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Expanding The Power Of Communication
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Book Synopsis The Power of Communication by : Helio Fred Garcia
Download or read book The Power of Communication written by Helio Fred Garcia and published by Pearson Education. This book was released on 2012 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication is the absolutely indispensable leadership discipline. But, too often, leaders and professional communicators get mired in tactics, and fail to influence public attitudes in the ways that would help them the most. This book builds on the U.S. Marine Corps' legendary publication Warfighting, showing how to apply the Corps' proven leadership and strategy doctrine to all forms of public communication. The author reveals how to orient on audiences, recognizing their centers of gravity and most critical concerns. He also teaches how to integrate and succeed with all three levels of communication: strategic, operational, and tactical. He shows how to take the initiative and control the agenda, respond to events with speed and focus, use the power of maneuver, prepare and plan, and put it all together, in order to become a "habitually strategic" communicator.
Author :National Academies of Sciences, Engineering, and Medicine Publisher :National Academies Press ISBN 13 :0309451051 Total Pages :153 pages Book Rating :4.3/5 (94 download)
Book Synopsis Communicating Science Effectively by : National Academies of Sciences, Engineering, and Medicine
Download or read book Communicating Science Effectively written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2017-03-08 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Science and technology are embedded in virtually every aspect of modern life. As a result, people face an increasing need to integrate information from science with their personal values and other considerations as they make important life decisions about medical care, the safety of foods, what to do about climate change, and many other issues. Communicating science effectively, however, is a complex task and an acquired skill. Moreover, the approaches to communicating science that will be most effective for specific audiences and circumstances are not obvious. Fortunately, there is an expanding science base from diverse disciplines that can support science communicators in making these determinations. Communicating Science Effectively offers a research agenda for science communicators and researchers seeking to apply this research and fill gaps in knowledge about how to communicate effectively about science, focusing in particular on issues that are contentious in the public sphere. To inform this research agenda, this publication identifies important influences â€" psychological, economic, political, social, cultural, and media-related â€" on how science related to such issues is understood, perceived, and used.
Download or read book Peer Groups written by SunWolf, and published by SAGE Publications. This book was released on 2008-07-23 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I enjoyed the book, learned a LOT, and LOVE her creativity in discussing different examples that help group constructs some to life. It represents the breadth of the new Group Communication Division in NCA better than any book I have seen." —David Seibold, University of California, Santa Barbara "I can unequivocally state that the proposed text is LONG overdue! Over the years I have reviewed several text proposals. SunWolf′s proposal ranks in the 99th percentile. . . . This is one of the most innovative, heuristic, pragmatic, and engaging proposals I have ever perused." —Jim L. Query, Jr., University of Houston "Peer Groups is different from the run-of-the-mill group text book. I can see that my students will learn so much more from Dr. SunWolf′s orientation than they have from the other books I′ve used. The benefits are that the topics related to [students′] practical world and that there is so much to foster in-class discussion. Although many students are familiar with the ′work world,′ they are not yet there. Dr. SunWolf provides them with what is relevant in their lives now!" —Audrey E. Kali, Framingham State College Clans, cliques, clubs, or classmates: Students of group communication should be encouraged to think critically about concepts to the groups that matter to them most—peers. Peer Groups is the first textbook to explore group communication dynamics with this vital group. Drawing on a combination of traditional and new theories, Dr. SunWolf uses an inviting writing style, shares the words and provocative thinking of real world group members, and draws on research from social psychology, communication, and group dynamics. This innovative book offers suggestions for critical thinking and new behaviors in students′ own peer groups and will inspire further exploration of small group dynamics. Features and Benefits Introduces students and researchers to cutting-edge cross-disciplinary thinking with new theories that explain group dynamics and member behaviors: Symbolic-Interpretive Perspective, Group Dialectics, Decisional Regret Theory, Social Comparison Theory, and the Bona Fide Group Perspective Examines the dynamics of real world peer groups: children′s play groups, adolescence cliques, street gangs, elite hot task groups, and decision-making juries Generates readers′ interest in studying group behaviors by drawing upon students′ personal experiences with groups Brings marginalized groups and ethnicities to the stage, from African American cowboys to multi-ethnic street gangs, including the painful issue of those left out of peer groups Offers a student-friendly reference guide with an extensive and easy-to-read table that summarizes group concepts and theories Guides classroom discussion, triggers critical thinking, and suggests useful written assignments and tools for break-out discussions with end-of-chapter sections Intended Audience This accessible and innovative text is designed for undergraduate students of Communication, Social Psychology, and Sociology. It is designed to supplement and partner with any current group textbook, as well as act as a stand-alone text. Dr. SunWolf is a scholar of unusual breadth and depth. She is a cross-disciplinary scholar in the fields of legal communication, persuasion, multicultural storytelling, social exclusion, and group decision making. Her national award-winning productivity in the past five years has been astonishing: the publication of five books, 22 journal articles or book chapters, a published educational DVD, and serving on the editorial board of five journals. Dr. SunWolf broke new ground by publishing in a top journal a new theory of communication (Decisional Regret Theory), expanding the field of small group communication to include the study of childhood group processes, gathering data from 680 adolescents in the Bay Area, as well as being the first author in trial advocacy to devote sustained attention to jurors′ religious beliefs and the role of empathy and compassion in jury deliberations.
Book Synopsis Power Sales Writing, Revised and Expanded Edition: Using Communication to Turn Prospects into Clients by : Sue A. Hershkowitz-Coore
Download or read book Power Sales Writing, Revised and Expanded Edition: Using Communication to Turn Prospects into Clients written by Sue A. Hershkowitz-Coore and published by McGraw Hill Professional. This book was released on 2011-09-11 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: High-impact language for today’s lightning-fast world of sales Filled with practical writing tips, shortcuts, and examples, Power Sales Writing brings you up to date in a world where e-mail, social media, and smart phones dominate sales communication. If you’re not highly skilled with the latest communication platforms, you’re missing sales opportunities. Power Sales Writing will get you there in no time! “Your customers can ignore your correspondence or you can read this book. It’s that simple!” —Larry Winget, television personality and #1 bestselling author of Shut Up, Stop Whining & Get a Life “If you can’t write well, you can’t sell. Power Sales Writing shows you how to be crisp, clear, and communicate at the highest levels.” —Tim Sanders, author of Today We Are Rich “Can’t get enough! It’s so refreshing to find a resource that offers easy-to-use tools to help our sales teams deliver a compelling and engaging message that sets us apart from our competition.” —Robin Farrell, Director of Corporate Sales Training, North America Operations, Hyatt Hotels and Resorts
Book Synopsis Conversational Style by : Deborah Tannen
Download or read book Conversational Style written by Deborah Tannen and published by Oxford University Press. This book was released on 2005-07-21 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: This revised edition of Deborah Tannen's first discourse analysis book, Conversational Style--first published in 1984--presents an approach to analyzing conversation that later became the hallmark and foundation of her extensive body of work in discourse analysis, including the monograph Talking Voices, as well as her well-known popular books You Just Don't Understand, That's Not What I Meant!, and Talking from 9 to 5, among others. Carefully examining the discourse of six speakers over the course of a two-and-a-half hour Thanksgiving dinner conversation, Tannen analyzes the features that make up the speakers' conversational styles, and in particular how aspects of what she calls a 'high-involvement style' have a positive effect when used with others who share the style, but a negative effect with those whose styles differ. This revised edition includes a new preface and an afterword in which Tannen discusses the book's place in the evolution of her work. Conversational Style is written in an accessible and non-technical style that should appeal to scholars and students of discourse analysis (in fields like linguistics, anthropology, communication, sociology, and psychology) as well as general readers fascinated by Tannen's popular work. This book is an ideal text for use in introductory classes in linguistics and discourse analysis.
Book Synopsis The Oxford Handbook of Political Communication by : Kate Kenski
Download or read book The Oxford Handbook of Political Communication written by Kate Kenski and published by Oxford University Press. This book was released on 2017-06-23 with total page 977 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its development shaped by the turmoil of the World Wars and suspicion of new technologies such as film and radio, political communication has become a hybrid field largely devoted to connecting the dots among political rhetoric, politicians and leaders, voters' opinions, and media exposure to better understand how any one aspect can affect the others. In The Oxford Handbook of Political Communication Kate Kenski and Kathleen Hall Jamieson bring together leading scholars, including founders of the field of political communication Elihu Katz, Jay Blumler, Doris Graber, Max McCombs, and Thomas Paterson,to review the major findings about subjects ranging from the effects of political advertising and debates and understandings and misunderstandings of agenda setting, framing, and cultivation to the changing contours of social media use in politics and the functions of the press in a democratic system. The essays in this volume reveal that political communication is a hybrid field with complex ancestry, permeable boundaries, and interests that overlap with those of related fields such as political sociology, public opinion, rhetoric, neuroscience, and the new hybrid on the quad, media psychology. This comprehensive review of the political communication literature is an indispensible reference for scholars and students interested in the study of how, why, when, and with what effect humans make sense of symbolic exchanges about sharing and shared power. The sixty-two chapters in The Oxford Handbook of Political Communication contain an overview of past scholarship while providing critical reflection of its relevance in a changing media landscape and offering agendas for future research and innovation.
Book Synopsis Power in the Classroom by : Virginia P. Richmond
Download or read book Power in the Classroom written by Virginia P. Richmond and published by Routledge. This book was released on 2012-10-12 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the belief that power is something that is negotiated by participants in the instructional process and with the goal of understanding how communication and power interact, this book looks at power and instruction in many different ways. Drawing from the lessons of the social sciences generally, it examines research that has been conducted by instructional communication specialists, looks at newer approaches to power, presents a status report on what is now known, and points to the divergent directions that offer opportunities for future scholarship.
Book Synopsis The Power of Communication by : Doris A. Graber
Download or read book The Power of Communication written by Doris A. Graber and published by SAGE. This book was released on 2002-09-01 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether it′s the Internal Revenue Service or the local police department, every person′s life is affected by how public organizations handle information. New technologies are inundating us with data-agencies collect, store, analyze and disseminate information. How organizations manage this information is crucial to their effectiveness, efficiency, and accountability. It is becoming more difficult for public organizations to formulate clear messages. Political pressure from elected officials and public scrutiny make the task of managing communication even more daunting. By helping students see how communication networks must be treated within larger psychological, cultural, and mechanical contexts, Graber presents ways to construct effective channels so information is transmitted to the appropriate audiences, linking policy decisions and feedback from citizens. Blending the best of theory and practice, The Power of Communication helps both students and practitioners turn a flood tide of information into an asset, rather than a menace, to good government.
Book Synopsis Mediatization of Politics by : F. Esser
Download or read book Mediatization of Politics written by F. Esser and published by Springer. This book was released on 2014-05-07 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book-long analysis of the 'mediatization of politics', this volume aims to understand the transformations of the relationship between media and politics in recent decades, and explores how growing media autonomy, journalistic framing, media populism and new media technologies affect democratic processes.
Download or read book Talk to Me written by Dean Nelson and published by HarperCollins. This book was released on 2019-02-19 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The perfect guide to interviewing . . . anyone who speaks with fellow humans to acquire information will find Nelson’s guidance priceless.” —Tom Foster, New York Times–bestselling author of How to Read Literature Like a Professor Interviewing is the single most important way journalists (and doctors, lawyers, social workers, teachers, human resources staff, and, really, all of us) get information. Yet to many, the perfect interview feels more like luck than skill—a rare confluence of rapport, topic, and timing. But the thing is, great interviews aren’t the result of serendipity and intuition, but rather the result of careful planning and good journalistic habits. And Dean Nelson is here to show you how to nail the perfect interview every time. Drawing on forty-years of award-winning journalism and his experience as the founder and host of the Writer’s Symposium by the Sea, Nelson walks you through each step of the journey from deciding whom to interview and structuring questions, to the nitty gritty of how to use a recording device and effective note-taking strategies, to the ethical dilemmas of interviewing people you love (and loathe). He also includes case studies of famous interviews to show how these principles play out in real time. Chock full of comprehensive, time-tested, gold-standard advice, Talk to Me is a book that demystifies the art and science of interviewing. “One of the best interviewers around.” —Anne Lamott, New York Times–bestselling author of Help, Thanks, Wow
Book Synopsis Communication Power by : Manuel Castells
Download or read book Communication Power written by Manuel Castells and published by OUP Oxford. This book was released on 2013-08-29 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt: We live in the midst of a revolution in communication technologies that affects the way in which people feel, think, and behave. The media have become the space where power strategies are played out. In the current technological context mass communication goes beyond traditional media and includes the Internet and mobile communication. In this wide-ranging and powerful book, Manuel Castells analyses the transformation of the global media industry by this revolution in communication technologies. He argues that a new communication system, mass self-communication, has emerged, and power relationships have been profoundly modified by the emergence of this new communication environment. Created in the commons of the Internet this communication can be locally based, but globally connected. It is built through messaging, social networks sites, and blogging, and is now being used by the millions around the world who have access to the Internet. Drawing on a wide range of social and psychological theories, Castells presents original research on political processes and social movements. He applies this analysis to numerous recent events—the misinformation of the American public on the Iraq War, the global environmental movement to prevent climate change, the control of information in China and Russia, Barak Obama's internet-based presidential campaigns, and (in this new edition) responses to recent political and economic crises such as the Arab Spring and the Occupy movement. On the basis of these case studies he proposes a new theory of power in the information age based on the management of communication networks Justly celebrated for his analysis of the network society, Castells here builds on that work, offering a well grounded and immensely challenging picture of communication and power in the 21st century. This is a book for anyone who wants to understand the dynamics and character of the modern world.
Book Synopsis Power and Communication by : Giovanni Ciofalo
Download or read book Power and Communication written by Giovanni Ciofalo and published by Cambridge Scholars Publishing. This book was released on 2015-10-05 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents a significant contribution to the discussion on the part played by communication, especially in its mediated forms, in people’s lives, dwelling on the nature of the relationship between the notion of power and the media in current Western societies. The media have dramatically increased their capacity to exercise their symbolic force over other fields of cultural production, by partly structuring those intrinsic rules, values, and practices that organize, for example, the political system or the academic world from the inside. On the other hand, the media are intertwined environments subjected to the influence of other cultural, economic, and political forces, which, in turn, reveal themselves to be capable of framing reality through the media themselves. Particularly focusing on the topic of the economic crisis, the various chapters of this edited volume highlight how the relationship between the media and other forces capable of pervasively exercising their power appears to be, paradoxically, as strict as it is opaque. Social media and smart mobile technologies have increasingly affected the modalities whereby other institutions and organizations reflect on themselves and develop their worldviews. At the same time, however, politics and economics experts and strategists have all learned how to ‘exploit’ this potential for their own purposes. Detecting the opacity that characterizes this form of ‘exploitation’ is the first step in the acknowledgment of this phenomenon.
Download or read book Power written by and published by . This book was released on 1899 with total page 1012 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Communication and Control in Electric Power Systems by : Mohammad Shahidehpour
Download or read book Communication and Control in Electric Power Systems written by Mohammad Shahidehpour and published by John Wiley & Sons. This book was released on 2004-07-22 with total page 557 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first extensive reference on these important techniques The restructuring of the electric utility industry has created the need for a mechanism that can effectively coordinate the various entities in a power market, enabling them to communicate efficiently and perform at an optimal level. Communication and Control in Electric Power Systems, the first resource to address its subject in an extended format, introduces parallel and distributed processing techniques as a compelling solution to this critical problem. Drawing on their years of experience in the industry, Mohammad Shahidehpour and Yaoyu Wang deliver comprehensive coverage of parallel and distributed processing techniques with a focus on power system optimization, control, and communication. The authors begin with theoretical background and an overview of the increasingly deregulated power market, then move quickly into the practical applications and implementations of these pivotal techniques. Chapters include: Integrated Control Center Information Parallel and Distributed Computation of Power Systems Common Information Model and Middleware for Integration Online Distributed Security Assessment and Control Integration, Control, and Operation of Distributed Generation Agent Theory and Power Systems Management e-Commerce of Electricity A ready resource for both students and practitioners, Communication and Control in Electric Power Systems proves an ideal textbook for first-year graduate students in power engineering with an interest in computer communication systems and control center design. Designers, operators, planners, and researchers will likewise appreciate its unique contribution to the professional literature.
Book Synopsis Communication and Empire by : Dwayne R. Winseck
Download or read book Communication and Empire written by Dwayne R. Winseck and published by Duke University Press. This book was released on 2007-07-17 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: Filling in a key chapter in communications history, Dwayne R. Winseck and Robert M. Pike offer an in-depth examination of the rise of the “global media” between 1860 and 1930. They analyze the connections between the development of a global communication infrastructure, the creation of national telegraph and wireless systems, and news agencies and the content they provided. Conventional histories suggest that the growth of global communications correlated with imperial expansion: an increasing number of cables were laid as colonial powers competed for control of resources. Winseck and Pike argue that the role of the imperial contest, while significant, has been exaggerated. They emphasize how much of the global media system was in place before the high tide of imperialism in the early twentieth century, and they point to other factors that drove the proliferation of global media links, including economic booms and busts, initial steps toward multilateralism and international law, and the formation of corporate cartels. Drawing on extensive research in corporate and government archives, Winseck and Pike illuminate the actions of companies and cartels during the late nineteenth century and early twentieth, in many different parts of the globe, including Africa, Asia, and Central and South America as well as Europe and North America. The complex history they relate shows how cable companies exploited or transcended national policies in the creation of the global cable network, how private corporations and government agencies interacted, and how individual reformers fought to eliminate cartels and harmonize the regulation of world communications. In Communication and Empire, the multinational conglomerates, regulations, and the politics of imperialism and anti-imperialism as well as the cries for reform of the late nineteenth century and early twentieth emerge as the obvious forerunners of today’s global media.
Book Synopsis Official Gazette of the United States Patent and Trademark Office by : United States. Patent and Trademark Office
Download or read book Official Gazette of the United States Patent and Trademark Office written by United States. Patent and Trademark Office and published by . This book was released on 2001 with total page 1382 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Political Economy of Communication by : Vincent Mosco
Download or read book The Political Economy of Communication written by Vincent Mosco and published by SAGE Publications Limited. This book was released on 1996-10-14 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is political economy and how can it be applied to the study of media communication? The Political Economy of Communication is the definitive critical overview of the discipline for students of the social sciences. It explains in detail the analytic tools that political economy can apply to today's increasingly global and technological information society. Mosco presents an historical overview of the discipline and defines political economy by its focus on the relation between the production, distribution and consumption of communication in historical and cultural context. This comprehensive analysis of the 'commodity form' is communication includes an examination of print, broadcast and new electronic media, the role and function of the audience, and the problem of social control. It concludes by addressing the relationship of political economy to the increasingly important fields of policy studies and cultural studies.
