Gestión Comercial y de Marketing con plantillas Excel

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Publisher : Profit Editorial
ISBN 13 : 8415735316
Total Pages : 102 pages
Book Rating : 4.4/5 (157 download)

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Book Synopsis Gestión Comercial y de Marketing con plantillas Excel by : Luis Muñiz González

Download or read book Gestión Comercial y de Marketing con plantillas Excel written by Luis Muñiz González and published by Profit Editorial. This book was released on 2013-02-07 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: El libro nos aporta un desglose sobre todas las tareas y controles a realizar desde el área de marketing, comercial y administración comercial, explica mediante las diferentes plantillas la forma de gestionar estas áreas. En este libro se da al usuario tanto de una empresa pequeña como grande la posibilidad de analizar y mejorar el área comercial, porque puede conocer nuevas herramientas para mejorar la gestión comercial. El libro contiene plantillas y ejemplos disponible en la página web por lo que el usuario puede además adaptarlas a su empresa dado que son muy flexibles.

Guidance for CITES Scientific Authorities

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Author :
Publisher : IUCN
ISBN 13 : 283170684X
Total Pages : 12 pages
Book Rating : 4.8/5 (317 download)

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Book Synopsis Guidance for CITES Scientific Authorities by :

Download or read book Guidance for CITES Scientific Authorities written by and published by IUCN. This book was released on 2002 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use of and trade in wildlife is a fact of life for human society around the globe. Article IV of the CITES Convention requires that exporting countries restrict trade in Appendix II species to levels that are not detrimental either to species? survival, or to their role within the ecosystems in which they occur (known as the ?non-detriment finding?). Based on two workshops convened by IUCN to develop some pragmatic assistance for Scientific Authorities, this publication presents the background to the development of the non-detriment finding checklist and explains how the checklist itself is designed to work, in the hope that Scientific Authority staff will take and develop the parts of the approach that they find useful.

Plant Invasions

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Publisher :
ISBN 13 :
Total Pages : 356 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Plant Invasions by : Giuseppe Brundu

Download or read book Plant Invasions written by Giuseppe Brundu and published by . This book was released on 2001 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Teaching Tech Together

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Publisher : CRC Press
ISBN 13 : 1000728153
Total Pages : 229 pages
Book Rating : 4.0/5 (7 download)

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Book Synopsis Teaching Tech Together by : Greg Wilson

Download or read book Teaching Tech Together written by Greg Wilson and published by CRC Press. This book was released on 2019-10-08 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hundreds of grassroots groups have sprung up around the world to teach programming, web design, robotics, and other skills outside traditional classrooms. These groups exist so that people don't have to learn these things on their own, but ironically, their founders and instructors are often teaching themselves how to teach. There's a better way. This book presents evidence-based practices that will help you create and deliver lessons that work and build a teaching community around them. Topics include the differences between different kinds of learners, diagnosing and correcting misunderstandings, teaching as a performance art, what motivates and demotivates adult learners, how to be a good ally, fostering a healthy community, getting the word out, and building alliances with like-minded groups. The book includes over a hundred exercises that can be done individually or in groups, over 350 references, and a glossary to help you navigate educational jargon.

Integrating Project Delivery

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Publisher : John Wiley & Sons
ISBN 13 : 0470587350
Total Pages : 482 pages
Book Rating : 4.4/5 (75 download)

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Book Synopsis Integrating Project Delivery by : Martin Fischer

Download or read book Integrating Project Delivery written by Martin Fischer and published by John Wiley & Sons. This book was released on 2017-03-27 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revolutionary, collaborative approach to design and construction project delivery Integrating Project Delivery is the first book-length discussion of IPD, the emergent project delivery method that draws on each stakeholder's unique knowledge to address problems before they occur. Written by authors with over a decade of research and practical experience, this book provides a primer on IPD for architects, designers, and students interested in this revolutionary approach to design and construction. With a focus on IPD in everyday operation, coverage includes a detailed explanation and analysis of IPD guidelines, and case studies that show how real companies are applying these guidelines on real-world projects. End-of-chapter questions help readers quickly review what they've learned, and the online forum allows them to share their insights and ideas with others who either have or are in the process of implementing IPD themselves. Integrating Project Delivery brings together the owners, architect, engineers, and contractors early in the development stage to ensure that problems are caught early, and to address them in a collaborative way. This book describes the parameters of this new, more efficient approach, with expert insight on real-world implementation. Compare traditional procurement with IPD Understand IPD guidelines, and how they're implemented Examine case studies that illustrate everyday applications Communicate with other IPD adherents in the online forum The IPD approach revolutionizes not only the workflow, but the relationships between the stakeholders – the atmosphere turns collaborative, and the team works together toward a shared goal instead of viewing one another as obstructions to progress. Integrated Project Delivery provides a deep exploration of this approach, with practical guidance and expert insight.

Excel aplicado a la gestión comercial

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Author :
Publisher : Editorial Vértice
ISBN 13 : 8492556285
Total Pages : 261 pages
Book Rating : 4.4/5 (925 download)

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Book Synopsis Excel aplicado a la gestión comercial by :

Download or read book Excel aplicado a la gestión comercial written by and published by Editorial Vértice. This book was released on 2007-03-06 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gracias a este manual, el lector podrá iniciarse en el diseño de una hoja de cálculo para poder funcionar con Microsoft Excel y hacer un uso útil del mismo aplicado al sector comercio. Partiendo de los conceptos básicos se logrará conocer las herramientas más imprescindibles para optimizar su funcionamiento, sacar el máximo provecho de la información que gestionamos a través del programa y realizar consultas relacionadas con la gestión diaria. ÍNDICE: Tema 1. Conceptos básicos de Excel. Tema 2. Fórmulas y operaciones básicas con Excel. Tema 3. Rangos en Excel. Operaciones con el portapapeles. Tema 4. Funciones. Tema 5. Gráficos en Excel. Tema 6. Plantillas y formularios en Excel. Tema 7. Control de stock. Tema 8. Gestión diaria. Tema 9. Gestión de clientes. Tema 10. Marketing. Tema 11. Recursos humanos. Tema 12. Resultados.

Econometric Models and Economic Forecasts

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Publisher : McGraw-Hill/Irwin
ISBN 13 : 9780079132925
Total Pages : 664 pages
Book Rating : 4.1/5 (329 download)

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Book Synopsis Econometric Models and Economic Forecasts by : Robert S. Pindyck

Download or read book Econometric Models and Economic Forecasts written by Robert S. Pindyck and published by McGraw-Hill/Irwin. This book was released on 1998 with total page 664 pages. Available in PDF, EPUB and Kindle. Book excerpt: This well known text helps students understand the art of model building - what type of model to build, building the appropriate model, testing it statistically, and applying the model to practical problems in forecasting and analysis.

Building Strong Brands

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Publisher :
ISBN 13 : 9781849830409
Total Pages : 380 pages
Book Rating : 4.8/5 (34 download)

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Book Synopsis Building Strong Brands by : David A. Aaker

Download or read book Building Strong Brands written by David A. Aaker and published by . This book was released on 2010 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: As industries turn increasingly hostile, it is clear that strong brand-building skills are needed to survive and prosper. In David Aaker's pathbreaking book, MANAGING BRAND EQUITY, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now, in this compelling new work, Aaker uses real brand-building cases from Saturn, General Electric, Kodak, Healthy Choice, McDonald's, and others to demonstrate how strong brands have been created and managed. A common pitfall of brand strategists is to focus on brand attributes. Aaker shows how to break out of the box by considering emotional and self-expressive benefits and by introducing the brand-as-person, brand-as-organisation, and brand-as-symbol perspectives. A second pitfall is to ignore the fact that individual brands are part of a larger system consisting of many intertwined and overlapping brands and subbrands. Aaker shows how to manage the "brand system" to achieve clarity and synergy, to adapt to a changing environment, and to leverage brand assets into new markets and products. As executives in a wide range of industries seek to prevent their products and services from becoming commodities, they are recommitting themselves to brands as a foundation of business strategy. This new work will be essential reading for the battle-ready.

Ethical Business

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Publisher : Dorling Kindersley Ltd
ISBN 13 : 1405359595
Total Pages : 75 pages
Book Rating : 4.4/5 (53 download)

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Book Synopsis Ethical Business by : Linda Ferrell

Download or read book Ethical Business written by Linda Ferrell and published by Dorling Kindersley Ltd. This book was released on 2009-06-01 with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical ePub guide to ethical business skills which will give you the information and skills to succeed Develop your ethical business skills by learning to assess your business, establish alternatives and plan for change. Step-by-step instructions, checklists and features examine business benefits, environment strategy and implications for human resources. Tips, dos and don'ts and 'In Focus' features on what to do in a particular situation, plus real-life case studies demonstrate how to plan your ethical strategy, monitor progress and achieve your goals. Read it cover-to-cover, or dip in and out of topics for quick reference. Handy tips in a pocket-sized format - take it wherever your work takes you.

Designing Software Architectures

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Publisher : Addison-Wesley Professional
ISBN 13 : 0134390830
Total Pages : 347 pages
Book Rating : 4.1/5 (343 download)

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Book Synopsis Designing Software Architectures by : Humberto Cervantes

Download or read book Designing Software Architectures written by Humberto Cervantes and published by Addison-Wesley Professional. This book was released on 2016-04-29 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designing Software Architectures will teach you how to design any software architecture in a systematic, predictable, repeatable, and cost-effective way. This book introduces a practical methodology for architecture design that any professional software engineer can use, provides structured methods supported by reusable chunks of design knowledge, and includes rich case studies that demonstrate how to use the methods. Using realistic examples, you’ll master the powerful new version of the proven Attribute-Driven Design (ADD) 3.0 method and will learn how to use it to address key drivers, including quality attributes, such as modifiability, usability, and availability, along with functional requirements and architectural concerns. Drawing on their extensive experience, Humberto Cervantes and Rick Kazman guide you through crafting practical designs that support the full software life cycle, from requirements to maintenance and evolution. You’ll learn how to successfully integrate design in your organizational context, and how to design systems that will be built with agile methods. Comprehensive coverage includes Understanding what architecture design involves, and where it fits in the full software development life cycle Mastering core design concepts, principles, and processes Understanding how to perform the steps of the ADD method Scaling design and analysis up or down, including design for pre-sale processes or lightweight architecture reviews Recognizing and optimizing critical relationships between analysis and design Utilizing proven, reusable design primitives and adapting them to specific problems and contexts Solving design problems in new domains, such as cloud, mobile, or big data

Entrepreneurial Selves

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Publisher : Duke University Press
ISBN 13 : 0822376008
Total Pages : 432 pages
Book Rating : 4.8/5 (223 download)

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Book Synopsis Entrepreneurial Selves by : Carla Freeman

Download or read book Entrepreneurial Selves written by Carla Freeman and published by Duke University Press. This book was released on 2015-02-15 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneurial Selves is an ethnography of neoliberalism. Bridging political economy and affect studies, Carla Freeman turns a spotlight on the entrepreneur, a figure saluted across the globe as the very embodiment of neoliberalism. Steeped in more than a decade of ethnography on the emergent entrepreneurial middle class of Barbados, she finds dramatic reworkings of selfhood, intimacy, labor, and life amid the rumbling effects of political-economic restructuring. She shows us that the déjà vu of neoliberalism, the global hailing of entrepreneurial flexibility and its concomitant project of self-making, can only be grasped through the thickness of cultural specificity where its costs and pleasures are unevenly felt. Freeman theorizes postcolonial neoliberalism by reimagining the Caribbean cultural model of 'reputation-respectability.' This remarkable book will allow readers to see how the material social practices formerly associated with resistance to capitalism (reputation) are being mobilized in ways that sustain neoliberal precepts and, in so doing, re-map class, race, and gender through a new emotional economy.

The Cognitive Paradigm

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Publisher : Springer Science & Business Media
ISBN 13 : 9400979568
Total Pages : 392 pages
Book Rating : 4.4/5 (9 download)

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Book Synopsis The Cognitive Paradigm by : Marc de Mey

Download or read book The Cognitive Paradigm written by Marc de Mey and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: The growing importance of the sciences in industrialised societies has been acknowledged by the increasing number of studies concerned with their development, change and control. In the past 20 or so years there has been a considerable growth in teaching and research programmes dealing with science and technology policy, science and society, sociology and history of science and similar areas which has resulted in much new material about the production and validation of scientific knowledge. In addition to the quanti tative growth of this literature, there has also been a substantial shift in the problems addressed and approaches adopted. In particular, the substantive content of scientific knowledge has become the focus of many historical and sociological studies which seek to understand how knowledges develop and change in different social circumstances. Instead of taking the privileged epistemological status of scientific knowledge for granted, recent approaches have emphasised the socially contingent nature of knowledge production and validation and the pluralistic nature of the sciences. Parallel to these develop ments, there has been a shift in the treatment of science by the state, business and public pressure groups. Increasingly they have sought to control the direction of research, and thus the content of knowledge, directly rather than simply applying existing knowledge. Science has become amenable to social control and influence. Its sacred status has declined and it is increasingly viewed as a socially constituted phenomenon which can be studied in a similar manner to other cultural products.

Introduction to Biometrical Genetics

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Publisher : Springer Science & Business Media
ISBN 13 : 1461333873
Total Pages : 239 pages
Book Rating : 4.4/5 (613 download)

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Book Synopsis Introduction to Biometrical Genetics by : Kenneth Mather

Download or read book Introduction to Biometrical Genetics written by Kenneth Mather and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the second edition of Biometricai Genetics, which appeared in 1971, we set out to give a general account of the subject as it had developed up to that time. Such an account necessarily had to be comprehensive and reasonably detailed. Although it could be, and indeed has been, used by those who were making an acquaintance with this branch of genetics for the first time, it went beyond their needs. We have been encouraged therefore to write an introduction to the genetical analysis of continuous variation aimed primarily at senior undergraduate and postgraduate students, and concentrating on basic considerations, basic principles and basic techniques. This has meant, of course, omitting all reference to some phenomena of more restricted interest, notably sex-linkage, ma ternal effects, haploidy and polyploidy. It has meant, too, that even with some phenomena which have been included, like interactions, linkage and effective factors, the discussions cannot go into full detail. Anyone who is interested, however, can find further information in Biometricai Genetics, to which detailed references have been given where it ap peared that these would be helpful. The order of presentation has been changed with the aim of making it easier for beginners.

Fame Games

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Publisher : Cambridge University Press
ISBN 13 : 9780521794862
Total Pages : 214 pages
Book Rating : 4.7/5 (948 download)

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Book Synopsis Fame Games by : Graeme Turner

Download or read book Fame Games written by Graeme Turner and published by Cambridge University Press. This book was released on 2000-10-12 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: The areas of publicity, public relations and promotions have been considered to be on the periphery of the media. Yet this revealing new book demonstrates that they form a fundamental component of the media industries, with the decline of hard news being accompanied by the rise of gossip and celebrity. In addition to making a substantial contribution to our understanding of the cultural function of celebrity, Fame Games outlines how the promotion industry has developed and how celebrity is produced, promoted, and traded within the Australian media. While their analysis will inform academic debates on media practice internationally, the authors have taken the unique step of investigating the workings of the Australian promotion industry from within. Interviews with over 20 publicists, promoters, agents, managers, and magazine editors have provided a wealth of information about the processes through which celebrity in Australia is produced.

Working with Specialized Language

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Publisher : Routledge
ISBN 13 : 1134560672
Total Pages : 257 pages
Book Rating : 4.1/5 (345 download)

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Book Synopsis Working with Specialized Language by : Lynne Bowker

Download or read book Working with Specialized Language written by Lynne Bowker and published by Routledge. This book was released on 2002-09-26 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Working with Specialized Language: a practical guide to using corpora introduces the principles of using corpora when studying specialized language. The resources and techniques used to investigate general language cannot be easily adopted for specialized investigations. This book is designed for users of language for special purposes (LSP). Providing guidelines and practical advice, it enables LSP users to design, build and exploit corpus resources that meet their specialized language needs. Highly practical and accessible, the book includes exercises, a glossary and an appendix describing relevant resources and corpus-analysis software. Working with Specialized Language is ideal for translators, technical writers and subject specialists who are interested in exploring the potential of a corpus-based approach to teaching and learning LSP.

Production and Operations Analysis

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Publisher : McGraw-Hill
ISBN 13 : 9780071263702
Total Pages : 789 pages
Book Rating : 4.2/5 (637 download)

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Book Synopsis Production and Operations Analysis by : Steven Nahmias

Download or read book Production and Operations Analysis written by Steven Nahmias and published by McGraw-Hill. This book was released on 2009 with total page 789 pages. Available in PDF, EPUB and Kindle. Book excerpt: Production and Operations Analysis, 6/e by Steven Nahmias provides a survey of the analytical methods used to support the functions of production and operations management. This latest edition maintains the focus on continual process improvement while enhancing the technical content of the book. Both analytical methods centered on factory and service processes, as well as process issues across the supply chain, are included. As always, the text presents the most cutting-edge quantitative models used in operations in a clear, accessible manner. While the familiar structure and organization of the text remains the same as previous editions, the current edition includes several new topics aimed at enhancing the technical content of the book.

The Modern Mind

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Publisher : Harper Collins
ISBN 13 : 0062039121
Total Pages : 786 pages
Book Rating : 4.0/5 (62 download)

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Book Synopsis The Modern Mind by : Peter Watson

Download or read book The Modern Mind written by Peter Watson and published by Harper Collins. This book was released on 2011-03-22 with total page 786 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Freud to Babbitt, from Animal Farm to Sartre to the Great Society, from the Theory of Relativity to counterculture to Kosovo, The Modern Mind is encyclopedic, covering the major writers, artists, scientists, and philosophers who produced the ideas by which we live. Peter Watson has produced a fluent and engaging narrative of the intellectual tradition of the twentieth century, and the men and women who created it.