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Author : Michelangelo Barbera
Publisher : FrancoAngeli
ISBN 13 : 889174929X
Total Pages : 154 pages
Book Rating : 4.8/5 (917 download)
Download or read book Marketing contestuale written by Michelangelo Barbera and published by FrancoAngeli. This book was released on 2017-02-14T00:00:00+01:00 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: 1066.4
Author : Greg Horine
Publisher : Que Publishing
ISBN 13 : 013465398X
Total Pages : 613 pages
Book Rating : 4.1/5 (346 download)
Download or read book Project Management Absolute Beginner's Guide written by Greg Horine and published by Que Publishing. This book was released on 2017-02-09 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Succeed as a project manager, even if you’ve never run a project before! This book is the fastest way to master every project management task, from upfront budgeting and scheduling through execution, managing teams through closing projects, and learning from experience. Updated with more insights from the front lines, including agile approaches, dealing with security and privacy priorities, and leading remote/virtual teams, along with the latest on Microsoft Project and PMI standards and certifications and a special bonus chapter on preparing for the PMP certification. This book will show you exactly how to get the job done, one incredibly clear and easy step at a time. Project management has never, ever been this simple! Who knew how simple project management could be? This is today’s best beginner’s guide to modern project management... simple, practical instructions for succeeding with every task you’ll need to perform! Here’s a small sample of what you’ll learn: • Master the key skills and qualities every project manager needs • Lead projects, don’t just “manage” them • Avoid 15 most common mistakes new project managers make • Learn from troubled, successful, and “recovered” projects • Set the stage for success by effectively defining your project • Build a usable project plan and an accurate work breakdown structure (WBS) • Create budgets and schedules that help you manage risk • Use powerful control and reporting techniques, including earned value management • Smoothly manage project changes, issues, risks, deliverables, and quality • Manage project communications and stakeholder expectations • Organize and lead high-performance project teams • Manage cross-functional, cross-cultural, and virtual projects • Work successfully with vendors and Project Management Offices • Make the most of Microsoft Project and new web-based alternatives • Get started with agile and “critical chain” project management • Gain key insights that will accelerate your learning curve • Know how to respond to real-life situations, not just what they teach you in school
Author : Mark J. Price
Publisher : Packt Publishing Ltd
ISBN 13 : 1801076960
Total Pages : 825 pages
Book Rating : 4.8/5 (1 download)
Download or read book C# 10 and .NET 6 – Modern Cross-Platform Development written by Mark J. Price and published by Packt Publishing Ltd. This book was released on 2021-11-09 with total page 825 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher’s Note: Microsoft will stop supporting .NET 6 from November 2024. The newer 8th edition of the book is available that covers .NET 8 (end-of-life November 2026) with C# 12 and EF Core 8. Purchase of the print or Kindle book includes a free PDF eBook Key Features Explore the newest additions to C# 10, the .NET 6 class library, and Entity Framework Core 6 Create professional websites and services with ASP.NET Core 6 and Blazor Build cross-platform apps for Windows, macOS, Linux, iOS, and Android Book DescriptionExtensively revised to accommodate all the latest features that come with C# 10 and .NET 6, this latest edition of our comprehensive guide will get you coding in C# with confidence. You’ll learn object-oriented programming, writing, testing, and debugging functions, implementing interfaces, and inheriting classes. The book covers the .NET APIs for performing tasks like managing and querying data, monitoring and improving performance, and working with the filesystem, async streams, and serialization. You’ll build and deploy cross-platform apps, such as websites and services using ASP.NET Core. Instead of distracting you with unnecessary application code, the first twelve chapters will teach you about C# language constructs and many of the .NET libraries through simple console applications. In later chapters, having mastered the basics, you’ll then build practical applications and services using ASP.NET Core, the Model-View-Controller (MVC) pattern, and Blazor.What you will learn Build rich web experiences using Blazor, Razor Pages, the Model-View-Controller (MVC) pattern, and other features of ASP.NET Core Build your own types with object-oriented programming Write, test, and debug functions Query and manipulate data using LINQ Integrate and update databases in your apps using Entity Framework Core, Microsoft SQL Server, and SQLite Build and consume powerful services using the latest technologies, including gRPC and GraphQL Build cross-platform apps using XAML Who this book is forDesigned for both beginners and C# and .NET programmers who have worked with C# in the past and want to catch up with the changes made in the past few years, this book doesn’t need you to have any C# or .NET experience. However, you should have a general understanding of programming before you jump in.
Author : Roberto Guiotto
Publisher : Isbn.It
ISBN 13 : 9788894277913
Total Pages : 240 pages
Book Rating : 4.2/5 (779 download)
Download or read book Google Tag Manager for Beginners written by Roberto Guiotto and published by Isbn.It. This book was released on 2019-03-12 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: A huge editorial success in Italy, this technical manual explains how to get the best results from Google Tag Manager. It starts from absolute zero, guiding readers through a tool with revolutionary potential-one that many have yet to understand! Italian Amazon bestseller for its category, this book now comes out in a new English edition. It is considered the missing guide to Google Tag Manager by many specialists in the field and is now up-to-date with the latest GTM developments, case studies, and expert opinions, plus an entire chapter dedicated to e-commerce. Don't miss the three free bonuses worth 338!
Author : Linda Ackerman Anderson
Publisher : John Wiley & Sons
ISBN 13 : 0470877936
Total Pages : 400 pages
Book Rating : 4.4/5 (78 download)
Download or read book The Change Leader's Roadmap written by Linda Ackerman Anderson and published by John Wiley & Sons. This book was released on 2010-10-12 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This is the most complete change methodology we have found anywhere." —Pete Fox, General Manager, Corporate Accounts, Microsoft US In these turbulent times, competent change leadership is a most coveted leadership skill, and savvy change consultants are becoming trusted participants at the board table. For both leaders and consultants, knowing how to navigate the complexities of organization transformation is fast becoming the key to a successful career. This second edition of the author?s landmark book is the king of all ?how-to? books on change. It provides a strategic overview of the author?s proven change process methodology, as well as pragmatic guidance and tools for each key step in a complex transformational change process. The Change Leader?s Roadmap is the most comprehensive guide available for building transformational change strategy and designing and implementing successful transformation. Based on thirty years of action research with Fortune 500 companies, government agencies, the military, and large non-profit global organizations. Outlines every key step in a transformational change process Provides worksheets, tools, case examples, and assessments that you can immediately apply to all types of change efforts Includes updated information on a wealth of topics including the critical path tasks and how to use the CLR to change minds and cultures The new edition also includes new activities, methods for building change capability, guiding principles for change, and advice for leading the human dynamics in change and creating an organizational vision. This book is specifically written for leaders, project managers, OD practitioners, change practitioners, and consultants seeking greater change results.
Author : Pascale Genevieve Quester
Publisher : McGraw-Hill Higher Education
ISBN 13 : 9780074715604
Total Pages : 763 pages
Book Rating : 4.7/5 (156 download)
Download or read book Marketing written by Pascale Genevieve Quester and published by McGraw-Hill Higher Education. This book was released on 2007 with total page 763 pages. Available in PDF, EPUB and Kindle. Book excerpt: This stunning new edition of Marketing: Creating and Delivering Value by Professors Pascale Quester and Robyn McGuiggan is sure to excite readers. Jam-packed with the most current examples in marketing theory and practices, this text offers students the latest in learning aids, including Q-Tutes and Q-Cards. Sophisticated in design and style, this text continues to take the framework approach and to build students' knowledge of the area by using the marketing planning process. This enables students to understand the integration of topics an dthe need for planning in marketing management. Relevant and Engaging Industry Examples A strong connection to industry examples has always been a key strength of this book. Topical case studies, industry interviews and company profiles provide students with a clear idea of how marketing is applied in the real world. The book also contains new and updated examples of innovative organisations that have shaped customer value in a unique or creative way. Revitalised Content The text and package has been thoroughly updated to incorporate the latest research and practices in marketing. This includes increased emphasis on ethics, relationship marketing, global marketing and societal marketing. An understanding of each is essential to the contemporary marketeer. A Book for Students on the Go Pedagogical design has been used to mathc the way modern students study and learn. Features such as margin definitions, key terms, Marketing Planning Steps and review questions all help students to pick up on key concepts quickly. Q-Tutes Q-Tutes are sound files on CD that students can download to their MP3 Player, PC or mobile phone. Provided free with this edition, these files provide the ultimate revision method for today's busy student. Q-Cards Q-Cards are perforated cards located at the back of your book, that provide protable revision. Key themes from every chapter are reinforced, enabling the busy student to learn on the move.
Author : James L. Heskett
Publisher : Simon and Schuster
ISBN 13 : 1439136122
Total Pages : 403 pages
Book Rating : 4.4/5 (391 download)
Download or read book The Value Profit Chain written by James L. Heskett and published by Simon and Schuster. This book was released on 2010-05-11 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: James Heskett, Earl Sasser, and Leonard Schlesinger reveal powerful new evidence that paying close attention to the employee-customer relationship will enable any organization to be a low-cost provider and achieve superior results -- proving that you can have it all, a goal thought inadvisable just a few short years ago. At the heart of this bold assertion is the authors' indisputable conclusion supported by thirty-one years of groundbreaking research: today's employee satisfaction, loyalty, and commitment strongly influences tomorrow's customer satisfaction, loyalty, and commitment and ultimately the organization's profit and growth -- a quantifiable set of associations the authors call the value profit chain. In what may be the most far-reaching study ever undertaken of the strategic importance of the employee-customer relationship, Heskett, Sasser, and Schlesinger offer profound new insights into the life-long value of both employees and customers and the increasingly important concept of employee-relationship management. Readers will discover how organizations as diverse as aluminum maker Alcoa, travel agency Rosenbluth International, and the Willow Creek Community Church treat employees like customers (in the case of Willow Creek, volunteers as well). Conversely, the authors show how advertising agency Merkley Newman Harty and financial services provider ING Direct treat customers like employees, pursuing the ones they want most. At the Vanguard Group, Cisco Systems, and Southwest Airlines, both practices are common. The authors explain how these organizations and many others -- whether large or small, public or private, or not-for-profit -- achieve profitability and growth or the equivalent by leveraging results and process quality to deliver differentiated products and services at the lowest cost. Timely, essential, and important reading, The Value Profit Chain should be readily accessible on the desk of every forward-thinking manager.
Author : Richard Luecke
Publisher : Harvard Business Press
ISBN 13 : 1591391121
Total Pages : 194 pages
Book Rating : 4.5/5 (913 download)
Download or read book Harvard Business Essentials written by Richard Luecke and published by Harvard Business Press. This book was released on 2003 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation is an undisputed catalyst for company growth, yet many managers across industries fail to create a climate that encourages and rewards innovation. Managing Creativity and Innovation explores the manager's role in sparking organizational creativity and offers insight into what managers and leaders must do to increase successful innovation. Contents include: Generating new ideas and recognizing opportunities Moving innovation to market Removing mental blocks to creativity Establishing a strategic direction for profitable product development Brainstorming and fostering creative conflict within groups Creating an innovation-friendly culture Plus, readers can access free interactive tools on the Harvard Business Essentials companion web site. Series Adviser: Ralph Katz Dr. Katz is professor of management at Northeastern University's College of Business and in the Management of Technology Group of M.I.T.'s Sloan School of Management. He has carried out extensive management research on technology-based innovation with emphasis in the management of technical professionals and project teams. Harvard Business Essentials The Reliable Source for Busy Managers The Harvard Business Essentials series is designed to provide comprehensive advice, personal coaching, background information, and guidance on the most relevant topics in business. Drawing on rich content from Harvard Business School Publishing and other sources, these concise guides are carefully crafted to provide a highly practical resource for readers with all levels of experience. To assure quality and accuracy, each volume is closely reviewed by a specialized content adviser from a world class business school. Whether you are a new manager interested in expanding your skills or an experienced executive looking for a personal resource, these solution-oriented books offer reliable answers at your fingertips.
Author : Chris Guillebeau
Publisher : Penguin
ISBN 13 : 0399536108
Total Pages : 257 pages
Book Rating : 4.3/5 (995 download)
Download or read book The Art of Non-Conformity written by Chris Guillebeau and published by Penguin. This book was released on 2010-09-07 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you've ever thought, "There must be more to life than this," The Art of Non-Conformity is for you. Based on Chris Guillebeau's popular online manifesto "A Brief Guide to World Domination," The Art of Non-Conformity defies common assumptions about life and work while arming you with the tools to live differently. You'll discover how to live on your own terms by exploring creative self-employment, radical goal-setting, contrarian travel, and embracing life as a constant adventure. Inspired and guided by Chris's own story and those of others who have pursued unconventional lives, you can devise your own plan for world domination-and make the world a better place at the same time.
Author : Karl Mannheim
Publisher : Taylor & Francis
ISBN 13 : 9780415150859
Total Pages : 242 pages
Book Rating : 4.1/5 (58 download)
Download or read book An Introduction to the Sociology of Education written by Karl Mannheim and published by Taylor & Francis. This book was released on 1997 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 1962. Routledge is an imprint of Taylor & Francis, an informa company.
Author : Robert G. Cooper
Publisher : Basic Books
ISBN 13 : 9780465014330
Total Pages : 304 pages
Book Rating : 4.0/5 (143 download)
Download or read book Product Leadership written by Robert G. Cooper and published by Basic Books. This book was released on 2005-01-03 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: As we learned from New Coke, Pets.com, Apple's original handheld device, the Newton, and the reissued Ford Thunderbird, all the promotion in the world won't save a product that somehow isn't right. Robert Cooper is the world's leading expert on making sure your new-product introductions are more like Apple's iPods and less like Newtons.Cooper invented what's called the "stage-gate" process of new-product development-a process used by 60% of all businesses today. For this second edition Cooper has completed a major new study-the largest study of product development practices and results ever undertaken. He analyzed thousands of new success and failures from hundreds of companies, with a particular emphasis on high-technology products and services. Product Leadership won't just tell you what things are helpful to your company's success. Now it will tell you how and how much they help.
Author : Eric Verzuh
Publisher : John Wiley & Sons
ISBN 13 : 1119700760
Total Pages : 551 pages
Book Rating : 4.1/5 (197 download)
Download or read book The Fast Forward MBA in Project Management written by Eric Verzuh and published by John Wiley & Sons. This book was released on 2021-01-07 with total page 551 pages. Available in PDF, EPUB and Kindle. Book excerpt: The all-inclusive guide to exceptional project management that is trusted by hundreds of thousands of readers—now updated and revised The Fast Forward MBA in Project Management: The Comprehensive, Easy to Read Handbook for Beginners and Pros, 6th Edition is a comprehensive guide to real-world project management methods, tools, and techniques. Practical, easy-to-use, and deeply thorough, this book gives you the answers you need now. You'll find cutting-edge ideas and hard-won wisdom of one of the field's leading experts, delivered in short, lively segments that address common management issues. Brief descriptions of important concepts, tips on real-world applications, and compact case studies illustrate the most sought-after skills and pitfalls you should watch out for. This sixth edition now includes: A brand-new chapter on project quality A new chapter on managing media, entertainment, and creative projects A new chapter on the project manager’s #1 priority: leadership A new chapter with the most current practices in Change Management Current PMP certification study tips Readers of The Fast Forward MBA in Project Management also receive access to new video resources available at the author’s website. The book teaches readers how to manage and deliver projects on-time and on-budget by applying the practical strategies and concrete solutions found within. Whether the challenge is finding the right project sponsor, clarifying project objectives, or setting realistic schedules and budget projections, The Fast Forward MBA in Project Management shows you what you need to know, the best way to do it, and what to watch out for along the way.
Author : RACHAD. BAROUDI
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781539457626
Total Pages : 0 pages
Book Rating : 4.4/5 (576 download)
Download or read book KPI Mega Library written by RACHAD. BAROUDI and published by Createspace Independent Publishing Platform. This book was released on 2016-10-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this guide book is to give the reader a quick and effective access to the most appropriate Key Performance Indicator (KPI). The 36,000 KPIs are categorized in a logical and alphabetical order. Many organizations are spending a lot of funds on building their strategic planning and performance management capabilities. One of the current challenges is the difficulty to know what KPIs are used in similar situations. This book main objective is to acquaint the reader with available KPIs measuring performance of a specific industry, sector, international topic, and functional area. The book is divided into three sections:1) Organization Section: 32 Industries | 385 Functions | 11,000 KPIs2) Government Section: 32 Sectors | 457 Functions | 12,000 KPIs3) International Section: 24 Topics | 39 Sources | 13,000 KPIsREVIEWS: "It's very interesting book. Let me also use this opportunity to congratulate you on it" Augustine Botwe, M&E Consultant - Sweden "Thank you for this book. As an OD and performance consultant, it will be great to have a reference like this to help assist clients and not reinvent the wheel. Congratulations on making this happen with admiration" Sheri Chaney Jones - Ohio, USA"Fabulous book! I bought it for my company. Good work!" Elizabeth Amini, CEO, Strategist - LA, USA"Congratulations for this tremendous work you have done with this book!" Roxana Goldstein, Monitoring Consultant - Argentina "This looks like a very important reference for me in my BSC consulting practice." Edy Chakra, Partner, ADDIMA Consulting - UK"Congratulations for your book, it is very comprehensive!" Rafael Lemaitre - Manager at Palladium Group - Spain"Many thanks for sharing this valuable information. I will use as reference in my work." Edi Indriyotomo - Senior IT Mgr. - Indonesia"I am reading my copy of your great book "KPI Mega Library" which I bought from Amazon. Thank you, great effort!" Basel A - Kuwait"It's a great idea, for folks who don't have a clue where to start. If you're a strategy consultant who shapes strategies for your clients, you need a tailored set of performance metrics" Shelley Somerville, Social Change Strategist - LA, USA"A very comprehensive list of KPIs across a number of functions, industries, etc. As an organizational consultant, I could use this resource as a jumping off point to discuss KPIs with a client based on their particular needs. This book could be a great tool to pick and choose the correct KPIs based on a number of criteria" Anthony Bussard - Dynamic, Innovative HR Effectiveness Consultant - Boston
Author : Larry E. Greiner
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 208 pages
Book Rating : 4.3/5 (91 download)
Download or read book Power and Organization Development written by Larry E. Greiner and published by Prentice Hall. This book was released on 1988 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: A member of the AWL OD Series! Power and Organization Development argues that OD and power can and should be reconciled and integrated in the implementation of change. This book provides the reader with a solid grounding in the role of power and politics in organizations, with a specific focus on how managers use power bases and strategies to get things done, as well as provides the reader with strategies and intervention techniques for bringing about change in an organization.
Author : Kory Kogon
Publisher : BenBella Books
ISBN 13 : 1637740506
Total Pages : 225 pages
Book Rating : 4.6/5 (377 download)
Download or read book Project Management for the Unofficial Project Manager (Updated and Revised Edition) written by Kory Kogon and published by BenBella Books. This book was released on 2024-01-16 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: No project management training? No problem! In today’s workplace, employees are routinely expected to coordinate and manage projects. Yet, chances are, you aren’t formally trained in managing projects—you’re an unofficial project manager. FranklinCovey experts Kory Kogon and Suzette Blakemore understand the importance of leadership in project completion and explain that people are crucial in the formula for success. This updated and revised edition of Project Management for the Unofficial Project Manager offers practical, real-world insights for effective project management and guides you through the essentials of the value, people, and project management process: Scope Plan Engage Track and Adapt Close If you’re struggling to ensure multiple projects are finished with high value and on time, this book is for you. If you manage projects without the benefit of a team, this book is also for you. Change the way you think about project management—"project manager" may not be your official title, but with the right strategies, you can excel in this project economy.
Author : David Ulrich
Publisher : Harvard Business Press
ISBN 13 : 1422160858
Total Pages : 250 pages
Book Rating : 4.4/5 (221 download)
Download or read book Results-Based Leadership written by David Ulrich and published by Harvard Business Press. This book was released on 1999-04-06 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: A landmark book, Results-Based Leadership challenges the conventional wisdom surrounding leadership. Authors Ulrich, Zenger, and Smallwood--world-renowned experts in human resources and training--argue that it is not enough to gauge leaders by personal traits such as character, style, and values. Rather, effective leaders know how to connect these leadership attributes with results. Results-Based Leadership shows executives how to deliver results in four specific areas: results for employees, for the organization, for its customers, and for its investors. The authors provide action-oriented guidelines that readers can follow to develop and hone their own results-based leadership skills. By shifting our focus to the connection between the attributes and the results of leadership, this perceptive new guide fundamentally improves our understanding of effective leadership. Results-Based Leadership brings a refreshing clarity and directness to the leadership discussion, providing a hands-on program to help executives succeed with their leadership challenges.
Author : Eric Verzuh
Publisher : John Wiley & Sons
ISBN 13 : 1119148227
Total Pages : 533 pages
Book Rating : 4.1/5 (191 download)
Download or read book The Fast Forward MBA in Project Management written by Eric Verzuh and published by John Wiley & Sons. This book was released on 2015-11-09 with total page 533 pages. Available in PDF, EPUB and Kindle. Book excerpt: The all-inclusive guide to exceptional project management The Fast Forward MBA in Project Management is the comprehensive guide to real-world project management methods, tools, and techniques. Practical, easy-to-use, and deeply thorough, this book gives you answers you need now. You'll find the cutting-edge ideas and hard-won wisdom of one of the field's leading experts, delivered in short, lively segments that address common management issues. Brief descriptions of important concepts, tips on real-world applications, and compact case studies illustrate the most sought-after skills and the pitfalls you should watch out for. This new fifth edition features new case studies, new information on engaging stakeholders, change management, new guidance on using Agile techniques, and new content that integrates current events and trends in the project management sphere. Project management is a complex role, with seemingly conflicting demands that must be coordinated into a single, overarching, executable strategy — all within certain time, resource, and budget constraints. This book shows you how to get it all together and get it done, with expert guidance every step of the way. Navigate complex management issues effectively Master key concepts and real-world applications Learn from case studies of today's leading experts Keep your project on track, on time, and on budget From finding the right sponsor to clarifying objectives to setting a realistic schedule and budget projection, all across different departments, executive levels, or technical domains, project management incorporates a wide range of competencies. The Fast Forward MBA in Project Management shows you what you need to know, the best way to do it, and what to watch out for along the way.
