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Author : Ivy K. Pendleton
Publisher : ivy k Pendleton
ISBN 13 : 0986016705
Total Pages : 155 pages
Book Rating : 4.9/5 (86 download)
Download or read book Good Girl's Guide to Public Relations, Publicity and Marketing written by Ivy K. Pendleton and published by ivy k Pendleton. This book was released on 2012-06 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : IVY K. PENDLETON, MBA
Publisher : ivy k Pendleton
ISBN 13 :
Total Pages : 81 pages
Book Rating : 4./5 ( download)
Download or read book GOOD GIRL’S GUIDE: A QUICK REFERENCE MINI BOOK FOR MARKETING TIPS AND SALES STRATEGY written by IVY K. PENDLETON, MBA and published by ivy k Pendleton. This book was released on with total page 81 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sally Stuart
Publisher : WaterBrook
ISBN 13 : 0307499162
Total Pages : 640 pages
Book Rating : 4.3/5 (74 download)
Download or read book Christian Writers' Market Guide 2008 written by Sally Stuart and published by WaterBrook. This book was released on 2009-02-25 with total page 640 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Resource Guide to Getting Published A unique guide to publishing for Christian readers, the Christian Writers’ Market Guide 2008 offers the most proven and comprehensive collection of ideas, resources, and contact information to the industry. For more than twenty years, the Christian Writers’ Market Guide has delivered indispensable help to Christian writers, from a CD-ROM of the full text of the book so you can easily search for topics, publishers, and other specific names; to up-to-date listings of more than 1,200 markets for books, articles, stories, poetry, and greeting cards, including forty-three new book publishers, fifty-one new periodicals, and fifteen new literary agencies. Perfect for writers in every phase, this is the resource you need to get noticed–and published. “An indispensable tool. The reference you have to buy.” Writers’ Journal “Essential for anyone seeking to be published in the Christian community.” The Midwest Book Review “Stands out from the rest with its wealth of information and helpful hints.” Book Reviews for Church Librarians Completely updated and revised the Guide features more than… 1,200 markets for the written word * 675 periodicals * 405 book publishers * 240 poetry markets * 114 card and specialty markets * 37 e-book publishers * 120 literary agents * 332 photography markets * 98 foreign markets * 98 newspapers * 53 print-on-demand publishers * writers’ conferences and groups * pay rates and submission guidelines * more resources and tools for all types of writing and related topics.
Author : Joel Schwartzberg
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1523094125
Total Pages : 129 pages
Book Rating : 4.5/5 (23 download)
Download or read book Get to the Point! written by Joel Schwartzberg and published by Berrett-Koehler Publishers. This book was released on 2017-10-16 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this indispensable guide for anyone who must communicate in speech or writing, Schwartzberg shows that most of us fail to convince because we don't have a point-a concrete contention that we can argue, defend, illustrate, and prove. He lays out, step-by-step, how to develop one. In Joel's Schwartzberg's ten-plus years as a strategic communications trainer, the biggest obstacle he's come across-one that connects directly to nervousness, stammering, rambling, and epic fail-is that most speakers and writers don't have a point. They typically have just a title, a theme, a topic, an idea, an assertion, a catchphrase, or even something much less. A point is something more. It's a contention you can propose, argue, defend, illustrate, and prove. A point offers a position of potential value. Global warming is real is not a point. Scientific evidence shows that global warming is a real, human-generated problem that will have a devastating environmental and financial impact is a point. When we have a point, our influence snaps into place. We communicate belief, conviction, and urgency. This book shows you how to identify your point, leverage it, stick to it, and sell it and how to train others to identify and successfully make their own points.
Author : Melissa Bank
Publisher : Penguin UK
ISBN 13 : 0141909633
Total Pages : 218 pages
Book Rating : 4.1/5 (419 download)
Download or read book The Girls' Guide to Hunting and Fishing written by Melissa Bank and published by Penguin UK. This book was released on 2005-05-26 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Generous-hearted and wickedly insightful, The Girls' Guide to Hunting and Fishing is the New York Times bestselling novel by Melissa Bank The Girls' Guide to Hunting and Fishing maps the progress of Jane Rosenal as she sets out on a personal and spirited expedition through the perilous terrain of sex, love, relationships, and the treacherous waters of the workplace. Soon Jane is swept off her feet by an older man and into a Fitzgeraldesque whirl of cocktail parties, country houses, and rules that were made to be broken, but comes to realise that it's a world where the stakes are much too high for comfort. With an unforgettable comic touch, Bank skilfully teases out universal issues, puts a clever new spin on the mating dance, and captures in perfect pitch what it's like to come of age as a young woman. 'This chronicle of a New Yorker's relationships has a wit and perceptiveness that singles it out from the crowd' Guardian 'As hilarious as Girls' Guide is, there's a wise, serious core here' Wall Street Journal 'A sexy, pour-your-heart-out, champagne tingle of a read-thoughtful, wise, and tell-all honest. Bank's is a voice that you'll remember' Cosmopolitan
Author : Trevor Morris
Publisher : Bloomsbury Publishing
ISBN 13 : 1137495707
Total Pages : 320 pages
Book Rating : 4.1/5 (374 download)
Download or read book PR Today written by Trevor Morris and published by Bloomsbury Publishing. This book was released on 2017-09-16 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new and fully-updated second edition of this acclaimed textbook offers a guide to public relations, spanning all aspects of PR work, including fashion, event management, crisis communications, politics, celebrity PR and corporate communications, and takes account of the rapid change in the PR industry. It It combines essential practical guidance with a thought-provoking analysis of this exciting but enigmatic industry, its ethical dilemmas and the role it plays in the contemporary world-not least its controversial but crucial relationship with the media. PR Today offers a fresh, lively and realistic perspective on its subject, based on the authors' rare combination of international top-level experience, insider knowledge and years of teaching and writing about PR. It will be invaluable for students taking public relations at undergraduate and postgraduate levels and essential reading for those seeking to start a career in this dynamic, fast-growing profession. New to this Edition: - Content has been fully updated throughout to ensure up-to-date overview of the topics at hand - Interviews with leading figures in PR and beyond - A thoroughly revised and expanded chapter on digital PR
Author : Holly Jackson
Publisher : Delacorte Press
ISBN 13 : 1984896385
Total Pages : 402 pages
Book Rating : 4.9/5 (848 download)
Download or read book A Good Girl's Guide to Murder written by Holly Jackson and published by Delacorte Press. This book was released on 2020-02-04 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE MUST-READ MULTIMILLION BESTSELLING MYSTERY SERIES—COMING SOON TO NETFLIX! • This is the story about an investigation turned obsession, full of twists and turns and with an ending you'll never expect. Everyone in Fairview knows the story. Pretty and popular high school senior Andie Bell was murdered by her boyfriend, Sal Singh, who then killed himself. It was all anyone could talk about. And five years later, Pip sees how the tragedy still haunts her town. But she can't shake the feeling that there was more to what happened that day. She knew Sal when she was a child, and he was always so kind to her. How could he possibly have been a killer? Now a senior herself, Pip decides to reexamine the closed case for her final project, at first just to cast doubt on the original investigation. But soon she discovers a trail of dark secrets that might actually prove Sal innocent . . . and the line between past and present begins to blur. Someone in Fairview doesn't want Pip digging around for answers, and now her own life might be in danger. And don't miss the sequel, Good Girl, Bad Blood! "The perfect nail-biting mystery." —Natasha Preston, #1 New York Times bestselling author
Author : Helen Katz
Publisher : Routledge
ISBN 13 : 042978564X
Total Pages : 236 pages
Book Rating : 4.4/5 (297 download)
Download or read book The Media Handbook written by Helen Katz and published by Routledge. This book was released on 2019-05-03 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Media Handbook provides a practical introduction to the advertising, media planning, and buying processes. Emphasizing basic calculations and the practical realities of offering alternatives and evaluating the plan, this seventh edition includes greater coverage of social media, buying automation, the continued digitization of media, and updated statistics on media consumption. It covers over the top television, programmatic TV, digital advertising, and the automation of buying across all media. Author Helen Katz provides a continued focus on how planning and buying tie back to the strategic aims of the brand and the client, keeping practitioners and students up to date with current industry examples and practices. The Companion Website to the book includes resources for both students and instructors. For students there are flashcards to test themselves on main concepts, a list of key media associations, a template flowchart and formulas. Instructors can find lecture slides and sample test questions to assist in their course preparation.
Author : Ruth Sunderland
Publisher : Random House
ISBN 13 : 1448136873
Total Pages : 191 pages
Book Rating : 4.4/5 (481 download)
Download or read book Fmos Guide To Running Your Own Business written by Ruth Sunderland and published by Random House. This book was released on 2012-05-31 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: This one-stop handbook covers everything you need to know: starting out; making your business special; people; enterprise for beginners; marketing; cash management; finance; innovation; export know-how; risks and rewards; avoiding the pitfalls and moving on.Packed with case studies from an enormous variety of businesses, this book draws extensively on the stories of successful entrepreneurs from Financial Mail's unique Enterprise Awards programme, It also covers the issues that everyone with their own business should and must consider, from how to get paid promptly (and what to do if not) to advertising, personnel, the business implications of the euro and how to get investment for future growth.
Author : Sally Stuart
Publisher : WaterBrook Press
ISBN 13 : 9781400071258
Total Pages : 646 pages
Book Rating : 4.0/5 (712 download)
Download or read book Christian Writers' Market Guide 2007 written by Sally Stuart and published by WaterBrook Press. This book was released on 2007-01-16 with total page 646 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now updated for 2009 comes one of the most comprehensive marketing resources for Christian writers, with information on agents, editors, publisher guidelines, specialty markets, and more.
Author : Ellen Gunning
Publisher : Bloomsbury Publishing
ISBN 13 : 1350304751
Total Pages : 281 pages
Book Rating : 4.3/5 (53 download)
Download or read book Public Relations written by Ellen Gunning and published by Bloomsbury Publishing. This book was released on 2018-09-26 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its third edition, this core textbook provides students with a highly engaging and accessible introduction to the world of PR, covering diverse topics such as event planning, press releases, crisis management, ethics, managing your own PR agency and how to use social media effectively. The author draws on over 25 years of hands-on experience as a PR practitioner and lecturer to provide cutting-edge and insightful examples and debates relating to key contemporary issues, from Twitter-storms and whistleblowing, to the Ebola crisis and media relations in the White House. With information drawn from a wide range of international experts, the book offers case studies that cross continents and cover small, local and large multinational organisations, resulting in a truly global perspective. This new third edition has been comprehensively revised and updated throughout, equipping readers with the practical skills they need to succeed as a PR professional in the 21st century. Public Relations: A Practical Guide is a must-have companion for all those studying practitioner courses on public relations taught and accredited by PR professional organisations. It will be also be an essential textbook for undergraduate and postgraduate students studying introductory public relations modules at universities. New to this Edition: - A more international perspective, illustrated by up-to-date examples and case studies covering companies such as Pepsi, Samsung, Shell and United Airlines, and countries including Germany, the UK, the USA, Australia, China, India, Nigeria, Greece and Ireland - A new and enhanced pedagogical framework, offering chapter introductions, practical case studies and 'What You've Learned' sections at the end of each chapter - Extensively updated from the second edition to include increased coverage of social media and the latest PR practices
Author : Alexandra Reinwarth
Publisher : Bonnier Publishing Ltd.
ISBN 13 : 1788700805
Total Pages : 147 pages
Book Rating : 4.7/5 (887 download)
Download or read book The Good Girl's Guide To Being A D*ck written by Alexandra Reinwarth and published by Bonnier Publishing Ltd.. This book was released on 2018-06-07 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE INTERNATIONAL BESTSELLER THAT WILL TRANSFORM YOUR LIFE Stop worrying about being nicer, calmer or more patient. Be a d*ck. It all began for Alexandra Reinwarth when she said 'F*ck you!' to a friend. Realising this person was making her life a misery, she ditched her. This one small act of rebellion sparked a huge change in the way Alexandra forever dealt with social guilt about everything. The Good Girl's Guide To Being A D*ck will teach you how to embrace your inner d*ck, guiding you through who and what to get rid from your life, to stop worrying about what others think, and how the seemingly small things in life can have a huge impact on the quality of your every day living. Alexandra shows you how to embrace your own needs and desires to live the life you've always wanted. Learn to say what you want, ask for what you need and get the life you fully deserve. Go on, be a d*ck.
Author : Patrick Forsyth
Publisher : John Wiley & Sons
ISBN 13 : 9781576603291
Total Pages : 240 pages
Book Rating : 4.6/5 (32 download)
Download or read book Marketing written by Patrick Forsyth and published by John Wiley & Sons. This book was released on 2009-09-09 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The late great Peter Drucker defined marketing as “looking at the business through the customers’ eyes.” Even though organizations are becoming increasingly customer-focused, marketing is still one of the most misunderstood areas of business. This guide explains what marketing is and the techniques marketers use. Topics covered include: • The marketing mix • Pricing policy • Different methods of market research This guide to the fundamentals will be invaluable for anyone aiming to excel in a customer-focused organization.
Author : Wendy Shalit
Publisher : Ballantine Books
ISBN 13 : 0812975367
Total Pages : 354 pages
Book Rating : 4.8/5 (129 download)
Download or read book The Good Girl Revolution written by Wendy Shalit and published by Ballantine Books. This book was released on 2008-07-08 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Across the country, there’s a youth-led rebellion challenging the status quo. In Seattle and Pittsburgh, teenage girls protest against companies that sell sleazy clothing. Online, a nineteen-year-old describes her struggles with her mother, who she feels is pressuring her to lose her virginity. In a small town outside Philadelphia, an eleventh-grade girl, upset over a “dirty book” read aloud in English class, takes her case to the school board. These are not your mother’s rebels. Drawing on numerous studies and interviews, the brilliant Wendy Shalit makes the case that today’s virulent “bad girl” mindset truly oppresses young women. She reveals how the media, one’s peers, and even parents can undermine girls’ quests for their authentic selves, and explains what it means to break from the herd mentality and choose integrity over popularity. Written with sincerity and upbeat humor, The Good Girl Revolution rescues the good girl from the realm of mythology and old manners guides to show that today’ s version is the real rebel. Society may perceive the good girl as “mild,” but Shalit demonstrates that she is in fact the opposite. The new female role models are not “people pleasing” or repressed; they are outspoken and reclaiming their individuality. These empowering stories are sure to be an inspiration to teenagers and parents alike. Join the conversation at www.thegoodgirlrevolution.com
Author : Mark Weiner
Publisher : John Wiley & Sons
ISBN 13 : 0787985996
Total Pages : 274 pages
Book Rating : 4.7/5 (879 download)
Download or read book Unleashing the Power of PR written by Mark Weiner and published by John Wiley & Sons. This book was released on 2006-06-12 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using dozens of case studies from well-known companies such as General Electric, FedEx, Procter & Gamble, Merck, Boeing, and Intel, Delahaye president and public relations scientist Mark Weiner offers a research-based model for creating and implementing public relations programs that will generate desired results and improve an organization’s ROI. Written as a highly accessible hands-on guide, Unleashing the Power of PR explains how to use market research methods to plan and evaluate public relations programs scientifically. The author explores the benefit of learning to speak to senior executives in a way that will improve communications and ultimately help strengthen PR performance and results. In addition, the book debunks common myths—such as “PR is impossible to measure!”—that undercut the effectiveness of PR and obscure its real value.
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Author : Pailong
Publisher : PaiLong
ISBN 13 :
Total Pages : 212 pages
Book Rating : 4./5 ( download)
Download or read book THE TAROT GUIDE [From Beginners to Professionals] written by Pailong and published by PaiLong. This book was released on 2021-12-12 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: First of all, I have to apologize to everyone for my incomplete English grammar. I started studying tarot card reading at 16 years old. I am fond of the Rider Waite series of cards because of the pictures that convey the full meaning. The first book that i learned was written in my native language. I am very fond of how to make predictions using tarot cards. Often, I use tarot card prediction to earn income after school. Until I worked in a travel company, I had extra income from fortune telling. Now i am currently 41 years old. Over time, I studied how to read more cards from English books. Until I had enough experience to pass it on to people in my country. I am currently a recognized tarot card reading instructor. For the various techniques I wrote in this book, I use them regularly. It is suitable for beginners up to the level of professional fortune tellers. The highlight of my book is that - Can use tarot cards in all questions. - The ability of tarot cards that ordinary people may never experience. - Use tarot cards as a consultant for everyday life. - Use tarot cards to answer suspicions about business. - Tarot card reading in various meanings. - Examples of fortune telling and card reading in various questions For this book, I will use the word instead of those who do tarot card reading with "Fortune tellers" and I will use the word instead of the fortune owner or the answer recipient with "Predictors". Let's all get a new experience from my book. Thank you all for your support. TABLE OF CONTENTS Chapter 1 Adjust the basic fortune tellers. 1 1.1 Get acquainted with tarot cards. 1 1.2 Data input provides tarot cards. 3 1.3 Tarot card criminal. 4 1.4 A person’s card problem with fortune tellers. 5 - The power of four elements and symbol. 7 - Person’s age and shape cards. 8 - Elements and 12 zodiac cards. 11 Chapter 2 The meaning of all 78 cards. 13 Number 0 The Fool 16 Number 1 The Magician 18 Number 2 The High Priestess 20 Number 3 The Empress 22 Number 4 The Emperor 24 Number 5 The Hierophant 26 Number 6 The Lovers 28 Number 7 The Chariot 30 Number 8 Strength 32 Number 9 The Hermit 34 Number 10 Wheel of Fortune 36 Number 11 Justice 38 Number 12 The Hanged Man 40 Number 13 Death 42 Number 14 Temperance 44 Number 15 The Devil 46 Number 16 The Tower 48 Number 17 The Star 50 Number 18 The Moon 52 Number 19 The Sun 54 Number 20 Judgement 56 Number 21 The World 58 King of Cups 60 King of Wands 62 King of Swords 64 King of Pentacles 66 Queen of Cups 68 Queen of Wands 70 Queen of Swords 72 Queen of Pentacles 74 Knight of Cups 76 Knight of Wands 78 Knight of Swords 80 Knight of Pentacles 82 Page of Cups 84 Page of Wands 86 Page of Swords 88 Page of Pentacles 90 Additional interpretation techniques of person cards. 92 A meaningful prediction of a military ranks. 93 Card number one. The cards of the beginning. 95 Card number two. The cards of duality. 96 Card number three. The cards of celebration. 97 Card number four. The cards of regulation framing. 98 Card number five. The cards of despair card. 99 Card number six. The cards of results. 100 Card number seven. The cards of sophistication. 101 Card number eight. The cards of magnification. 102 Card number nine. The cards of fulfillment. 103 Card number ten. The cards of perfection. 104 Define the implicit meaning of each card. 105 1. The highest monetary fortune cards. 106 2. The cards with criteria to get married. 106 3. The cards mean childbearing, pregnancy. 106 4. Foretell the child’s gender from the cards. 107 5. The cards that conveys the family’s return of birth. 107 6. Cards that convey travel. 107 7. The cards that conveys being the other wife. 108 Chapter 3 Fifteenth spreads for all prediction. 111 Type one, three cards spread look at the Daily situation. 111 The second type, Celtic Cross spread. 115 The third type, Question and Answer spread. 123 The fourth type, Horseshoe spread. 124 The fifth type, Love spread. 126 The sixth type, the Age to be Rich spread. 127 The seventh type, Working spread. 129 The eighth type, Study spread. 130 The ninth type, Family spread. 131 The tenth type, body health spread. 132 The eleventh type, the Wheel of Fortune spread. 134 The twelfth type, Luck Direction spread. 137 The thirteenth type, check the Energy on Your Face spread. 138 The fourteenth type, check the Energy In your Home spread. 140 The fifteenth type, check Something’s energy With Pentagram spread. 143 The Tarot cards Elements. 145 The energy adjustment summary table. 147 Element table of Major arcana cards. 149 The Heart of Prediction. 151 Chapter 4 Real prediction. 154 4.1 Three of cards reading. 154 Guess the general situation from 3 of cards. 155 The question: What will be loving like today? 156 The question: How is the work going today? 156 The question: What will be trading today? 157 4.2 Celtic Cross reading. 158 4.3 Questions and Answers reading. 162 The question: The finances next month to be good or not? 162 The question: Would love next month to be good? 162 The question: Will I be able to study abroad Next month? 163 4.4 Horseshoe cards reading. 164 The question: How is the work going next month? 164 The question: What will love be like this month? 165 The question: What will be the finances next month? 166 4.5 Love spread reading. 167 4.6 The Age to be Rich reading. 170 The question: When will I get rich? 170 4.7 Workplace reading. 171 The question: What will be the working situation this year? 172 4.8 The School or The University reading. 173 The question: What will be the studying situation this year? 173 4.9 Family spread reading. 174 4.10 Body Health reading. 175 4.11 Reading cards for business options. 177 The question: What should I open between a drink bar and an eyebrow tattoo shop? 177 The question: How do customers increase? 178 The question: What kind of customer group for my business? 180 4.12 Fortune spread reading. 181 The question: Will I have a good fortune today? 181 4.13 Best Direction reading. 183 The question: What is the best direction of my trip?183 4.14 Energy on Face reading. 184 4.15 Energy in House reading. 186 4.16 Check something’s energy reading. 187 Chapter 5 Supplementary chapter. 189 Example for reading cards in positive and negative action. 189 Read the target audience from the 40 number cards 193
Author :
Publisher : Wetfeet
ISBN 13 :
Total Pages : 132 pages
Book Rating : 4.0/5 ( download)
Download or read book The WetFeet Insider Guide to Careers in Advertising and Public Relations written by and published by Wetfeet. This book was released on 2003 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt:
