Marketing Behavior and Executive Action

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Publisher :
ISBN 13 :
Total Pages : 510 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Marketing Behavior and Executive Action by : Wroe Alderson

Download or read book Marketing Behavior and Executive Action written by Wroe Alderson and published by . This book was released on 1957 with total page 510 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Executive Action in Marketing

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (473 download)

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Book Synopsis Executive Action in Marketing by : Alfred R. Oxenfeldt

Download or read book Executive Action in Marketing written by Alfred R. Oxenfeldt and published by . This book was released on 1966 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Executive Action in Marketing

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Publisher :
ISBN 13 :
Total Pages : 840 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis Executive Action in Marketing by : Alfred Richard Oxenfeldt

Download or read book Executive Action in Marketing written by Alfred Richard Oxenfeldt and published by . This book was released on 1966 with total page 840 pages. Available in PDF, EPUB and Kindle. Book excerpt: USA. Textbook on marketing management - covers customer behaviour, decision making, operational research (incl. Simulation), price-fixing, production planning, wholesale trade, publicity, sales and salespersonhip, and other marketing activities. References at the end of chapters.

Marketing Behavior and Executive Action

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Publisher : Ayer Company Pub
ISBN 13 : 9780405111624
Total Pages : 487 pages
Book Rating : 4.1/5 (116 download)

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Book Synopsis Marketing Behavior and Executive Action by : Wroe Alderson

Download or read book Marketing Behavior and Executive Action written by Wroe Alderson and published by Ayer Company Pub. This book was released on 1978-01-01 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Precision and Executive Action

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Publisher :
ISBN 13 :
Total Pages : 657 pages
Book Rating : 4.:/5 (21 download)

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Book Synopsis Marketing Precision and Executive Action by : American Marketing Association

Download or read book Marketing Precision and Executive Action written by American Marketing Association and published by . This book was released on 1962 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Twenty-First Century Guide to Aldersonian Marketing Thought

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Publisher : Springer Science & Business Media
ISBN 13 : 0387281819
Total Pages : 572 pages
Book Rating : 4.3/5 (872 download)

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Book Synopsis A Twenty-First Century Guide to Aldersonian Marketing Thought by : Ben Wooliscroft

Download or read book A Twenty-First Century Guide to Aldersonian Marketing Thought written by Ben Wooliscroft and published by Springer Science & Business Media. This book was released on 2006-02-23 with total page 572 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Twenty-First Century Guide to Aldersonian Marketing Thought introduces readers to the life, the writings and the intellectual legacy of Wroe Alderson, the preeminent marketing thinker of the mid-twentieth century. Both Alderson’s seminal contributions to marketing theory and his "best practices" articles in the areas of marketing management and ethics have been reproduced. Contributions by others about Wroe Alderson include a biography and a number of previously published articles that build on Alderson's theoretical contributions. Six original articles further explore Wroe Alderson's life, his work, his character and his intellectual impact. This book also contains two bibliographies: one of material written by Alderson over a forty year period and the other of publications that discuss his work. This single volume provides readers with an "in depth" understanding of the nature, the scope, and the magnitude of Alderson’s highly original and lasting contributions to marketing theory and thought.

Marketing Precision and Executive Action

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Publisher :
ISBN 13 :
Total Pages : 657 pages
Book Rating : 4.:/5 (639 download)

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Book Synopsis Marketing Precision and Executive Action by : American Marketing Association

Download or read book Marketing Precision and Executive Action written by American Marketing Association and published by . This book was released on 1962 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Precision and Executive Action

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Publisher :
ISBN 13 :
Total Pages : 696 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Marketing Precision and Executive Action by : American Marketing Association

Download or read book Marketing Precision and Executive Action written by American Marketing Association and published by . This book was released on 1962 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Precision and Executive Action

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Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (937 download)

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Book Synopsis Marketing Precision and Executive Action by : American Marketing Association. National conference

Download or read book Marketing Precision and Executive Action written by American Marketing Association. National conference and published by . This book was released on 1962 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Precision and Executive Action

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Author :
Publisher :
ISBN 13 :
Total Pages : 657 pages
Book Rating : 4.:/5 (835 download)

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Book Synopsis Marketing Precision and Executive Action by : American Marketing Association. National Conference

Download or read book Marketing Precision and Executive Action written by American Marketing Association. National Conference and published by . This book was released on 1962 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing for the Nonmarketing Executive

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Publisher : CRC Press
ISBN 13 : 1420025643
Total Pages : 250 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Marketing for the Nonmarketing Executive by : Norton Paley

Download or read book Marketing for the Nonmarketing Executive written by Norton Paley and published by CRC Press. This book was released on 2000-11-29 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does a marketing-driven company stand for in the Internet age? As a nonmarketing executive, why should you give any attention to the subject? How would internalizing the fine points of the subject contribute to your effectiveness on the job? In the era of flat or e-business organizational structures, many executives and entrepreneurs suddenly

Marketing Management and Strategy

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Publisher : Routledge
ISBN 13 : 041578333X
Total Pages : 278 pages
Book Rating : 4.4/5 (157 download)

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Book Synopsis Marketing Management and Strategy by : George Tesar

Download or read book Marketing Management and Strategy written by George Tesar and published by Routledge. This book was released on 2013 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gives readers an understanding of the factors that shape the marketing decisions of managers who operate in African economies. It brings together fifteen African cases written by scholars and executives with rich knowledge of business practices in Africa and is essential reading for both undergraduate and graduate students in marketing, international strategy and international business.

Policy Making and Executive Action

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Publisher : New York ; Toronto : McGraw-Hill Book Company
ISBN 13 :
Total Pages : 720 pages
Book Rating : 4.:/5 (9 download)

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Book Synopsis Policy Making and Executive Action by : Thomas J. McNichols

Download or read book Policy Making and Executive Action written by Thomas J. McNichols and published by New York ; Toronto : McGraw-Hill Book Company. This book was released on 1959 with total page 720 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Responsible Marketing

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Publisher : Lulu.com
ISBN 13 : 0615143059
Total Pages : 594 pages
Book Rating : 4.6/5 (151 download)

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Book Synopsis Responsible Marketing by : O. A. J. Mascarenhas

Download or read book Responsible Marketing written by O. A. J. Mascarenhas and published by Lulu.com. This book was released on 2007 with total page 594 pages. Available in PDF, EPUB and Kindle. Book excerpt:

United States Government Organization Manual

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Publisher :
ISBN 13 :
Total Pages : 736 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis United States Government Organization Manual by :

Download or read book United States Government Organization Manual written by and published by . This book was released on 1944 with total page 736 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook of Marketing

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Publisher : SAGE
ISBN 13 : 9781412921206
Total Pages : 618 pages
Book Rating : 4.9/5 (212 download)

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Book Synopsis Handbook of Marketing by : Barton A Weitz

Download or read book Handbook of Marketing written by Barton A Weitz and published by SAGE. This book was released on 2006-08-11 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 'Handbook of Marketing' presents a major retrospective and prospective overview of the field of marketing when many of the traditional boundaries and domains within marketing have been subject to change.

United States Government Manual

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Publisher :
ISBN 13 :
Total Pages : 724 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis United States Government Manual by :

Download or read book United States Government Manual written by and published by . This book was released on 1943 with total page 724 pages. Available in PDF, EPUB and Kindle. Book excerpt: