Enhancing Consumer Choice

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The Paradox of Choice

Author : Barry Schwartz
Publisher : Harper Collins
ISBN 13 : 0061748994
Total Pages : 308 pages
Book Rating : 4.0/5 (617 download)

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Book Synopsis The Paradox of Choice by : Barry Schwartz

Download or read book The Paradox of Choice written by Barry Schwartz and published by Harper Collins. This book was released on 2009-10-13 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether we're buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions—both big and small—have become increasingly complex due to the overwhelming abundance of choice with which we are presented. As Americans, we assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them, it can set you up for unrealistically high expectations, and it can make you blame yourself for any and all failures. In the long run, this can lead to decision-making paralysis, anxiety, and perpetual stress. And, in a culture that tells us that there is no excuse for falling short of perfection when your options are limitless, too much choice can lead to clinical depression. In The Paradox of Choice, Barry Schwartz explains at what point choice—the hallmark of individual freedom and self-determination that we so cherish—becomes detrimental to our psychological and emotional well-being. In accessible, engaging, and anecdotal prose, Schwartz shows how the dramatic explosion in choice—from the mundane to the profound challenges of balancing career, family, and individual needs—has paradoxically become a problem instead of a solution. Schwartz also shows how our obsession with choice encourages us to seek that which makes us feel worse. By synthesizing current research in the social sciences, Schwartz makes the counter intuitive case that eliminating choices can greatly reduce the stress, anxiety, and busyness of our lives. He offers eleven practical steps on how to limit choices to a manageable number, have the discipline to focus on those that are important and ignore the rest, and ultimately derive greater satisfaction from the choices you have to make.

Consumer-Led Food Product Development

Author : Hal MacFie
Publisher : Elsevier
ISBN 13 : 1845693388
Total Pages : 632 pages
Book Rating : 4.8/5 (456 download)

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Book Synopsis Consumer-Led Food Product Development by : Hal MacFie

Download or read book Consumer-Led Food Product Development written by Hal MacFie and published by Elsevier. This book was released on 2007-06-30 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer acceptance is the key to successful food products. It is vital, therefore, that product development strategies are consumer-led for food products to be well received. Consumer-led food product development presents an up-to-date review of the latest scientific research and methods in this important area.Part one gives the reader a general introduction to factors affecting consumer food choice. Chapters explore issues such as sensory perception, culture, ethics, attitudes towards innovation and psychobiological mechanisms. Part two analyses methods to understand consumers' food-related attitudes and how these methods can be effectively used, covering techniques such as means-end chains and the food-related lifestyle approach. The final part of the book addresses a wide variety of methods used for consumer-led product development. Opportunity identification, concept development, difference testing and preference trials are discussed, as well as the use of techniques such as just-about-right scales and partial least squares methods.Written by an array of international experts, Consumer-led food product development is an essential reference for product developers in the food industry. - Introduces the factors affecting consumer food choice - Explores issues such as sensory perception, culture and ethics - Analyses methods to understand food related attitudes

Transformative Consumer Research for Personal and Collective Well-being

Author : David Glen Mick
Publisher : Routledge
ISBN 13 : 1848728522
Total Pages : 768 pages
Book Rating : 4.8/5 (487 download)

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Book Synopsis Transformative Consumer Research for Personal and Collective Well-being by : David Glen Mick

Download or read book Transformative Consumer Research for Personal and Collective Well-being written by David Glen Mick and published by Routledge. This book was released on 2012 with total page 768 pages. Available in PDF, EPUB and Kindle. Book excerpt: Daily existence is more interconnected to consumer behaviours than ever before, encompassing many issues of well-being. This edited volume includes 33 chapters on a wide range of topics by expert international authors, including unhealthy eating, credit card mismanagement, alcohol, tobacco, and much more.

Strategy, Leadership, and AI in the Cyber Ecosystem

Author : Hamid Jahankhani
Publisher : Academic Press
ISBN 13 : 0128214597
Total Pages : 432 pages
Book Rating : 4.1/5 (282 download)

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Book Synopsis Strategy, Leadership, and AI in the Cyber Ecosystem by : Hamid Jahankhani

Download or read book Strategy, Leadership, and AI in the Cyber Ecosystem written by Hamid Jahankhani and published by Academic Press. This book was released on 2020-11-10 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategy, Leadership and AI in the Cyber Ecosystem investigates the restructuring of the way cybersecurity and business leaders engage with the emerging digital revolution towards the development of strategic management, with the aid of AI, and in the context of growing cyber-physical interactions (human/machine co-working relationships). The book explores all aspects of strategic leadership within a digital context. It investigates the interactions from both the firm/organization strategy perspective, including cross-functional actors/stakeholders who are operating within the organization and the various characteristics of operating in a cyber-secure ecosystem. As consumption and reliance by business on the use of vast amounts of data in operations increase, demand for more data governance to minimize the issues of bias, trust, privacy and security may be necessary. The role of management is changing dramatically, with the challenges of Industry 4.0 and the digital revolution. With this intelligence explosion, the influence of artificial intelligence technology and the key themes of machine learning, big data, and digital twin are evolving and creating the need for cyber-physical management professionals. - Discusses the foundations of digital societies in information governance and decision-making - Explores the role of digital business strategies to deal with big data management, governance and digital footprints - Considers advances and challenges in ethical management with data privacy and transparency - Investigates the cyber-physical project management professional [Digital Twin] and the role of Holographic technology in corporate decision-making

Digital and Social Media Marketing

Author : Nripendra P. Rana
Publisher : Springer Nature
ISBN 13 : 3030243745
Total Pages : 337 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Ruminative Thoughts

Author : Robert S. Wyer
Publisher : Psychology Press
ISBN 13 : 0805818154
Total Pages : 220 pages
Book Rating : 4.8/5 (58 download)

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Book Synopsis Ruminative Thoughts by : Robert S. Wyer

Download or read book Ruminative Thoughts written by Robert S. Wyer and published by Psychology Press. This book was released on 1996 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: This ninth volume in this series focuses on this type of cognitive activity and examines both its determinants and consequences. The lead article, by Leonard Martin and Abraham Tesser, develops a theoretical formulation of ruminative thinking that conceptualizes rumination as a class of conscious thought with a common instrumental theme that recurs in the absence of immediate environmental demands.

The Future of Competition

Author : C. K. Prahalad
Publisher : Harvard Business Press
ISBN 13 : 1422160742
Total Pages : 273 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Future of Competition by : C. K. Prahalad

Download or read book The Future of Competition written by C. K. Prahalad and published by Harvard Business Press. This book was released on 2004-02-18 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this visionary book, C. K. Prahalad and Venkat Ramaswamy explore why, despite unbounded opportunities for innovation, companies still can't satisfy customers and sustain profitable growth. The explanation for this apparent paradox lies in recognizing the structural changes brought about by the convergence of industries and technologies; ubiquitous connectivity and globalization; and, as a consequence, the evolving role of the consumer from passive recipient to active co-creator of value. Managers need a new framework for value creation. Increasingly, individual customers interact with a network of firms and consumer communities to co-create value. No longer can firms autonomously create value. Neither is value embedded in products and services per se. Products are but an artifact around which compelling individual experiences are created. As a result, the focus of innovation will shift from products and services to experience environments that individuals can interact with to co-construct their own experiences. These personalized co-creation experiences are the source of unique value for consumers and companies alike. In this emerging opportunity space, companies must build new strategic capital—a new theory on how to compete. This book presents a detailed view of the new functional, organizational, infrastructure, and governance capabilities that will be required for competing on experiences and co-creating unique value.

Housing First

Author : Deborah Padgett
Publisher : Oxford University Press, USA
ISBN 13 : 019998980X
Total Pages : 249 pages
Book Rating : 4.1/5 (999 download)

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Book Synopsis Housing First by : Deborah Padgett

Download or read book Housing First written by Deborah Padgett and published by Oxford University Press, USA. This book was released on 2016 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a unique portrayal of Housing First as a 'paradigm shift' in homeless services. Since 1992, this approach has spread nationally and internationally, changing systems and reversing the usual continuum of care. The success of Housing First has few parallels in social and human services.

The Digital Twin Paradigm for Smarter Systems and Environments: The Industry Use Cases

Author :
Publisher : Academic Press
ISBN 13 : 0128187565
Total Pages : 384 pages
Book Rating : 4.1/5 (281 download)

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Book Synopsis The Digital Twin Paradigm for Smarter Systems and Environments: The Industry Use Cases by :

Download or read book The Digital Twin Paradigm for Smarter Systems and Environments: The Industry Use Cases written by and published by Academic Press. This book was released on 2020-01-28 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Digital Twin Paradigm for Smarter Systems and Environments: The Industry Use Cases, Volume 117, the latest volume in the Advances in Computers series, presents detailed coverage of new advancements in computer hardware, software, theory, design and applications. Chapters vividly illustrate how the emerging discipline of digital twin is strategically contributing to various digital transformation initiatives. Specific chapters cover Demystifying the Digital Twin Paradigm, Digital Twin Technology for "Smarter Manufacturing", The Fog Computing/ Edge Computing to leverage Digital Twin, The industry use cases for the Digital Twin idea, Enabling Digital Twin at the Edge, The Industrial Internet of Things (IIOT), and much more.

Building, Defending, and Regulating the Self

Author : Abraham Tesser
Publisher : Psychology Press
ISBN 13 : 1135423865
Total Pages : 351 pages
Book Rating : 4.1/5 (354 download)

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Book Synopsis Building, Defending, and Regulating the Self by : Abraham Tesser

Download or read book Building, Defending, and Regulating the Self written by Abraham Tesser and published by Psychology Press. This book was released on 2005-07-05 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume pulls together research on several aspects of the self. One set of chapters deals with the importance of building a self based on authenticity and "Who I really am."; a second group deals with the ways in which we defend views of the self as positive and powerful; a third group is concerned with multiple aspects of self regulation. Each of the chapters is a well-written, non-technical description of an important, currently active research program.

Innovations in Traditional Foods

Author : Charis Michel Galanakis
Publisher : Woodhead Publishing
ISBN 13 : 9780128148877
Total Pages : 0 pages
Book Rating : 4.1/5 (488 download)

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Book Synopsis Innovations in Traditional Foods by : Charis Michel Galanakis

Download or read book Innovations in Traditional Foods written by Charis Michel Galanakis and published by Woodhead Publishing. This book was released on 2019-01-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovations in Traditional Foods addresses the most relevant topics of traditional foods while placing emphasis on the introduction of innovations and consumer preferences. Certain food categories, such as fruits, grains, nuts, seeds, grains and legumes, vegetables, mushrooms, roots and tubers, table olives and olive oil, wine, fermented foods and beverages, fish, meat, milk and dairy products are addressed. Intended for food scientists, technologists, engineers and chemists working in food science, product developers, SMEs, researchers, academics and professionals, this book provides a reference supporting technological advances, product development improvements and potential positioning in the traditional food market.

The Art of Choosing

Author : Sheena Iyengar
Publisher : Twelve
ISBN 13 : 0446558710
Total Pages : 249 pages
Book Rating : 4.4/5 (465 download)

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Book Synopsis The Art of Choosing by : Sheena Iyengar

Download or read book The Art of Choosing written by Sheena Iyengar and published by Twelve. This book was released on 2010-04-01 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every day we make choices. Coke or Pepsi? Save or spend? Stay or go? Whether mundane or life-altering, these choices define us and shape our lives. Sheena Iyengar asks the difficult questions about how and why we choose: Is the desire for choice innate or bound by culture? Why do we sometimes choose against our best interests? How much control do we really have over what we choose? Sheena Iyengar's award-winning research reveals that the answers are surprising and profound. In our world of shifting political and cultural forces, technological revolution, and interconnected commerce, our decisions have far-reaching consequences. Use The Art of Choosing as your companion and guide for the many challenges ahead.

Consumer Behavior Analysis

Author : Donald A. Hantula
Publisher : Routledge
ISBN 13 : 1317850769
Total Pages : 266 pages
Book Rating : 4.3/5 (178 download)

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Book Synopsis Consumer Behavior Analysis by : Donald A. Hantula

Download or read book Consumer Behavior Analysis written by Donald A. Hantula and published by Routledge. This book was released on 2014-01-21 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumption is the primary economic activity in our post-industrial society. We are consumers, not producers. Consumer behavior analysis is leading heterodox marketing scholarship and innovative applied behavioral work, with much to offer both constituencies. This volume shows how consumer behavior analysis fits within a larger-scale approach to marketing, consumer psychology, behavior analysis and organizational behavior management. Describing both theoretical analyses and empirical studies including laboratory experiments in e-commerce, in-store experiments in grocery shopping, and an analysis of the counterfeit goods market, this book is a working example of translational research. It contains tools and studies to help understand contemporary consumer behavior, particularly for those in marketing. Scholars will appreciate the theory and real-world applications evident in each chapter when considering their own research direction. All students of marketing theory, behavior analysis and consumer choice will find this collection a thought-provoking tool for further understanding of a new behavioral approach to marketing strategy, consumer decisions and marketing firms. This book comprises articles originally published in the Journal of Organizational Behavior Management.

The Fourth Industrial Revolution

Author : Klaus Schwab
Publisher : Crown Currency
ISBN 13 : 1524758876
Total Pages : 194 pages
Book Rating : 4.5/5 (247 download)

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Book Synopsis The Fourth Industrial Revolution by : Klaus Schwab

Download or read book The Fourth Industrial Revolution written by Klaus Schwab and published by Crown Currency. This book was released on 2017-01-03 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: World-renowned economist Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolution, which will fundamentally alter how we live and work. Schwab argues that this revolution is different in scale, scope and complexity from any that have come before. Characterized by a range of new technologies that are fusing the physical, digital and biological worlds, the developments are affecting all disciplines, economies, industries and governments, and even challenging ideas about what it means to be human. Artificial intelligence is already all around us, from supercomputers, drones and virtual assistants to 3D printing, DNA sequencing, smart thermostats, wearable sensors and microchips smaller than a grain of sand. But this is just the beginning: nanomaterials 200 times stronger than steel and a million times thinner than a strand of hair and the first transplant of a 3D printed liver are already in development. Imagine “smart factories” in which global systems of manufacturing are coordinated virtually, or implantable mobile phones made of biosynthetic materials. The fourth industrial revolution, says Schwab, is more significant, and its ramifications more profound, than in any prior period of human history. He outlines the key technologies driving this revolution and discusses the major impacts expected on government, business, civil society and individuals. Schwab also offers bold ideas on how to harness these changes and shape a better future—one in which technology empowers people rather than replaces them; progress serves society rather than disrupts it; and in which innovators respect moral and ethical boundaries rather than cross them. We all have the opportunity to contribute to developing new frameworks that advance progress.

The Cambridge Handbook of Consumer Psychology

Author : Cait Lamberton
Publisher : Cambridge University Press
ISBN 13 : 1009243942
Total Pages : 873 pages
Book Rating : 4.0/5 (92 download)

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Book Synopsis The Cambridge Handbook of Consumer Psychology by : Cait Lamberton

Download or read book The Cambridge Handbook of Consumer Psychology written by Cait Lamberton and published by Cambridge University Press. This book was released on 2023-04-06 with total page 873 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last two years, consumers have experienced massive changes in consumption – whether due to shifts in habits; the changing information landscape; challenges to their identity, or new economic experiences of scarcity or abundance. What can we expect from these experiences? How are the world's leading thinkers applying both foundational knowledge and novel insights as we seek to understand consumer psychology in a constantly changing landscape? And how can informed readers both contribute to and evaluate our knowledge? This handbook offers a critical overview of both fundamental topics in consumer psychology and those that are of prominence in the contemporary marketplace, beginning with an examination of individual psychology and broadening to topics related to wider cultural and marketplace systems. The Cambridge Handbook of Consumer Psychology, 2nd edition, will act as a valuable guide for teachers and graduate and undergraduate students in psychology, marketing, management, economics, sociology, and anthropology.

An Information Processing Theory of Consumer Choice

Author : James R. Bettman
Publisher : Addison Wesley Publishing Company
ISBN 13 :
Total Pages : 424 pages
Book Rating : 4.:/5 (43 download)

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Book Synopsis An Information Processing Theory of Consumer Choice by : James R. Bettman

Download or read book An Information Processing Theory of Consumer Choice written by James R. Bettman and published by Addison Wesley Publishing Company. This book was released on 1979 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Free for All?

Author : Joseph P. Newhouse
Publisher : Harvard University Press
ISBN 13 : 9780674318465
Total Pages : 516 pages
Book Rating : 4.3/5 (184 download)

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Book Synopsis Free for All? by : Joseph P. Newhouse

Download or read book Free for All? written by Joseph P. Newhouse and published by Harvard University Press. This book was released on 1993 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the most important health insurance study ever conducted researchers at the RAND Corporation devised all experiment to address two key questions in health care financing: how much more medical care will people use if it is provided free of charge, and what are the consequences for their health? For three- or five-year periods the experiment measured both use and health outcomes in populations carefully selected to be representative of both urban and rural regions throughout the United States. Participants were enrolled in a range of insurance plans requiring different levels of copayment for medical care, from zero to 95 percent. The researchers found that in plans that reimbursed a higher proportion of the bill, patients used substantially more services - indeed, those who paid nothing used 40 percent more services than those required to pay a high deductible - but the effect on the health of the average person was negligible. In addition, participants who were assigned at random to a well-established health maintenance organization used hospitals substantially less than those in the fee-for-service system, again with no measurable effect on the health of the average person. This book collects in one place for the first time results previously dispersed through many journals over many years. Drawing comprehensive, coherent conclusions from an immense amount of data, it is destined to be a classic work serving as an invaluable reference for all those concerned with health care policy - health service researchers, policymakers in both the public and the private sectors, and students.