Diseño y elaboración de material de comunicación

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Publisher : Ediciones Paraninfo, S.A.
ISBN 13 : 842834437X
Total Pages : 228 pages
Book Rating : 4.4/5 (283 download)

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Book Synopsis Diseño y elaboración de material de comunicación by : IGLESIAS ÁLVAREZ, ADRIANA MARIA

Download or read book Diseño y elaboración de material de comunicación written by IGLESIAS ÁLVAREZ, ADRIANA MARIA and published by Ediciones Paraninfo, S.A.. This book was released on 2021-02-26 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Todo profesional debe conocer los conceptos y las técnicas básicas de elaboración de materiales publicitarios, promocionales y de comunicación para garantizar que sus campañas sean viables y exitosas. Este libro desarrolla los contenidos del módulo profesional de Diseño y elaboración de material de comunicación, del Ciclo Formativo de grado superior de Marketing y Publicidad, perteneciente a la familia profesional de Comercio y Marketing. En la obra se desarrollan los siguientes contenidos: --- Elementos visuales y composición. --- Comunicación persuasiva, creatividad y estrategia publicitaria. --- Preparación de materiales de comunicación. --- Fuentes de información y normativa. --- Redacción y maquetación de anuncios. --- Herramientas para la elaboración de materiales publicitarios e informativos. --- Organización del plan de difusión. Además de un contenido teórico completo y actualizado, este manual contiene numerosos ejemplos, mapas conceptuales, imágenes, información adicional, enlaces de interés, casos prácticos, tutoriales y actividades variadas que permiten trabajar la materia, comprenderla y afianzarla. Estudiantes, profesionales e incluso pequeños emprendedores obtendrán con la lectura de esta obra las bases para preparar sus propios materiales publicitarios y de comunicación. Adriana Iglesias Álvarez es licenciada en Periodismo y máster en Comunicación digital y nuevas narrativas. A lo largo de su trayectoria profesional ha desempeñado numerosas tareas relacionadas con la comunicación en diferentes vertientes y a través de diversos soportes.

Modern Graphics Communication

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Publisher : Pearson Educación
ISBN 13 : 9789702608110
Total Pages : 670 pages
Book Rating : 4.6/5 (81 download)

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Book Synopsis Modern Graphics Communication by : Frederick Ernest Giesecke

Download or read book Modern Graphics Communication written by Frederick Ernest Giesecke and published by Pearson Educación. This book was released on 2004 with total page 670 pages. Available in PDF, EPUB and Kindle. Book excerpt: This completely rewritten adaptation of Giesecke utilizes an abundance of hands-on activities and clear step-by-step descriptions to teach users freehand sketching and visualization skills for engineering graphics. The eighth edition features reorganized, consolidated coverage of Solid Modeling, new drawing problems, and fully proofed drawings. Other chapter topics include design and graphic communication, introduction to cad and solid modeling, freehand sketching and lettering techniques, geometric construction and modeling basics, multi-view sketching and projection, pictorial sketching, sectional views, dimensioning, and tolerancing, For individuals interested in the fields of technical drawing and engineering graphics.

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Author :
Publisher : Food & Agriculture Org.
ISBN 13 : 9251390444
Total Pages : 80 pages
Book Rating : 4.2/5 (513 download)

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Book Synopsis by :

Download or read book written by and published by Food & Agriculture Org.. This book was released on with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Blended Learning: Convergence between Technology and Pedagogy

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Publisher : Springer Nature
ISBN 13 : 3030457818
Total Pages : 297 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis Blended Learning: Convergence between Technology and Pedagogy by : Antonio Víctor Martín-García

Download or read book Blended Learning: Convergence between Technology and Pedagogy written by Antonio Víctor Martín-García and published by Springer Nature. This book was released on 2020-05-18 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on essential aspects of the theoretical foundations that support blended learning (BL) as a teaching training modality in tertiary education. Analyzing the changes in the world of education that lead to new ways of thinking and learning, it redefines the concept of blended learning at a time of constant growth in many universities around the world. This involves a shared reflection on the role of technology in the current university teacher education programs, as well as on the role that pedagogy plays in increasingly technology-driven contexts. Furthermore, the book presents pedagogical approaches to guide university professors in the design and implementation of blended learning courses. To this end, it describes some of the major models and approaches to BL instructional design, and examines issues related to the quality of BL training and the indicators to measure it, in order to identify those models that contribute to a better understanding of the dimensions that increase its effectiveness.

Ease Seminar

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Publisher : Edicions Universitat Barcelona
ISBN 13 : 9788447523733
Total Pages : 360 pages
Book Rating : 4.5/5 (237 download)

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Book Synopsis Ease Seminar by : Frances Luttikhuizen

Download or read book Ease Seminar written by Frances Luttikhuizen and published by Edicions Universitat Barcelona. This book was released on 2000 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt:

R&D and Innovation in Spain Improving the Policy Mix

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Publisher : OECD Publishing
ISBN 13 : 9264065679
Total Pages : 169 pages
Book Rating : 4.2/5 (64 download)

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Book Synopsis R&D and Innovation in Spain Improving the Policy Mix by : OECD

Download or read book R&D and Innovation in Spain Improving the Policy Mix written by OECD and published by OECD Publishing. This book was released on 2007-07-30 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Machine Elements in Mechanical Design

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Publisher : Pearson Educación
ISBN 13 : 9789702608127
Total Pages : 950 pages
Book Rating : 4.6/5 (81 download)

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Book Synopsis Machine Elements in Mechanical Design by : Robert L. Mott

Download or read book Machine Elements in Mechanical Design written by Robert L. Mott and published by Pearson Educación. This book was released on 2004 with total page 950 pages. Available in PDF, EPUB and Kindle. Book excerpt: CD-ROM contains: the mechanical design software MDESIGN, which "enables users to quickly complete the design of many of the machine elements discussed in the book."

Comunicación de instituciones públicas

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Publisher : Editorial UOC
ISBN 13 : 849064733X
Total Pages : 270 pages
Book Rating : 4.4/5 (96 download)

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Book Synopsis Comunicación de instituciones públicas by : Núria Escalona

Download or read book Comunicación de instituciones públicas written by Núria Escalona and published by Editorial UOC. This book was released on 2015-07-31 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: La concreción del título de este libro se encuentra en cada una de sus páginas, pero para empezar, un matiz importante: comunicación de instituciones públicas, no comunicación institucional. A lo específico, traje a medida para quienes se dedican a la comunicación de gobiernos locales, autónomos y más allá. No hablamos de comunicación de clubs deportivos o de grandes empresas que se han convertido en instituciones de referencia. En este libro se desgrana y se ayuda a entender y a practicar una comunicación en multimedia protagonista en las instituciones de todos. Cómo comunicar estratégicamente, con rumbo definido, las instituciones públicas. Con qué perfiles profesionales para conformar equipos. Identidad, imagen y reputación. Y, en definitiva, cómo conectar con los ciudadanos, el gran objetivo y justificación de la existencia de una institución pública. Para lo cual, cada día más, el frente digital y las redes sociales en Internet deben ser un aliado en la conexión con las nuevas generaciones.

La UNED

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Publisher : EUNED
ISBN 13 : 9789977643229
Total Pages : 180 pages
Book Rating : 4.6/5 (432 download)

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Book Synopsis La UNED by : Greville Rumble

Download or read book La UNED written by Greville Rumble and published by EUNED. This book was released on 1987 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Estudios en El Extranjero

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Author :
Publisher :
ISBN 13 :
Total Pages : 1380 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Estudios en El Extranjero by :

Download or read book Estudios en El Extranjero written by and published by . This book was released on 1996 with total page 1380 pages. Available in PDF, EPUB and Kindle. Book excerpt:

PLA Notes 39: Popular Communications

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Publisher : IIED
ISBN 13 : 9781843692836
Total Pages : 84 pages
Book Rating : 4.6/5 (928 download)

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Book Synopsis PLA Notes 39: Popular Communications by :

Download or read book PLA Notes 39: Popular Communications written by and published by IIED. This book was released on with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Routledge Handbook of Spanish Language Teaching

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Publisher : Routledge
ISBN 13 : 1317294181
Total Pages : 866 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis The Routledge Handbook of Spanish Language Teaching by : Javier Muñoz-Basols

Download or read book The Routledge Handbook of Spanish Language Teaching written by Javier Muñoz-Basols and published by Routledge. This book was released on 2018-10-17 with total page 866 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Spanish Language Teaching: metodologías, contextos y recursos para la enseñanza del español L2, provides a comprehensive, state-of-the-art account of the main methodologies, contexts and resources in Spanish Language Teaching (SLT), a field that has experienced significant growth world-wide in recent decades and has consolidated as an autonomous discipline within Applied Linguistics. Written entirely in Spanish, the volume is the first handbook on Spanish Language Teaching to connect theories on language teaching with methodological and practical aspects from an international perspective. It brings together the most recent research and offers a broad, multifaceted view of the discipline. Features include: Forty-four chapters offering an interdisciplinary overview of SLT written by over sixty renowned experts from around the world; Five broad sections that combine theoretical and practical components: Methodology; Language Skills; Formal and Grammatical Aspects; Sociocultural Aspects; and Tools and Resources; In-depth reflections on the practical aspects of Hispanic Linguistics and Spanish Language Teaching to further engage with new theoretical ideas and to understand how to tackle classroom-related matters; A consistent inner structure for each chapter with theoretical aspects, methodological guidelines, practical considerations, and valuable references for further reading; An array of teaching techniques, reflection questions, language samples, design of activities, and methodological guidelines throughout the volume. The Routledge Handbook of Spanish Language Teaching contributes to enriching the field by being an essential reference work and study material for specialists, researchers, language practitioners, and current and future educators. The book will be equally useful for people interested in curriculum design and graduate students willing to acquire a complete and up-to-date view of the field with immediate applicability to the teaching of the language.

2003 Annual Report

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Author :
Publisher : IICA
ISBN 13 :
Total Pages : 162 pages
Book Rating : 4./5 ( download)

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Book Synopsis 2003 Annual Report by :

Download or read book 2003 Annual Report written by and published by IICA. This book was released on with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt:

La educación mediática en la universidad española

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Author :
Publisher : Editorial GEDISA
ISBN 13 : 8416572097
Total Pages : 129 pages
Book Rating : 4.4/5 (165 download)

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Book Synopsis La educación mediática en la universidad española by : Joan Ferrés Prats

Download or read book La educación mediática en la universidad española written by Joan Ferrés Prats and published by Editorial GEDISA. This book was released on 2016-01-15 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: En un entorno social y cultural en el que la mayor parte de las comunicaciones son mediadas por tecnologías la educación mediática se convierte en un requisito indispensable para el desarrollo de la autonomía personal de los ciudadanos y la plena implementación de una cultura democrática. Por ello, el mundo académico debería conceder una importancia capital a la educación mediática. En el libro se parte de esta premisa y se recogen los resultados y conclusiones de una investigación I+D+i sobre la situación de la educación mediática en la universidad española, tanto en los grados de educación como en los de comunicación. Del análisis de toda la información obtenida se extraen conclusiones sobre fuerzas y flaquezas, carencias y retos de la educación mediática en el marco de la Cultura Digital.

Estudios en el extranjero

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Publisher :
ISBN 13 : 9789230031480
Total Pages : 1380 pages
Book Rating : 4.0/5 (314 download)

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Book Synopsis Estudios en el extranjero by : Unesco

Download or read book Estudios en el extranjero written by Unesco and published by . This book was released on 1995 with total page 1380 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Manejo de áreas protegidas en los trópicos

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Publisher : IUCN
ISBN 13 : 9782880328085
Total Pages : 336 pages
Book Rating : 4.3/5 (28 download)

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Book Synopsis Manejo de áreas protegidas en los trópicos by : John Mackinnon

Download or read book Manejo de áreas protegidas en los trópicos written by John Mackinnon and published by IUCN. This book was released on 1986 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt:

El Estudiante de la Educación a Distancia en la Perspectiva de Un Nuevo Milenio

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Author :
Publisher : EUNED
ISBN 13 : 9789968310666
Total Pages : 396 pages
Book Rating : 4.3/5 (16 download)

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Book Synopsis El Estudiante de la Educación a Distancia en la Perspectiva de Un Nuevo Milenio by :

Download or read book El Estudiante de la Educación a Distancia en la Perspectiva de Un Nuevo Milenio written by and published by EUNED. This book was released on 1999 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: