Graphic Design The New Basics

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Graphic Design: The New Basics (Second Edition, Revised and Expanded)

Author : Ellen Lupton
Publisher : Chronicle Books
ISBN 13 : 1616894555
Total Pages : 264 pages
Book Rating : 4.6/5 (168 download)

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Book Synopsis Graphic Design: The New Basics (Second Edition, Revised and Expanded) by : Ellen Lupton

Download or read book Graphic Design: The New Basics (Second Edition, Revised and Expanded) written by Ellen Lupton and published by Chronicle Books. This book was released on 2015-07-14 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our bestselling introduction to graphic design is now available in a revised and updated edition. In Graphic Design: The New Basics (Second Edition, Revised and Expanded), bestselling author Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the key concepts of visual language that inform any work of design, from logo or letterhead to a complex website. Through visual demonstrations and concise commentary, students and professionals explore the formal elements of twodimensional design, such as point, line, plane, scale, hierarchy, layers, and transparency. This revised edition replaces sixty-four pages of the original publication with new content, including new chapters on visualizing data, typography, modes of representation, and Gestalt principles, and adds sixteen pages of new student and professional work covering such topics as working with grids and designing with color.

Graphic Design

Author : Ellen Lupton
Publisher : Chronicle Books
ISBN 13 : 1616893443
Total Pages : 250 pages
Book Rating : 4.6/5 (168 download)

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Book Synopsis Graphic Design by : Ellen Lupton

Download or read book Graphic Design written by Ellen Lupton and published by Chronicle Books. This book was released on 2014-04-15 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do designers get ideas? Many spend their time searching for clever combinations of forms, fonts, and colors inside the design annuals and monographs of other designers' work. For those looking to challenge the cut-and-paste mentality there are few resources that are both informative and inspirational. In Graphic Design: The New Basics, Ellen Lupton, best-selling author of such books as Thinking with Type and Design It Yourself, and design educator Jennifer Cole Phillips refocus design instruction on the study of the fundamentals of form in a critical, rigorous way informed by contemporary media, theory, and software systems

Graphic Design: The New Basics

Author : Ellen Lupton
Publisher : Princeton Architectural Press
ISBN 13 : 9781616893255
Total Pages : 0 pages
Book Rating : 4.8/5 (932 download)

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Book Synopsis Graphic Design: The New Basics by : Ellen Lupton

Download or read book Graphic Design: The New Basics written by Ellen Lupton and published by Princeton Architectural Press. This book was released on 2015-07-14 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our bestselling introduction to graphic design is now available in a revised and updated edition. In Graphic Design: The New Basics, bestselling author Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the key concepts of visual language that inform any work of design, from logo or letterhead to a complex website. Through visual demonstrations and concise commentary, students and professionals explore the formal elements of twodimensional design, such as point, line, plane, scale, hierarchy, layers, and transparency. This revised edition replaces sixty-four pages of the original publication with new content, including new chapters on visualizing data, typography, modes of representation, and Gestalt principles, and adds sixteen pages of new student and professional work covering such topics as working with grids and designing with color.

Graphic Design

Author : Ellen Lupton
Publisher : Princeton Architectural Press
ISBN 13 : 9781568987705
Total Pages : 256 pages
Book Rating : 4.9/5 (877 download)

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Book Synopsis Graphic Design by : Ellen Lupton

Download or read book Graphic Design written by Ellen Lupton and published by Princeton Architectural Press. This book was released on 2008-05 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide aims to move students away from a cut-and-paste mentality and refocus design instruction on the fundamentals of form (starting from such basics as point and line) in a critical, rigorous way informed by contemporary media, theory and software systems.

Graphic Design Basics

Author : Amy E. Arntson
Publisher :
ISBN 13 : 9781111354312
Total Pages : 242 pages
Book Rating : 4.3/5 (543 download)

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Book Synopsis Graphic Design Basics by : Amy E. Arntson

Download or read book Graphic Design Basics written by Amy E. Arntson and published by . This book was released on 2012 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: GRAPHIC DESIGN BASICS, International Edition combines design principles, history, and current technology to present students a comprehensive introduction to the field of graphic design. Keeping pace with rapid changes in the field of design, while maintaining a consistently high academic quality, the text emphasizes design structure, visual perception and digital design, with a wide range of visuals from throughout design history, as well as the latest contemporary illustrations. Each chapter provides assignments with student sample solutions and critique sections to help students apply the concepts and assess their work. This market leader’s interwoven combination of concept, history, and practice rarely found in other graphic design texts has been enriched by integrating material specific to digital design. The accompanying Premium Website offers students bonus images, interviews with artists featured in the text, additional projects, studio techniques and research links.

Design for Communication

Author : Elizabeth Resnick
Publisher : John Wiley & Sons
ISBN 13 : 9780471418290
Total Pages : 270 pages
Book Rating : 4.4/5 (182 download)

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Book Synopsis Design for Communication by : Elizabeth Resnick

Download or read book Design for Communication written by Elizabeth Resnick and published by John Wiley & Sons. This book was released on 2003-06-10 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: * The elements and principles of design * Typography as image * Creative word play * Word and image * Grid and visual hierarchy * Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.

Graphic Design Theory

Author : Helen Armstrong
Publisher : Chronicle Books
ISBN 13 : 1616891238
Total Pages : 153 pages
Book Rating : 4.6/5 (168 download)

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Book Synopsis Graphic Design Theory by : Helen Armstrong

Download or read book Graphic Design Theory written by Helen Armstrong and published by Chronicle Books. This book was released on 2012-08-10 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Graphic Design Theory is organized in three sections: "Creating the Field" traces the evolution of graphic design over the course of the early 1900s, including influential avant-garde ideas of futurism, constructivism, and the Bauhaus; "Building on Success" covers the mid- to late twentieth century and considers the International Style, modernism, and postmodernism; and "Mapping the Future" opens at the end of the last century and includes current discussions on legibility, social responsibility, and new media. Striking color images illustrate each of the movements discussed and demonstrate the ongoing relationship between theory and practice. A brief commentary prefaces each text, providing a cultural and historical framework through which the work can be evaluated. Authors include such influential designers as Herbert Bayer, L'szlo Moholy-Nagy, Karl Gerstner, Katherine McCoy, Michael Rock, Lev Manovich, Ellen Lupton, and Lorraine Wild. Additional features include a timeline, glossary, and bibliography for further reading. A must-have survey for graduate and undergraduate courses in design history, theory, and contemporary issues, Graphic Design Theory invites designers and interested readers of all levels to plunge into the world of design discourse.

Graphic Design Thinking

Author : Ellen Lupton
Publisher :
ISBN 13 : 9781616891848
Total Pages : 184 pages
Book Rating : 4.8/5 (918 download)

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Book Synopsis Graphic Design Thinking by : Ellen Lupton

Download or read book Graphic Design Thinking written by Ellen Lupton and published by . This book was released on 1900 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Graphic Design Exercise Book

Author : Carolyn Knight
Publisher :
ISBN 13 : 9782888930501
Total Pages : 256 pages
Book Rating : 4.9/5 (35 download)

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Book Synopsis The Graphic Design Exercise Book by : Carolyn Knight

Download or read book The Graphic Design Exercise Book written by Carolyn Knight and published by . This book was released on 2010 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Graphic Design Exercise Book provides a series of challenging design briefs that reignite a designer’s creativity while also imparting new skills. Whatever their age or experience, graphic designers like to be creatively challenged, and may also want to broaden their skill-base in order to break into new and lucrative areas of the design industry. A range of industry insiders share their specialist knowledge by way of briefs that stretch the imagination and encourage the development of new skills across a range of genres, including logos, packaging, branding, identity, promotion, publication design, music graphics, and web design. Organized much like a recipe book, each brief lists the required materials and equipment so that designers can pick and choose. Interviews and in-progress work is included, while a number of fully realized projects illustrate the possible outcomes. The Graphic Design Exercise Book is a must-have addition to

Graphic Design Theory

Author : Meredith Davis
Publisher :
ISBN 13 : 9780500290491
Total Pages : 0 pages
Book Rating : 4.2/5 (94 download)

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Book Synopsis Graphic Design Theory by : Meredith Davis

Download or read book Graphic Design Theory written by Meredith Davis and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Meredith Davis draws on her many years' experience teaching graphic design students to explain complex theories with total clarity, encouraging readers to evaluate existing design work critically, and to use theoretical frameworks to enhance their own studio practice.

Graphic Design Thinking

Author : Ellen Lupton
Publisher : Princeton Architectural Press
ISBN 13 : 9781568989792
Total Pages : 0 pages
Book Rating : 4.9/5 (897 download)

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Book Synopsis Graphic Design Thinking by : Ellen Lupton

Download or read book Graphic Design Thinking written by Ellen Lupton and published by Princeton Architectural Press. This book was released on 2011-07-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity is more than an inborn talent; it is a hard-earned skill, and like any other skill, it improves with practice. Graphic Design Thinking: How to Define Problems, Get Ideas, and Create Form explores a variety of informal techniques ranging from quick, seat-of-the-pants approaches to more formal research methods for stimulating fresh thinking, and ultimately arriving at compelling and viable solutions. In the style with which author Ellen has come to been known hands-on, up-close approach to instructional design writing brainstorming techniques are grouped around the three basic phases of the design process: defining the problem, inventing ideas, and creating form. Creative research methods include focus groups, interviewing, brand mapping, and co-design. Each method is explained with a brief narrative text followed by a variety of visual demonstrations and case studies. Also included are discussions with leading professionals, including Art Chantry, Ivan Chermayeff, Jessica Helfand, Steven Heller, Abott Miller, Christoph Niemann, Paula Scher, and Martin Venezky, about how they get ideas and what they do when the well runs dry. The book is directed at working designers, design students, and anyone who wants to apply inventive thought patterns to everyday creative challenges.

Graphic Design

Author : Ellen Lupton
Publisher : Princeton Architectural Press
ISBN 13 : 9781568987026
Total Pages : 254 pages
Book Rating : 4.9/5 (87 download)

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Book Synopsis Graphic Design by : Ellen Lupton

Download or read book Graphic Design written by Ellen Lupton and published by Princeton Architectural Press. This book was released on 2008-03-20 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide aims to move students away from a cut-and-paste mentality and refocus design instruction on the fundamentals of form (starting from such basics as point and line) in a critical, rigorous way informed by contemporary media, theory and software systems.

The Language of Graphic Design

Author : Richard Poulin
Publisher :
ISBN 13 : 1592538258
Total Pages : 291 pages
Book Rating : 4.5/5 (925 download)

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Book Synopsis The Language of Graphic Design by : Richard Poulin

Download or read book The Language of Graphic Design written by Richard Poulin and published by . This book was released on 2012-10 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'The Language of Graphic Design' provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, what they are, why they are important and how to use them effectively.

Design School: Layout

Author : Richard Poulin
Publisher : Quarry Books Editions
ISBN 13 : 1631593196
Total Pages : 235 pages
Book Rating : 4.6/5 (315 download)

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Book Synopsis Design School: Layout by : Richard Poulin

Download or read book Design School: Layout written by Richard Poulin and published by Quarry Books Editions. This book was released on 2018-01-16 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design School: Layout is an instructive guide for students, recent graduates, and self-taught designers. It provides a comprehensive introduction to creating and changing layouts: a crucially important skill that underpins practically every aspect of graphic design. You'll get in-depth analysis of all the major areas of theory and practice used by experienced professional designers. Each section provides explanation and visual examples of grid systems and in-depth discussion of compositional principles and strategies. The text is interspersed with tests designed to help you retain key points you've covered in the preceding spreads, and includes illustrations sections with real world scenarios. This in-depth guide avoids the temptation to stray into other areas of design technique, preferring to cover the essential, detailed skills of the professional graphic designer to arm you with the knowledge needed for a successful start to your chosen career.

The Elements of Graphic Design

Author : Alex W. White
Publisher : Skyhorse Publishing, Inc.
ISBN 13 : 1581157622
Total Pages : 227 pages
Book Rating : 4.5/5 (811 download)

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Book Synopsis The Elements of Graphic Design by : Alex W. White

Download or read book The Elements of Graphic Design written by Alex W. White and published by Skyhorse Publishing, Inc.. This book was released on 2011-03-15 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to graphic design.

Introduction to Graphic Design Methodologies and Processes

Author : John Bowers
Publisher : John Wiley & Sons
ISBN 13 : 1118157516
Total Pages : 149 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Introduction to Graphic Design Methodologies and Processes by : John Bowers

Download or read book Introduction to Graphic Design Methodologies and Processes written by John Bowers and published by John Wiley & Sons. This book was released on 2012-01-19 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise, visually based introduction to graphic design methodologies Graphic design has emerged as a discipline complete with a body of scholarly literature devoted to its underlying theory. Introduction to Graphic Design Methodologies and Processes contributes to this expanding discourse by illustrating the value of qualitative and quantitative methodologies in guiding conceptual development in ways beyond those based on taste, style, and personal preference. Introduction to Graphic Design Methodologies and Processes: Introduces a range of practical methodologies pertinent to the interpreting, targeting, and creating of forms and messages Furthers the ability of designers by showing them how to design creatively, collaboratively, and strategically, and as a result, helps them move from form-makers to cultural participants—a transformative trend for design professionals Includes case studies with questions and answers contributed by a diverse group, including Second Story and Sol Sender As professional designers play more strategic roles, the need for material on design methodologies is growing. This concise, visually based introduction to the topic is the designer's definitive resource for defining their purpose, and producing work that is original, appropriate, responsible—and inspiring.

The Essential Graphic Design Handbook

Author : Faith Aderemi
Publisher : Faith Aderemi
ISBN 13 :
Total Pages : 151 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Essential Graphic Design Handbook by : Faith Aderemi

Download or read book The Essential Graphic Design Handbook written by Faith Aderemi and published by Faith Aderemi. This book was released on 2024-03-03 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you a complete beginner or looking to brush up on the basics and really understand graphic design? This book will equip you with everything you need to become a confident and competent graphic designer. No more imposter-syndrome! Inside you'll find: Part I: Introduction to Graphics Design: Grasp the core concepts, elements, and principles that form the foundation of any successful design. Part II: Communication Design: Learn how to harness visual language to effectively communicate ideas and engage audiences. Master layout, composition, and advanced typography. Part III: Professional Practices and Trends: Navigate the professional world with ease. Understand client communication, project management, ethical considerations, and stay ahead of the curve with the latest trends. Part IV: Portfolio Development and Case Studies: Craft a stunning portfolio that showcases your skills and land your dream design job. Analyze real-world case studies to see how design principles translate into practice. Part V: Design in Context: Explore the diverse applications of graphic design, from print and production to the ever-evolving digital landscape. Bonus: Access a curated list of recommended reading and resources to further your design education. This book is your roadmap to success in the exciting world of graphic design. Here's what makes it stand out: Clear, concise, and engaging writing: Learn complex concepts with ease, even with no prior design experience. Step-by-step instructions and practical exercises: Apply your knowledge and refine your skills through hands-on activities. Visual examples and case studies: See theory come to life and gain inspiration from real-world designs. Up-to-date and relevant information: Stay informed about the latest trends and industry practices. Ready to unlock your creative potential? Scroll up and grab your copy today! Created by a seasoned graphic designer, Coffee Cup has worked for over 5 major organizations and has successfully built a career in the world of design.