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Author : Les Binet
Publisher :
ISBN 13 : 9780852941454
Total Pages : 136 pages
Book Rating : 4.9/5 (414 download)
Download or read book Effectiveness in Context written by Les Binet and published by . This book was released on 2018 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Shamima Ahmed
Publisher : CRC Press
ISBN 13 : 1466575743
Total Pages : 341 pages
Book Rating : 4.4/5 (665 download)
Download or read book Effective Non-Profit Management written by Shamima Ahmed and published by CRC Press. This book was released on 2012-08-28 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an environment of increased interdependency and collaborations among non-profits, for-profits, and governmental organizations, researchers and practitioners have begun to identify the need for a distinctive set of values, skills, and competencies for effective non-profit management. Underlining the relationship between these two sectors, Effective Non-Profit Management: Context, Concepts, and Competencies clarifies the emerging links between the public and non-profit sectors at the local, national, and global levels. Each chapter concludes with a discussion of a recent issue and a case study. They include discussion questions, a listing of Web resources, and a review of terms at the end of each chapter. The introductory chapter discusses non-profit organizations, their phenomenal growth, the different categories of non-profits, and the scope and significance of this sector. The second chapter focuses on explaining the linkages among non-profits, for-profits, and government organizations. The next couple of chapters provide a detailed discussion of essential non-profit law, non-profit governance, human resource management, resource acquisition and management, marketing, technology, nongovernmental organizations (NGOs), and effectiveness. Discussing four major developments in the non-profit environment that have implications for the future of this sector, the book: Covers all major topics in non-profit management including recent issues that affect such management Provides up-to-date information on emerging issues in non-profit management, including transparency, technology, legal, and other socio-political issues Includes input from an advisory group of leading non-profit executives Details best practices, practical tips and examples, and lists of Internet resources Going beyond the usual coverage of government contracting with non-profits, the book provides a focused discussion on the linkages between public administration and the non-profit sector. In an approach that balances theory and application, the book is a guide to the practical art of forming, managing, and leading non-profit organizations.
Author : Les Binet
Publisher :
ISBN 13 : 9780852941348
Total Pages : 0 pages
Book Rating : 4.9/5 (413 download)
Download or read book The Long and the Short of It written by Les Binet and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Cherniece J. Plume
Publisher : Chandos Publishing
ISBN 13 : 008101757X
Total Pages : 184 pages
Book Rating : 4.0/5 (81 download)
Download or read book Social Media in the Marketing Context written by Cherniece J. Plume and published by Chandos Publishing. This book was released on 2016-09-30 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media has provided endless opportunities for marketers, fuelling their desire to learn more about their consumers through this dynamic online environment. Yet many organisations are finding it difficult to create effective marketing strategies, making decisions that are based on research that is highly focused on the nature and boundaries of social media. The changing behaviour of consumers, variety of platforms and changing culture indicates that much of the research around this topic is still highly fragmented. Social Media in the Marketing Context: A State of the Art Analysis and Future Directions provides a comprehensive overview of the current literature surrounding social media and the marketing discipline, highlighting future development opportunities in both knowledge and practice. - includes extensive literature search on social media in the context of the marketing discipline - provides key areas for future research and recommendations for practitioners - shows the importance for marketers of understanding individual behaviour on social media
Author : Chris Hackley
Publisher : Springer
ISBN 13 : 1137297115
Total Pages : 237 pages
Book Rating : 4.1/5 (372 download)
Download or read book Marketing in Context written by Chris Hackley and published by Springer. This book was released on 2013-11-14 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: The best marketing doesn't just focus on the individual psychology of the consumer, it operates at a cultural level. It frames choices so that the consumer isn't aware their buying decisions are being influenced. Hackley shows how marketing must set the scene and identify the broader cultural context to successfully influence consumers.
Author : Cole Nussbaumer Knaflic
Publisher : John Wiley & Sons
ISBN 13 : 1119002265
Total Pages : 284 pages
Book Rating : 4.1/5 (19 download)
Download or read book Storytelling with Data written by Cole Nussbaumer Knaflic and published by John Wiley & Sons. This book was released on 2015-10-09 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it!
Author : Wiemer Snijders
Publisher : Troubador Publishing Ltd
ISBN 13 : 1789012791
Total Pages : 398 pages
Book Rating : 4.7/5 (89 download)
Download or read book Eat Your Greens written by Wiemer Snijders and published by Troubador Publishing Ltd. This book was released on 2018-09-27 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can we sell more, to more people, and for more money? The marketing world is awash with myths, misconceptions, dubious metrics and tactics that bear little relation to our actual buying behaviour.
Author : Marthe R. Gold
Publisher : Oxford University Press
ISBN 13 : 9780195108248
Total Pages : 462 pages
Book Rating : 4.1/5 (82 download)
Download or read book Cost-Effectiveness in Health and Medicine written by Marthe R. Gold and published by Oxford University Press. This book was released on 1996-07-18 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cost-effectiveness in health and medicine presents a consensus of experts on appropriate methods for standardizing the conduct of CEAs for use in policy arenas. Standardization is of particular importance for CEA, because it allows comparisons of the costs and health outcomes of alternative methods of improving health, such as public health programs and medical technologies. The book provides a detailed discussion of the theoretical background underlying areas of controversy, and uses theory to guide explicit recommendations for study conduct.
Author : Helen Nissenbaum
Publisher : Stanford University Press
ISBN 13 : 0804772894
Total Pages : 304 pages
Book Rating : 4.8/5 (47 download)
Download or read book Privacy in Context written by Helen Nissenbaum and published by Stanford University Press. This book was released on 2009-11-24 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Privacy is one of the most urgent issues associated with information technology and digital media. This book claims that what people really care about when they complain and protest that privacy has been violated is not the act of sharing information itself—most people understand that this is crucial to social life —but the inappropriate, improper sharing of information. Arguing that privacy concerns should not be limited solely to concern about control over personal information, Helen Nissenbaum counters that information ought to be distributed and protected according to norms governing distinct social contexts—whether it be workplace, health care, schools, or among family and friends. She warns that basic distinctions between public and private, informing many current privacy policies, in fact obscure more than they clarify. In truth, contemporary information systems should alarm us only when they function without regard for social norms and values, and thereby weaken the fabric of social life.
Author : Jean Brittain Leslie
Publisher : Center for Creative Leadership
ISBN 13 : 9781882197729
Total Pages : 114 pages
Book Rating : 4.1/5 (977 download)
Download or read book Managerial Effectiveness in a Global Context written by Jean Brittain Leslie and published by Center for Creative Leadership. This book was released on 2002 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rapid expansion of globalization and multinational corporations means more and more managers work across the borders of multiple countries. Some of them are expatriates; most are not. And although many of these managers are not wrestling with the issues of relocating and adjusting to living in a different culture, they all find themselves dealing with cultural issues - defined in the broadest context - every time they pick up the phone, log onto their e-mail, or disembark from an airplane. What do these managers do? Is it different from the work they did when they managed in their own countries, and if it is different, how so? What does it take for them to be effective when they manage across so many countries simultaneously? What do these managers need to know in order to be effective? What do organizations need to know and do in order to select and develop people who will manage and lead effectively in the global economy? This report addresses those questions as it documents the findings of a Center for Creative Leadership research study into what factors might predict managerial effectiveness in a global context.
Author : Don Nutbeam
Publisher : MDPI
ISBN 13 : 3038974714
Total Pages : 251 pages
Book Rating : 4.0/5 (389 download)
Download or read book Health Literacy in Context- Settings, Media, and Populations written by Don Nutbeam and published by MDPI. This book was released on 2019-01-23 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a printed edition of the Special Issue "Health Literacy in Context—Settings, Media, and Populations" that was published in IJERPH
Author : Gerald S. Hanna
Publisher : Allyn & Bacon
ISBN 13 :
Total Pages : 472 pages
Book Rating : 4.X/5 (4 download)
Download or read book Assessment for Effective Teaching written by Gerald S. Hanna and published by Allyn & Bacon. This book was released on 2004 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written in a straightforward and conversational manner, this book integrates assessment and instruction to provide educators with an understanding of when and why to use different assessment techniques to optimize student learning. Emphasis is on realistic applications, taken from the author's experiences using mainstream assessment principles. The subject matter in each chapter is frequently expanded with examples from a broad range of educational settings, ranging from classroom teaching to school administration, school counseling, special education, and related special services for students with special needs. Features Discussion of individual differences among students helps readers understand the reality of individual differences so as to employ assessment to influence learning for all students. Separate chapters on product assessment with rubrics and performance assessment methods present balanced and contemporary treatment of authentic assessment in Chapters 8 and 9. Simple, easily managed data sets and computation exercises for developing concepts throughout the text eliminate intricate calculations that often get in the way of important principles. An entire chapter (13) on assessment issues in special education helps readers address the thicket of special education issues and mandates in which assessment plays a vital role. Learning aids such as Discussion Questions, Thinking Cap Exercises, and computational problems are embedded throughout the book to provide assistance in identifying key issues, checking comprehension and review. Instructor's Manual/Test Bank developed by the authors is available to adopters. Companion website for students and instructors is available at: www.ablongman.com/hannadettmer. Related Titles: "Program Evaluation: Alternative Approaches and Practical Guidelines, 3/e" Jody L. Fitzpatrick James R. Sanders Blaine R. Worthen Order No. 0-321-07706-7 "Designing and Using Tools for Educational Assessment, 1/e" Madhabi Chatterji Order No. 0-205-29928-8 "Consultation, Collaboration, and Teamwork for Students with Special Needs, 4/e" Peggy Dettmer Norma Dyck Linda P. Thurston Order No. 0-205-34073-3
Author : Les Binet
Publisher :
ISBN 13 :
Total Pages : 132 pages
Book Rating : 4.3/5 (555 download)
Download or read book Marketing in the Era of Accountability written by Les Binet and published by . This book was released on 2007 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report analyses 880 IPA case studies in unprecedented detail to extract broad lessons about the critical success factors for profitable returns on marketing investment.
Author : National Research Council
Publisher : National Academies Press
ISBN 13 : 0309316855
Total Pages : 255 pages
Book Rating : 4.3/5 (93 download)
Download or read book Enhancing the Effectiveness of Team Science written by National Research Council and published by National Academies Press. This book was released on 2015-07-15 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: The past half-century has witnessed a dramatic increase in the scale and complexity of scientific research. The growing scale of science has been accompanied by a shift toward collaborative research, referred to as "team science." Scientific research is increasingly conducted by small teams and larger groups rather than individual investigators, but the challenges of collaboration can slow these teams' progress in achieving their scientific goals. How does a team-based approach work, and how can universities and research institutions support teams? Enhancing the Effectiveness of Team Science synthesizes and integrates the available research to provide guidance on assembling the science team; leadership, education and professional development for science teams and groups. It also examines institutional and organizational structures and policies to support science teams and identifies areas where further research is needed to help science teams and groups achieve their scientific and translational goals. This report offers major public policy recommendations for science research agencies and policymakers, as well as recommendations for individual scientists, disciplinary associations, and research universities. Enhancing the Effectiveness of Team Science will be of interest to university research administrators, team science leaders, science faculty, and graduate and postdoctoral students.
Author : Siani Pearson
Publisher : Prentice Hall Professional
ISBN 13 : 9780130092205
Total Pages : 358 pages
Book Rating : 4.0/5 (922 download)
Download or read book Trusted Computing Platforms written by Siani Pearson and published by Prentice Hall Professional. This book was released on 2003 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: The TCPA 1.0 specification finally makes it possible to build low-cost computing platforms on a rock-solid foundation of trust. In Trusted Computing Platforms, leaders of the TCPA initiative place it in context, offering essential guidance for every systems developer and decision-maker. They explain what trusted computing platforms are, how they work, what applications they enable, and how TCPA can be used to protect data, software environments, and user privacy alike.
Author : National Academies of Sciences, Engineering, and Medicine
Publisher : National Academies Press
ISBN 13 : 0309451051
Total Pages : 153 pages
Book Rating : 4.3/5 (94 download)
Download or read book Communicating Science Effectively written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2017-03-08 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Science and technology are embedded in virtually every aspect of modern life. As a result, people face an increasing need to integrate information from science with their personal values and other considerations as they make important life decisions about medical care, the safety of foods, what to do about climate change, and many other issues. Communicating science effectively, however, is a complex task and an acquired skill. Moreover, the approaches to communicating science that will be most effective for specific audiences and circumstances are not obvious. Fortunately, there is an expanding science base from diverse disciplines that can support science communicators in making these determinations. Communicating Science Effectively offers a research agenda for science communicators and researchers seeking to apply this research and fill gaps in knowledge about how to communicate effectively about science, focusing in particular on issues that are contentious in the public sphere. To inform this research agenda, this publication identifies important influences â€" psychological, economic, political, social, cultural, and media-related â€" on how science related to such issues is understood, perceived, and used.
Author : Mathew Sweezey
Publisher : Harvard Business Press
ISBN 13 : 1633694038
Total Pages : 178 pages
Book Rating : 4.6/5 (336 download)
Download or read book The Context Marketing Revolution written by Mathew Sweezey and published by Harvard Business Press. This book was released on 2020-03-24 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world of limitless media noise, how can businesses break through to customers? Context. We are in the midst of a massive media revolution. For the first time in history, ordinary people around the world have the ability to create, distribute, and consume content instantly, from anywhere, using connected devices. The massive increase in media "noise" created by these consumers and devices creates an entirely new situation that makes conventional marketing models obsolete. And yet countless companies and marketing organizations continue to rely on traditional models, assuming that their "campaigns" will sway customers. They couldn't be more wrong. In this provocative and practical book, Salesforce marketing maven Mathew Sweezey boldly outlines this new "infinite media" environment and poses a profound question: In a transformed world where customers shape their own experience, what is the key to breaking through and motivating them to buy? It is context--the close linkage between an individual's immediate desires and the experiences a brand creates to fulfill them. Drawing on new research and new insights into current consumer psychology, Sweezey defines the five key elements of context. Customer experiences must be: Available: Helping people achieve the value they seek in the moment Permissioned: Giving people what they've asked for, on their terms Personal: Going beyond how personal it is to how personally you can deliver it Authentic: Combining voice, empathy, and brand congruence simultaneously Purposeful: Creating a deeper connection to the brand, beyond the product Sweezey uses vivid examples to highlight a new marketing model used by high-performing brands big and small. The final part of the book shifts to execution, providing a new rule book for context-based marketing. The Context Marketing Revolution will change forever how you think about the purpose and practice of marketing.
