Branded Content and Entertainment in Advertising

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1000905586
Total Pages : 156 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis Branded Content and Entertainment in Advertising by : María Rodríguez-Rabadán Benito

Download or read book Branded Content and Entertainment in Advertising written by María Rodríguez-Rabadán Benito and published by Taylor & Francis. This book was released on 2023-06-23 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, branded content and entertainment have become standard practice for brands, advertising agencies, and production companies. This volume analyzes branded content through a theoretical and empirical study to examine the factors that have led to exponential growth and the adaptation of creative advertising processes in the creation of branded content. The book debates the suitability and acceptability of branded entertainment as an advertising practice, the different degrees of involvement of the brand in creating content, and the brands' mastery of entertainment. It explores the implications that may underpin the practice and discusses the necessary creative elements involved in their successful execution, as well as the effects it has on consumers and audiences. This insightful book will be a valuable guide for academics and upper-level students across marketing disciplines, including advertising, brand management and communications, as well as screenwriting.

The Quite Nice and Fairly Accurate Good Omens Script Book

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Author :
Publisher : HarperCollins
ISBN 13 : 006289692X
Total Pages : 507 pages
Book Rating : 4.0/5 (628 download)

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Book Synopsis The Quite Nice and Fairly Accurate Good Omens Script Book by : Neil Gaiman

Download or read book The Quite Nice and Fairly Accurate Good Omens Script Book written by Neil Gaiman and published by HarperCollins. This book was released on 2019-06-11 with total page 507 pages. Available in PDF, EPUB and Kindle. Book excerpt: Neil Gaiman’s complete original scripts for the highly anticipated six-episode original series, adapted from the classic novel he wrote with Terry Pratchett. First published nearly thirty years ago, the novel Good Omens has sold more than five million copies worldwide and is beloved by Gaiman and Pratchett fans alike. Collected here are Neil Gaiman’s original scripts for the Good Omens television series, offering readers deeper insight into Gaiman’s brilliant new adaptation of a masterwork. A tale of good and evil and the end of the world, Good Omens stars Michael Sheen as the angel Aziraphale; David Tennant as the demon Crowley; and Jon Hamm as the archangel Gabriel, as well as Anna Maxwell Martin, Josie Lawrence, Adria Arjona, Michael McKean, Jack Whitehall, Miranda Richardson, and Nick Offerman.

Information Technology and Systems

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Author :
Publisher : Springer Nature
ISBN 13 : 3030406903
Total Pages : 726 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis Information Technology and Systems by : Álvaro Rocha

Download or read book Information Technology and Systems written by Álvaro Rocha and published by Springer Nature. This book was released on 2020-01-30 with total page 726 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is composed by the papers accepted for presentation and discussion at The 2019 International Conference on Information Technology & Systems (ICITS'20), held at the Universidad Distrital Francisco José de Caldas, in Bogotá, Colombia, on 5th to 7th February 2020. ICIST is a global forum for researchers and practitioners to present and discuss recent findings and innovations, current trends, professional experiences and challenges of modern information technology and systems research, together with their technological development and applications. The main topics covered are: information and knowledge management; organizational models and information systems; software and systems modelling; software systems, architectures, applications and tools; multimedia systems and applications; computer networks, mobility and pervasive systems; intelligent and decision support systems; big data analytics and applications; human–computer interaction; ethics, computers & security; health informatics; information technologies in education.

The Voices of Suspense and Their Translation in Thrillers

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Author :
Publisher : Rodopi
ISBN 13 : 9401210691
Total Pages : 289 pages
Book Rating : 4.4/5 (12 download)

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Book Synopsis The Voices of Suspense and Their Translation in Thrillers by : Susanne M. Cadera

Download or read book The Voices of Suspense and Their Translation in Thrillers written by Susanne M. Cadera and published by Rodopi. This book was released on 2014-03-05 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The volume aims to be a reference work for all researchers interested in the study of fictional dialogue and its translation in suspense novels and films as well as in related genres. The volume also aims to determine the interplay between the creation of suspense and fictional dialogue. The particular interest in dialogue comes from the host of roles it plays in fiction. It helps create suspense and arouses a whole range of feelings in the reader or the audience related to the development of the plot. Fictional dialogue is the discursive method of evoking orality, conferring authenticity and credibility on a plot and giving fictional characters a voice. As a narrative strategy, dialogue is an important resource that enables the writer to shape the character’s subjectivity. In thrillers the characters’ voice is part of the process of creating suspense, an element of uncertainty, anxiety and excitement, which is not exclusive to this genre. To clearly differentiate suspense from the tension created by other types of fiction, this volume aims to study the relationship between the characters’ voices and the building of suspense and to describe the translation difficulties arising from this particular interdependence.

El Libro Del Arroyo de Sus Sonrisas

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Author :
Publisher : Lulu.com
ISBN 13 : 1447717252
Total Pages : 101 pages
Book Rating : 4.4/5 (477 download)

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Book Synopsis El Libro Del Arroyo de Sus Sonrisas by : Munayem Mayenin

Download or read book El Libro Del Arroyo de Sus Sonrisas written by Munayem Mayenin and published by Lulu.com. This book was released on 2011 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Gran Libro de Los Mejores Cuentos: Volumen 2

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Author :
Publisher : Tacet Books
ISBN 13 : 857777614X
Total Pages : 826 pages
Book Rating : 4.5/5 (777 download)

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Book Synopsis Gran Libro de Los Mejores Cuentos: Volumen 2 by : Gustavo Adolfo Bécquer

Download or read book Gran Libro de Los Mejores Cuentos: Volumen 2 written by Gustavo Adolfo Bécquer and published by Tacet Books. This book was released on 2019-12-02 with total page 826 pages. Available in PDF, EPUB and Kindle. Book excerpt: Este libro contiene 70 cuentos de 10 autores clásicos, premiados y notables. Los cuentos fueron cuidadosamente seleccionados por el crítico August Nemo, en una colección que encantará a los amantes de la literatura. Para lo mejor de la literatura mundial, asegúrese de consultar los otros libros de Tacet Books. Este libro contiene: - Gustavo Adolfo Bécquer:El rayo de luna. La ajorca de oro. La corza blanca. Maese Pérez el organista. Tres fechas. La rosa de pasión. La cruz del Diablo. - Horacio Quiroga:El vampiro. A la deriva. La cámara oscura. La gallina degolada. Nuestro primer cigarro. Tacuara-Mansión. Van-Houten. - Joaquín Díaz Garcés:De pillo a pillo. Director de veraneo. Juan Neira. Incendiario. Rubia... Huevos importados. Los dos pátios. - Joaquín Dicenta:Conjunciones. El cojito. El nido de gorriones. La desdicha de Juan. Todo en nada. Nochebuena. Un idilio en una jaula. - José Martí:El Padre las Casas. Las ruinas índias. Nené traviesa. La exposición de París. Bebé y el señor don Pomposo. La historia del hombre, contada por sus casas. La muñeca negra. - José Ortega Munilla:La capeta en el invierno. La espada y el arado. Cisóforo el mago. Los marineros de Ciérvana. El grumete. Los gritos de la calle. El "botones". - Juan Valera:El Bermejino pré-histórico. El pescadorcito Urashima. El Sr. Nichtverstehen. La reina madre. La cordobesa. El Duende-Beso. Quien no te conozca que te compre. - Julia de Asensi:La casa donde murió. El aeronauta. La fuga. Victoria. Sor María. Cosme y Damián. La vocación. - Leonid Andréiev:Ante el tribunal. Lázaro. ¡No hay perdón! Valía. El mistério. Sobremortal. Un extranjero. - Leopoldo Alas:"Flirtation" legítima. En la droguería. Viaje redondo. Benedictino. Cuento futuro. En el tren. Mi enterro.

Gigantesco: Libro de Los Mejores Cuentos - Volume 1

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Author :
Publisher : Tacet Books
ISBN 13 : 8577776247
Total Pages : 3002 pages
Book Rating : 4.5/5 (777 download)

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Book Synopsis Gigantesco: Libro de Los Mejores Cuentos - Volume 1 by : Abraham Valdelomar

Download or read book Gigantesco: Libro de Los Mejores Cuentos - Volume 1 written by Abraham Valdelomar and published by Tacet Books. This book was released on 2019-12-05 with total page 3002 pages. Available in PDF, EPUB and Kindle. Book excerpt: Este libro contiene 350 cuentos de 50 autores clásicos, premiados y notables. Elegida sabiamente por el crítico literario August Nemo para la serie de libros 7 Mejores Cuentos, esta antología contiene los cuentos de los siguientes escritores: - Abraham Valdelomar - Antón Chéjov - Antonio de Trueba - Arturo Reyes - Baldomero Lillo - César Vallejo - Charles Perrault - Edgar Allan Poe - Emilia Pardo Bazán - Fray Mocho - Gustavo Adolfo Bécquer - Horacio Quiroga - Joaquín Díaz Garcés - Joaquín Dicenta - José Martí - José Ortega Munilla - Juan Valera - Julia de Asensi - Leonid Andréiev - Leopoldo Alas - Leopoldo Lugones - Oscar Wilde - Ricardo Güiraldes - Roberto Arlt - Roberto Payró - Rubén Darío - Soledad Acosta de Samper - Teodoro Baró - Vicente Blasco Ibáñez - Washington Irving - Alfred de Musset - Marqués de Sade - Saki - Marcel Schwob - Iván Turguéniev - Julio Verne - Émile Zola - Villiers de L'Isle Adam - Mark Twain - León Tolstoi - Ryunosuke Akutagawa - Ambrose Bierce - Mijaíl Bulgákov - Lewis Carroll - Arthur Conan Doyle - James Joyce - Franz Kafka - H. P. Lovecraft - Machado de Assis - Guy de Maupassant

Hispanófila

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Author :
Publisher :
ISBN 13 :
Total Pages : 320 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Hispanófila by : Alva Vernon Ebersole

Download or read book Hispanófila written by Alva Vernon Ebersole and published by . This book was released on 2006 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:

El libro del tangram (3ra ed. 2012)

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Author :
Publisher : Lulu.com
ISBN 13 : 147109510X
Total Pages : 735 pages
Book Rating : 4.4/5 (71 download)

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Book Synopsis El libro del tangram (3ra ed. 2012) by : Innocent De Marchi

Download or read book El libro del tangram (3ra ed. 2012) written by Innocent De Marchi and published by Lulu.com. This book was released on 2012-03-08 with total page 735 pages. Available in PDF, EPUB and Kindle. Book excerpt: Historia del tangram y otras modalidades del juego (hasta 39 distintas), curiosidades y unas 18.000 figuras y soluciones

Lecciones Cristianas libro del maestro trimestre de primavera 2016

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Author :
Publisher : Cokesbury
ISBN 13 : 1501808524
Total Pages : 106 pages
Book Rating : 4.5/5 (18 download)

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Book Synopsis Lecciones Cristianas libro del maestro trimestre de primavera 2016 by : Ediberto Lopez

Download or read book Lecciones Cristianas libro del maestro trimestre de primavera 2016 written by Ediberto Lopez and published by Cokesbury. This book was released on 2015-12-15 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lecciones Cristianas tiene como propósito ayudar a las personas adultas hispanas a crecer en su comprensión de la Biblia y relación de ésta con la vida. Lecciones Cristianas sigue la serie de las Lecciones Bíblicas Internacionales. Está escrito especialmente para las iglesias de habla hispana. También hay un Libro del Maestro que provee sugerencias importantes para la enseñanza de cada lección, preguntas para discutir y actividades para la clase. Lecciones Cristianas helps Hispanic adults grow in their knowledge of the Bible and how it relates to their lives. Lecciones Cristianas follows the International Lesson Series. The content of this excellent study is biblical and it is written especially for Spanish-speaking churches. The teacher book provides valuable suggestions for teaching the class, discussion questions, and class activities.

Lecciones Cristianas libro del alumno trimestre de verano 2020

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Author :
Publisher : Cokesbury
ISBN 13 : 1501885189
Total Pages : 112 pages
Book Rating : 4.5/5 (18 download)

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Book Synopsis Lecciones Cristianas libro del alumno trimestre de verano 2020 by : Martinez, Lucia

Download or read book Lecciones Cristianas libro del alumno trimestre de verano 2020 written by Martinez, Lucia and published by Cokesbury. This book was released on 2020-04-21 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lecciones Cristianas está escrito especialmente para las clases de adultos de habla hispana. Tiene como propósito ayudar a las personas adultas a crecer en su comprensión de la Biblia y la relación que tiene con la vida. El libro del líder provee sugerencias, preguntas para discutir y actividades importantes que ayudarán a hacer mejor la enseñanza de cada lección. Nuevas lecciones cada trimestre. Lecciones Cristianas helps Hispanic adults grow in their knowledge of the Bible and how it relates to their lives. The content of this excellent quarterly study is written especially for Spanish-speaking churches. The leader guide provides valuable suggestions for teaching the class, discussion questions, and class activities.

Screenplay Story Analysis

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1581158084
Total Pages : 234 pages
Book Rating : 4.5/5 (811 download)

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Book Synopsis Screenplay Story Analysis by : Asher Garfinkel

Download or read book Screenplay Story Analysis written by Asher Garfinkel and published by Simon and Schuster. This book was released on 2010-06-29 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sometimes it seems like everybody’s writing a screenplay. But who reads those screenplays? Professional story analysts, that’s who. Screenplay Story Analysis explains exactly how to become a professional story analyst. Along with a basic how-to on writing a story analysis—or "coverage"—this book explains the techniques and thought processes involved in reading and evaluating a screenplay. Get familiar with terms, techniques, and general story elements. Master standard coverage format and content. Find guidelines for practicing coverage and getting work as a professional story analyst. With a foreword by Craig Perry, producer of American Pie, Final Destination, and other successful movies, and quotes from industry pros from top entertainment companies including ABC and Paramount Pictures, this is the essential guide for breaking into the business. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

101 Healing Stories

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Author :
Publisher : Elsevier España
ISBN 13 : 9788445811641
Total Pages : 330 pages
Book Rating : 4.8/5 (116 download)

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Book Synopsis 101 Healing Stories by : George W. Burns

Download or read book 101 Healing Stories written by George W. Burns and published by Elsevier España. This book was released on 2001-04-05 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: "George W. Burns examines the healing value of using metaphors in therapy and provides 101 inspirational story ideas that therapists can adapt to share with clients for effecting change. He explains how to tell stories that engage the client, how to make them metaphoric, and where to find sources for such tales. Burns also shows readers how to build stories from personal experiences or their own imagination to use in session, making this thoughtful book an especially creative therapeutic tool."--BOOK JACKET.

Lecciones Cristianas libro del alumno trimestre de verano 2019

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Author :
Publisher : Cokesbury
ISBN 13 : 1501866931
Total Pages : 105 pages
Book Rating : 4.5/5 (18 download)

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Book Synopsis Lecciones Cristianas libro del alumno trimestre de verano 2019 by : Fernandez, Aida Irizarry

Download or read book Lecciones Cristianas libro del alumno trimestre de verano 2019 written by Fernandez, Aida Irizarry and published by Cokesbury. This book was released on 2019-04-16 with total page 105 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lecciones Cristianas tiene como propósito ayudar a las personas adultas hispanas a crecer en su comprensión de la Biblia y relación de ésta con la vida. Lecciones Cristianas sigue la serie de las Lecciones Bíblicas Internacionales. Está escrito especialmente para las iglesias de habla hispana. También hay un Libro del Maestro que provee sugerencias importantes para la enseñanza de cada lección, preguntas para discutir y actividades para la clase. Lecciones Cristianas helps Hispanic adults grow in their knowledge of the Bible and how it relates to their lives. Lecciones Cristianas follows the International Lesson Series. The content of this excellent study is biblical and it is written especially for Spanish-speaking churches. The teacher book provides valuable suggestions for teaching the class, discussion questions, and class activities.

El libro del viajero en Granada

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Author :
Publisher :
ISBN 13 :
Total Pages : 344 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis El libro del viajero en Granada by : Lafuente y Alcantara

Download or read book El libro del viajero en Granada written by Lafuente y Alcantara and published by . This book was released on 1843 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Little Prince

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Publisher : Aegitas
ISBN 13 : 0369406370
Total Pages : 102 pages
Book Rating : 4.3/5 (694 download)

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Book Synopsis The Little Prince by : Antoine de Saint−Exupery

Download or read book The Little Prince written by Antoine de Saint−Exupery and published by Aegitas. This book was released on 2021-08-31 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Little Prince and nbsp;(French: and nbsp;Le Petit Prince) is a and nbsp;novella and nbsp;by French aristocrat, writer, and aviator and nbsp;Antoine de Saint-Exupéry. It was first published in English and French in the US by and nbsp;Reynal and amp; Hitchcock and nbsp;in April 1943, and posthumously in France following the and nbsp;liberation of France and nbsp;as Saint-Exupéry's works had been banned by the and nbsp;Vichy Regime. The story follows a young prince who visits various planets in space, including Earth, and addresses themes of loneliness, friendship, love, and loss. Despite its style as a children's book, and nbsp;The Little Prince and nbsp;makes observations about life, adults and human nature. The Little Prince and nbsp;became Saint-Exupéry's most successful work, selling an estimated 140 million copies worldwide, which makes it one of the and nbsp;best-selling and nbsp;and and nbsp;most translated books and nbsp;ever published. and nbsp;It has been translated into 301 languages and dialects. and nbsp;The Little Prince and nbsp;has been adapted to numerous art forms and media, including audio recordings, radio plays, live stage, film, television, ballet, and opera.

The World Book Encyclopedia

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Author :
Publisher :
ISBN 13 :
Total Pages : 554 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The World Book Encyclopedia by :

Download or read book The World Book Encyclopedia written by and published by . This book was released on 2002 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt: An encyclopedia designed especially to meet the needs of elementary, junior high, and senior high school students.