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Devils Waltz Export X9 D B
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Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.
Download or read book The Burning Blue written by Kevin Cook and published by Henry Holt and Company. This book was released on 2021-06-08 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The untold story of a national trauma—NASA’s Challenger explosion—and what really happened to America’s Teacher in Space, illuminating the tragic cost of humanity setting its sight on the stars You’ve seen the pictures. You know what happened. Or do you? On January 28, 1986, NASA’s space shuttle Challenger exploded after blasting off from Cape Canaveral. Christa McAuliffe, America’s “Teacher in Space,” was instantly killed, along with the other six members of the mission. At least that's what most of us remember. Kevin Cook tells us what really happened on that ill-fated, unforgettable day. He traces the pressures—leading from NASA to the White House—that triggered the fatal order to launch on an ice-cold Florida morning. Cook takes readers inside the shuttle for the agonizing minutes after the explosion, which the astronauts did indeed survive. He uncovers the errors and corner-cutting that led an overconfident space agency to launch a crew that had no chance to escape. But this is more than a corrective to a now-dimming memory. Centering on McAuliffe, a charmingly down-to-earth civilian on the cusp of history, The Burning Blue animates a colorful cast of characters: a pair of red-hot flyers at the shuttle's controls, the second female and first Jewish astronaut, the second Black astronaut, and the first Asian American and Buddhist in space. Drawing vivid portraits of Christa and the astronauts, Cook makes readers forget the fate they're hurtling toward. With drama, immediacy, and shocking surprises, he reveals the human price the Challenger crew and America paid for politics, capital-P Progress, and the national dream of "reaching for the stars."
Book Synopsis Language, Normativity and Europeanisation by : Heiko Motschenbacher
Download or read book Language, Normativity and Europeanisation written by Heiko Motschenbacher and published by Springer. This book was released on 2016-12-23 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on linguistic practices of identity construction in a popular culture media context, the Eurovision Song Contest. Subscribing to a normativity-based approach to critical discourse analysis, it studies Europeanisation as it surfaces at the discursive interface of European, national and sexual identities in Eurovision lyrics and performances. Research in critical discourse analysis that deals with Europeanisation, or the discursive work involved in European identity formation, has so far mainly studied data from EU political contexts that illustrate a top-down approach to what Europeanness means. The present book complements this earlier research in several ways, focusing on the linguistic construction of identities, and its interrelation with non-linguistic modes of signification in the Eurovision Song Contest. Discursive mechanisms that prove to be central for the normative shifts of Europeanisation in the given context are de-essentialisation, inclusion, camp, crossing and languaging.
Book Synopsis Practical Electricity by : Terrel Croft
Download or read book Practical Electricity written by Terrel Croft and published by Legare Street Press. This book was released on 2022-10-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work is in the "public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Download or read book The Ampleforth Journal written by and published by . This book was released on 1904 with total page 562 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Traditional India: Structure and Change by : Milton B. Singer
Download or read book Traditional India: Structure and Change written by Milton B. Singer and published by Philadelphia, American Folklore Society. This book was released on 1959 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Games Nations Play by : John W. Spanier
Download or read book Games Nations Play written by John W. Spanier and published by Holt McDougal. This book was released on 1981 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Information Warfare by : Winn Schwartau
Download or read book Information Warfare written by Winn Schwartau and published by . This book was released on 2020-12-15 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the legendary book that started it all! The UK banned it. The US Government wanted to know, "how did he get all this information? It's all classified!" The book that started thousands of careers in information security and was ignored by Congress, NATO, Allied countries and because of that, the world is at CyberWar - just as Winn Schwartau showed in exacting detail.This ground breaking book is more relevant than ever - and is the primer for how and why we are in the mess of cyberwar and cyberterrorism we are in now. It sold almost 400,000 copies and should be on every shelf - or Kindle! for anyone who cares about information security.Information Warfare outlines it all! All of its predictions have come true... and you should know why.For a couple of bucks... just get it.
Book Synopsis Trade Practice Conference by : United States. Federal Trade Commission
Download or read book Trade Practice Conference written by United States. Federal Trade Commission and published by . This book was released on 1928 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Devil's Alternative by : Frederick Forsyth
Download or read book The Devil's Alternative written by Frederick Forsyth and published by Penguin. This book was released on 2012-09-04 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 New York Times bestselling author Frederick Forsyth delivers a frighteningly possible novel of international terrorism and impending war… As the Russian people face starvation, the Politburo is faced with a hard choice: negotiate with America for food, go to war for national survival, or deal with an uprising in the motherland. Through an informant, British Agent Adam Munro learns that the situation is growing dangerously tense, with powerful forces in the USSR maneuvering for supremacy. But even as East and West conduct delicate talks, events spiral out of control and threaten to undo every step taken. The world’s largest oil tanker is hijacked by terrorists, and a Ukrainian “freedom fighter” is rescued in a bloody catastrophe on the Black Sea. From Moscow to Washington, the stakes grow ever more perilous as the mad actions of a few threaten to engulf the entire world in nuclear war—unless Munro can stop them.
Book Synopsis Shelf Discovery by : Lizzie Skurnick
Download or read book Shelf Discovery written by Lizzie Skurnick and published by Harper Collins. This book was released on 2009-07-21 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: Remember that book you read at that time in your life when everything seemed to be going crazy—the one book that brought the world into focus and helped soothe your raging teenage angst?
Book Synopsis History and Proceedings of the Pocumtuck Valley Memorial Association by : Pocumtuck Valley Memorial Association
Download or read book History and Proceedings of the Pocumtuck Valley Memorial Association written by Pocumtuck Valley Memorial Association and published by . This book was released on 1905 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Seed Wars written by Keith Aoki and published by . This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seed Wars is a comprehensive overview of the current domestic and international legal controversies regarding intellectual property protections for plant genetic resources (PGRs) over the past three decades. This book examines these controversies on three fronts: (1) the rise of intellectual property protections for plant varieties and the enclosure of the "genetic" commons; (2) the subsequent move of the agro-chemical industry from manufacturing fertilizers, pesticides, and herbicides to "manufacturing" seeds in the context of industrial agriculture; and (3) the emergence of overlapping regimes of domestic and multilateral treaties such as the Trade-Related Aspects of Intellectual Property (TRIPS, 1994), the Convention on Biodiversity (CBD, 1992) and the International Treaty on Plant Genetic Resources (ITPGR, 2004) from the 1990s on. Finally, this book speculates on possible directions that intellectual property protection for PGRs may take in the 21st century. While intellectual property protection for plants has been available in the United States since 1930, the decade of the 1960s saw the rise of Plant Variety Protections in Europe and by 1980, the U.S. Supreme Court embraced the idea that living organisms could be patented, paving the way for new plant varieties to receive utility patent protection in the U.S. "Seed Wars provides an excellent overview of the issues and suggests a range of options to overcome the ill effects of expanding intellectual property rights on access to plant genetic resources, seeds and plant varieties. Aoki does a nice job of drawing the linkage between IPRs and PGRs, without suggesting a return to the old Common Heritage system or arguing for a revision in the current IP regime." -- Law & Politics Book Review
Book Synopsis The Improvement of Reading by : Constance Mary McCullough
Download or read book The Improvement of Reading written by Constance Mary McCullough and published by McGraw-Hill Companies. This book was released on 1967 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: Curriculum and methods in education.
Book Synopsis Bibliography of Vocabulary Studies by : Edgar Dale
Download or read book Bibliography of Vocabulary Studies written by Edgar Dale and published by . This book was released on 1963 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt:
