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Author : Paul Neale
Publisher :
ISBN 13 :
Total Pages : 273 pages
Book Rating : 4.:/5 (867 download)
Download or read book Eurobest 3 written by Paul Neale and published by . This book was released on 1995 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Books Internos
Publisher : Watson-Guptill Publications
ISBN 13 : 9780823065301
Total Pages : pages
Book Rating : 4.0/5 (653 download)
Download or read book Eurobest 3 written by Books Internos and published by Watson-Guptill Publications. This book was released on 1996-03-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Neville Brody
Publisher : Rizzoli International Publications
ISBN 13 :
Total Pages : 204 pages
Book Rating : 4.3/5 (91 download)
Download or read book G1 written by Neville Brody and published by Rizzoli International Publications. This book was released on 1996 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Features 1996 entrants and winners. 460 illustrations, 400 in color.
Author : Robin Landa
Publisher : John Wiley & Sons
ISBN 13 : 1119691494
Total Pages : 292 pages
Book Rating : 4.1/5 (196 download)
Download or read book Advertising by Design written by Robin Landa and published by John Wiley & Sons. This book was released on 2021-05-11 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: A real-world introduction to advertising design and art direction, updated and revised for today's industry The newly revised Fourth Edition of Advertising by Design: Generating and Designing Creative Ideas Across Media delivers an invigorating and cutting-edge take on concept generation, art direction, design, and media channels for advertising. The book offers principles, theories, step-by-step instructions, and advice from esteemed experts to guide you through the fundamentals of advertising design and the creative process. With a fresh focus on building a coherent brand campaign through storytelling across all media channels, Advertising by Design shows you how to conceive ideas based on strategy, build brands with compelling advertising, and encourage social media participation. You'll also get insights from guest essays and interviews with world-leading creatives in the advertising industry. The book is filled with practical case studies that show real-world applications. You’ll also benefit from coverage of A quick start guide to advertising A thorough introduction to what advertising is, including its purpose, categories, forms, media channels, social media listening, and its creators Creative thinking strategies and how to generate ideas based on creative briefs Utilizing brand archetypes and creating unique branded content Composition by design, including the parts of an ad, the relationship between images and copy, basic design principles, and points of view How to build a brand narrative in the digital age Copywriting how-to's for art directors and designers Experiential advertising An examination of digital design, including subsections on the basics of mobile and desktop website design, motion, digital branding, and social media design Perfect for students and instructors of advertising design, art direction, graphic design, communication design, and copywriting, Advertising by Design also will earn a place in the libraries of business owners, executives, managers, and employees whose work requires them to understand and execute on branding initiatives, advertising campaigns, and other customer-facing content.
Author :
Publisher :
ISBN 13 :
Total Pages : 358 pages
Book Rating : 4.X/5 (2 download)
Download or read book Blueprint written by and published by . This book was released on 1995 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 440 pages
Book Rating : 4.X/5 (1 download)
Download or read book Option written by and published by . This book was released on 1989 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Raymond Bisdorff
Publisher : Springer
ISBN 13 : 3662468166
Total Pages : 648 pages
Book Rating : 4.6/5 (624 download)
Download or read book Evaluation and Decision Models with Multiple Criteria written by Raymond Bisdorff and published by Springer. This book was released on 2015-06-09 with total page 648 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book showcases a large variety of multiple criteria decision applications (MCDAs), presenting them in a coherent framework provided by the methodology chapters and the comments accompanying each case study. The chapters describing MCDAs invite the reader to experiment with MCDA methods and perhaps develop new variants using data from these case studies or other cases they encounter, equipping them with a broader perception of real-world problems and how to overcome them with the help of MCDAs.
Author : Saad Motahhir
Publisher : Springer Nature
ISBN 13 : 3031686535
Total Pages : 577 pages
Book Rating : 4.0/5 (316 download)
Download or read book Digital Technologies and Applications written by Saad Motahhir and published by Springer Nature. This book was released on with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Wolfgang Heusel
Publisher : Springer
ISBN 13 : 3662588412
Total Pages : 396 pages
Book Rating : 4.6/5 (625 download)
Download or read book The Authority of EU Law written by Wolfgang Heusel and published by Springer. This book was released on 2019-07-16 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyses the supposed erosion of the authority of EU law from various perspectives: legislation, jurisprudence of national supreme and constitutional courts, enforcement of Single Market rules, of EMU rules and of the rule of law. It discusses the interdependence between the perceived legitimacy of the European project and respect for the authority of EU law.
Author : Joseph E. Stiglitz
Publisher : W. W. Norton & Company
ISBN 13 : 0393254038
Total Pages : 524 pages
Book Rating : 4.3/5 (932 download)
Download or read book The Euro: How a Common Currency Threatens the Future of Europe written by Joseph E. Stiglitz and published by W. W. Norton & Company. This book was released on 2016-08-16 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Nobel Prize–winning economist and best-selling author explains why saving Europe may mean abandoning the euro. When Nobel Prize–winning economist Joseph E. Stiglitz posed this question in the original edition of The Euro, he lent much-needed clarity to a global debate that continues to this day. The euro was supposed to unify Europe and promote prosperity; in fact, it has done just the opposite. To save the European project, the euro may have to be abandoned. Since 2010, many of the 19 countries of Europe that share the euro currency—the eurozone—have been rocked by debt crises and mired in lasting stagnation, and the divergence between stronger and weaker economies has accelerated. In The Euro, Joseph E. Stiglitz explains precisely why the eurozone has performed so poorly, so different from the expectations at its launch: at the core of the failure is the structure of the eurozone itself, the rules by which it is governed. Stiglitz reveals three potential paths forward: drastic structural reforms, not of the individual countries, but of the eurozone; a well-managed dissolution of the euro; or a bold new system dubbed the “flexible euro.” With trenchant analysis—and brand new material on Brexit—The Euro is urgent and timely reading.
Author :
Publisher :
ISBN 13 :
Total Pages : 1072 pages
Book Rating : 4.F/5 ( download)
Download or read book Serials in the British Library written by and published by . This book was released on 2001 with total page 1072 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Rose Arny
Publisher :
ISBN 13 :
Total Pages : 1578 pages
Book Rating : 4.3/5 (91 download)
Download or read book Forthcoming Books written by Rose Arny and published by . This book was released on 1998 with total page 1578 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Joseph E. Stiglitz
Publisher :
ISBN 13 : 9780241258156
Total Pages : 0 pages
Book Rating : 4.2/5 (581 download)
Download or read book The Euro : and its threat to the future of Europe written by Joseph E. Stiglitz and published by . This book was released on 2016-08-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In 2010, the 2008 global financial crisis morphed into the 'eurocrisis'. It has not abated. The 19 countries of the Eurozone have been rocked by economic stagnation and debt crises. Some of them have been in depression for years while the governing powers of the Eurozone have careened from emergency to emergency, most notably in Greece. Hailed by its architects as a lever that would bring Europe together and promote prosperity, the common currency has actually done the opposite. In The Euro, Nobel prize-winning economist and bestselling author Joseph E. Stiglitz dismantles the prevailing consensus around what ails Europe, demolishing the champions of austerity while offering a series of plans that can rescue the continent from further devastation. As Stiglitz persuasively argues, Europe's stagnation and bleak outlook are a direct result of the euro's flawed birth, and since then economic integration has outpaced political integration, making its problems worse. Stiglitz shows how the current structure actively promotes divergence rather than convergence. He lays bare the European Central Bank's misguided inflation-only mandate, and explains how Eurozone policies, especially towards the crisis countries, have further exposed the zone's flawed design. The question then is- can the euro be saved? Stiglitz outlines three possible ways forward- fundamental reforms in the structure of the Eurozone and the policies imposed on the member countries; a well-managed end to the single currency 'euro' experiment; or a bold, new system dubbed the 'flexible euro'. Any of them would require far greater political will and cooperation than the leaders of the Eurozone have so far managed to find; but the alternative is disorderly breakup and an even worse political crisis than the continent has suffered so far. This important book, by one of the world's leading economists, addresses the eurocrisis on a bigger intellectual scale than any predecessor."
Author :
Publisher :
ISBN 13 :
Total Pages : 108 pages
Book Rating : 4.F/5 ( download)
Download or read book Statistics in Focus written by and published by . This book was released on 2000 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 138 pages
Book Rating : 4.:/5 (321 download)
Download or read book Communication Arts written by and published by . This book was released on 1991 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 320 pages
Book Rating : 4.3/5 (91 download)
Download or read book Design & Applied Arts Index written by and published by . This book was released on 1998 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 414 pages
Book Rating : 4.3/5 (91 download)
Download or read book Design written by and published by . This book was released on 1993 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt:
