Digital Marketing for Rural Small Businesses

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Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.9/5 (885 download)

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Book Synopsis Digital Marketing for Rural Small Businesses by : Chad J J Treadway

Download or read book Digital Marketing for Rural Small Businesses written by Chad J J Treadway and published by . This book was released on 2023-09-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking for help growing your rural small business? Discover the tools and techniques to master digital marketing and stake your digital presence today.

Digital Marketing for Rural Small Businesses

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Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.9/5 (885 download)

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Book Synopsis Digital Marketing for Rural Small Businesses by : Chad J Treadway

Download or read book Digital Marketing for Rural Small Businesses written by Chad J Treadway and published by . This book was released on 2023-09-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking for help growing your rural small business? Discover the tools and techniques to master digital marketing and stake your digital presence today.

An Exploration of Rural Small Business Owners Experience with Internet Marketing

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Publisher :
ISBN 13 :
Total Pages : 159 pages
Book Rating : 4.:/5 (122 download)

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Book Synopsis An Exploration of Rural Small Business Owners Experience with Internet Marketing by : Veronica Monique Triplett

Download or read book An Exploration of Rural Small Business Owners Experience with Internet Marketing written by Veronica Monique Triplett and published by . This book was released on 2020 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: This qualitative case study explored how rural small business owners make decisions about using internet marketing as a strategy. To understand the small business owner’s experiences, this study uncovered relevant factors influencing the business owner’s during the decision-making process. The general problem to be addressed is the lack of internet marketing used by small business owners. The project focused on rural small business owners in Sumter and Marengo counties in Alabama, to gain their perspective on internet marketing, the impact that a failure to use internet marketing have on their businesses, and the specific factors that influence them not to use or ineffectively use internet marketing. The owners were the primary decision-makers for their business, and the interviews provided the qualitative data used to develop a list of key factors that influence the decision making process in terms of internet marketing. The research methodology permitted a deeper understanding of the factors contributing to the problem and helped identify potential solutions to the problem. The study concludes with recommendations for future research and application to professional practice.

Online Or Flatline

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Publisher : Elevate Publishing
ISBN 13 : 1945449012
Total Pages : 104 pages
Book Rating : 4.9/5 (454 download)

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Book Synopsis Online Or Flatline by : Nick Choat

Download or read book Online Or Flatline written by Nick Choat and published by Elevate Publishing. This book was released on 2017-02-21 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital marketing is a daunting task for many small business owners. It often seems intimidating and complicated, and the benefits are not easily measured, but without it, many businesses die out. In Online or Flatline, Nick Choat offers compelling reasons to get your business online and easy-to-use tools to make it possible: How to set up an attractive webpage How to prioritize your social media efforts How to use review feedback to interact with customers How to optimize your ability to be found on Google How to combine traditional and digital advertising and many more Nick Choat has witnessed the evolution of digital marketing. He started at a young age, working in his parents' small, hometown grocery store in rural Tennessee, where he learned about customer service and loyalty. When he was offered a management position with Kroger, he made the bold move to exit the food industry, and took a chance on a degree in software development long before the tech boom of the 1990s. His first job was for Boeing, followed by several years consulting businesses for Ernst & Young. He was on board with Disney when they pioneered the online streaming of hi-def television, a revolutionary move when corporations were still fearful of the shifting marketplace. After realizing that he wanted to exchange his life in corporate America for one with more autonomy in his business, he bought a Sports Clips franchise and set a personal goal to empower all small business owners to utilize the tools at their fingertips. Online or Flatline gives small business owners an easy to follow, affordable guide and a strong plan of action for creating a successful and valuable online presence.

The Small Business Online Marketing Handbook

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Publisher : John Wiley & Sons
ISBN 13 : 1118770137
Total Pages : 136 pages
Book Rating : 4.1/5 (187 download)

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Book Synopsis The Small Business Online Marketing Handbook by : Annie Tsai

Download or read book The Small Business Online Marketing Handbook written by Annie Tsai and published by John Wiley & Sons. This book was released on 2013-10-08 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: The small business marketing experts at Demandforce help owners kick off their online strategy Small business owners are exceptional at delivering on their product or service. Many, however, don't know where to start when it comes to online marketing. The Small Business Online Marketing Handbook will show you how to effectively leverage email, social, online, and network marketing to get new customers and keep existing customers coming back. Author Annie Tsai shows you how to refocus just a small percentage of an offline marketing budget and create exponential return for your business. Author Annie Tsai is a popular blogger and Chief Customer Officer for Demandforce, an automated Internet marketing and communication company specializing in small- to medium-sized businesses, recently acquired by Intuit Features spot interviews and "do this now" advice from resident experts at Demandforce, including the founders With the proliferation of social media and the consumer voice on the web, small business owners need to take a deliberate approach to leveraging this new marketing channel to effectively convert online conversations into offline sales. The Small Business Online Marketing Handbook shows you how.

Essential Digital Marketing For Small Business

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Publisher : Lulu.com
ISBN 13 : 1291865985
Total Pages : 153 pages
Book Rating : 4.2/5 (918 download)

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Book Synopsis Essential Digital Marketing For Small Business by : Simon Dunant

Download or read book Essential Digital Marketing For Small Business written by Simon Dunant and published by Lulu.com. This book was released on 2014-05-11 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your business is online but where are the customers? Facebook, Twitter, Content Marketing, Blogging, Mobile? How do you keep up? This book offers practical expert advice and strategies for small business owners, independent marketers and anyone seeking to market their business better on the web. In this book you'll discover: Practical steps for using social media to bring in more business New techniques, trends and tools to market your brand online Practical insights on using content marketing to connect with new customers How to gain search engine visibility and get your business discovered online What you should be focusing on to take advantage of the mobile revolution Inside you'll also find interviews and insight from leading digital marketing experts and small business owners, helping you gain an understanding of some of the ways others have successfully used digital marketing to increase sales and increase the exposure of their business.

The Secret Method of Digital Marketing and Sales for Entrepreneurs

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Author :
Publisher : Books for smart investors and entrepreneurs
ISBN 13 :
Total Pages : 101 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Secret Method of Digital Marketing and Sales for Entrepreneurs by : Matthew Rymer Harrison

Download or read book The Secret Method of Digital Marketing and Sales for Entrepreneurs written by Matthew Rymer Harrison and published by Books for smart investors and entrepreneurs. This book was released on 2023-12-22 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to know how to make money online from home? Are you ready to take your business to the next level and succeed as an entrepreneur in today's digital age? Look no further than "The Secret Method of Digital Marketing and Sales for Entrepreneurs: The Business Strategy Handbook for Successful Entrepreneurship Today Without a big Budget." This comprehensive guide is packed with valuable tips, tricks, and strategies for mastering digital marketing and sales without breaking the bank. Inside, you'll find: Proven methods for reaching and engaging your target audience online Strategies for increasing website traffic and converting visitors into customers The key to making your marketing investment profitable. Stories with which you will understand and internalize the essence of the method in a pleasant way. This is not another boring book that you will abandon after reading a couple of pages. This e-book will help you to: Increase your online visibility Achieve more sales with less budget Understand how to use digital marketing tools Get actionable steps to boost your business Learn how to create a profitable marketing strategy Don't wait any longer to take your business to the next level. Get "The Secret Method of Digital Marketing and Sales for Entrepreneurs: The Business Strategy Handbook for Successful Entrepreneurship Today Without a big Budget" today and start seeing real results!

Digital Marketing Strategy for Small Business

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Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.2/5 (154 download)

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Book Synopsis Digital Marketing Strategy for Small Business by : Dina Nath Jha Dinker

Download or read book Digital Marketing Strategy for Small Business written by Dina Nath Jha Dinker and published by . This book was released on 2023-03-29 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is intended for small business owners, professionals, and freelancers who need and intend to market themselves on digital platforms, but lack fund to hire professional digital marketing firms. They lack fund to spend on Google or Facebook advertising. They are not IT professionals, but can work on computer. If you are the one among them, this book is for you. You do not need to be IT savvy, but you need to have skills and competency to plan and execute your plan. With the help of this book, you can develop an inexpensive but effective digital marketing strategy. Small businesses, professionals, and freelancers have small marketing budget. They need to get high ROI on their marketing investment. Digital marketing can help them achieve this goal. Many small business owners and professionals miss to get advantage of digital marketing because they do not understand where to start, or they fear that they will have to make heavy investment in it. Many business owners avoid digital marketing because they think it is for IT guys. On contrary, digital marketing is easy. You do not need to be a programmer to do digital marketing. It is more about creativity than IT knowledge. Another myth is, digital marketing is costly. Fact is, it may or may not be costly. If you do it right, you can earn more return per dollar invested than any other form of marketing. Business owners can also do digital marketing without investment. All they have to invest is time. For a business owner or professional, time is valuable. They need a good but easy to understand and implement digital marketing strategy in place so that they can get maximum benefit out of their time and money invested in it. This book intends to make the business owners and professionals understand the importance of digital marketing, various channels of digital marketing, and how they can use these channels. This book also explains dos and don'ts for various channels of digital marketing.

Performance Digital Marketing for Local Businesses

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Author :
Publisher : Dreamyio
ISBN 13 :
Total Pages : 35 pages
Book Rating : 4./5 ( download)

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Book Synopsis Performance Digital Marketing for Local Businesses by : Swapnil Kankute

Download or read book Performance Digital Marketing for Local Businesses written by Swapnil Kankute and published by Dreamyio. This book was released on 2024-09-13 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's competitive market, local businesses must leverage the power of performance digital marketing to stand out, drive leads, and achieve measurable growth. "Performance Digital Marketing for Local Businesses: A Practical Guide" is the essential handbook for small business owners and marketers looking to build effective, results-driven strategies tailored to their local markets. Authored by Swapnil Kankute, a digital entrepreneur and expert with over 12 years of experience in the field, this book simplifies complex marketing tactics into actionable steps. Whether it's mastering local SEO, optimizing Google Ads, or driving traffic through social media, you’ll learn how to focus on key metrics that matter—such as leads, conversions, and return on investment (ROI). Complete with real-world case studies, practical tips, and proven strategies, this guide empowers local businesses to enhance their digital presence, improve performance, and drive results on a limited budget. Key Takeaways: - Learn performance marketing strategies that deliver measurable results. - Discover how to leverage local SEO, social media, and PPC advertising. - Track and improve campaign performance using analytics and KPIs. - Avoid common digital marketing mistakes. - Implement a step-by-step action plan for digital success. Take control of your local digital marketing efforts and achieve sustainable growth with this easy-to-follow, practical guide.

Small Town Rules

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Publisher : Que Publishing
ISBN 13 : 0789749203
Total Pages : 224 pages
Book Rating : 4.7/5 (897 download)

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Book Synopsis Small Town Rules by : Barry J. Moltz

Download or read book Small Town Rules written by Barry J. Moltz and published by Que Publishing. This book was released on 2012 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teaches large businesses to use word-of-mouth and reputation-building to gain a loyal customer base in the way small businesses do.

Small Business Owner's Guide to Digital Marketing

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781976219092
Total Pages : 114 pages
Book Rating : 4.2/5 (19 download)

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Book Synopsis Small Business Owner's Guide to Digital Marketing by : Troy Scott

Download or read book Small Business Owner's Guide to Digital Marketing written by Troy Scott and published by Createspace Independent Publishing Platform. This book was released on 2017-09-07 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Troy is a multi-time former startup junky living in Silicon Valley. After growing tired of the boom-bust cycle of chasing the ultimate "MVP" (minimal viable product) to rush to market, he transitioned his diverse marketing skills into helping other entrepreneurs set up proven online systems that grow their businesses faster and easier. This book lays out the 5-step process he uses to help other business owners generate more leads, create more qualified buyers and dominate their local market by leveraging new technology and marketing automation tools.

Rural Entrepreneurship and Innovation in the Digital Era

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Publisher : IGI Global
ISBN 13 : 1799857654
Total Pages : 337 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Rural Entrepreneurship and Innovation in the Digital Era by : Lokuge, Sachithra

Download or read book Rural Entrepreneurship and Innovation in the Digital Era written by Lokuge, Sachithra and published by IGI Global. This book was released on 2020-11-06 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Though entrepreneurship has been studied for decades, in recent years, the study of “rural entrepreneurship” has emerged as an upcoming subtopic of the area. With the growth and continual ease of utilizing digital technologies to support entrepreneurial activities, these technologies now provide unique opportunities for advancing rural entrepreneurship. Though prior research focused on challenges for IT use in rural areas that specifically investigated investment and management issues, it is important to study all challenges and opportunities involved in this developing area of research. Rural Entrepreneurship and Innovation in the Digital Era is a pivotal reference source that provides vital research on the utilization of digital technologies in rural business ventures. Unlike other references, this book studies the conceptualization process of rural entrepreneurship and innovation with the intention of providing guidelines and support for entrepreneurs. While highlighting topics such as microfinancing, risk management, and rural development, this publication explores innovative practices as well as the methods of IT investment and management. This book is ideally designed for business professionals, entrepreneurs, business researchers, academics, and business students.

Digital Marketing for Small Businesses

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Author :
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.8/5 (727 download)

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Book Synopsis Digital Marketing for Small Businesses by : Jett Davison

Download or read book Digital Marketing for Small Businesses written by Jett Davison and published by Independently Published. This book was released on 2023-12-23 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this comprehensive guide, "Digital Marketing for Small Businesses," discover the transformative power of digital marketing and propel your business into the forefront of the digital age. Whether you prefer the tangible experience of a hardcover, the convenience of an audiobook, the traditional feel of a paperback, or the portability of an e-book, this resource is tailored to meet your preferences. Unearth the strategies that will elevate your business's visibility, engage customers, and foster substantial growth. From navigating social media platforms to optimizing your online presence, this guide provides actionable insights to harness the full potential of digital marketing. Don't just adapt to the digital landscape; thrive in it. Embrace the tools and tactics that will set your small business apart in a crowded marketplace. Embark on a journey through the intricacies of SEO, social media marketing, and customer engagement, all tailored to suit the unique needs of small businesses. Stay ahead of the curve with the latest trends and proven techniques that empower you to build lasting relationships with your audience. Whether you choose the tactile experience of a hardcover, the versatility of an audiobook, the familiarity of a paperback, or the convenience of an e-book, "Digital Marketing for Small Businesses" is your indispensable companion. Elevate your marketing strategies, amplify your brand, and unlock unparalleled growth in the dynamic landscape of the digital age.

The Business of Getting Business

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Publisher :
ISBN 13 : 9781911671824
Total Pages : 0 pages
Book Rating : 4.6/5 (718 download)

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Book Synopsis The Business of Getting Business by : Manausa Joe

Download or read book The Business of Getting Business written by Manausa Joe and published by . This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will educate and lead business owners to a different way of generating and converting business opportunities using digital marketing concepts and processes. --

Digital Towns

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Publisher : Springer Nature
ISBN 13 : 3030912477
Total Pages : 230 pages
Book Rating : 4.0/5 (39 download)

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Book Synopsis Digital Towns by : Theo Lynn

Download or read book Digital Towns written by Theo Lynn and published by Springer Nature. This book was released on 2022 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book explores the digital transformation of small and rural towns, in particular, how to measure the evolution and development of digital towns. In addition to access to resources, competition from urban and global markets, and population trends, rural communities present lesser access and use of digital technologies and have lower digital competencies and skills than their urban counterparts. Consequently, they experience less beneficial outcomes from increased digitalisation than urban areas. This book defines what a digital town is and explores digitalisation from the perspective of the four basic economic sectors in towns - individuals and households, businesses, the public sector, and civil society - and three types of enabling infrastructure - digital connectivity, education, and governance. Particular attention is paid to how digitalisation efforts are measured by intergovernmental and international organisations for each sector and enabling infrastructure. The book concludes with a Digital Town Readiness Framework that offers local communities, policymakers, and scholars an initial set of indicators upon which to develop digital town initiatives, and measure progress. For those ready to embrace the opportunity, this book is a pathfinder on the road to a more equitable and impactful digital society and digital economy. Theo Lynn is Full Professor of Digital Business at DCU Business School, Ireland. Pierangelo Rosati is Assistant Professor in Business Analytics at DCU Business School, Ireland. Edel Conway is Full Professor in HRM and Organisational Psychology and Director of Doctoral Studies at DCU Business School, Ireland. Declan Curran is Associate Professor of Economics at DCU Business School, Ireland. Grace Fox is a post-doctoral researcher attached to the Irish Institute of Digital Business. Colm OGorman is Interim Dean and Full Professor of Entrepreneurship at DCU Business School, Ireland.

Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship

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Author :
Publisher : IGI Global
ISBN 13 : 152257767X
Total Pages : 818 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship by : Khosrow-Pour, D.B.A., Mehdi

Download or read book Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship written by Khosrow-Pour, D.B.A., Mehdi and published by IGI Global. This book was released on 2018-11-09 with total page 818 pages. Available in PDF, EPUB and Kindle. Book excerpt: As businesses aim to compete internationally, they must be apprised of new methods and technologies to improve their digital marketing strategy in order to remain ahead of their competition. Trends in entrepreneurship that drive consumer engagement and business initiatives, such as social media marketing, yields customer retention and positive feedback. Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship provides information on emerging trends in business innovation, entrepreneurship, and marketing strategies. While highlighting challenges such as successful social media interactions and consumer engagement, this book explores valuable information within various business environments and industries such as e-commerce, small and medium enterprises, hospitality and tourism management, and customer relationship management. This book is an ideal source for students, marketers, social media marketers, business managers, public relations professionals, promotional coordinators, economists, hospitality industry professionals, entrepreneurs, and researchers looking for relevant information on new methods in digital marketing and entrepreneurship.

RURAL MARKETING AND MANAGEMENT

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Author :
Publisher : PHI Learning Pvt. Ltd.
ISBN 13 : 8119364538
Total Pages : 329 pages
Book Rating : 4.1/5 (193 download)

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Book Synopsis RURAL MARKETING AND MANAGEMENT by : GUPTA, DEEPA

Download or read book RURAL MARKETING AND MANAGEMENT written by GUPTA, DEEPA and published by PHI Learning Pvt. Ltd.. This book was released on 2023-11-01 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive understanding of rural marketing and management practices in India, with a focus on targeting rural consumers. It covers topics such as rural market segmentation, consumer behaviour, product development, pricing strategies, distribution channels, and promotional activities. The book also explores the challenges and opportunities associated with rural marketing and management, such as infrastructure issues, limited resources, cultural differences, and regulatory barriers. In addition, the author discusses case studies and real–world examples of successful rural marketing and management initiatives, including those of companies like Hindustan Unilever, ITC, and Mahindra & Mahindra. The book also offers practical insights and recommendations for marketers and managers who want to tap into the rural market and make their products and services more accessible to non-urban consumers. Overall, the aim of the book is to equip undergraduate and postgraduate students, academicians, marketers, managers, and entrepreneurs with the knowledge and tools they need to succeed in the challenging and dynamic environment of rural markets. HIGHLIGHTS OF THE BOOK • All important aspects of rural marketing and management from product development and consumer behaviour to trends, practices, challenges and government initiatives. • Case studies and real–life examples of successful rural marketing and management, emphasizing best practices and lessons learned from different industries and regions around the world. • Exclusive chapters on Rural Digital Marketing, E-commerce and Rural Entrepreneurship and Innovation. • Up-to-date data, graph/charts, diagrams for references and clear understanding. • Equips students and academicians, with the knowledge and tools they need to succeed in the challenging and dynamic environment of rural markets. TARGET AUDIENCE • MBA (Marketing) • PG Diploma in Rural Marketing/Development • B.Com/M.Com • B.Tech (Recently Introduced) For learning aids go to https://www.phindia.com/rural_marketing_and_management_gupta