E-Commerce 2020-2021: Business, Technology and Society, Global Edition

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Author :
Publisher : Pearson UK
ISBN 13 : 1292343214
Total Pages : 913 pages
Book Rating : 4.2/5 (923 download)

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Book Synopsis E-Commerce 2020-2021: Business, Technology and Society, Global Edition by : Kenneth C. Laudon

Download or read book E-Commerce 2020-2021: Business, Technology and Society, Global Edition written by Kenneth C. Laudon and published by Pearson UK. This book was released on 2020-05-08 with total page 913 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in e-commerce. The most up-to-date, comprehensive overview of e-commerce today Lively and fun to read, E-commerce 2020: Business, Technology and Society is an in-depth, thought-provoking introduction to e- commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook (R), Google (R), Twitter (R), and Amazon (R) illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 16th edition, including its data, figures, and tables, has been updated through October 2019. It has up-to-date coverage of key topics in e-commerce today, such as privacy and piracy, government surveillance, cyberwar, social-local-mobile marketing, internet sales taxes, and intellectual property. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

E-Commerce Activated

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Publisher :
ISBN 13 : 9781737032403
Total Pages : pages
Book Rating : 4.0/5 (324 download)

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Book Synopsis E-Commerce Activated by : Damien Coughlan

Download or read book E-Commerce Activated written by Damien Coughlan and published by . This book was released on 2021-04-06 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: E-COMMERCE ACTIVATED is the BLUEPRINT!E-Commerce entrepreneurs all over the world are taking advantage of a new digital era in which online shopping, technology, social media, data and analytics, and a more educated consumer with choice, are in abundance.The Retail Apocalypse has forced many large and established traditional brick and mortar businesses to close, simply because they failed to move swiftly to acknowledge new trends in consumer spending.From Brick and Mortar to Click and Order! This book is a step-by-step framework to start, sell, scale, and systemize an online business with E-Commerce - skipping the trial and error. This book was designed for both beginners and experienced business owners.--------------------------------------------------------------------------"If you are someone looking for a book on E-Commerce, this is it. Damien has outlined in great detail the exact strategies that he used when he saw a gap in the market and started selling dog products online to people all over the world. - Kevin Harrington - Original Shark from the hit TV show "Shark Tank"--------------------------------------------------------------------------In this book, you'll discover how you can replicate his success and sell simple everyday products online as a complete beginner, and take advantage of the multi-trillion dollar industry.Damien has a marketing degree and a master's degree in E-Commerce, and has been featured on Forbes, Yahoo Finance, and spoken all over the world. Damien made the transition from working at some of the largest corporations in the world to taking that experience and knowledge and applying it to his own business and teachings as an entrepreneur.Today, Damien runs his own E-Commerce stores, while teaching and inspiring others to start their business and leveraging the power of E-Commerce.ACTIVATE your business today!

The Smart Business Guide to China E-Commerce

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Author :
Publisher : Penguin Books
ISBN 13 : 9789814954655
Total Pages : 192 pages
Book Rating : 4.9/5 (546 download)

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Book Synopsis The Smart Business Guide to China E-Commerce by : Frank Lavin

Download or read book The Smart Business Guide to China E-Commerce written by Frank Lavin and published by Penguin Books. This book was released on 2021-08-27 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to win in the world's largest retail market. China is the largest e-commerce market in the world and the most digital of the major economies. At the same time, many international brands are intimidated by the China market given their lack of familiarity and the significant cultural and language differences. The Smart Business Guide helps bridge this gap by providing a how-to approach to the China e-commerce ecosystem. E-commerce provides a powerful tool for brands to reach consumers and offers the predictability and statistical feedback that dramatically reduces the costs of a brand to enter the China market. A quick, punchy read, The Smart Business Guide is a useful book for consumer brands, retailers, and entrepreneurs. It covers critical areas such as: -- How any brand can be a pure-play e-commerce brand in China -- How Chinese consumers are different from U.S. consumers -- The main platforms and social media channels -- Case studies of success and failure in China -- How to deal with market entry challenges, trademark registration, and product approval -- How to compete and win in the most challenging--and most promising--retail market in the world

E-commerce

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Author :
Publisher : Prentice Hall
ISBN 13 : 9780273750840
Total Pages : 900 pages
Book Rating : 4.7/5 (58 download)

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Book Synopsis E-commerce by : Kenneth C. Laudon

Download or read book E-commerce written by Kenneth C. Laudon and published by Prentice Hall. This book was released on 2011 with total page 900 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text emphasizes the three major driving forces behind e-commerce: technological change, business development, and social issues, to provide a coherent conceptual framework for understanding the field.

Advances in Digital Marketing and eCommerce

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Publisher : Springer Nature
ISBN 13 : 3030765202
Total Pages : 336 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis Advances in Digital Marketing and eCommerce by : Francisco J. Martínez-López

Download or read book Advances in Digital Marketing and eCommerce written by Francisco J. Martínez-López and published by Springer Nature. This book was released on 2021-05-26 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book highlights the latest research articles presented at the second Digital Marketing & eCommerce Conference in June 2021. Papers include a diverse set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer marketing in social commerce, social media monetization strategies, social commerce characteristics and their impact on user behavior, branding on social media, social media-based business models, user privacy and security protection on social media, social video marketing and commerce, among other topics.

Moving Businesses Online and Embracing E-Commerce: Impact and Opportunities Caused by COVID-19

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Author :
Publisher : IGI Global
ISBN 13 : 1799882969
Total Pages : 275 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Moving Businesses Online and Embracing E-Commerce: Impact and Opportunities Caused by COVID-19 by : Semerádová, Tereza

Download or read book Moving Businesses Online and Embracing E-Commerce: Impact and Opportunities Caused by COVID-19 written by Semerádová, Tereza and published by IGI Global. This book was released on 2021-12-03 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: The COVID-19 pandemic caused global shock to the entire economic system. As a result of the government restrictions, both production and distribution channels were interrupted. In this situation, however, it was possible to observe that some companies were able to adapt to these new conditions. The demand for the possibility of translating physical business into virtual increased. The COVID-19 restrictions showed that many entrepreneurs do not have enough knowledge about the available online tools and possibilities. Given that the digital transformation of business today often consists only of incorporating existing tools into existing processes, transition to e-commerce could be made easily and quickly. Moving Businesses Online and Embracing E-Commerce: Impact and Opportunities Caused by COVID-19 analyzes the impact of COVID-19-related restrictions on business models of enterprises affected most by these restrictions and examines transformational changes induced by the accelerated adoption of internet technologies and transition to e-commerce-based business models. Covering topics such as customer relationship management (CRM), small and medium enterprises (SMEs), and customer loyalty, this book serves as an essential resource for business owners, CEOs, managers, IT consultants, web developers, students, professors, entrepreneurs, researchers, industry professionals, and academicians.

Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business

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Author :
Publisher : IGI Global
ISBN 13 : 1799889580
Total Pages : 1964 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business by : Management Association, Information Resources

Download or read book Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business written by Management Association, Information Resources and published by IGI Global. This book was released on 2021-04-16 with total page 1964 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.

E-Commerce 2021-2022: Business. Technology. Society. , Global Edition

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Author :
Publisher : Pearson
ISBN 13 : 9781292409313
Total Pages : 0 pages
Book Rating : 4.4/5 (93 download)

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Book Synopsis E-Commerce 2021-2022: Business. Technology. Society. , Global Edition by : Kenneth C. Laudon

Download or read book E-Commerce 2021-2022: Business. Technology. Society. , Global Edition written by Kenneth C. Laudon and published by Pearson. This book was released on 2021-07-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in e-commerce. The most up-to-date, comprehensive overview of e-commerce today Lively and fun to read, E-commerce 2021: Business, Technology, and Society is an in-depth, thought-provoking introduction to e-commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook®, Google®, Twitter®, Amazon®, Pinterest®, eBay®, Uber®, WhatsApp®, and Snapchat® illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 16th edition has been updated through October 2020, and includes up-to-date coverage of privacy and piracy, government surveillance, cyberwar, fintech, social local-mobile marketing, internet sales taxes, and intellectual property.

E - COMMERCE

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Publisher : Archers & Elevators Publishing House
ISBN 13 : 9394958789
Total Pages : 223 pages
Book Rating : 4.3/5 (949 download)

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Book Synopsis E - COMMERCE by : Dr.Pujari Vijay

Download or read book E - COMMERCE written by Dr.Pujari Vijay and published by Archers & Elevators Publishing House. This book was released on with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt:

E-Commerce Business Model 2020

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Publisher :
ISBN 13 : 9781914043307
Total Pages : 358 pages
Book Rating : 4.0/5 (433 download)

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Book Synopsis E-Commerce Business Model 2020 by : Jim Work

Download or read book E-Commerce Business Model 2020 written by Jim Work and published by . This book was released on 2020-12-21 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Dropshipping and Shopify

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Publisher :
ISBN 13 :
Total Pages : 161 pages
Book Rating : 4.7/5 (42 download)

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Book Synopsis Dropshipping and Shopify by : Robert Kasey

Download or read book Dropshipping and Shopify written by Robert Kasey and published by . This book was released on 2021-04-21 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't Start Your Dropshipping E-Commerce Business Until You Read This! When it comes to dropshipping and creating an online business from scratch, you have two clear options. A. You can waste endless hours watching onlive videos, reading hundreds of blogs, following so-called "gurus" on Twitter and getting lost in the dropshipping business maze. OR... B. Invest in a comprehensive, easy-to-read, simple yet not simplified and updated dropshipping and e-commerce guide for beginners! Click "Buy Now" & Learn How To Generate Passive Income With A Thriving Shopify Business! Unless you live under a rock in the Siberian taiga, you have probably heard about dropshipping, how to make money on Amazon, EBay dropshipping or Shopify dropshipping business models. And they all sound like a great investment. But how much do you really know about dropshipping and e-commerce? By the end of this all-inclusive e-commerce dropshipping guide on how to make money online, you will be able to understand all the pros and cons of online dropshipping and take the next step with confidence! What's In It For You? ✔️ BUILD Your Own Online Dropshipping Business ✔️ MAKE Money Online With Dropshipping Business Model ✔️ ACHIEVE Financial Freedom & Transform Your Life Why Choose This Dropshipping Guide? Robert Kasey, the author of this eye-opening drop shipping business guide, has spent years researching and developing e-commerce business models that will allow you to: ✔️ UNDERSTAND the pros and cons of dropshipping and how to deal with dropshipping suppliers ✔️ LEARN MORE about marketing your products and product research ✔️ SAVE TIME, EFFORT & MONEY by avoiding common dropshipping mistakes Do You Know Someone Who Is Itching For A New Career? Spoil your loved ones with a copy of "Dropshipping & Shopify" - the first in a series of online business guides - today and offer them the opportunity to learn everything they need about amazon dropshipping, shopify dropshipping and online business! Click "Give As A Gift" and surprise your friends, family and co-workers with a special present! What Are You Waiting For? Scroll Up, Hit That "Add To Cart" Button & Start Your New E-Commerce Business!

Digital Business and Electronic Commerce

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Author :
Publisher : Springer Nature
ISBN 13 : 3031502892
Total Pages : 1031 pages
Book Rating : 4.0/5 (315 download)

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Book Synopsis Digital Business and Electronic Commerce by : Bernd W. Wirtz

Download or read book Digital Business and Electronic Commerce written by Bernd W. Wirtz and published by Springer Nature. This book was released on with total page 1031 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Ecommerce Evolved

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781534619340
Total Pages : 0 pages
Book Rating : 4.6/5 (193 download)

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Book Synopsis Ecommerce Evolved by : Tanner Larsson

Download or read book Ecommerce Evolved written by Tanner Larsson and published by Createspace Independent Publishing Platform. This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction -- The 12 core principles of ecommerce -- pt. I: Evolved strategy : Funnel-based ecommerce ; Recurring income core -- Think before you sell ; Conversion tricks, sales boosts, and profit maximizers -- pt. II: Evolved intelligence : Your target market ; Your competition ; Exploit your data -- pt. III: Evolved marketing : Advertising channels ; Front-end marketing ; Back-end marketing-- Final thoughts.

Cross-Border E-Commerce Marketing and Management

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Publisher : IGI Global
ISBN 13 : 1799858243
Total Pages : 349 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Cross-Border E-Commerce Marketing and Management by : Hoque, Md. Rakibul

Download or read book Cross-Border E-Commerce Marketing and Management written by Hoque, Md. Rakibul and published by IGI Global. This book was released on 2020-10-30 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: The continued advancement of globalization, increases in internet connectivity, compatibility of international payment systems, and adaptability of logistics and shipping processes have combined to contribute to the rapid growth of the cross-border e-commerce market. Due to these advancements and the ubiquitous presence of smartphones, consumer use of cross-border e-commerce is increasingly simplified, and thus, sellers are hardly restricted to a specific country in terms of promoting, selling, and shipping goods worldwide. The burgeoning opportunities, habits, and trends of shopping on cross-border e-commerce platforms have expedited the prospect of becoming a presence in the global market. This is true for enterprises of all sizes, especially for small? and medium?sized enterprises (SMEs) that want to add their footprint in the international market for the first time. Like any other industry, cross-border e-commerce has its specific economics and driving forces, but has different scopes, challenges, and trends due to the geographic and cultural expanse of relevant environments. Cross-Border E-Commerce Marketing and Management was conceptualized by identifying the scope of new complementary information with a comprehensive understanding of the issues and potential of cross-border e-commerce businesses. The authors believe that this book will not only fill the void in the current research but will also provide far-sighted vision and strategies, as it covers big data, artificial intelligence, IoT, supply chain management, and more. This book provides the necessary knowledge to managers to compete with the competitive market structure and ultimately contribute to the sustainable economic growth of a country. It works as a guideline for existing cross-border e-commerce managers to formulate individual strategies that combine to optimize the industry while keeping the enterprise competitive. This book is useful in both developed and developing country contexts. This publication is an ideal resource for academicians, policy makers, stakeholders, and cross-border e-commerce managers, especially from SMEs.

Resurrecting Retail

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Author :
Publisher : Figure 1 Publishing
ISBN 13 : 177327144X
Total Pages : 274 pages
Book Rating : 4.7/5 (732 download)

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Book Synopsis Resurrecting Retail by : Doug Stephens

Download or read book Resurrecting Retail written by Doug Stephens and published by Figure 1 Publishing. This book was released on 2021-04-13 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Few crises in modern history have so completely disrupted every aspect of daily life as has the Covid-19 pandemic. What began as a small medical ripple in Wuhan, China, a city many of us had never heard of, quickly erupted into a tsunami of epic proportions. Every market, industry, vertical, profession, service, and category of product was in some way rocked by its impact. And, for the first time in recorded history, every wheel, cog and gear in the global retail industry ground to a virtual halt. From two-time, international best-selling author and futurist Doug Stephens, Resurrecting Retail is not just a riveting story of the unprecedented crash of an industry during this time of crisis but a roadmap for its rebirth. Meticulously researched in real time from inside the crisis, Resurrecting Retail provides a comprehensive and surprising vision of how Covid-19 will reshape every aspect of consumer life, including the very essence of why we shop.

COVID-19 and E-commerce

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Publisher :
ISBN 13 : 9789211130133
Total Pages : 154 pages
Book Rating : 4.1/5 (31 download)

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Book Synopsis COVID-19 and E-commerce by : United Nations Publications

Download or read book COVID-19 and E-commerce written by United Nations Publications and published by . This book was released on 2022-04-30 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication assesses the impact of COVID-19 on e-commerce and digital trade. While the pandemic caused a sharp deceleration in economic activity, it also led to a rapid acceleration of e-commerce. With restrictions on movement and other public health interventions in place, digital solutions have become essential to continued delivery of economic and social activities. And, as the digital economy and e-commerce play an increased role in Sustainable Development, stakeholders at all levels have a responsibility to ensure that these technologies play a positive and powerful role in national and international recovery efforts. Indeed, those that can harness the potential of e-commerce will be better placed to benefit from global markets for their goods and services, while those that fail to do so risk falling behind. Thus, the critical global policy challenge that emerges from this study is that greater efforts are needed to help reduce inequalities in e-trade readiness that currently prevail amongst countries.

Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions

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Author :
Publisher : IGI Global
ISBN 13 : 1466645113
Total Pages : 347 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions by : Lee, In

Download or read book Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions written by Lee, In and published by IGI Global. This book was released on 2013-09-30 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book offers insights into issues, challenges, and solutions related to the successful application and management aspects of electronic business, providing a comprehensive framework for researchers and practitioners in understanding the growing demand of e-business research"--Provided by publisher.