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Book Synopsis Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy by : Carvalho, Luísa Cagica
Download or read book Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy written by Carvalho, Luísa Cagica and published by IGI Global. This book was released on 2018-10-26 with total page 635 pages. Available in PDF, EPUB and Kindle. Book excerpt: The digital economy is a driver of change, innovation, and competitiveness for international businesses and organizations. Because of this, it is important to highlight emergent and innovative aspects of marketing strategies and entrepreneurial approaches to overcome the challenges of the digital world. The Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy provides innovative insights into the key developments and new trends associated with online challenges and opportunities. The content within this publication represents research encompassing corporate social responsibility, economic policy, and female entrepreneurship, and it is a vital reference source for policymakers, managers, entrepreneurs, graduate-level business students, researchers, and academicians seeking coverage on topics centered on conceptual, technological, and design issues related to digital developments in the economy.
Download or read book Global Reach Access written by and published by . This book was released on 2003 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Global Reach of European Refugee Law by : Hélène Lambert
Download or read book The Global Reach of European Refugee Law written by Hélène Lambert and published by Cambridge University Press. This book was released on 2013-09-05 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examination of the worldwide emulation of key norms of European refugee protection through transnational processes and actors.
Download or read book Global Reach written by Ken Gaulden and published by Naval Institute Press. This book was released on 2016-01-15 with total page 545 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the 1980s, strategic sealift has been formally designated as a U.S. Navy mission. With over ninety percent of all military equipment and supplies required to support U.S. military forces in combat being delivered by sea, and as globalized interests and risks continue to spread, this mission is vital to the country’s economic and national security. Despite its necessity, sealift is rarely discussed as anything other than an operations adjunct and must be carried out in an environment of unprecedented fiscal constraints. Global Reach provides a unique examination into the development and implementation of more than a century of U.S. national defense sealift policy. Presenting a comprehensive history on the evolution of sealift from the Spanish American War (1898) to Operation Enduring Freedom/Iraqi Freedom (2002–12), Herberger, Gaulden, and Marshall reflect on what has and has not worked in that time from both a legal and operational perspective. As international demands grow and change, so too must the sealift policies that are directly tied to how the nation will address them. With its thorough history and cogent analysis, Global Reach provides the context necessary to understand this complex, important topic, but also lays out a roadmap for how the U.S. can continue to meet and respond to the increasing challenges of the years to come.
Book Synopsis The Global Reach of EU Law by : Elaine Fahey
Download or read book The Global Reach of EU Law written by Elaine Fahey and published by Taylor & Francis. This book was released on 2016-08-25 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses upon unpacking the uncertainty, the form and directions of the global reach of EU law, as a distinctive form of post-national rule-making. It considers what specific impact and effects the EU’s rules are having, and its approach to global rule-making. Using a casestudy of the Area of Freedom, Security and Justice, the book develops a sharper focus upon the ‘internal’ and ‘external’ elements of EU rule-making.
Download or read book Global Reach written by and published by . This book was released on 2004 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Global Electronic Commerce by : J. Christopher Westland
Download or read book Global Electronic Commerce written by J. Christopher Westland and published by MIT Press. This book was released on 1999 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an understanding of the technologies of electronic commerce. The text does not concentrate solely on the Internet but suggests that the Internet is only a bridge technology. Each chapter contains an overview of a theory or practice followed by one or more business case studies.
Author : Publisher :Information Gatekeepers Inc ISBN 13 : Total Pages :16 pages Book Rating :4./5 ( download)
Download or read book written by and published by Information Gatekeepers Inc. This book was released on with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Global reach by : J. Smith Hays (Jr.)
Download or read book Global reach written by J. Smith Hays (Jr.) and published by . This book was released on 1975 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :United States. Congress. House. Committee on International Relations. Subcommittee on International Terrorism and Nonproliferation Publisher : ISBN 13 : Total Pages :88 pages Book Rating :4.0/5 ( download)
Book Synopsis Hezbollah's Global Reach by : United States. Congress. House. Committee on International Relations. Subcommittee on International Terrorism and Nonproliferation
Download or read book Hezbollah's Global Reach written by United States. Congress. House. Committee on International Relations. Subcommittee on International Terrorism and Nonproliferation and published by . This book was released on 2006 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Oswaal CBSE Sample Question Papers Accountancy, English Core, Business Studies & Economics Class 11 (Set of 4 Books) For 2025 Exam by : Oswaal Editorial Board
Download or read book Oswaal CBSE Sample Question Papers Accountancy, English Core, Business Studies & Economics Class 11 (Set of 4 Books) For 2025 Exam written by Oswaal Editorial Board and published by Oswaal Books. This book was released on 2024-08-27 with total page 513 pages. Available in PDF, EPUB and Kindle. Book excerpt: Description of the product: This product covers the following: •Fresh & Relevant with the Latest Typologies of Questions •Score Boosting Insightswith 450 Questions & 250 Concepts (approx.) •Insider Tips & Techniques with On-Tips Notes, Mind Maps & Mnemonics •Exam Ready to Practice with 5 Solved & 5 Self-Assessment Papers
Book Synopsis Oswaal CBSE Sample Question Papers Class 11 Business Studies (For 2025 Exam) by : Oswaal Editorial Board
Download or read book Oswaal CBSE Sample Question Papers Class 11 Business Studies (For 2025 Exam) written by Oswaal Editorial Board and published by Oswaal Books. This book was released on 2024-07-29 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: Oswaal CBSE Sample Question Papers Class 11 Mathematics (For 2025 Exam)
Download or read book E-marketing written by Raymond D. Frost and published by Routledge. This book was released on 2016-06-03 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in Internet Marketing or E-marketing This book teaches marketers how to engage and listen to buyers, and how to use what they learn to improve their offerings in today’s Internet- and social media-driven marketing environment. It brings traditional marketing coverage up-to-date with a thorough, incisive look at e-marketing planning and marketing mix tactics from a strategic and tactical perspective. The focus is on the Internet and other technologies that have had a profound effect on how marketing is approached today. Included is coverage of marketing planning; legal and global environments; e-marketing strategy; and marketing mix and customer relationship management strategy and implementation issues. A major revision, this seventh edition reflects the disruption to the marketing field brought about by social media. As such it covers many new topics that represent the changes in e-marketing practice in the past two years. Because of the ever-changing landscape of the Internet, the authors suggest reading this book, studying the material, and then going online to learn more about topics of interest. Features: Better understanding of new concepts in today’s electronic marketplace is accomplished as the book puts that new terminology into traditional marketing frameworks. Readers are encouraged to exercise critical thinking and attention to their own online behavior in order to better understanding the e-marketer’s perspective, strategies, and tactics–to think like a marketer. Although the focus is on e-marketing in the United States, readers also see a global perspective in the coverage of market developments in both emerging and developed nations. An entire chapter devoted to law and ethics, and contributed by a practicing attorney, updates readers on the latest changes in this critical area. Readers are guided in learning a number of e-marketing concepts with the help of some outstanding pedagogical features: -Marketing concept grounding helps readers make the connection between tradition and today. Material in each chapter is structured around a principle of marketing framework, followed by a look at how the internet has changed the structure or practice, providing an ideal bridge from previously learned material. -Learning objectives set the pace and the goals for the material in each chapter. -Best practices from real companies tell success stories, including new examples of firms doing it right. -Graphical frameworks serve as unique e-marketing visual models illustrating how each chapter fits among others. -Chapter summaries help readers review and refresh the material covered. -Key terms are identified in bold text within the chapter to alert readers to their importance. -Review and discussion questions are another device to be used for refreshing readers’ understanding of the material in the chapter. -Web activities at the end of each chapter help readers become further involved in the content. -This revision reflects the disruption to the marketing field based on social media. A major revision from the sixth edition, it includes many new topics, as dictated by changes in e-marketing practice in the past two years. -Three important Appendices include internet adoption statistics, a thorough glossary, and book references. NEW. Students get a broader look at social media as it is now integrated throughout the book, instead of confined to one chapter. NEW. A look a new business models continues and strengthens the approach of learning from real life examples. Added and described in detail are such models as social commerce (and Facebook commerce), mobile commerce and mobile marketing, social CRM, crowsourcing, and many important be less pervasive models such as crowfunding, freemium, and flash sales. NEW.Chapters 12, 13 and 14 were completely rewritten to reflect the move from traditional marketing communication tools to the way practitioners current describe IMC online: owned, paid and earned media. NEW. Readers see examples of many new and interesting technologies that are today providing marketing opportunities, both in the Web 2.0 and 3.0 sections. NEW. The chapter-opening vignettes continue to play an important role in illustrating key points. Two new vignettes and new discussion questions about each chapter opening vignette are included. NEW.Included are many new images in every chapter, plus updated “Let’s Get Technical” boxes. NEW.Other chapter-specific additions that further enhance understanding of the concepts include: -More social media performance metrics (Ch. 2) -“Big data” and social media content analysis (Ch. 6) -New consumer behavior theory and “online giving” as a new exchange activity (Ch. 7) -Social media for brand building (Ch. 9) -App pricing and web page pricing tactics (Ch. 10)
Download or read book E-marketing written by Raymond Frost and published by Routledge. This book was released on 2018-10-08 with total page 609 pages. Available in PDF, EPUB and Kindle. Book excerpt: E-Marketing is the most comprehensive book on digital marketing, covering all the topics students need to understand to "think like a marketer". The book connects digital marketing topics to the traditional marketing framework, making it easier for students to grasp the concepts and strategies involved in developing a digital marketing plan. With a strategic approach that focuses on performance metrics and monitoring, it is a highly practical book. The authors recognize that the digital landscape is constantly and rapidly changing, and the book is structured to encourage students to explore the digital space, and to think critically about their own online behavior. "Success stories," "trend impact," and "let’s get technical" boxes, as well as online activities at the end of each chapter provide undergraduate students with everything they need to be successful in creating and executing a winning digital marketing strategy.
Book Synopsis Handbook of Research on Designing Sustainable Strategies to Develop Entrepreneurial Intention by : Yanamandra, Ramakrishna
Download or read book Handbook of Research on Designing Sustainable Strategies to Develop Entrepreneurial Intention written by Yanamandra, Ramakrishna and published by IGI Global. This book was released on 2023-08-07 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Research on Designing Sustainable Strategies to Develop Entrepreneurial Intention is a comprehensive book that addresses the issue of entrepreneurial intention and its development. The book highlights the significant role of entrepreneurship in the growth and development of economies and presents a global understanding of entrepreneurial intention. It discusses how the “seeds” of entrepreneurial intention are sown, and how a supportive entrepreneurial ecosystem can develop successful entrepreneurs. The book provides insights into the challenges and apprehensions faced by aspiring entrepreneurs. This book develops models and frameworks to identify strategies, best practices, case studies, and successful examples from multiple regions to develop entrepreneurial intention among students of higher education. It bridges the gap between policies related to the entrepreneurial ecosystem and its implementation to nurture entrepreneurial intention among aspiring entrepreneurs. This book is an essential resource for researchers, industry practitioners, academicians, higher education institutions, students, policy makers, corporate executives, banks, venture capitalists, angel investors, and entrepreneurs trying to re-enter. It is also highly useful for undergraduate, graduate, and research level students pursuing entrepreneurship education and aspiring to become entrepreneurs. Overall, the book provides an in-depth understanding of entrepreneurial intention and how it can be nurtured to create successful entrepreneurs, making it an important reference for anyone interested in entrepreneurship and economic growth.
Book Synopsis Global Civil Society 2005/6 by : Helmut K Anheier
Download or read book Global Civil Society 2005/6 written by Helmut K Anheier and published by SAGE. This book was released on 2005-11-05 with total page 510 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Global Civil Society Yearbook is the standard work on all aspects of contemporary global civil society for activists, practitioners, students and academics alike.
Book Synopsis Introduction to Credit Suisse by : Gilad James, PhD
Download or read book Introduction to Credit Suisse written by Gilad James, PhD and published by Gilad James Mystery School. This book was released on with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: Credit Suisse is a Swiss multinational investment bank and financial services company headquartered in Zurich, Switzerland. The company was founded in 1856 and has a strong history of serving clients in Switzerland and beyond. It is a global leader in wealth management, investment banking, and asset management services. Credit Suisse operates in more than 50 countries and has over 45,000 employees worldwide. It caters to private clients, institutional clients, and corporate clients, providing a range of financial solutions, including wealth planning, investment advisory, securities underwriting, and trading. Over the years, it has built a reputation for excellence and innovation. Its commitment to sustainability and philanthropic efforts have earned it recognition and praise from industry experts and clients alike.
