randy Mosher and published by Brewers Publications. This book was released on 2004-05-06 with total page 666 pages. Available in PDF, EPUB and Kindle. Book excerpt: Radical Brewing takes a hip and creative look at beer brewing, presented with a graphically appealing two-color layout.
Book Synopsis How to Grow Your Business on Pinterest by : Alex Branning
Download or read book How to Grow Your Business on Pinterest written by Alex Branning and published by . This book was released on 2018-06-28 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pinterest will bring you a massive increase in your business, help you build your brand, and create a long-term, recurring lead generation platform for your business. In this book I am going to be teaching you about how to market yourself on Pinterest. You are about to learn a lot. You're going to learn how to find your prospects, what to do to turn them into leads, how to use Pinterest to grow your business (outside of making more sales) and a lot of creative ideas that will bring prospects to you! Depending on your industry you may only be able to sell to local customers, and I will teach you how to find those local customers. Pinterest will bring you a massive increase in your business, help you build your brand, and create a long-term, recurring lead generation platform for your business.None of what I do is "sales-y" or spammy. Salespeople are not successful on Pinterest, people who make friends are successful on Pinterest (and spam never works - period). My Pinterest strategy is called REPIN. It's an acronym for:R - RegularityE - EngagementP - Process I - IntroductionN - Needs
Book Synopsis The Homebrewer's Garden, 2nd Edition by : Joe Fisher
Download or read book The Homebrewer's Garden, 2nd Edition written by Joe Fisher and published by Storey Publishing, LLC. This book was released on 2016-05-17 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you have a backyard, or even a sunny porch or balcony, you can grow your own hops, brewing herbs, and malt grains to enhance the flavor, aroma, and uniqueness of your home-brewed beer — and ensure that you have the freshest, purest, best ingredients possible. Simple instructions from experts Joe and Dennis Fisher guide you through every step of the process, from setting up your first hop trellis to planting and caring for your herbs, harvesting and drying them, malting grain, and brewing more than 25 recipes specifically designed for homegrown ingredients. This fully updated second edition includes a new section featuring color photography of the plants, expanded information on growing hops in small spaces, innovative trellising ideas, an expanded section on malting, new profiles of prominent grower/brewers, and up-to-date information on grain-growing best practices.
Book Synopsis Pints North by : Katelyn Regenscheid
Download or read book Pints North written by Katelyn Regenscheid and published by . This book was released on 2020-09-29 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crack open a cold one and venture into the fun and exciting world of Minnesota craft beers, taprooms, and brewmasters with this inside look at beer making and beer culture.
Book Synopsis Pinterest Marketing by : Jennifer Evans Cario
Download or read book Pinterest Marketing written by Jennifer Evans Cario and published by John Wiley & Sons. This book was released on 2012-01-02 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop and implement a Pinterest marketing strategy with this step-by-step guide Pinterest is the fastest-growing social media platform, with more than 80 percent of its users women between the ages of 25 and 54. Learn to reach this desirable market by following the advice in this step-by-step, task-based guide! It explains Pinterest's unique appeal and fundamentals, then shows how to develop a strategic marketing plan, set up an account, curate winning content, find followers, and track and monitor Pinterest traffic. The popular An Hour a Day format uses a detailed how-to approach with case studies, tips, interviews, and more. Learn how craft, implement, measure, and optimize a successful Pinterest marketing plan Explore the factors behind Pinterest's appeal and learn how to develop a plan based on your business's core goals, then implement it and monitor the results Review case studies and interviews with successful Pinterest marketers to use as guidelines for your own campaigns Pinterest Marketing: An Hour a Day gives you the know-how and the confidence to market your business on today's hottest social media platform.
Book Synopsis The Complete Guide to Growing Your Own Hops, Malts, and Brewing Herbs: Everything You Need to Know Explained Simply by : John N. Peragine
Download or read book The Complete Guide to Growing Your Own Hops, Malts, and Brewing Herbs: Everything You Need to Know Explained Simply written by John N. Peragine and published by Back to Basics. This book was released on 2011-02 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Yeast written by Chris White and published by Brewers Publications. This book was released on 2010-02-01 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Yeast: The Practical Guide to Beer Fermentation is a resource for brewers of all experience levels. The authors adeptly cover yeast selection, storage and handling of yeast cultures, how to culture yeast and the art of rinsing/washing yeast cultures. Sections on how to set up a yeast lab, the basics of fermentation science and how it affects your beer, plus step by step procedures, equipment lists and a guide to troubleshooting are included.
Book Synopsis Strategies to Grow Your List by : Barb Drozdowich
Download or read book Strategies to Grow Your List written by Barb Drozdowich and published by Barb Drozdowich. This book was released on 2019-09-22 with total page 47 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you focused on attracting more interested readers to your mailing list? Take a holistic view of finding readers. Do you feel that the current expert advice on growing mailing lists falls short or seems to resemble an episode of ‘Hoarders.” Let Barb Drozdowich, multi-published author and technical trainer to authors help you take a more holistic view of the subject of mailing lists. Strategies to Grow Your List is book 1 of a 4-book box set – The Complete Mailing List Toolkit. Each book attacks a different facet of the subject of communicating with readers. In this book you will discover: - how to take a holistic view of attracting readers to join you - all the various places readers can find out about your mailing list - how to overcome the stumbling blocks in the way of readers joining you Strategies to Grow Your List will provide you with actionable items to step up your game. You will have a better understanding of how to attract more readers and move on to the next step of communication with readers and potential fans. Start on your journey to better understanding today!
Book Synopsis Crafting Brewery Culture by : Gary Nicholas
Download or read book Crafting Brewery Culture written by Gary Nicholas and published by Brewers Association. This book was released on 2023-04-11 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brewery operations are defined by their most valuable assets: their employees. The importance of recruiting, developing, and supporting staff members cannot be overstated—how you support and empower your employees makes a significant difference in the long-term success of the company. This book will walk you through candidate selection and best practices for training new team members. It delves into professional development practices and how to build teams and fill in skill gaps. It shows how an operation driven by positive reinforcement, teamwork, and accountability can help employees learn from mistakes and grow in responsibility. It explains the difference between leadership and management and how to use each effectively to achieve a sustainable and growth-centered culture. A positive and resilient brewery culture will foster a resilient staff, one that will withstand changes and shocks to the business, while being flexible enough to sustain periods of growth and daily operational challenges. This book lays out the structural components behind such a cultural framework, strategies for breathing life into this framework, and a roadmap for implementing and maintaining it. Finally, the book's appendixes offer working templates for everything from interviews to training plans, and performance assessments to goal setting. Whether your brewery is looking at safety, quality, or financial targets, success doesn't come from what you measure. Success is about what your team does every single day. Build a culture, build a team, and build a successful future.
Book Synopsis For The Love of Hops by : Stan Hieronymus
Download or read book For The Love of Hops written by Stan Hieronymus and published by Brewers Publications. This book was released on 2012-11-15 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is difficult to believe that at one time hops were very much the marginalized ingredient of modern beer, until the burgeoning craft beer movement in America reignited the industry's enthusiasm for hop-forward beer. The history of hops and their use in beer is long and shrouded in mystery to this day, but Stan Hieronymous has gamely teased apart the many threads as best anyone can, lending credence where due and scotching unfounded claims when appropriate. It is just one example of the deep research through history books, research articles, and first-hand interviews with present-day experts and growers that has enabled Stan to produce a wide-ranging, engaging account of this essential beer ingredient. While they have an exalted status with today's craft brewers, many may not be aware of the journey hops take to bring them, neatly baled or pressed into blocks and pellets, into the brewhouse. Stan paints a detailed and, at times, personal portrait of the life of hops, weaving technical information about hop growing and anatomy with insights from families who have been running their hop farms for generations. The author takes the reader on a tour of the main growing regions of central Europe, where the famous landrace varieties of Slovenia, the Czech Republic, and Germany originate, to England and thence to North America, and latterly, Australia and New Zealand. Growing hops and supplying the global brewing industry has always been a hard-nosed business, and Stan presents statistics on yields, acreage, wilt and other diseases, interspersed with words from the farmers themselves that illustrate the challenges and uncertainties hop growers face. Along the way, Stan gives details about some of the most well-known varieties—Saaz, Hallertau, Tettnang, Golding, Fuggle, Cluster, Cascade, Willamette, Citra, Amarillo, Nelson Sauvin, and many others—and their history of use in the Old World and New World. The section culminates in a catalog of 105 hop varieties in use today, with a brief description of character and vital statistics for each. Of course, the art and science of using hops in making beer is not forgotten. Once the hops have been harvested, processed, and delivered to the brewery, they can be used in myriad ways. The author moves from the toil of the hop gardens to that of the brewhouse, again presenting a blend of history and present-day interviews and research articles to explain alpha acids, beta acids, bitterness, harshness, smoothness, and the deterioration of bittering flavors over time. Perception is all important when discussing bitterness, and the author touches on genetics, evolution, the vagaries of individuals' perceptions of bitterness, and changing tastes, such as the “lupulin shift.” The meaning of the international bitterness unit, or IBU, is not always properly understood and here Stan lays out a brief history of how the IBU came to be and an appreciation of the many variables affecting utilization in the boil and final bitterness in beer. Adding hops is not as simple as it sounds, and Stan's research illustrates that if you ask ten brewers about something you will get eleven opinions. Early additions, late additions, continuous hopping, first wort hopping, and hop bursting are all discussed with a healthy dose of pragmatic wisdom from brewers and a pinch of chemistry. There then follows an entire chapter devoted to the druidic art of dry hopping, following its commonplace usage in nineteenth-century England to the modern applications found in today's US craft brewing scene. The author uncovers hop plugs, hop coffins, and the “pendulum method,” along with the famous hop rocket and hop torpedo used by some of America's leading craft breweries. Every brewer has their dry hopping method and, gratifyingly, many are happy to share with the author, making this chapter a great source for inspiration and ideas. Many of the brewers the author interviewed were also happy to share recipes. There are 16 recipes from breweries in America, Belgium, Czech Republic, Denmark, England, Germany, and New Zealand. These not only present delicious beers but give some insight into how professional brewers design their recipes to get the most out of their hops. As always, Stan imparts wisdom in an engaging and accessible fashion, making this an amazing compendium on “every brewer's favorite flower.”
