Entrepreneurship, Innovation and Sustainability

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Publisher : Routledge
ISBN 13 : 135127774X
Total Pages : 300 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis Entrepreneurship, Innovation and Sustainability by : Marcus Wagner

Download or read book Entrepreneurship, Innovation and Sustainability written by Marcus Wagner and published by Routledge. This book was released on 2017-09-08 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses the intersection of entrepreneurship, innovation and sustainability (EIS), presenting high-quality research illuminating the relationship between the three fields. The EIS nexus is particularly relevant from a European point of view given the focus of the European Commission on corporate social responsibility (CSR) and sustainability, as well as their prominent role within the European Union in general. Also, the rapid economic growth witnessed especially in the BRIC countries in recent years requires that firms reconcile sustainability aspects with profitability and innovation, and entrepreneurs are seen as key diffusers of these aims. Sustainability requires both radical and incremental innovation at many different levels (technology, product, process, system). In many cases, such innovations come from small and medium-sized enterprises and so the role of the entrepreneur is key to their success. The book is split into six sections. The first section examines the nexus in detail focusing on system-oriented connectivity between sustainability, innovation and entrepreneurship. The second section looks at how to nurture corporate entrepreneurship for sustainability; and the third considers "mature" industries such as automotives, chemicals and electronics and how sustainability aspects can be integrated into innovation process and strategy. The fourth section examines the nexus through the lens of developing countries in Africa. Sustainable entrepreneurship is identified as a hugely beneficial way to foster development. The fifth section of the book concentrates on SMEs; and finally the EIS nexus is approached from a network perspective and focuses on inter-organisational partnerships, which are often an important facilitator or spark for EIS initiatives.This book will prove to be essential for researchers in the EIS nexus and be of invaluable help to practitioners, governments and inter-governmental bodies attempting to encourage sustainable entrepreneurship and innovation.

Sustainability, Innovation, and Entrepreneurship

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Author :
Publisher :
ISBN 13 : 9781936126279
Total Pages : pages
Book Rating : 4.1/5 (262 download)

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Book Synopsis Sustainability, Innovation, and Entrepreneurship by : Andrea Larson

Download or read book Sustainability, Innovation, and Entrepreneurship written by Andrea Larson and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Sustainable Entrepreneurship and Social Innovation

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Publisher : Taylor & Francis
ISBN 13 : 1317606752
Total Pages : 421 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Sustainable Entrepreneurship and Social Innovation by : Katerina Nicolopoulou

Download or read book Sustainable Entrepreneurship and Social Innovation written by Katerina Nicolopoulou and published by Taylor & Francis. This book was released on 2016-11-10 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainable entrepreneurship has attracted growing attention in both scholarly and practitioner circles. Focusing on generating social, environmental and business value, the notion has been raised more recently to address the contribution of entrepreneurial activities to sustainable economic and social development. Sustainable Entrepreneurship and Social Innovation builds on a theoretical framework that addresses related topics via a combination of insights from sustainability, policy, managerial, strategic, innovation and institutional perspectives. Providing empirical casework as well as a conceptual and theoretical framework, the book takes a global, interdisciplinary approach to the emergent field of sustainable entrepreneurship. The book highlights elements of sustainable entrepreneurship which have a societal impact as well as regional relevance and related aspects of innovation are also presented. Definitional issues are further elaborated in order to encompass the main inter-connected fields of study, sustainable entrepreneurship and social innovation. This book is an important resource for academic researchers, and postgraduate and advanced undergraduate students in the fields of entrepreneurship, innovation and sustainability.

Entrepreneurship, Innovation and Sustainable Growth

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Publisher : Routledge
ISBN 13 : 0429537239
Total Pages : 371 pages
Book Rating : 4.4/5 (295 download)

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Book Synopsis Entrepreneurship, Innovation and Sustainable Growth by : Nader H. Asgary

Download or read book Entrepreneurship, Innovation and Sustainable Growth written by Nader H. Asgary and published by Routledge. This book was released on 2019-10-30 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneurship and innovation play a vital role in fostering sustainable development. Advances in technology and communications have both transformed the process of business as well as strengthened the role of entrepreneurship in developed and developing countries. This important book is the first to provide the fundamental concepts and applications for faculty and students in this field, and also serves as a professional reference for practicing entrepreneurs and policymakers. Each chapter provides a clear guide to the conceptual and practical elements that characterize entrepreneurship and the process of new venture formation, including functional strategies in key areas such as marketing, information technology, human resources management, and accounting and finance. Questions and exercises are presented throughout in order to encourage discussion and problem-solving. A quick summary of the important concepts and definitions are also provided. Keeping practicality as the book’s core aim, all chapters include a long case study to set the scene and then draw upon shorter cases from both developing and developed countries to reinforce key learning objectives and the real-world application of the book’s core concepts.

Sustainable Innovation and Entrepreneurship

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 184844155X
Total Pages : 341 pages
Book Rating : 4.8/5 (484 download)

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Book Synopsis Sustainable Innovation and Entrepreneurship by : Rolf Wüstenhagen

Download or read book Sustainable Innovation and Entrepreneurship written by Rolf Wüstenhagen and published by Edward Elgar Publishing. This book was released on 2008-01-01 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: When I received the review copy I was rather excited. . . the book as a collection of research papers that, in themselves, are very interesting, and provide a fast-track into the literature of the subject in question. . . it is a worthwhile purchase to support thinking on entrepreneurship and innovation in a world where the sustainability agenda is increasingly becoming the agenda for inventors, entrepreneurs and those who fund them or invest in their companies. . . All the papers are well written and scholarly. . . A particularly strong feature of the chapters is the range of sources quoted at the end of each chapter. These references provide pathways into many different literatures that might save much time for subsequent researchers. Lorraine Warren, International Journal of Entrepreneurial Behaviour and Research In recent years our understanding of corporate sustainability has moved from exploitation to exploration, from corporate environmental management to sustainable entrepreneurship, and from efficiency to innovation. Yet current trends indicate the need for radical innovation via entrepreneurial start-ups or new ventures within existing corporations despite difficulties with the financing and marketing of such efforts. Presenting both conceptual and empirical research, this fascinating book addresses how we can combine environmental and social sustainability with economic sustainability in order to produce innovative new business models. The international cast of contributors addresses the wide range of issues in the balance between growth and environmental concerns. The first five chapters discuss various aspects of sustainable entrepreneurship. This is followed by two chapters that look at innovation within existing firms. Innovation is not successful until it finds a customer, so the two chapters that follow delve into the marketing aspects of business-to-consumer and business-to-business settings. The book closes with a broad discussion of the evolution and future of the research agenda into the intersection of sustainability, innovation and entrepreneurship. Academics, students, business professionals, and NGOs will find this volume enlightening and useful.

Innovation in Sustainable Management and Entrepreneurship

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Author :
Publisher : Springer Nature
ISBN 13 : 3030447111
Total Pages : 714 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis Innovation in Sustainable Management and Entrepreneurship by : Gabriela Prostean

Download or read book Innovation in Sustainable Management and Entrepreneurship written by Gabriela Prostean and published by Springer Nature. This book was released on 2020-05-29 with total page 714 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyses state-of-the-art techniques in business process management as drivers of advanced entrepreneurship, financial management, supply chain management, and sustainability management. The role of management in a rapidly-changing environment and the use of innovative methods and techniques to address and solve key management problems are also explored.

Sustainable Entrepreneurship

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Author :
Publisher : Routledge
ISBN 13 : 1317047850
Total Pages : 354 pages
Book Rating : 4.3/5 (17 download)

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Book Synopsis Sustainable Entrepreneurship by : Adam Lindgreen

Download or read book Sustainable Entrepreneurship written by Adam Lindgreen and published by Routledge. This book was released on 2016-04-30 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: The way organizations manage entrepreneurship has changed dramatically over the past decade. Today, organizations take account of economic issues, but they also adopt a broader perspective of their purpose including social and environmental issues (i.e. sustainability). Yet, despite its global spread, sustainable entrepreneurship remains an uncertain and poorly defined ambition with few absolutes. This book reaffirms the important need to improve comprehension and explore the subtleties of how individuals, groups, and organizations can discover, create, and seize opportunities for blended value generation, by designing and operating sustainable ventures. It examines, in an interdisciplinary fashion and across sectoral and geographical boundaries, how entrepreneurial activities can be developed to be generally consistent with sustainable development goals, as well as by whom, for what reasons, and with what implications. The Editors comprehensively review key dimensions of the sustainable entrepreneurship phenomenon to establish an essential definition and up-to-date picture of the field. The 19 chapters cover 4 main topics: Understanding the intentions and motivations for sustainable entrepreneurship Fostering and enacting sustainability through entrepreneurial action Leading and inspiring sustainable entrepreneurial action Finding the contextually grounded implications of and challenges to sustainable entrepreneurship and blended value generation This book is an important resource for entrepreneurs and policy makers as well as students in the fields of entrepreneurship, innovation, and sustainability.

Handbook of Research on Entrepreneurship, Innovation, Sustainability, and ICTs in the Post-COVID-19 Era

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Author :
Publisher : IGI Global
ISBN 13 : 1799867781
Total Pages : 451 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Entrepreneurship, Innovation, Sustainability, and ICTs in the Post-COVID-19 Era by : Carvalho, Luisa Cagica

Download or read book Handbook of Research on Entrepreneurship, Innovation, Sustainability, and ICTs in the Post-COVID-19 Era written by Carvalho, Luisa Cagica and published by IGI Global. This book was released on 2021-04-30 with total page 451 pages. Available in PDF, EPUB and Kindle. Book excerpt: ICT has had a huge impact on businesses and organizations in general, with new business models, new marketing channels, and new markets being reached using these technologies. ICT can promote new strategies and enhancers to optimize various aspects of business, but this technology also provides important tools that can empower social entrepreneurship initiatives to develop, fund, and implement new and innovative solutions to social, cultural, and environmental problems. With the upheaval caused by the COVID-19 pandemic and its subsequent impact on the economy, the methods and tools used within this field will be forever impacted. ICTs and the digital economy are huge trends that will affect organizations in several dimensions, such as how to communicate and improve performance. Thus, new perspectives and research are needed to identify the trends emerging in these fields. The Handbook of Research on Entrepreneurship, Innovation, Sustainability, and ICTs in the Post-COVID-19 Era broadens the exploitation of entrepreneurship, innovation, and ICTs in a global approach to draw attention to multidisciplinary perspectives of these contexts and their influence in modern organizations. In addition, the book explores and discusses, through innovative studies, case studies, systematic literature reviews, and reports, the key developments in digital entrepreneurship, circular economy and digitalization, digital business models, digital market and internationalization, digital economy, trends and challenges for organizations, digital entrepreneurial ecosystems, IS/ICT in organizations, social aspects of information systems, and more. This book is ideally intended for business managers, industry professionals, entrepreneurs, practitioners, stakeholders, researchers, academicians, and students looking for how business and organizations are going to shift and advance in the post-COVID-19 era.

Sustainability in Innovation and Entrepreneurship

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Author :
Publisher : Springer
ISBN 13 : 3319573187
Total Pages : 184 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis Sustainability in Innovation and Entrepreneurship by : Antonio Leal-Millan

Download or read book Sustainability in Innovation and Entrepreneurship written by Antonio Leal-Millan and published by Springer. This book was released on 2017-07-03 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a richly illustrated study of sustainability, innovation and entrepreneurship. Specifically, it examines the ways in which governmental policies and practices modify the social conditions necessary to promote innovation in businesses and by so doing impact economic development. Exploring topics such as green innovation, green customer capital, smart cities, green entrepreneurship and environmental responsibility, this book presents some of the most current research and best practices in the field. In today’s global economy, strategies, policies and practices that address the negative effects of human activity on the environment need to be incorporated into the business framework in order for companies to achieve a sustainable competitive advantage. Around the world, such changes have already resulted in a broad range of products, production methods and technical features that ensure environmental protection. At the same time, the mass media’s communication of a deteriorating earth have motivated a growing number of citizens in both developed and developing nations to modify their consumption habits towards more ecological products. Consequently, an increasing number of companies are reacting to these changes in business and legal frameworks and consumer preferences by investing in new forms of green innovation or “eco-innovation” designed to promote both environmental and corporate sustainability. For example, Hewlett-Packard eliminated lead from its welding process; Wal-Mart reduced the emissions of their suppliers; and Cisco, Dell and IBM are investing in smart grids. This volume showcases pioneering efforts among companies, citizens, and government agencies that are moving from theory to practice by placing sustainability at the core of their development strategies.

Handbook of Research on Sustaining SMEs and Entrepreneurial Innovation in the Post-COVID-19 Era

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Author :
Publisher : IGI Global
ISBN 13 : 1799866343
Total Pages : 676 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Sustaining SMEs and Entrepreneurial Innovation in the Post-COVID-19 Era by : Baporikar, Neeta

Download or read book Handbook of Research on Sustaining SMEs and Entrepreneurial Innovation in the Post-COVID-19 Era written by Baporikar, Neeta and published by IGI Global. This book was released on 2021-02-05 with total page 676 pages. Available in PDF, EPUB and Kindle. Book excerpt: A multidimensional approach to entrepreneurship, especially in the post-COVID-19 era, will have an important influence on the state of business and government, especially when considering the effects of technological development, innovation, glocalization, and nationalization policies that need to be adopted for inclusive sustainable growth, as well as the enhanced and efficient utilization of global resources. That means there is likely to be a shift in how entrepreneurship development and entrepreneurial opportunities will be perceived, developed, and resourced. The question is how to sustain SMEs and entrepreneurial innovation in the post-COVID-19 era. Thus, comprehensive research and knowledge on designing policies and approaches to ensure the sustainability of SMEs and entrepreneurial innovation in post-pandemic times are essential to sustain, stimulate, and foster SMEs, entrepreneurship, and entrepreneurial innovations. The Handbook of Research on Sustaining SMEs and Entrepreneurial Innovation in the Post-COVID-19 Era provides research dedicated to entrepreneurship with a special emphasis on the sustainability of SMEs and entrepreneurial innovations in the post-COVID-19 era. It provides discussion and the exchange of information on principles, strategies, models, techniques, methodologies, and applications of entrepreneurship in the post-COVID-19 era in the field of public and private organizations. The chapters communicate the latest developments and thinking on the entrepreneurship subject worldwide by drawing on the latest developments, ideas, research, and best practice to examine the implications of the changes taking place due to COVID-19. This book is ideally intended for entrepreneurs, global organizations, small and medium-sized enterprises, managers, executives, government officials, policymakers, researchers, academicians, and students who are interested in learning about, designing, or implementing policies that are more effective in the post-pandemic era.

Sustainable Entrepreneurship

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Publisher : Springer Science & Business Media
ISBN 13 : 3642387535
Total Pages : 319 pages
Book Rating : 4.6/5 (423 download)

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Book Synopsis Sustainable Entrepreneurship by : Christina Weidinger

Download or read book Sustainable Entrepreneurship written by Christina Weidinger and published by Springer Science & Business Media. This book was released on 2013-08-13 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainable Entrepreneurship stands for a business driven concept of sustainability which focusses on increasing both social as well as business value - so called Shared Value. This book shows why and how this unique concept has the potential to become the most recognised strategic management approach in our times. It aims to point out the opportunities that arise from putting sustainable entrepreneurship into practice. At the same time, this book is a wake-up call for all those companies and decision makers who underestimated Sustainable Entrepreneurship before or who are simply not aware of its greater dimension. Well structured chapters from different academic and business perspectives clearly outline how Sustainable Entrepreneurship contributes to solving the world's most challenging problems, such as Climate Change, Finance Crisis and Political Uncertainty, as well as to ensuring business success. The book provides a framework of orientation where the journey might go: What can a successful concept of SE look like? What are the key drivers for its realisation? What is the role of business in shaping the future of our society? The book also presents best practices and provides unique learnings as well as business insights from the international Sustainable Entrepreneurship Award (www.se-award.org). The Sustainable Entrepreneurship Award (short SEA) is an award for companies today who are thinking about tomorrow by making sustainable business practices an integral part of their corporate culture. Companies that receive the SEA are being recognised for the vision they have shown in combining economic and sustainable responsibility.

Building an Entrepreneurial and Sustainable Society

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Publisher : IGI Global
ISBN 13 : 1799827062
Total Pages : 369 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Building an Entrepreneurial and Sustainable Society by : Hernández-Sánchez, Brizeida R.

Download or read book Building an Entrepreneurial and Sustainable Society written by Hernández-Sánchez, Brizeida R. and published by IGI Global. This book was released on 2020-03-27 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the global economy continues to evolve, the idea of sustainability has become a prevalent area of concentration. Businesses are searching for more environmentally and socially conscious practices as the market distances itself from the industrial age. Implementing sustainable initiatives starts with entrepreneurs, as these individuals are the foundation for creating and building profitable societies. Understanding the practice of sustainable entrepreneurship is pivotal in predicting future trends in business and the economy. Building an Entrepreneurial and Sustainable Society provides emerging research exploring the theoretical and practical aspects of sustainability within entrepreneurship and its applications in modern socioeconomics. Featuring coverage on a broad range of topics such as public policies, internationalization, and social innovation, this book is ideally designed for entrepreneurs, business specialists, professionals, researchers, managers, economists, educators, scholars, and students seeking current research on the evolution of sustainable entrepreneurship and its contextual factors.

Sustainability in the Entrepreneurial Ecosystem: Operating Mechanisms and Enterprise Growth

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Author :
Publisher : IGI Global
ISBN 13 : 1799834972
Total Pages : 342 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Sustainability in the Entrepreneurial Ecosystem: Operating Mechanisms and Enterprise Growth by : Gao, Yang

Download or read book Sustainability in the Entrepreneurial Ecosystem: Operating Mechanisms and Enterprise Growth written by Gao, Yang and published by IGI Global. This book was released on 2020-05-29 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: The construction of a sustainable entrepreneurial ecosystem is critical for every country in the world, with Silicon Valley an example of a successful entrepreneurial ecosystem that determines the level of national innovation capability and sustainable global competitiveness for the United States. However, at present, the research on entrepreneurial ecosystems in academia is still in its primary stage with few scholars studying the characteristics, composition, and sustainability of the ecosystem. Sustainability in the Entrepreneurial Ecosystem: Operating Mechanisms and Enterprise Growth is a collection of innovative research that systematically explores the operation mechanism of sustainable entrepreneurship ecosystem from macro and micro aspects so as to provide value for promoting economic vitality and regional economic development. Covering a broad range of topics including sustainability, economic development, and stakeholder management, this book is ideally designed for entrepreneurs, managers, investors, analysts, academicians, researchers, and students.

Entrepreneurship and Sustainability

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Publisher : Gower Publishing, Ltd.
ISBN 13 : 1409460487
Total Pages : 353 pages
Book Rating : 4.4/5 (94 download)

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Book Synopsis Entrepreneurship and Sustainability by : Dr Daphne Halkias

Download or read book Entrepreneurship and Sustainability written by Dr Daphne Halkias and published by Gower Publishing, Ltd.. This book was released on 2012-10-28 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Entrepreneurship and Sustainability the editors and contributors challenge the notion that not-for-profit social entrepreneurship is the only sort that can lead to the alleviation of poverty. Entrepreneurship for profit is not just about the entrepreneur doing well. Entrepreneurs worldwide are leading successful for-profit ventures which contribute to poverty alleviation in their communities. With the challenge of global poverty before them, entrepreneurs continue to develop innovative, business-oriented ventures that deliver promising solutions to this complex and urgent agenda. This book explores how to bring commercial investors together with those who are best placed to reach the poorest customers. With case studies from around the World, the focus of the contributions is on the new breed of entrepreneurs who are blending a profit motive with a desire to make a difference in their communities and beyond borders. A number of the contributions here also recognize that whilst much research has been devoted to poverty alleviation in developing countries, this is only part of the story. Studies in this volume also focus upon enterprise solutions to poverty in pockets of significant deprivation in high-income countries, such as the Appalachia region of the US, in parts of Europe, and the richer Asian countries. Much has been written about the achievements of socially orientated non-profit microfinance institutions. This valuable, academically rigorous but accessible book will help academics, policy makers, and business people consider what the next generation of more commercially orientated banks for the 'bottom billion' might look like.

Sustainable and Responsible Entrepreneurship and Key Drivers of Performance

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Author :
Publisher : IGI Global
ISBN 13 : 1799879534
Total Pages : 336 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Sustainable and Responsible Entrepreneurship and Key Drivers of Performance by : Popescu, Cristina Raluca Gh.

Download or read book Sustainable and Responsible Entrepreneurship and Key Drivers of Performance written by Popescu, Cristina Raluca Gh. and published by IGI Global. This book was released on 2021-06-25 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today’s entrepreneurial practices operate in a continuously challenging, highly dynamic, and everchanging environment. In these times of change, it is important to examine up-to-date theoretical infrastructure on the most powerful and representative approaches to sustainable and responsible entrepreneurship. Sustainable and Responsible Entrepreneurship and Key Drivers of Performance covers an updated view of the newest trends, novel practices, and latest tendencies concerning sustainable and responsible entrepreneurship in a world dominated by insecurity and dramatic economic, political, and managerial changes. The book presents theoretical infrastructure on approaches to sustainable and responsible entrepreneurship as well as empirical results that make a tremendous contribution to the analysis of organizations’ performance key drivers. Elaborating on topics such as greening economy, intellectual capital, knowledge management, sustainable entrepreneurial ecosystems, and social responsibility, this text is essential for entrepreneurs, managers, executives, academicians, scientists, researchers, students, practitioners, and policymakers worldwide.

Innovation for Sustainability

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Author :
Publisher : Springer
ISBN 13 : 3319973851
Total Pages : 468 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Innovation for Sustainability by : Nancy Bocken

Download or read book Innovation for Sustainability written by Nancy Bocken and published by Springer. This book was released on 2019-02-22 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: The aim of this edited book is to provide a comprehensive overview of the opportunities and challenges related to innovation for sustainability. Combining work from both emerging and established scholars in different academic fields, this book provides an integrated understanding of the topic from four perspectives. First, the big picture: frameworks, types, and drivers; second, strategy and leadership; third, measurement and assessment and fourth, tools, methods and technologies. Chapter 11 of this book is available open access under a CC BY 4.0 license at link.springer.com. The editors donate their remuneration for this book to conservation organisation the WWF.

Sustainable Innovation

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Publisher : Stanford University Press
ISBN 13 : 0804795029
Total Pages : 249 pages
Book Rating : 4.8/5 (47 download)

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Book Synopsis Sustainable Innovation by : Andrew Hargadon

Download or read book Sustainable Innovation written by Andrew Hargadon and published by Stanford University Press. This book was released on 2015-06-24 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: If we can carry in our pockets more computing power than the Apollo program needed to put a man on the moon, why can't we solve problems like climate change, famine, or poverty? The answer lies, in part, in the distinctive challenges of creating innovations that address today's pressing environmental and social problems. In this groundbreaking book, Andrew Hargadon shows why sustainable innovation—the development of financially viable products that support a healthy environment and communities—is so difficult when compared to creating the next internet ventures or mobile apps that disregard these criteria. While other books treat innovation across sectors equally, Hargadon argues that most effective innovation strategies hinge on attention to the context in which they are pursued. Instead of relying on a stale set of "best practices," executives must craft their own strategies based on the particulars of their industries and markets. But, there are some rules of the road that foster a triple bottom line; this book provides a research-based framework that outlines the critical capabilities necessary to drive sustainable innovation: a long-term commitment, nexus work, science and policy expertise, recombinant innovation, and robust design. Sustainable Innovation draws on a wide range of historical and contemporary examples to show business readers and their companies how to stand on the shoulders of successful pioneers.