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Emerging Trends And Technologies In Advertisement Management In 21st Century
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Author :Dr.Anukrati Sharma, Amit Mathur, Dr. O.P. Rishi Publisher :Archers & Elevators Publishing House ISBN 13 :938324111X Total Pages : pages Book Rating :4.3/5 (832 download)
Book Synopsis Emerging Trends and Technologies in Advertisement Management in 21st Century by : Dr.Anukrati Sharma, Amit Mathur, Dr. O.P. Rishi
Download or read book Emerging Trends and Technologies in Advertisement Management in 21st Century written by Dr.Anukrati Sharma, Amit Mathur, Dr. O.P. Rishi and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana
Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Book Synopsis The 21st Century Meeting and Event Technologies by : Seungwon "Shawn" Lee
Download or read book The 21st Century Meeting and Event Technologies written by Seungwon "Shawn" Lee and published by CRC Press. This book was released on 2017-03-03 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is the first book to specifically and comprehensively address the rapid changes and advances in technology in the planning, management, and marketing of meetings and events. The multigenerational trio of authors, including Joe Goldblatt and two of his former students, Seungwon "Shawn" Lee and Dessislava Boshnakova, cover the most important aspects of using technology for today’s meetings and events, such as How to harness the power of social media How to use crowdsourcing effectively How to choose appropriate room layout design software How to manage and use guest-generated content How to measure and evaluate your success How to choose meeting registration software How to promote your meeting with blogs, websites, podcasts, and more How to hold virtual meetings and events How to use search engine optimization to advantage The area of meeting and event technology is a fast-growing component of the meetings, incentives, conventions and exhibition (MICE) industry. With a foreword by Corbin Ball, an internationally renowned speaker, consultant and writer in the meetings and events technology field, The 21st Century Meeting and Event Technologies will be an essential resource for hospitality students and business professionals. Faculty may request an examination copy from [email protected]. Please provide your name and title, course title, course start date, current text, number of students, and your institution address.
Book Synopsis Handbook of Research on Emerging Trends and Technologies in Librarianship by : Ekoja, Innocent Isa
Download or read book Handbook of Research on Emerging Trends and Technologies in Librarianship written by Ekoja, Innocent Isa and published by IGI Global. This book was released on 2022-01-07 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fundamental dynamism of the library is its continuous adoption of trending technologies and innovations for enhanced service delivery. To meet the needs of library users in the Fourth Industrial Revolution, an era characterized by digital revolution, knowledge economy, globalization, and information explosion, libraries have embraced innovations and novel technologies such as artificial intelligence, blockchain, social mediation tools, and the internet of things (IoT). The Handbook of Research on Emerging Trends and Technologies in Librarianship documents current research findings and theoretical studies focused on innovations and technologies used in contemporary libraries. This book provides relevant models, theoretical frameworks, the latest empirical research findings, and sound theoretical research regarding the use of novel technologies in libraries. Covering topics such as digital competitive advantage, smart governance, and social media, this book is an excellent resource for librarians, archivists, library associations and committees, researchers, academicians, students, faculty of higher education, computer scientists, programmers, and professionals.
Book Synopsis Emerging Trends in Digital Era Through Educational Technology by : Dr. Manichander T.
Download or read book Emerging Trends in Digital Era Through Educational Technology written by Dr. Manichander T. and published by Lulu.com. This book was released on with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Entrepreneurship Development written by and published by Archers & Elevators Publishing House. This book was released on with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Retailing in the 21st Century by : Manfred Krafft
Download or read book Retailing in the 21st Century written by Manfred Krafft and published by Springer Science & Business Media. This book was released on 2009-12-17 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: With crisp and insightful contributions from 47 of the world’s leading experts in various facets of retailing, Retailing in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium. In our competitive world, retailing is an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, for example the growth of online retailing and the advent of ‘radio frequency identification’ (RFID) technology. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers.
Book Synopsis Advances in Banking Technology and Management: Impacts of ICT and CRM by : Ravi, Vadlamani
Download or read book Advances in Banking Technology and Management: Impacts of ICT and CRM written by Ravi, Vadlamani and published by IGI Global. This book was released on 2007-10-31 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: Banking across the world has undergone extensive changes thanks to the profound influence of developments and trends in information communication technologies, business intelligence, and risk management strategies. While banking has become easier and more convenient for the consumer, the advances and intricacies of emerging technologies have made banking operations all the more cumbersome. Advances in Banking Technology and Management: Impacts of ICT and CRM examines the various myriads of technical and organizational elements that impact services management, business management, risk management, and customer relationship management, and offers research to aid the successful implementation of associated supportive technologies.
Book Synopsis Leading 21st-Century Schools by : Lynne Schrum
Download or read book Leading 21st-Century Schools written by Lynne Schrum and published by Corwin Press. This book was released on 2009-09-11 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aligned to the ISTE NETS standards for administrators, this guide provides an actionable plan for integrating new technology into teaching and learning and realizing measurable improvement.
Book Synopsis Disruptive and Emerging Technology Trends Across Education and the Workplace by : Delello, Julie Anne
Download or read book Disruptive and Emerging Technology Trends Across Education and the Workplace written by Delello, Julie Anne and published by IGI Global. This book was released on 2020-03-06 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advancing technologies are rapidly modifying the current state of business and society causing an expansion of possible career opportunities. In order to stay competitive, institutions of education must provide an emphasis on the wide-range of skills and experiences needed to contribute to a 21st century workforce. As new technologies emerge and even disrupt, there will be a demand for new forms of education and deeper learning. Disruptive and Emerging Technology Trends Across Education and the Workplace is a collection of innovative research on the latest instructive methods being utilized in classrooms and organizations as well as the benefits and challenges of adopting these technologies. While highlighting topics including mobile learning, augmented reality, and cryptocurrencies, this book is ideally designed for developers, professionals, educators, managers, researchers, scientists, stakeholders, strategists, practitioners, and students seeking current research on new forms of educational techniques in relation to the continued application of new technologies in the workplace.
Book Synopsis Information Literacy Skills and the Role of Social Media in Disseminating Scholarly Information in the 21st Century by : Baskaran, C.
Download or read book Information Literacy Skills and the Role of Social Media in Disseminating Scholarly Information in the 21st Century written by Baskaran, C. and published by IGI Global. This book was released on 2023-06-29 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: The storage of information lies within the basic components called binary devices, and at present, storage media falls into two categoriesrandom and serial (or sequential) accesswhich require different amounts of time to access a given piece of data. The typical serial-access medium is magnetic tape, which has a storage density that has increased considerably over the years. Vast quantities of source data are collected, digitized, and compressed automatically by means of unique instruments in fields such as astronomy, environmental monitoring, scientific experimentation and modelling, and national security. Information capture that is generated by an individual, in the form of packages of symbols called documents, is accomplished by manual and, increasingly, automatic techniques. Data that is entered into instruments manually, such as keyboard strikes, is a process that is comparatively slow and error-prone and often requires the use of computer programs with supporting editing software for formatting, grammar, spelling, and more. With the evolution of technology and its impact on human society, the social sciences have begun to describe this new version of society as a post-industrial or the information/knowledge society. Such terms attempt to capture the unprecedented development and use of information and communication technologies and the fact that information generation, processing, and transmission have become the fundamental sources of productivity and power. An exploration into the impacts of the modern knowledge society on the ways in which academic researchers utilize, distribute, and record data from their fields of study is necessary for further comprehension, protection, and maintenance of this ever-expanding body of information. Information Literacy Skills and the Role of Social Media in Disseminating Scholarly Information in the 21st Century analyzes the various factors of information literacy skill for disseminating scholarly information in the 21st century and increases the awareness level of social media use by researchers for sharing information. Covering topics such as information literate pedagogy, information literacy instruction, and ICT and learning in the knowledge society, this book is ideal for librarians, teachers, research scholars, students of library and information science, knowledge mangers, and information scientists.
Book Synopsis Handbook of Research on Emerging Trends and Technologies in Library and Information Science by : Kaushik, Anna
Download or read book Handbook of Research on Emerging Trends and Technologies in Library and Information Science written by Kaushik, Anna and published by IGI Global. This book was released on 2019-11-22 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the perpetual advancements of technology, library and information science professionals are tasked with understanding these technologies and providing accurate and comprehensive information to other potential users. These professionals must develop best practices for understanding these technologies in order to best serve other users. The Handbook of Research on Emerging Trends and Technologies in Library and Information Science is a critical research book that examines advancing technologies and new innovations and their influences on library and information sciences for improved best practices. Featuring an array of topics such as digital libraries, distance education, and information literacy, this publication is essential for librarians, knowledge managers, information retrieval specialists, library and information science professionals, information scientists, researchers, web librarians, academicians, educators, IT specialists, and managers.
Author :Management Association, Information Resources Publisher :IGI Global ISBN 13 :1466615990 Total Pages :1426 pages Book Rating :4.4/5 (666 download)
Book Synopsis E-Marketing: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources
Download or read book E-Marketing: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2012-05-31 with total page 1426 pages. Available in PDF, EPUB and Kindle. Book excerpt: The popularity of e-marketing has helped both small and large businesses to get their products and services message to an unbounded number of potential clients. Keeping in contact with your customers no longer require an extended period of time but rather mere seconds.E-Marketing: Concepts, Methodologies, Tools, and Applications presents a vital compendium of research detailing the latest case studies, architectures, frameworks, methodologies, and research on e-marketing. With contributions from authors around the world, this three-volume collection presents the most sophisticated research and developments from the field, relevant to researchers, academics, and practitioners alike. In order to stay abreast of the latest research, this book affords a vital look into electronic marketing research.
Author :Management Association, Information Resources Publisher :IGI Global ISBN 13 :1799834360 Total Pages :825 pages Book Rating :4.7/5 (998 download)
Book Synopsis Research Anthology on Religious Impacts on Society by : Management Association, Information Resources
Download or read book Research Anthology on Religious Impacts on Society written by Management Association, Information Resources and published by IGI Global. This book was released on 2020-07-21 with total page 825 pages. Available in PDF, EPUB and Kindle. Book excerpt: Religion is considered by many to be something of the past, but it has a lasting hold in society and influences people across many cultures. This integration of spirituality causes numerous impacts across various aspects of modern life. The variety of religious institutions in modern society necessitates a focus on diversity and inclusiveness in the interactions between organizations of different religions, cultures, and viewpoints. Research Anthology on Religious Impacts on Society examines the cultural, sociological, economic, and philosophical effects of religion on modern society and human behavior. Highlighting a range of topics such as religious values, social reforms, and spirituality, this publication is an ideal reference source for religious officials, church leaders, psychologists, sociologists, professionals, researchers, academicians, and students.
Book Synopsis Handbook of Research on Emerging Technologies for Effective Project Management by : George Leal Jamil
Download or read book Handbook of Research on Emerging Technologies for Effective Project Management written by George Leal Jamil and published by Business Science Reference. This book was released on 2019-09-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book explore the relationship between project management principles and methods under the phenomena of emerging technologies introduction"--
Book Synopsis Science, Technology and Innovation in BRICS Countries by : Swapan Kumar Patra
Download or read book Science, Technology and Innovation in BRICS Countries written by Swapan Kumar Patra and published by Routledge. This book was released on 2020-06-09 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: The term BRICS (Brazil, Russia, India, China and South Africa) is gaining global attention both in scholarly and popular discourse. BRICS countries are crucial in terms of their vast areas, huge population and have massive economic potential. These countries are also categorized as developing countries and are aspiring to be considered as developed countries. There is commonality among these countries in that they have similar issues and problems, which may require common solutions. Science, Technology and Innovation in BRICS Countries examines whether more emphasis on Science Technology and Innovation (STI) capability building could be the solution to these countries’ economic upgradation and poverty reduction. This book is a collection of various Science Technology and Innovation (STI) issues of BRICS economics, and will be of interest to general readers, scholars working in this field, as well as policy makers all over the globe. The contributions come from various scholars across the globe who have published their BRICS economics research in a special issue of the African Journal of Science, Technology, Innovation and Development.
Book Synopsis Collaborative Technologies and Applications for Interactive Information Design: Emerging Trends in User Experiences by : Rummler, Scott
Download or read book Collaborative Technologies and Applications for Interactive Information Design: Emerging Trends in User Experiences written by Rummler, Scott and published by IGI Global. This book was released on 2009-08-31 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book covers emerging topics in collaboration, Web 2.0, and social computing"--Provided by publisher.
