Gestión publicitaria en redes sociales para impulsar las ventas de la empresa Travel 5 Continent

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Publisher : GRIN Verlag
ISBN 13 : 3346974677
Total Pages : 69 pages
Book Rating : 4.3/5 (469 download)

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Book Synopsis Gestión publicitaria en redes sociales para impulsar las ventas de la empresa Travel 5 Continent by : Jose Roa

Download or read book Gestión publicitaria en redes sociales para impulsar las ventas de la empresa Travel 5 Continent written by Jose Roa and published by GRIN Verlag. This book was released on 2023-11-23 with total page 69 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tesis del año 2023 en eltema Economía de las empresas - Marketing en línea y fuera de línea, , Idioma: Español, Resumen: El objetivo central de este trabajo fue determinar las estrategias de gestión publicitaria para impulsar las ventas en la empresa Travel 5 Continent E.I.R.L. Chiclayo. La metodología de la investigación es descriptiva, presentó un diseño no experimental de corte trasversal, con un enfoque Mixto de tipo aplicada. La población y la muestra está conformada por 70 clientes y 4 colaboradores de la empresa, se realizó dos cuestionarios una para los clientes de la primera variable, la segunda variable a los colaboradores, así mismo se aplicó una guía de entrevista a la gerenta de la empresa con ambas variables. Los instrumentos fueron validados por jueces expertos en la materia, los datos obtenidos mediante estadística descriptiva en el programa estadístico SPSS 26. Concluyendo que la empresa debe mejorar en el diseño de sus estrategias, debido que el 41% de los clientes calificó a veces en la gestión publicitaria y el 32% de los trabajadores calificó a veces manteniendo una serie de deficiencias debido a que muy pocas veces aplican estrategias y no hay una gestión adecuada en sus redes sociales con el fin de tener informados a los clientes y a la población, lo cual afecta en la captación de clientes y el bajo rendimiento en las ventas.

Tourism in National Parks and Protected Areas

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Author :
Publisher : CABI
ISBN 13 : 0851995896
Total Pages : 332 pages
Book Rating : 4.8/5 (519 download)

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Book Synopsis Tourism in National Parks and Protected Areas by : Paul F. J. Eagles

Download or read book Tourism in National Parks and Protected Areas written by Paul F. J. Eagles and published by CABI. This book was released on 2002 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes the state of the art of tourism planning and management in national parks and protected areas. It also provides guidelines for best practice in tourism operations. Other objectives are to: Describe case studies and guidelines that contribute to conservation of biological diversity; consider the role of local communities within or near these areas; outline the development of tourism infrastructure and services; discuss visitor management; provide guidelines to enhance the quality of the tourism experience. The focus is global and the book will appeal to both academics and practitioners.

The Future of Tourism

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Publisher : Springer
ISBN 13 : 3319899414
Total Pages : 343 pages
Book Rating : 4.3/5 (198 download)

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Book Synopsis The Future of Tourism by : Eduardo Fayos-Solà

Download or read book The Future of Tourism written by Eduardo Fayos-Solà and published by Springer. This book was released on 2018-08-22 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents the foundations for the future of tourism in a structured and detailed format. The who-is-who of tourism intelligence has collaborated to present a definitive blueprint for tourism reflecting the role of science, market institutions, and governance in its innovation and sustainability. The book adopts a comprehensive approach, exploring recent research and the latest developments in practice to inform the reader about instruments and actions that can shape a successful future for tourism. Broad in scope, the book incorporates the perspectives of leading tourism academics, as well as the views of tourism entrepreneurs, destination managers, government officials, and civil leaders. The book is divided into three parts, the first of which addresses the scientific facets of innovation, analyzing the challenges and opportunities that technology provides for organic and disruptive developments in tourism, which will shape its future. In turn, the second part examines socio-cultural paradigms – with a view to dismantling traditional barriers to innovation. It also explores the role of heritage and the ethics of inclusiveness as drivers for sustainable tourism. The third part investigates new ways and means in governance and policy making for tourism. It introduces advances such as strategic positioning, symbiotic partnerships, and innovative management, and closes by presenting governance frameworks for an inclusive and sustainable future of tourism.

Cities of Tomorrow

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Publisher : Wiley-Blackwell
ISBN 13 : 9780631199434
Total Pages : 502 pages
Book Rating : 4.1/5 (994 download)

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Book Synopsis Cities of Tomorrow by : Peter Hall

Download or read book Cities of Tomorrow written by Peter Hall and published by Wiley-Blackwell. This book was released on 1997-02-18 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cities of Tomorrow is a critical history of planning in theory and practice in the twentieth century, as well as of the social and economic problems and opportunities that gave rise to it. Trenchant, perceptive, global in coverage, this book is an unrivalled account of its crucial subject. The third edition of Cities of Tomorrow is comprehensively revised to take account of abundant new literature published since its original appearance, and to view the 1990s in historical perspective. This is the definitive edition, reviewing the development of the modern planning movement over the entire span of the twentieth century.

The Historic Urban Landscape

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Publisher : John Wiley & Sons
ISBN 13 : 1119968097
Total Pages : 265 pages
Book Rating : 4.1/5 (199 download)

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Book Synopsis The Historic Urban Landscape by : Francesco Bandarin

Download or read book The Historic Urban Landscape written by Francesco Bandarin and published by John Wiley & Sons. This book was released on 2012-01-12 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive overview of the intellectual developments in urban conservation. The authors offer unique insights from UNESCO's World Heritage Centre and the book is richly illustrated with colour photographs. Examples are drawn from urban heritage sites worldwide from Timbuktu to Liverpool to demonstrate key issues and best practice in urban conservation today. The book offers an invaluable resource for architects, planners, surveyors and engineers worldwide working in heritage conservation, as well as for local authority conservation officers and managers of heritage sites.

A Frequency Dictionary of Spanish

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Publisher : Routledge
ISBN 13 : 1134874464
Total Pages : 362 pages
Book Rating : 4.1/5 (348 download)

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Book Synopsis A Frequency Dictionary of Spanish by : Mark Davies

Download or read book A Frequency Dictionary of Spanish written by Mark Davies and published by Routledge. This book was released on 2017-12-12 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Frequency Dictionary of Spanish has been fully revised and updated, including over 500 new entries, making it an invaluable resource for students of Spanish. Based on a new web-based corpus containing more than 2 billion words collected from 21 Spanish-speaking countries, the second edition of A Frequency Dictionary of Spanish provides the most expansive and up-to-date guidelines on Spanish vocabulary. Each entry is accompanied with an illustrative example and full English translation. The Dictionary provides a rich resource for language teaching and curriculum design, while a separate CD version provides the full text in a tab-delimited format ideally suited for use by corpus and computational linguistics. With entries arranged both by frequency and alphabetically, A Frequency Dictionary of Spanish enables students of all levels to get the most out of their study of vocabulary in an engaging and efficient way.

Spanish in the United States

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Author :
Publisher : Walter de Gruyter
ISBN 13 : 3110804972
Total Pages : 221 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Spanish in the United States by : Ana Roca

Download or read book Spanish in the United States written by Ana Roca and published by Walter de Gruyter. This book was released on 2011-06-03 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of original papers presents current research on linguistic aspects of the Spanish used in the United States. The authors examine such topics as language maintenance and language shift, language choice, the bilingual's discourse patterns, varieties of Spanish used in the United States, and oral proficiency testing of bilingual speakers. In view of the fact that Hispanics constitute the largest linguistic minority in the United States, the pioneering work in the area of sociolinguistic issues in the U.S. Spanish presented here is of great importance.

Ethical Business

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Publisher : Dorling Kindersley Ltd
ISBN 13 : 1405359595
Total Pages : 75 pages
Book Rating : 4.4/5 (53 download)

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Book Synopsis Ethical Business by : Linda Ferrell

Download or read book Ethical Business written by Linda Ferrell and published by Dorling Kindersley Ltd. This book was released on 2009-06-01 with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical ePub guide to ethical business skills which will give you the information and skills to succeed Develop your ethical business skills by learning to assess your business, establish alternatives and plan for change. Step-by-step instructions, checklists and features examine business benefits, environment strategy and implications for human resources. Tips, dos and don'ts and 'In Focus' features on what to do in a particular situation, plus real-life case studies demonstrate how to plan your ethical strategy, monitor progress and achieve your goals. Read it cover-to-cover, or dip in and out of topics for quick reference. Handy tips in a pocket-sized format - take it wherever your work takes you.

World Anthropologies

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Publisher : Routledge
ISBN 13 : 1000184498
Total Pages : 320 pages
Book Rating : 4.0/5 (1 download)

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Book Synopsis World Anthropologies by : Gustavo Lins Ribeiro

Download or read book World Anthropologies written by Gustavo Lins Ribeiro and published by Routledge. This book was released on 2020-07-13 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its inception, anthropology's authority has been based on the assumption that it is a unified discipline emanating from the West. In an age of heightened globalization, anthropologists have failed to discuss consistently the current status of their practice and its mutations across the globe. World Anthropologies is the first book to provoke this conversation from various regions of the world in order to assess the diversity of relations between regional or national anthropologies and a contested, power-laden Western discourse. Can a planetary anthropology cope with both the 'provincial cosmopolitanism' of alternative anthropologies and the 'metropolitan provincialism' of hegemonic schools? How might the resulting 'world anthropologies' challenge the current panorama in which certain allegedly national anthropological traditions have more paradigmatic weight - and hence more power - than others? Critically examining the international dissemination of anthropology within and across national power fields, contributors address these questions and provide the outline for a veritable world anthropologies project.

Event Studies

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Publisher : Routledge
ISBN 13 : 1317481607
Total Pages : 514 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Event Studies by : Donald Getz

Download or read book Event Studies written by Donald Getz and published by Routledge. This book was released on 2016-02-22 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events and why people attend them. This title draws from a large number of foundation disciplines and closely related professional fields, to foster interdisciplinary theory focused on planned events. It brings together important discourses on events including event management, event tourism, and the study of events within various disciplines that are able to shed light on the roles, importance and impacts of events in society and culture. New to this edition: New sections on social and intangible influences, consumer psychology and legal environment, planning and policy framework to reflect recent developments in the field Extended coverage of philosophy and research methods and how they can best be used in event studies; social media as a marketing tool; and the class and cultural influences of events New and additional case studies throughout the book from a wide range of international events Companion website to include PowerPoint slides and updated Instructor’s Manual including suggested lecture outlines and sequence, quizzes per chapter and essay questions.

Strategic Management

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Publisher : Prentice Hall
ISBN 13 : 9780136015703
Total Pages : 0 pages
Book Rating : 4.0/5 (157 download)

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Book Synopsis Strategic Management by : Fred R. David

Download or read book Strategic Management written by Fred R. David and published by Prentice Hall. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: KEY BENFIT:David's Strategic Managementoffers a skills-oriented, practitioner perspective that has been updated with modern cases to reflect current research and strategy. This text covers strategy formulation issues such as business ethics, global vs. domestic operations, vision/mission, matrix analysis, partnering, joint venturing, competitive analysis, and includes a brand new cohesion case on the Walt Disney Company. For management professionals, small business owners and others involved in business.

Elitelore

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Publisher :
ISBN 13 :
Total Pages : 116 pages
Book Rating : 4.:/5 (33 download)

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Book Synopsis Elitelore by : James Wallace Wilkie

Download or read book Elitelore written by James Wallace Wilkie and published by . This book was released on 1973 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Protected Landscapes and Cultural and Spiritual Values

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Publisher : Kasparek Verlag
ISBN 13 : 3925064605
Total Pages : 191 pages
Book Rating : 4.9/5 (25 download)

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Book Synopsis Protected Landscapes and Cultural and Spiritual Values by : Josep-Maria Mallarach

Download or read book Protected Landscapes and Cultural and Spiritual Values written by Josep-Maria Mallarach and published by Kasparek Verlag. This book was released on 2008 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: Documents, using case studies, the non-material values that are to be found in protected landscapes.

Media Activism in the Digital Age

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Publisher : Routledge
ISBN 13 : 1315393921
Total Pages : 262 pages
Book Rating : 4.3/5 (153 download)

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Book Synopsis Media Activism in the Digital Age by : Victor Pickard

Download or read book Media Activism in the Digital Age written by Victor Pickard and published by Routledge. This book was released on 2017-07-06 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Activism in the Digital Age captures an exciting moment in the evolution of media activism studies and offers an invaluable guide to this vibrant and evolving field of research. Victor Pickard and Guobin Yang have assembled essays by leading scholars and activists to provide case studies of feminist, technological, and political interventions during different historical periods and at local, national, and global levels. Looking at the underlying theories, histories, politics, ideologies, tactics, strategies, and aesthetics, the book takes an expansive view of media activism. It explores how varieties of activism are mediated through communication technologies, how activists deploy strategies for changing the structures of media systems, and how governments and corporations seek to police media activism. From memes to zines, hacktivism to artivism, this volume considers activist practices involving both older kinds of media and newer digital, social, and network-based forms. Media Activism in the Digital Age provides a useful cross-section of this growing field for both students and researchers.

Tourism, Safety and COVID-19

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Author :
Publisher : Routledge
ISBN 13 : 1000478351
Total Pages : 183 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Tourism, Safety and COVID-19 by : Salvatore Monaco

Download or read book Tourism, Safety and COVID-19 written by Salvatore Monaco and published by Routledge. This book was released on 2021-11-29 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers empirical insights on key challenges faced by the travel and tourism industries in the post-COVID-19 era. The desire to make tourism safe is gaining ground, but what does this mean? This book explores the guarantees travelers want in the postpandemic era and how individual territories are predicting and responding to these needs. It explores the role of innovation and digital solutions, assures tourists different ways of using services, both physical and digital. It considers how the commitment of smart tourist cities to technology, sustainability and accessibility is able not only to improve the quality of travelers’ tourist experience, but also the quality of life of local inhabitants. This book considers the main solutions that many destinations are already experimenting, around the world to respond to the new safety demands of travelers.

Human Rights and Tobacco Control

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Publisher : Edward Elgar Publishing
ISBN 13 : 1788974824
Total Pages : 320 pages
Book Rating : 4.7/5 (889 download)

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Book Synopsis Human Rights and Tobacco Control by : Marie E. Gispen

Download or read book Human Rights and Tobacco Control written by Marie E. Gispen and published by Edward Elgar Publishing. This book was released on 2020-08-28 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Large-scale adverse health and developmental outcomes related to tobacco affect millions of people across the world, raising serious questions from a human rights perspective. In response to this crisis, this timely book provides a comprehensive analysis of the promotion and enforcement of human rights protection in tobacco control law and policy at international, regional, and domestic levels.

Event Tourism

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Author :
Publisher :
ISBN 13 : 9781882345601
Total Pages : 0 pages
Book Rating : 4.3/5 (456 download)

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Book Synopsis Event Tourism by : Donald Getz

Download or read book Event Tourism written by Donald Getz and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: