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E Commerce Excellence
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Book Synopsis Ecommerce Excellence by : N.D NGWANA
Download or read book Ecommerce Excellence written by N.D NGWANA and published by Billion Ideas Company. This book was released on 2023-07-24 with total page 41 pages. Available in PDF, EPUB and Kindle. Book excerpt: Uncover the secrets of successful online retail with 'Ecommerce Excellence: A Beginner's Guide to Online Retail'. This practical and comprehensive guide provides a solid foundation for those looking to launch or enhance their ecommerce business. 'Ecommerce Excellence' provides a step-by-step guide to building an online store, from choosing the right platform and setting up your website, to optimizing product listings and implementing secure payment methods. The book offers clear, easy-to-follow instructions, making it perfect for those who are new to the world of ecommerce. But the book goes beyond just setting up your online store. It provides invaluable insights into digital marketing strategies, covering everything from search engine optimization and pay-per-click advertising, to social media marketing and email campaigns. It also explores essential topics like customer service, fulfillment and shipping, inventory management, and website analytics. Each chapter features practical tips and advice, real-world examples, and case studies, providing you with a well-rounded understanding of the ecommerce landscape. The book also includes helpful resources and tools to further support your ecommerce journey. Whether you're an aspiring online retailer or an established business owner looking to expand your presence online, 'Ecommerce Excellence: A Beginner's Guide to Online Retail' is the resource you need to navigate the exciting world of ecommerce. Start your journey towards ecommerce excellence today.
Book Synopsis E-commerce Excellence by : Rowan Everhart
Download or read book E-commerce Excellence written by Rowan Everhart and published by RWG Publishing. This book was released on 2024-07-09 with total page 53 pages. Available in PDF, EPUB and Kindle. Book excerpt: Embark on a journey into the world of e-commerce with "E-commerce Excellence: A Beginner's Guide to Selling Online." In this refreshingly honest introduction, you'll discover the truth behind the allure of online selling. While the promise of digital riches beckons, author [Your Name] unveils the reality: success in e-commerce requires more than just a few clicks. Through candid insights and practical advice, this guide empowers aspiring entrepreneurs to navigate the complexities of the online marketplace. From understanding the infancy of internet commerce to harnessing its full potential, this book is your roadmap to e-commerce success. So, forget the cliches and embrace the opportunity. Whether you're dreaming of a side hustle or a full-fledged online empire, "E-commerce Excellence" will equip you with the tools and mindset needed to thrive in the digital age.
Book Synopsis EMarketing EXcellence by : Dave Chaffey
Download or read book EMarketing EXcellence written by Dave Chaffey and published by Routledge. This book was released on 2008 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now completely revised, this text can help marketers create effective and up-to-date customer-centric e-marketing plans. It combines established approaches to marketing planning with the creative use of new e-models and e-tools.
Download or read book eMarketing eXcellence written by PR Smith and published by Routledge. This book was released on 2012-10-12 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'eMarketing eXcellence' offers an exciting new approach to help you build a customer-driven e-business. As the core text for the CIM's E-marketing award, the book offers a highly structured and accessible guide to a critical subject, providing a useful reference point for all students and managers involved in marketing strategy and implementation. A practical guide to creating and executing e-marketing plans, this book combines established approaches to marketing planning with the creative use of new e-models and e-tools. It is designed to support both marketers who are integrating e-marketing into their existing marketing and communications strategies and experienced e-marketers looking to optimise their e-marketing. The book shows how to: · Draw up an outline e-marketing plan · Evaluate and apply e-marketing principles & models · Integrate online and offline communications · Implement customer-driven e-marketing · Reduce costly trial and error · Measure and enhance your e-marketing · Drive your e-business forward As the core text for the CIM's new professional E-marketing Award, it provides comprehensive, critical coverage of the key areas of e-marketing planning for marketing professionals. Established marketing concepts such as customer relationship management, the marketing mix and the widely adopted SOSTAC® planning system, are re-examined in the new media context - and new approaches are defined, including business models, traffic building and web site design.
Download or read book E-commerce written by Kyeong Kang and published by BoD – Books on Demand. This book was released on 2010-02-01 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: E-commerce provides immense capability for connectivity through buying and selling activities all over the world. During the last two decades new concepts of business have evolved due to popularity of the Internet, providing new business opportunities for commercial organisations and they are being further influenced by user activities of newer applications of the Internet. Business transactions are made possible through a combination of secure data processing, networking technologies and interactivity functions. Business models are also subjected to continuous external forces of technological evolution, innovative solutions derived through competition, creation of legal boundaries through legislation and social change. The main purpose of this book is to provide the reader with a familiarity of the web based e- commerce environment and position them to deal confidently with a competitive global business environment. The book contains a numbers of case studies providing the reader with different perspectives in interface design, technology usage, quality measurement and performance aspects of developing web-based e-commerce.
Book Synopsis Management and Social Science Strategies for Business Excellence by : Katta Ashok Kumar
Download or read book Management and Social Science Strategies for Business Excellence written by Katta Ashok Kumar and published by Archers & Elevators Publishing House. This book was released on 2014 with total page 95 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Emarketing Excellence by : Dave Chaffey
Download or read book Emarketing Excellence written by Dave Chaffey and published by Routledge. This book was released on 2013 with total page 642 pages. Available in PDF, EPUB and Kindle. Book excerpt: Built around the CIM e-Marketing Award, this book addresses an important area of marketing. The core of the book is an established but flexible marketing model that makes sense of the issues that online and interactive techniques can create.
Book Synopsis Electronic Commerce: Concepts, Methodologies, Tools, and Applications by : Becker, Annie
Download or read book Electronic Commerce: Concepts, Methodologies, Tools, and Applications written by Becker, Annie and published by IGI Global. This book was released on 2007-12-31 with total page 2522 pages. Available in PDF, EPUB and Kindle. Book excerpt: Compiles top research from the world's leading experts on many topics related to electronic commerce. Covers topics including mobile commerce, virtual enterprises, business-to-business applications, Web services, and enterprise methodologies.
Book Synopsis Digital Marketing for eCommerce by : Maria Johnsen
Download or read book Digital Marketing for eCommerce written by Maria Johnsen and published by Maria Johnsen. This book was released on 2024-04-16 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is your roadmap to digital domination. From understanding your target audience and creating compelling content to optimizing your website for search engines and leveraging social media platforms, we'll cover all aspects of digital marketing tailored to the needs of e-commerce owners like yourself. How can you optimize your website for better conversion rates? What marketing strategies are most effective for driving traffic to your ecommerce store? How can you improve customer retention and loyalty? What are the best practices for managing inventory and fulfillment? How can you effectively utilize social media to promote your products? What tools or software can help streamline your ecommerce operations? What are the latest trends in ecommerce and how can you stay ahead of them? How can you enhance the user experience on your website to reduce bounce rates? What metrics should you be tracking to measure the success of your ecommerce business? How can you optimize your product listings for better search engine visibility? and much more. I've successfully closed over 7,000 projects, with a vast majority involving ecommerce clients from Germany to Hungary, England to the USA. Companies have entrusted me to elevate their ecommerce ventures to six-figure successes. In this book, I share a comprehensive roadmap to help you achieve similar triumphs. Your e-commerce or online shopping website's success depends on your ability to effectively leverage the power of digital marketing. Whether you're selling artisan crafts, trendy fashion items, or cutting-edge technology gadgets, mastering the techniques of online promotion is essential for attracting customers, driving sales, and building a thriving brand. In the past, traditional brick-and-mortar stores heavily relied on foot traffic and word-of-mouth referrals to drive sales. However, with the rise of the internet, the way consumers discover, research, and purchase products is evolving. Digital marketing presents e-commerce owners with an excellent opportunity to connect with a global audience. Through channels such as search engines, social media platforms, email campaigns, and influencer partnerships, potential customers can be reached anytime, anywhere.
Book Synopsis E-Commerce in Regional Small to Medium Enterprises by : MacGregor, Robert
Download or read book E-Commerce in Regional Small to Medium Enterprises written by MacGregor, Robert and published by IGI Global. This book was released on 2007-06-30 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book presents detailed studies of e-commerce in multiple regions focusing on business size, sector, market focus, gender of CEO, and education level of CEO as driving forces for e-commerce adoption. Results show that regional SMEs in developed countries have low e-commerce adoption rates, and strategic alliances by SMEs play a key role in overcoming the low rate"--Provided by publisher.
Book Synopsis How to Start a Profitable E-commerce Business by : Chimezie Igwe
Download or read book How to Start a Profitable E-commerce Business written by Chimezie Igwe and published by Independently Published. This book was released on 2023-11-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock the secrets to e-commerce success with our comprehensive guide. Discover e-commerce best practices, online store optimization strategies, and cutting-edge e-commerce marketing tactics to elevate your online business. Delve into the art of customer satisfaction in e-commerce, master legal compliance to protect your brand, and learn the intricacies of scaling your e-commerce venture. Explore data protection best practices to safeguard your customers' information. Whether you're a newbie or a seasoned pro, this guide equips you with the knowledge and tools to thrive in the dynamic world of online retail. Start your journey to e-commerce excellence today!
Book Synopsis Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages by : Lee, In
Download or read book Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages written by Lee, In and published by IGI Global. This book was released on 2012-06-30 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages is written as an e-commerce textbook for undergraduate and graduate students in various business programs, including information systems, marketing, computer science, and MBA. In addition to serving as a textbook in e-commerce, this book also provides an excellent repository for instructors, researchers, and industry practitioners for their research ideas, theories, and practical experiences. In addition to regular topics traditionally taught in the classroom, this textbook addresses the many new emerging ideas and applications and presents tools and techniques in all aspects of e-commerce development and management in the global economy.
Book Synopsis Digital Marketing Excellence by : Dave Chaffey
Download or read book Digital Marketing Excellence written by Dave Chaffey and published by Taylor & Francis. This book was released on 2022-07-22 with total page 728 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital marketing plans, combining established approaches to marketing planning with the creative use of new digital models and digital tools. Written by two highly experienced digital marketing consultants, the book shows you how to: Draw up an outline integrated digital marketing plan Evaluate and apply digital marketing principles and models Integrate online and offline communications Implement customer-driven digital marketing as part of digital transformation Reduce costly trial and error Measure and enhance your digital marketing Learn best practices for reaching and engaging your audiences using the key digital marketing platforms. This new edition has been streamlined to seamlessly integrate the latest developments in digital analytics, ethics and privacy, Predictive Analytics, Machine Learning and Artificial Intelligence. Including new international case studies and up-to-date examples throughout, this book cuts through the jargon to show marketers how to leverage data and digital technologies to their advantage. Offering a highly structured and accessible guide to a critical and far-reaching subject, Digital Marketing Excellence, 6th edition, provides a vital reference point for all digital marketing students, and managers involved in digital marketing strategy and implementation. Online resources have been fully updated for the new edition and include a new set of PowerPoint slides and a full test bank of questions and exercises.
Author :Allen Paul Esteban Publisher :Nueva Ecija University of Science and Technology ISBN 13 :6214451033 Total Pages :120 pages Book Rating :4.2/5 (144 download)
Book Synopsis Web Engineering and E-Commerce by : Allen Paul Esteban
Download or read book Web Engineering and E-Commerce written by Allen Paul Esteban and published by Nueva Ecija University of Science and Technology. This book was released on 2023-08-24 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to the enriching world of "Web Engineering and E-Commerce: Bridging Technology and Business in the Philippines." This educational journey is designed to equip you with the essential knowledge and skills to navigate the dynamic intersection of technology and business within the context of the Philippines. As you embark on this enlightening exploration, you will delve into the realms of E-Commerce and Web Engineering, understanding their pivotal role in shaping the modern landscape of trade and technology. Throughout the E-Commerce segment, you will unravel the intricacies of online commerce, learning to define E-Commerce's significance in contemporary business environments. By distinguishing between E-Commerce and E-Business, you will grasp their distinct scopes and foci. The exploration of E-Commerce architecture and its components will empower you to appreciate the underlying mechanisms that facilitate digital transactions. Classification of E-Commerce types will deepen your comprehension of their nuances, while insights into the Philippines' E-Commerce landscape will keep you attuned to local regulations and trends. Transitioning into Web Engineering, you will gain an in-depth understanding of the symbiotic relationship between technology and business. As you learn to define Web Engineering and differentiate it from Software Engineering, you'll appreciate the unique challenges and considerations that underlie web development. Exploring various development models, you'll uncover how they impact the development process, ensuring you're well-versed in adapting to diverse project needs. The journey doesn't stop at mere knowledge acquisition. It extends into the realm of security, where you will delve into the vulnerabilities that web applications can face. By grasping the significance of integrity, authentication, and encryption, you will emerge equipped to fortify digital ecosystems against potential threats. Quality assurance principles will guide you in ensuring the reliability of web applications, and you'll explore metrics that assess their overall quality. As you delve into web development, the distinction between front-end and back-end roles will become clear, enabling you to navigate both with confidence. Hosting strategies and server-database interactions will equip you to create robust web applications that deliver dynamic content seamlessly. Lastly, you'll delve into essential CRUD operations, mastering the art of data manipulation and management within a web environment. So, brace yourself for an enlightening expedition that will empower you to bridge the gap between technology and business in the Philippines. Through this holistic curriculum, you will acquire skills that are not only transformative but also vital for success in the ever-evolving realms of E-Commerce and Web Engineering.
Book Synopsis The new online trade by : Gerrit Heinemann
Download or read book The new online trade written by Gerrit Heinemann and published by Springer Nature. This book was released on 2023-03-30 with total page 519 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents developments and future trends in e-commerce, which is shaped by customers' new digital communication and consumption patterns. Gerrit Heinemann sheds light on e-commerce business models, channel excellence as well as success factors such as digital time advantages and customer centricity. He analyzes the digital challenges and highlights the consequences and opportunities associated with online commerce. Recognized best practices illustrate how successful digital commerce works and what the "lessons learned" of the past years are. The 13th edition describes which new approaches will shape the future of online retail and which developments will remain long-term issues. While, for example, app and smartphone commerce, including mobile payment, continue to be long-running issues, the environmental issue is coming at online commerce with a concentrated charge. This means that people's growing need for more sustainability and consideration for the environment has now also arrived in e-commerce. This work is therefore devoted to sustainable e-commerce in the context of online logistics, which runs counter to the new trend towards quick commerce. The topics of climate neutrality and returns management are also increasingly coming into focus. In addition, current topics such as the marketplace theme and social commerce will be explored in greater depth. Furthermore, numerous new legal requirements are taken into account, which place increased obligations on marketplace operators in particular. The content - Meta-targeting and business ideas in online retailing - Business model of online trade - Forms of online trade - Business systems and benchmarks in e-commerce - Best practices and risks in online retailing
Book Synopsis GRASPED Pathways to Entrepreneurial Mastery by : Steven Brough
Download or read book GRASPED Pathways to Entrepreneurial Mastery written by Steven Brough and published by GRASPED Digital. This book was released on 2024-02-29 with total page 63 pages. Available in PDF, EPUB and Kindle. Book excerpt: "GRASPED Pathways to Entrepreneurial Mastery" unfolds as an insightful guide to mastering the dual realms of business and personal growth. With 20 essential strategies, it covers innovation, leadership, digital transformation, and personal well-being. The book is structured to offer practical advice, real-world examples, and actionable steps for entrepreneurs aiming for success in both their professional and personal lives. What sets this guide apart is its holistic approach, seamlessly blending business acumen with personal development. It's unique in offering a dual path to mastery, emphasizing the synergy between personal well-being and entrepreneurial success, thus equipping readers for the challenges of a rapidly evolving business landscape while also fostering personal integrity and growth. Embark on a transformative journey with "GRASPED Pathways to Entrepreneurial Mastery." This book is a beacon for ambitious individuals, guiding them through the complexities of entrepreneurship while also nurturing personal growth. It's designed not just as a business guide but as a comprehensive roadmap to achieving a harmonious balance between professional achievements and personal fulfillment.
Book Synopsis Encyclopedia of E-Commerce Development, Implementation, and Management by : Lee, In
Download or read book Encyclopedia of E-Commerce Development, Implementation, and Management written by Lee, In and published by IGI Global. This book was released on 2016-03-31 with total page 2440 pages. Available in PDF, EPUB and Kindle. Book excerpt: The convenience of online shopping has driven consumers to turn to the internet to purchase everything from clothing to housewares and even groceries. The ubiquity of online retail stores and availability of hard-to-find products in the digital marketplace has been a catalyst for a heighted interest in research on the best methods, techniques, and strategies for remaining competitive in the era of e-commerce. The Encyclopedia of E-Commerce Development, Implementation, and Management is an authoritative reference source highlighting crucial topics relating to effective business models, managerial strategies, promotional initiatives, development methodologies, and end-user considerations in the online commerce sphere. Emphasizing emerging research on up-and-coming topics such as social commerce, the Internet of Things, online gaming, digital products, and mobile services, this multi-volume encyclopedia is an essential addition to the reference collection of both academic and corporate libraries and caters to the research needs of graduate-level students, researchers, IT developers, and business professionals. .
