From Solo To Scaled

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From Solo to Scaled

Author : Natalie Marie Dunbar
Publisher : Rosenfeld Media
ISBN 13 : 1933820675
Total Pages : 321 pages
Book Rating : 4.9/5 (338 download)

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Book Synopsis From Solo to Scaled by : Natalie Marie Dunbar

Download or read book From Solo to Scaled written by Natalie Marie Dunbar and published by Rosenfeld Media. This book was released on 2022-07-25 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Content strategy is clearly critical to your organization, but where do you start, and how do you grow it into a true practice? Whether you're a lone content person tasked with creating a content strategy practice from scratch, or a leader struggling to scale one up, From Solo to Scaled is your blueprint for creating and managing a content strategy practice that is sustainable and successful. Who Should Read This Book? This book is for anyone who wants or needs to build a content strategy practice—for example, content writers, UX researchers and designers, Design Operations leaders and program managers, or any team that is focused on the user experience. Basically, it's for anyone who understands that content can make or break a digital experience. Takeaways Use this book to: Create a content strategy practice blueprint and make the business case for it to upper management in your organization. Show what success looks like and how to measure it. Learn how to create a sustainable practice and when to scale it—from solo to mid–sized to enterprise. Take an inventory of your existing tools to see if you need to repurpose or augment them as you prepare to scale your business. Learn how to present the content practice’s work to leadership in language that leaders understand. Use a handy checklist to audit and improve your own practice–building.

Managing Enterprise Content

Author : Ann Rockley
Publisher : New Riders
ISBN 13 : 0132931648
Total Pages : 618 pages
Book Rating : 4.1/5 (329 download)

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Book Synopsis Managing Enterprise Content by : Ann Rockley

Download or read book Managing Enterprise Content written by Ann Rockley and published by New Riders. This book was released on 2012-02-14 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: Smartphones, eBook readers, and tablet computers like the Apple iPad have forever changed the way people access and interact with content. Your customers expect the content you provide them to be adaptive --responding to the device, their location, their situation, and their personalized needs. Authors Ann Rockley and Charles Cooper provide insights and guidelines that will help you develop a unified content strategy—a repeatable, systematic plan that can help you reach your customers, anytime, anywhere, on any device. This up-to-date new edition of Managing Enterprise Content helps you: Determine business requirements Build your vision Design content that adapts to any device Develop content models, metadata, and workflow Put content governance in place Adapt to new and changed roles Identify tools requirements With this book you’ll learn to design adaptable content that frees you from the tyranny of an ever increasing array of devices.

Scale

Author : Jeff Hoffman
Publisher : Penguin
ISBN 13 : 1591847249
Total Pages : 290 pages
Book Rating : 4.5/5 (918 download)

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Book Synopsis Scale by : Jeff Hoffman

Download or read book Scale written by Jeff Hoffman and published by Penguin. This book was released on 2014-08-14 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your concrete road map to rapidly grow your business and get your life back! Have you ever wanted to grow your business but held back because of fear that it would take over your life? As an owner, it’s all too common to feel you have to choose between your personal life and the success of your business. But the surprising truth is that the only way to truly scale and grow your company is to reduce its reliance on you. This means that, done right, scaling ensures that you can grow your business without sacrificing your life. Jeff Hoffman, a serial entrepreneur and former CEO in the Priceline (Priceline Yardsale) family of companies, and David Finkel, CEO of Maui Mastermind, a business coaching company with thousands of clients worldwide, offer a concrete road map for rapidly growing your business while also gaining more personal freedom. You’ll not only learn the best strategies to generate growth, but you’ll also get proven insider tips to sustain that growth through sound systems, empowered teams, and intelligent internal controls. Hoffman and Finkel will also show you how to overcome predictable obstacles in any pillar of your business—including sales, operations, and finance—with insight for building better lead-generation systems, managing cash flow, and retaining talent. You’ll learn how to: • Escape the Self-Employment Trap and build a business, not a job. • Systematize your business to reduce costs and increase capacity. • Ensure your company survives the “Hit by a Bus” test. • Uncover your company’s top leverage points (and execution strategies to implement what you discover). • Fund your growth with the seven cash flow commandments. • And much more. Scale offers a game plan to work less and get your business to produce more. Written by two worldclass entrepreneurs who have started, scaled, and successfully exited from multiple businesses, which collectively have generated tens of billions of dollars in sales, it gives you their bottom-line best ideas to effectively grow your company. If you have ever felt stuck in your business, not knowing the best way forward, this book is your mustread guide.

Content Everywhere

Author : Sara Wachter-Boettcher
Publisher : Rosenfeld Media
ISBN 13 : 193382090X
Total Pages : 242 pages
Book Rating : 4.9/5 (338 download)

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Book Synopsis Content Everywhere by : Sara Wachter-Boettcher

Download or read book Content Everywhere written by Sara Wachter-Boettcher and published by Rosenfeld Media. This book was released on 2012-12-12 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Care about content? Better copy isn't enough. As devices and channels multiply—and as users expect to relate, share, and shift information quickly—we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.

The Startup Growth Book

Author : Andrew Lee Miller
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.8/5 (47 download)

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Book Synopsis The Startup Growth Book by : Andrew Lee Miller

Download or read book The Startup Growth Book written by Andrew Lee Miller and published by Independently Published. This book was released on 2022-07-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: 50+ Proven Ways to Scale Your Startup Without a Marketing Budget Marketing is consistently considered one of the main reasons that startups fail, and every year, tens of thousands of businesses close simply because they didn't prioritize marketing early enough. The problem is that many startup founders believe they cannot do any real marketing until they can afford it, and that's simply not true, because Marketing doesn't have to cost a dime! After 15 years handling growth for startups, Andrew Lee Miller, an accomplished, early-stage startup marketing expert, who's taken three young companies to multi-million dollar exits, found that there were tons of valuable growth strategies that could be implemented that don't cost anything. Bootstrapped Marketing, Growth Hacking, Organic Marketing and more, all refer to the lesser known ways of attaining scalable growth for your business without a large "war chest" for paid advertising, and Andrew has spent over a decade developing, testing, and proving out the best of the best strategies that actually work. The Startup Growth Book then is the culmination of Andrew's 15+ years of in-the-trenches startup growth experience and is the only business book out there that actually teaches entrepreneurs and marketers how to build sustainable, scalable growth, channel by channel, with zero advertising budget. Tried and tested by Andrew himself, this book directly draws from Andrew's experiences scaling over 100 startups in over a dozen nations and languages. This book is ideal for young marketers who want to learn cutting-edge tactics from a master, as well as new businesses that want to grow organically and prove traction without spending cash on Paid Advertising. For the first time ever, Andrew will show you how to scale organically using 10 different channels. Learn exactly how to launch and scale these channels without spending money: - Public Relations across all major media channels - Search Engine Optimization so people can discover you organically - Email Marketing to master the most effective means of marketing communication - Social Media Marketing and Influencer Marketing done right ... and more. After reading this book, you will be able to implement these lessons to drive growth in your business without needing to outsource to a Marketing agency, hire a marketing team, or even run any Facebook ads. Dozens of companies have already implemented Andrew's growth hacking tactics, and have scaled to millions of dollars in revenue.

Be Audacious

Author : Michael W. Leach
Publisher : Graphic Arts Books
ISBN 13 : 1941821936
Total Pages : 267 pages
Book Rating : 4.9/5 (418 download)

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Book Synopsis Be Audacious by : Michael W. Leach

Download or read book Be Audacious written by Michael W. Leach and published by Graphic Arts Books. This book was released on 2015-10-01 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: It goes without saying that everyone wishes to live a life that matters. But how do we harness this potential and positively impact the world around us? In Be Audacious: Inspiring Your Legacy and Living a Life that Matters, author and motivational speaker Michael W. Leach offers a simple, four-part game plan for overcoming adversity, living authentically, uncovering purposeful passion, and developing vision. Leach encourages readers to embrace nonconformity—to "shed the shackles of societal norms"—in pursuit of their dreams. Fresh, vulnerable, and contemporary, this call to action speaks to millennials and any others who aspire to break out of the box on the path to a purposeful journey uniquely their own.

Guitar Hacks

Author : Graham Tippett
Publisher : Graham Tippett
ISBN 13 :
Total Pages : 24 pages
Book Rating : 4./5 ( download)

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Book Synopsis Guitar Hacks by : Graham Tippett

Download or read book Guitar Hacks written by Graham Tippett and published by Graham Tippett. This book was released on 2017-04-16 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: 3NPS (three-note-per-string) scales, as used by legions of guitarists but popularized mainly by Joe Satriani, are one of the most efficient ways to navigate the fretboard and get your scales down IF you follow the guidelines in this book. As the name suggests, a 3NPS scale is any scale that contains three notes on each string, and as you'll see in this eBook, this makes for a very consistent way to map out scales on the guitar fretboard. What we’ve done here is revamped the 3NPS scale system and turned it into an incredibly effective means to learn a wide variety of scales all over the fretboard by streamlining the number of patterns, as well as the picking system. This is not a scale theory book, and contains no pentatonic scales. This is a quick and dirty (and very effective) method for learning 3NPS scales all over the fretboard; something to work on in the woodshed. It will improve your picking technique and speed. It does not require a great amount of thinking as you only need to learn two picking patterns, which is really one in two directions, and only three scale patterns instead of the usual seven per scale.

Liv's Alone

Author : Liv Thorne
Publisher : Hodder & Stoughton
ISBN 13 : 1529344190
Total Pages : 352 pages
Book Rating : 4.5/5 (293 download)

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Book Synopsis Liv's Alone by : Liv Thorne

Download or read book Liv's Alone written by Liv Thorne and published by Hodder & Stoughton. This book was released on 2021-08-19 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: When Liv Thorne was in her twenties, and single, she would joke to friends that if Mr Right didn't come along she'd have to take matters into her own hands and have a child on her own. When she was still single in her thirties, it stopped being a joke and she started researching sperm banks and fertility clinics. Liv's Alone is an honest and hopeful memoir that captures the joy and the challenge that is parenting alone by choice. From dismantling the fairy tale story that we're fed from a young age and grieving the life you thought you were going to have, to buying sperm from Denmark and bringing a baby into the world. Guiding readers through the highs and lows with warmth, humour and understanding, Liv wants her book to be a little beacon of optimism for women who are in the same position she was in; late 30s, single and longing for a baby. This is Liv & Herb's story, but hopefully a version of it will be yours.

SAFe 5.0 Distilled

Author : Richard Knaster
Publisher : Addison-Wesley Professional
ISBN 13 : 013682045X
Total Pages : 416 pages
Book Rating : 4.1/5 (368 download)

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Book Synopsis SAFe 5.0 Distilled by : Richard Knaster

Download or read book SAFe 5.0 Distilled written by Richard Knaster and published by Addison-Wesley Professional. This book was released on 2020-06-05 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: SAFe® 5.0: The World's Leading Framework for Business Agility "Those who master large-scale software delivery will define the economic landscape of the twenty-first century. SAFe 5.0 is a monumental release that I am convinced will be key in helping countless enterprise organizations succeed in their shift from project to product." –Dr. Mik Kersten, CEO of Tasktop and author of the book Project to Product Business agility is the ability to compete and thrive in the digital age by quickly responding to unprecedented market changes, threats, and emerging opportunities with innovative business solutions. SAFe® 5.0 Distilled: Achieving Business Agility with Scaled Agile Framework® explains how adopting SAFe helps enterprises use the power of Agile, Lean, and DevOps to outflank the competition and deliver complex, technology-based business solutions in the shortest possible time. This book will help you Understand the business case for SAFe: its benefits, and the problems it solves Learn the technical, organizational and leadership competencies needed for business agility Refocus on customer centricity with design thinking Better align strategy and execution with Lean Portfolio Management Learn the leadership skills needed to thrive in the digital age Increase the flow of value to customers with value stream networks Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.

Working Alone

Author : John Carroll
Publisher : Taunton Press
ISBN 13 : 9781561585458
Total Pages : 168 pages
Book Rating : 4.5/5 (854 download)

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Book Synopsis Working Alone by : John Carroll

Download or read book Working Alone written by John Carroll and published by Taunton Press. This book was released on 2001 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: With this unique book, you won't have to wait for a helper or pass up a job that seems too difficult to do alone. Written by a builder with 30 years' experience, Working Alone is paced with more than 50 innovative tips and techniques. You'll learn how to handle nearly every aspect of home construction alone, from foundation layout to raising walls to building decks.--COVER.

Youth Entrepreneurship

Author : Chris Ehiobuche
Publisher : Xlibris Corporation
ISBN 13 : 1524581453
Total Pages : 208 pages
Book Rating : 4.5/5 (245 download)

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Book Synopsis Youth Entrepreneurship by : Chris Ehiobuche

Download or read book Youth Entrepreneurship written by Chris Ehiobuche and published by Xlibris Corporation. This book was released on 2017-02-10 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: The challenges and opportunities facing the Nigerian youths demand rethinking of new ways of doing things. Youth unemployment and underemployment are at a record high. More than ever, the Nigerian youths are in dire need of finding other avenues to explore in pursuit of life endeavors. Youth employment, underemployment, and unemployment are serious concerns for our society, civilization, and the nation. Ehiobuche and Madueke took a different approach to discussing and presenting a practical approach to youth entrepreneurshipfrom the notion of a shared responsibility for the change of mindset from falling into the victims theory dimensions to intelligent ventures and resilience. Their model presents insight on how a paradigm shift among the youths and the society in general from job search to business development may well lead to entrepreneurs and self-productive citizens. The authors hope to inspire, inform, and encourage todays youths to become tomorrows entrepreneurs, leaders, and good citizens. Making the transition from seeking employment, unemployment, or underemployment to self-employment/entrepreneurship is the primary purpose of this book. The topics include the following: Conquering personal and cultural roadblocks to entrepreneurship Shifting mental and physical focus from employee to employer Avoiding common pitfalls in starting and running a sustainable small business Making the best out of being a youth The authors urge the Nigerian youths to avoid falling into a victim mentality and start their paradigm shift into the mindsets of entrepreneurs.

The Content Strategy Toolkit

Author : Meghan Casey
Publisher : New Riders
ISBN 13 : 0138059349
Total Pages : 432 pages
Book Rating : 4.1/5 (38 download)

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Book Synopsis The Content Strategy Toolkit by : Meghan Casey

Download or read book The Content Strategy Toolkit written by Meghan Casey and published by New Riders. This book was released on 2023-05-11 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this essential guide, Meghan Casey outlines a step-by-step approach for successful content strategy, from planning and creating your content to delivering and managing it. Armed with this book, you can confidently tackle difficult activities like explaining clearly to your boss or client what's wrong with their content, getting the budget to do content work, and aligning stakeholders on a common vision. Having The Content Strategy Toolkit at your side is like hiring your own personal consulting firm. You get a complete array of instructions, tools, and templates for most challenges you'll face. In this practical and relevant guide, you'll learn how to: Identify problems with your content and persuade your bosses it's worth the time and resources to do it right Assemble a stellar team for your content project Prepare your organization for content transformation Make sense of your business environment and understand your audience Align stakeholders on business goals and user needs Set a compass for your content and decide how to measure success Create, maintain, and govern on-strategy content You'll learn how to treat content like the strategic asset that it is. "Quality content increases value. Poor-quality content destroys value. It's as simple as that. Meghan's book has specific, practical, and immediately actionable ideas that will help you increase the quality of your content."—Gerry McGovern, CEO, Customer Carewords "This second edition goes deep into three integral topics for content leaders—assembling cross-disciplinary teams, evaluating processes, and building a content playbook. If you're looking to build a new practice or retool an existing one, this book will help you succeed.—Natalie Marie Dunbar, Author, From Solo to Scaled: Building a Sustainable Content Strategy Practice

The Voltage Effect

Author : John A List
Publisher : Penguin UK
ISBN 13 : 0241556856
Total Pages : 288 pages
Book Rating : 4.2/5 (415 download)

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Book Synopsis The Voltage Effect by : John A List

Download or read book The Voltage Effect written by John A List and published by Penguin UK. This book was released on 2022-02-03 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'By far the best book I've ever read on the how and why of scaling. If you care about changing the world, or just want to make better decisions in your own life, The Voltage Effect is for you.' Angela Duckworth, CEO of Character Lab and New York Times bestselling author of Grit ________________ Why do some ideas make it big while others fail to take off? According to award-winning behavioural economist John List, the answer comes down to a single question: Can the idea scale? Countless enterprises fall apart the moment they scale; their positive results fizzle, they lose valuable time and money, and the great electric charge of potential that drove them early on disappears. In short, they suffer a voltage drop. Yet success and failure are not about luck - in fact, there is a rhyme and reason as to why some ideas fail and why some make it big. Certain ideas are predictably scalable, while others are predictably destined for disaster. In The Voltage Effect, University of Chicago economist John A. List explains how to identify the ideas that will be successful when scaled, and how to avoid those that won't. Drawing on his own original research, as well as fascinating examples from the realms of business, government, education, and public health, he details the five signature elements that cause voltage drops, and unpacks the four proven techniques for increasing positive results - or voltage gains - and scaling great ideas to their fullest potential. By understanding the science of scaling, we can drive change in our schools, workplaces, communities, and society at large. Because a better world can only be built at scale. ________________ 'One of the best economics books I have ever read - and an instant classic in behavioral economics.' Cass R. Sunstein, Robert Walmsley University Professor, Harvard University, and New York Times bestselling co-author of Nudge 'Thought-provoking and engaging. A must-read.' Daron Acemoglu, Institute Professor at MIT and co-author of Why Nations Fail and The Narrow Corridor.

Scaling Analysis in Modeling Transport and Reaction Processes

Author : William B. Krantz
Publisher : John Wiley & Sons
ISBN 13 : 0470121920
Total Pages : 576 pages
Book Rating : 4.4/5 (71 download)

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Book Synopsis Scaling Analysis in Modeling Transport and Reaction Processes by : William B. Krantz

Download or read book Scaling Analysis in Modeling Transport and Reaction Processes written by William B. Krantz and published by John Wiley & Sons. This book was released on 2007-06-04 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is unique as the first effort to expound on the subject of systematic scaling analysis. Not written for a specific discipline, the book targets any reader interested in transport phenomena and reaction processes. The book is logically divided into chapters on the use of systematic scaling analysis in fluid dynamics, heat transfer, mass transfer, and reaction processes. An integrating chapter is included that considers more complex problems involving combined transport phenomena. Each chapter includes several problems that are explained in considerable detail. These are followed by several worked examples for which the general outline for the scaling is given. Each chapter also includes many practice problems. This book is based on recognizing the value of systematic scaling analysis as a pedagogical method for teaching transport and reaction processes and as a research tool for developing and solving models and in designing experiments. Thus, the book can serve as both a textbook and a reference book.

Environmental Impacts of Treated Wood

Author : Timothy G. Townsend
Publisher : CRC Press
ISBN 13 : 1420006215
Total Pages : 521 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Environmental Impacts of Treated Wood by : Timothy G. Townsend

Download or read book Environmental Impacts of Treated Wood written by Timothy G. Townsend and published by CRC Press. This book was released on 2006-06-02 with total page 521 pages. Available in PDF, EPUB and Kindle. Book excerpt: Responding to a heightened awareness of the possible adverse effect of treated wood, this book presents multidisciplinary research results and fundamental information on regulations, wood treatment alternatives, and documentation of environmental releases. It examines the impact of treated wood on water, soil, and organisms. Several chapters discuss ways to measure exposure and review various approaches to risk assessment and management. Case studies address human health effects of exposure. The book also presents state-of-the-art disposal technologies, new preservative compounds, and recent developments related to phase outs of certain treated wood products.

Adode After Effects CS3 Professional

Author : Brie Gyncild
Publisher : Peachpit Press
ISBN 13 : 0321499794
Total Pages : 492 pages
Book Rating : 4.3/5 (214 download)

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Book Synopsis Adode After Effects CS3 Professional by : Brie Gyncild

Download or read book Adode After Effects CS3 Professional written by Brie Gyncild and published by Peachpit Press. This book was released on 2007 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The official training workbook from Adobe Systems"--Cover.

Classical Music

Author : Alexander J. Morin
Publisher : Hal Leonard Corporation
ISBN 13 : 9780879306380
Total Pages : 1220 pages
Book Rating : 4.3/5 (63 download)

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Book Synopsis Classical Music by : Alexander J. Morin

Download or read book Classical Music written by Alexander J. Morin and published by Hal Leonard Corporation. This book was released on 2002 with total page 1220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Encompassing more than five hundred classical composers past and present, this listener's guide to classical music discusses the best recordings of symphonies, operas, choral pieces, chamber music, and more by the world's leading composers as performed by a variety of outstanding musicians and conductors, and includes essays on the classical repertory, composers, instruments, and more. Original.