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Global Agricultural Marketing Management
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Book Synopsis Global Agricultural Marketing Management by : Steve Carter
Download or read book Global Agricultural Marketing Management written by Steve Carter and published by Food & Agriculture Org.. This book was released on 1997 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Agricultural Marketing System by : V. James Rhodes
Download or read book The Agricultural Marketing System written by V. James Rhodes and published by . This book was released on 2015 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Agricultural Marketing and Consumer Behavior in a Changing World by : Berend Wierenga
Download or read book Agricultural Marketing and Consumer Behavior in a Changing World written by Berend Wierenga and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: As in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating and shopping habits, and increasingly are demanding more accommodation of these needs in the supermarket. With regard to the supply: the traditional distribution channel dominators - manufacturers of branded consumer products - are trying hard to defend their positions against retailers, who gather and use information about the consumer to streamline their enterprises and strengthen their ties with the consumer. The agricultural producers, meanwhile, face increased regulations with regard to food additives, pesticides, and herbicides. Pressures rise as their business becomes more specialized and capital-intensive than that of their predecessors. Finally, the larger political climate is not so favorable to agriculture, which now has to compete in the global market without significant government support. This title describes and interprets changes in the domain of agriculture and food. The contributors develop the theme of taking an interdisciplinary approach to coping with these changes, using concepts and methods developed in general marketing, which are adapted so as to apply to the particular characteristics of the food and agriculture sector. This book is published to honor the distinguished career of Professor Mathew T.G. Meulenberg from Wageningen Agricultural University, on the occasion of his retirement in September 1996. As a scientist, teacher, and advisor to the agribusiness and the government, Professor Meulenberg has made an important contribution to the development of marketing, inside and outside the domain of agriculture.
Book Synopsis Agricultural and Food Marketing Management by : I. M. Crawford
Download or read book Agricultural and Food Marketing Management written by I. M. Crawford and published by Food & Agriculture Organization of the UN (FAO). This book was released on 1997 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Agribusiness written by Julian Roche and published by Routledge. This book was released on 2019-08-06 with total page 455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agribusiness offers a unique introduction to the business of agriculture: what agribusiness is, why it matters, what the role of technology is, how trade fits into the picture, what its key risks are, who is lending and investing and why, and what returns they are getting. It is both practical in orientation – focusing on the role of managers in the industry as well as that of lenders and investors – and international in scope – drawing on case studies and interviews with key figures all over the world. The text ranges across various agricultural commodities to stress that there is no ‘one size fits all’ solution and successful management, lending or investment in agribusiness requires understanding specifics. Readers are introduced to the economics of the supply and demand of food, the role of agricultural trade, agricultural marketing and farm management along with key business aspects including: Main drivers of agribusiness value; Principal risks of agribusinesses; Agribusiness as an investment class; and Agribusiness lending: why, who and how. This engaging textbook offers a complete guide to the international business of agriculture which is ideal for all students, scholars and practitioners. A selection of eResources is also available to supplement this text, and instructors will find PowerPoint slides, discussion questions, case studies and further teaching materials available to them.
Book Synopsis Agricultural Marketing and Price Analysis by : F. Bailey Norwood
Download or read book Agricultural Marketing and Price Analysis written by F. Bailey Norwood and published by Waveland Press. This book was released on 2021-12-20 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: Friendly and readable, Agricultural Marketing and Price Analysis presents a comprehensive approach to agricultural price analysis, agricultural market structures, and agricultural marketing strategies. The authors engage students with very little exposure to economics and with only a basic grasp of algebra. The text utilizes a fresh approach and supplies thorough coverage of core topics, as well as complex topics such as general equilibrium models, game theory, and econometrics. It also provides an introduction to data analysis and incorporates many examples. Supplemental materials are available for additional practice and further exploration. Unique to the Second Edition is the inclusion of a chapter on consumer behavior and food preferences, as well as relevant areas of research. The authors introduce readers to the agricultural supply chain, including forecasting and inventory management. Succinct and approachable, this text sets the stage for an enjoyable and effective learning experience.
Book Synopsis Agribusiness Management by : Freddie L. Barnard
Download or read book Agribusiness Management written by Freddie L. Barnard and published by Routledge. This book was released on 2012-06-25 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today’s food and agribusiness managers operate in a rapidly changing, highly volatile, international, high technology, consumer-focused world. This new edition of Agribusiness Management was written to help prepare students and managers for a successful career in this new world of food and fiber production and marketing. Agribusiness Management uses four specific approaches to help readers develop and enhance their capabilities as agribusiness managers. First, this edition of the book offers a contemporary focus that reflects the issues that agribusiness managers face both today and are likely to face tomorrow. Specifically, food sector firms and larger agribusiness firms receive more attention in this edition, reflecting their increasing importance as employers of food and agribusiness program graduates. Second, the book presents conceptual material in a pragmatic way with illustrations and examples that will help the reader understand how a specific concept works in practice. Third, the book has a decision-making emphasis, providing contemporary tools that readers will find useful when making decisions in the contemporary business environment. Finally, Agribusiness Management offers a pertinent set of discussion questions and case studies that will allow the reader to apply the material covered in real-world situations. The bottom-line on this fourth edition of Agribusiness Management: this book is contemporary, solid on the fundamentals, practical and applicable. It provides students and adult learners with an essential understanding of what it takes to be a successful agribusiness manager in today’s rapidly evolving, highly unpredictable marketplace.
Book Synopsis Foundations of Agricultural Market Analysis and Agricultural Policy by : Ulrich Koester
Download or read book Foundations of Agricultural Market Analysis and Agricultural Policy written by Ulrich Koester and published by Vahlen. This book was released on 2020-07-01 with total page 451 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ulrich Koester researches and teaches at the Institute for Agricultural Economics at the Christian-Albrechts-University of Kiel, Germany. He has been a member of the Scientific Advisory Board of the Ministry of Food, Agriculture and Forestry for over 20 years. Moreover, he gained experience working with the International Food Policy Research Institute in Washington D.C. and with numerous international organizations, including the World Bank, FAO, the European Commission, the European Parliament and the European Court of Auditors. His teaching experience is based on courses taught at more than ten universities in general economics and agricultural economics. Part I of the book lays the theoretical foundations for understanding price formation in product and factor markets. In addition to neoclassical theory, institutional economics is of particular importance. Part II presents and evaluates agricultural policy with special reference to the EU, whereby the evaluation framework goes beyond the usual welfare theory analysis. The book is also a valuable aid for students of economic policy, especially because of its detailed evaluation of individual agricultural market policy instruments. The book is aimed at students at universities, technical colleges as well as politicians interested in rational agricultural policy making.
Book Synopsis Global Agricultural and Food Marketing in a Global Context: Advancing Policy, Management, and Innovation by : Maiwashe-Tagwi, Aluwani
Download or read book Global Agricultural and Food Marketing in a Global Context: Advancing Policy, Management, and Innovation written by Maiwashe-Tagwi, Aluwani and published by IGI Global. This book was released on 2023-03-20 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over 70% of food production is in the hands of farmers; however, numerous studies have shown that smallholder farmers do not have access to markets. The reasons for this failure have been attributed to a lack of financial resources and infrastructure. To date, no one has questioned the role that graduates, academics, agricultural economists, and agricultural extension officials play in the plight of market access. Global Agricultural and Food Marketing in a Global Context: Advancing Policy, Management, and Innovation discusses key aspects of the agricultural marketing context including the policy environment, the available local markets and how they operate, the conditions and requirements for international trade, the logistic system operations, and the technology developments in marketing. Covering topics such as produce, food production, and digital marketing, this reference work is ideal for farmers, government officials, policymakers, researchers, scholars, academicians, practitioners, educators, and students.
Book Synopsis Agribusiness Management by : Freddie L. Barnard
Download or read book Agribusiness Management written by Freddie L. Barnard and published by Routledge. This book was released on 2020-12-13 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: This sixth edition of Agribusiness Management provides students and managers with a fundamental understanding of the key concepts needed to successfully manage agribusinesses in a rapidly changing, high-tech, consumer-oriented, and uncertain world. The text uses four specific approaches to help readers develop and enhance their capabilities as agribusiness managers. First, it offers a contemporary focus that reflects the issues that agribusiness managers face today and are likely to face tomorrow. Second, the book presents conceptual material in a pragmatic way with illustrations and examples that will help the reader understand how a specific concept works in practice. Third, the book has a decision-making emphasis, providing contemporary tools that readers will find useful when making decisions in the contemporary business environment. Finally, Agribusiness Management offers a pertinent set of discussion questions and case studies that will allow the reader to apply the material covered in real-world situations. This edition has been updated throughout with new examples and data, as well as additional material on succession planning and managing human resources. This book is an ideal text for all courses on management in the agribusiness industry.
Book Synopsis Food Marketing by : David J. Schaffner
Download or read book Food Marketing written by David J. Schaffner and published by McGraw-Hill Science, Engineering & Mathematics. This book was released on 1998 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Handbook of Global Agricultural Markets by : L. Nijs
Download or read book The Handbook of Global Agricultural Markets written by L. Nijs and published by Springer. This book was released on 2014-06-23 with total page 588 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a one-stop reference for practitioners and academics in finance, business and economics, providing a holistic reference to the international agriculture business. It takes a multidisciplinary approach, looking at the issues, opportunities and investable themes in the global agricultural space, combining research and practical tools.
Book Synopsis Principles of Agribusiness Management by : James G. Beierlein
Download or read book Principles of Agribusiness Management written by James G. Beierlein and published by Waveland Press. This book was released on 2013-08-14 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managers in all areas of the agri-food system must be competent, flexible, and informed. Principles of Agribusiness Management provides the vital insights and information necessary to achieve success in a collaborative and interactive manner. The authors present the material clearly with a step-by-step approach that focuses on strategic planning and management. In conjunction with learning objectives and end-of-chapter highlights and quizzes, each chapter features two case studies that highlight the current trends and practices of agribusiness. The fifth edition includes three exciting, powerful learning tools: Discussion Starters, Strengthen Your Skills, and Start Your Business. Timely and provocative, these features facilitate in-class discussion, develop entrepreneurial skills, and explore key topics affecting the agri-food system. Globalization, leadership, competitiveness, technology, and planning are only some of the areas that are examined within the context of the changing world of agribusiness.
Author :Food and Agriculture Organization of the United Nations Publisher :Food & Agriculture Org. ISBN 13 :9251346089 Total Pages :337 pages Book Rating :4.2/5 (513 download)
Book Synopsis OECD-FAO Agricultural Outlook 2021–2030 by : Food and Agriculture Organization of the United Nations
Download or read book OECD-FAO Agricultural Outlook 2021–2030 written by Food and Agriculture Organization of the United Nations and published by Food & Agriculture Org.. This book was released on 2021-07-05 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Agricultural Outlook 2021-2030 is a collaborative effort of the Organisation for Economic Co-operation and Development (OECD) and the Food and Agriculture Organization (FAO) of the United Nations. It brings together the commodity, policy and country expertise of both organisations as well as input from collaborating member countries to provide an annual assessment of the prospects for the coming decade of national, regional and global agricultural commodity markets. The publication consists of 11 Chapters; Chapter 1 covers agricultural and food markets; Chapter 2 provides regional outlooks and the remaining chapters are dedicated to individual commodities.
Book Synopsis Marketing Agricultural Commodities by : John Deere Publishing
Download or read book Marketing Agricultural Commodities written by John Deere Publishing and published by Deere & Company. This book was released on 1995 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why Marketing is Important; Price Movement Over Time; The Deadly Micro-Macro Trap in Production Agriculture; Trace in Futures & Options; Basics in Managing Price Risk; Forward Pricing & Marketing Strategies for Crops; Forward Pricing & Marketing Strategies for Livestock; Analyzing the Markets; A Changing Marketplace; Marketing Skills are Critical.
Book Synopsis Agricultural Economics and Management by : Kenneth L. Casavant
Download or read book Agricultural Economics and Management written by Kenneth L. Casavant and published by Pearson. This book was released on 1999 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agricultural Economics and Management offers a consistent approach to production theory by concentrating on physical relationships, economic relationships and maximization criteria.
Book Synopsis Advances in Modern Tourism Research by : Álvaro Matias
Download or read book Advances in Modern Tourism Research written by Álvaro Matias and published by Springer Science & Business Media. This book was released on 2007-06-27 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: Modern Advances in Tourism Research provides a thorough assessment of state-of-the-art academic research in this field of economic science. The authors start by scoping the scene of tourism research. They progress to a comprehensive analysis of themes of particular interest for researchers and academics interested in the workings of the tourism markets, such as new analysis frameworks in tourism economics and new operational tools in tourism research.