Destinations Past

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Publisher : University of Missouri Press
ISBN 13 : 9780826209566
Total Pages : 242 pages
Book Rating : 4.2/5 (95 download)

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Book Synopsis Destinations Past by : John Lukacs

Download or read book Destinations Past written by John Lukacs and published by University of Missouri Press. This book was released on 1994 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lukacs shares forty years of travels blending travel and history in these essays.

Places with a Past

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Publisher :
ISBN 13 :
Total Pages : 200 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Places with a Past by : Christian Boltanski

Download or read book Places with a Past written by Christian Boltanski and published by . This book was released on 1991 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Destination Heartland

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Publisher : University of Illinois Press
ISBN 13 : 0252053281
Total Pages : 211 pages
Book Rating : 4.2/5 (52 download)

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Book Synopsis Destination Heartland by : Cynthia Clampitt

Download or read book Destination Heartland written by Cynthia Clampitt and published by University of Illinois Press. This book was released on 2022-05-10 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Midwest's place at the crossroads of the nation makes it a rich travel destination for anyone interested in the history and heritage of the United States. Cynthia Clampitt's guide to heartland historical sites invites readers to live the past, whether it's watching a battlefield reenactment or wandering the grounds of an ancient Native American city. From the National Underground Railroad Freedom Center to the Chinese American Museum, Clampitt uncovers the fascinating stories behind these quintessentially Midwestern places while offering valuable tips for getting the most out of your visit. She also ventures beyond the typical scope of guidebooks to include historic restaurants, small-town museums, and other overlooked gems perfect for turning that quick day trip into a leisurely itinerary. An informative handbook and introduction to the Midwest's colorful past, Destination Heartland provides travelers with a knowledgeable companion on the highways and backroads of history. States covered in the book: Illinois, Indiana, Iowa, Kansas, Michigan, Minnesota, Missouri, Nebraska, North Dakota, Ohio, South Dakota, and Wisconsin.

Managing and Marketing Tourist Destinations

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Publisher : Routledge
ISBN 13 : 1136904751
Total Pages : 263 pages
Book Rating : 4.1/5 (369 download)

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Book Synopsis Managing and Marketing Tourist Destinations by : Metin Kozak

Download or read book Managing and Marketing Tourist Destinations written by Metin Kozak and published by Routledge. This book was released on 2010-11 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Without adequate research and management, the potential impacts and benefits of tourism and travel services will not be maximised. This volume evaluates the theoretical approaches and applications to competitive advantage within tourist destinations and demonstrates the ways to further develop the concept of destination competitiveness.

Marketing and Managing Tourism Destinations

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Publisher : Routledge
ISBN 13 : 1136176667
Total Pages : 633 pages
Book Rating : 4.1/5 (361 download)

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Book Synopsis Marketing and Managing Tourism Destinations by : Alastair M. Morrison

Download or read book Marketing and Managing Tourism Destinations written by Alastair M. Morrison and published by Routledge. This book was released on 2013-12-03 with total page 633 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing and Managing Tourism Destinations is a comprehensive and integrated textbook which uniquely considers both destination marketing and management in one volume. It focuses on how destination marketing is planned, implemented and evaluated as well as the management and operations of destination marketing and management organizations, how they conduct business, major opportunities, challenges and issues they face to compete for the global leisure and business travel markets. This textbook provides students with: A solid introduction to destination marketing strategy and planning, to organization and support planning and then to operations, implementation and evaluation, as well as major issues, challenges and expected new directions for destination marketing, management and Destination Management Organizations (DMOs). A unique systematic model to manage and market destinations. Core concepts are supported with well integrated international case studies to show the practical realities of marketing and managing destinations as well as the need to take a flexible and adaptive approach to managing different destinations around the world. To encourage reflection on main themes addressed and spur critical thinking, discussion questions and links to further reading are included in each chapter. This accessible yet rigorous text provides students with an in-depth overview of all the factors and issues which are important to consider to make a destination successful.

Connecting Brand Identity and Consumer-Based Brand Equity for Tourism Destinations

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Publisher : Springer Nature
ISBN 13 : 3658330570
Total Pages : 376 pages
Book Rating : 4.6/5 (583 download)

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Book Synopsis Connecting Brand Identity and Consumer-Based Brand Equity for Tourism Destinations by : Julian Michael Hodson

Download or read book Connecting Brand Identity and Consumer-Based Brand Equity for Tourism Destinations written by Julian Michael Hodson and published by Springer Nature. This book was released on 2021-04-23 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: The study proposes and empirically validates an integrated model of leisure visitors’ destination brand associations that can guide destination marketing and branding activities for both, the brand identity and the consumer-based brand equity (CBBE) perspective. A ten-phase empirical research design is established and data is collected from a sample of German leisure visitors to the Balearic Island of Mallorca, Spain. Structural equation modeling (SEM) provides empirical evidence of construct validity and reveals strong support for the validity of the proposed structural theory of leisure visitors’ destination brand associations. Results also demonstrate that the structural model possesses excellent levels of predictive power and validity. Importantly, the model performs very well in the overall prediction of consumers’ destination brand attitudes and loyalty.

Hidden History of Monmouth County

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Publisher : Arcadia Publishing
ISBN 13 : 1467142034
Total Pages : 240 pages
Book Rating : 4.4/5 (671 download)

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Book Synopsis Hidden History of Monmouth County by : Rick Geffken and Muriel J. Smith, Forewords by Allan Dean & Christina Johnson

Download or read book Hidden History of Monmouth County written by Rick Geffken and Muriel J. Smith, Forewords by Allan Dean & Christina Johnson and published by Arcadia Publishing. This book was released on 2019 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Monmouth County's past encompasses more than just sandy beaches and rural farm life. George Washington fought at the Battle of Monmouth as the region played a pivotal role in the birth of the republic. Henry Hudson anchored off Monmouth's shores in 1609 and was the first European to meet with the Lenape Native Americans there. A gun barrel of the USS New Jersey, the most decorated battleship in American history, was painstakingly transported to Battery Lewis, a fortification built along the county's highlands to protect New York Harbor during World War II. Bruce Springsteen elevated Asbury Park and the Stone Pony into a national music destination, and he remains the unofficial poet laureate of the Jersey Shore. Authors Rick Geffken and Muriel J. Smith highlight compelling stories of the seaside county's four-hundred-year history.

The Competitive Destination

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Publisher : CABI
ISBN 13 : 0851996647
Total Pages : 291 pages
Book Rating : 4.8/5 (519 download)

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Book Synopsis The Competitive Destination by : J. R. Brent Ritchie

Download or read book The Competitive Destination written by J. R. Brent Ritchie and published by CABI. This book was released on 2003 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to provide a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness. It provides guidance on how to create successful destinations by developing and presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success. The book is both theoretically sound and managerially useful. It is intended to appeal to both academic researchers and industry professionals and practitioners. Anyone with an interest in the enhancement of a destination's competitiveness from nations to small towns or regions will find this book invaluable.

Sustainable Destination Branding and Marketing

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Publisher : CABI
ISBN 13 : 1786394286
Total Pages : 260 pages
Book Rating : 4.7/5 (863 download)

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Book Synopsis Sustainable Destination Branding and Marketing by : Anukrati Sharma

Download or read book Sustainable Destination Branding and Marketing written by Anukrati Sharma and published by CABI. This book was released on 2019-12-21 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book provides a comprehensive set of tools and techniques for branding and marketing for sustainable tourism development. It blends tourism and marketing strategies with practical, innovative information technology solutions and a psychological perspective, providing illustrative case studies and examples to aid understanding. Addressing opportunities and challenges across the field, it also reviews how different types of tourism such as community based, accessible, film, agricultural and cultural-heritage tourism entail unique issues for development.

Destination Marketing

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Publisher : Routledge
ISBN 13 : 1317430921
Total Pages : 367 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Destination Marketing by : Steven Pike

Download or read book Destination Marketing written by Steven Pike and published by Routledge. This book was released on 2015-12-14 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: Destination Marketing offers the reader an integrated and comprehensive overview of the key challenges and constraints facing destination marketing organisations (DMOs) and how destination marketing can be planned, implemented and evaluated to achieve successful destination competitiveness. This new second edition has been revised and updated to include: new slimline 15-chapter structure new chapters on Destination Competitiveness and Technology new and updated case studies throughout, including emerging markets new content on social media marketing in destination marketing organisations and sustainable destination marketing additional online resources for lecturers and students including PowerPoint slides, quizzes and discussion questions. It is written in an engaging style and applies theory to a range of tourism destinations at the consumer, business, national and international level by using topical examples.

Last Rites

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Publisher : Yale University Press
ISBN 13 : 0300114389
Total Pages : 199 pages
Book Rating : 4.3/5 (1 download)

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Book Synopsis Last Rites by : John Lukacs

Download or read book Last Rites written by John Lukacs and published by Yale University Press. This book was released on 2009-02-24 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: A master historian offers an eloquent and personal auto-history of his life and his ideas Twenty years ago, John Lukacs paused to set down the history of his own thoughts and beliefs in Confessions of an Original Sinner, an adroit blend of autobiography and personal philosophy. Now, in Last Rites, he continues and expands his reflections, this time integrating his conception of history and human knowledge with private memories of his wives and loves, and enhancing the book with footnotes from his idiosyncratic diaries. The resulting volume is fascinating and delightful--an auto-history by a passionate, authentic, brilliant, and witty man. Lukacs begins with a concise rendering of a historical understanding of our world (essential reading for any historian), then follows with trenchant observations on his life in the United States, commentary on his native Hungary and the new meanings it took for him after 1989, and deeply personal portraits of his three wives, about whom he has not written before. He includes also a chapter on his formative memories of May and June 1940 and of Winston Churchill, a subject in some of Lukacs's later studies. Last Rites is a richly layered summation combined with a set of extraordinary observations--an original book only John Lukacs could have written. Praise for Confessions of an Original Sinner: "[Lukacs] is an often witty and always fascinating--even entertaining--writer."--Washington Post

Sandy Hook's Lost Highland Beach Resort

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Publisher : Arcadia Publishing
ISBN 13 : 1439670412
Total Pages : 208 pages
Book Rating : 4.4/5 (396 download)

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Book Synopsis Sandy Hook's Lost Highland Beach Resort by : Susan Sandlass Gardiner

Download or read book Sandy Hook's Lost Highland Beach Resort written by Susan Sandlass Gardiner and published by Arcadia Publishing. This book was released on 2020-10-12 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Built by William Sandlass during the Golden Age of the Jersey Shore, the Highland Beach excursion resort was an iconic landmark for more than seven decades. The resort put Sandy Hook on the map, as hordes of tourists were brought by trains, ferries and automobiles to soak up the sun and enjoy the plentiful amusements. At the once magical playground enjoyed by so many, the families dined and relaxed at Sandlass' Surf House and Basket Pavilion in the 1890s. Teenagers rocked away the night in the resort's Bamboo Room in the 1950s. Meet the characters who shaped the land and had the vision for a storied resort wiped away by time, technology and politics. Author Susan Sandlass Gardiner charts the rise and fall of Sandy Hook's historic resort paradise.

The Hitler of History

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Publisher : Vintage
ISBN 13 : 0375701133
Total Pages : 305 pages
Book Rating : 4.3/5 (757 download)

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Book Synopsis The Hitler of History by : John Lukacs

Download or read book The Hitler of History written by John Lukacs and published by Vintage. This book was released on 1998-11-03 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A valuable service . . . serious, entertaining, provocative and distinctive." --Cleveland Plain Dealer In the fifty years since his suicide amid the ruins of Berlin, Adolf Hitler has been the subject of more biographies than any comparable figure of our time--and at the center of a crucial historical debate over the nature of evil and moral responsibility in the twentieth century. In this brilliant and original book, the historian John Lukacs climbs above the fray to produce a definitive "history of a history: the history of the evolution of our understanding of Hitler's life and our debates about its meaning." Like an expert attorney, Lukacs puts the biographies on trial, identifying their strengths, weaknesses, and hidden agendas. And through their intersecting and conflicting accounts, he addresses the enduring enigmas surrounding the demiurge of the Third Reich. Was Hitler a revolutionary or a reactionary? How successful was he as a statesman and a strategist? What was his primary motive for the extermination of the Jews? The Hitler of History answers these questions as fully as any modern work can hope to, with an intellectual boldness that makes it absolutely essential to any understanding of the post-Hitler world. "Lukacs is a shrewd historian and an engaging writer . . . a sharp and sober portrait." --Philadelphia Inquirer

History and the Human Condition

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Publisher : Open Road Media
ISBN 13 : 1497636329
Total Pages : 269 pages
Book Rating : 4.4/5 (976 download)

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Book Synopsis History and the Human Condition by : John Lukacs

Download or read book History and the Human Condition written by John Lukacs and published by Open Road Media. This book was released on 2014-04-08 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a career spanning more than sixty-five years, John Lukacs has established himself as one of our most accomplished historians. Now, in the stimulating book History and the Human Condition, Lukacs offers his profound reflections on the very nature of history, the role of the historian, the limits of knowledge, and more. Guiding us on a quest for knowledge, Lukacs ranges far and wide over the past two centuries. The pursuit takes us from Alexis de Tocqueville to the atomic bomb, from American “exceptionalism” to Nazi expansionism, from the closing of the American frontier to the passing of the modern age. Lukacs’s insights about the past have important implications for the present and future. In chronicling the twentieth-century decline of liberalism and rise of conservatism, for example, he forces us to rethink the terms of the liberal-versus-conservative debate. In particular, he shows that what passes for “conservative” in the twenty-first century often bears little connection to true conservatism. Lukacs concludes by shifting his gaze from the broad currents of history to the world immediately around him. His reflections on his home, his town, his career, and his experiences as an immigrant to the United States illuminate deeper truths about America, the unique challenges of modernity, the sense of displacement and atomization that increasingly characterizes twenty-first-century life, and much more. Moving and insightful, this closing section focuses on the human in history, masterfully displaying how right Lukacs is in his contention that history, at its best, is personal and participatory. History and the Human Condition is a fascinating work by one of the finest historians of our time. More than that, it is perhaps John Lukacs’s final word on the great themes that have defined him as a historian and a writer.

Destination Management and Marketing: Breakthroughs in Research and Practice

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Author :
Publisher : IGI Global
ISBN 13 : 1799824705
Total Pages : 1214 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Destination Management and Marketing: Breakthroughs in Research and Practice by : Management Association, Information Resources

Download or read book Destination Management and Marketing: Breakthroughs in Research and Practice written by Management Association, Information Resources and published by IGI Global. This book was released on 2020-03-06 with total page 1214 pages. Available in PDF, EPUB and Kindle. Book excerpt: The marketing of a destination necessitates strategic planning, decision making, and organization. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Notwithstanding, destination managers should possess relevant knowledge and understanding on traditional and contemporary marketing channels to better engage with prospective visitors. Destination Management and Marketing: Breakthroughs in Research and Practice focuses on utilizing destination branding and content marketing for sustainable growth and competitive advantage within the tourism and hospitality industry, including tools and techniques for travel branding and best practices for better tourism management strategies. Highlighting a range of topics such as service quality, sustainable tourism, and competitiveness model, this publication is an ideal reference source for government officials, travel agencies, advertisers, marketers, tour directors, hotel managers, restaurateurs, industry professionals including those within the hotel, leisure, transportation, and theme park sectors, policymakers, practitioners, academicians, researchers, and students.

Destination Marketing Organisations

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Publisher : Routledge
ISBN 13 : 113641102X
Total Pages : 250 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Destination Marketing Organisations by : Steven Pike

Download or read book Destination Marketing Organisations written by Steven Pike and published by Routledge. This book was released on 2007-06-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Travellers are now spoilt by choice of available holiday destinations. In today's crowded tourism market place, destination competitiveness demands an effective marketing organisation. Two themes underpin Destination Marketing Organisations. The first is the challenges associated with promoting multi-attributed destinations in dynamic and heterogeneous markets, and the second is the divide between tourism 'practitioners' and academics. Written by a former 'practitioner', Destination Marketing Organisations bridges industry and theory by synthesising a wealth of academic literature of practical value to DMOs. Key learning outcomes are to enhance understanding of the fundamental issues relating to: The rationale for the establishment of DMOs The structure, roles, goals and functions of DMOs The key opportunities, challenges and constraints facing DMOs The complexities of marketing destinations as tourism brands The Author Dr Steven Pike (PhD) spent 17 years in the tourism industry, working in destination marketing organisations, before joining academia. He is currently a Visiting Scholar with the School of Advertising, Marketing and Public Relations at Queensland University of Technology, and Senior Lecturer in the School of Marketing and Tourism at Central Queensland University.

The Routledge Handbook of Destination Marketing

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Author :
Publisher : Routledge
ISBN 13 : 1351588273
Total Pages : 710 pages
Book Rating : 4.3/5 (515 download)

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Book Synopsis The Routledge Handbook of Destination Marketing by : Dogan Gursoy

Download or read book The Routledge Handbook of Destination Marketing written by Dogan Gursoy and published by Routledge. This book was released on 2018-04-27 with total page 710 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines key contemporary marketing concepts, issues and challenges that affect destinations within a multidisciplinary global perspective. Uniquely combining both the theoretical and practical approaches, this handbook discusses cutting edge marketing questions such as innovation in destinations, sustainability, social media, peer-to-peer applications and web 3.0. Drawing from the knowledge and expertise of 70 prominent scholars from over 20 countries around the world, The Routledge Handbook of Destination Marketing aims to create an international platform for balanced academic research with practical applications, in order to foster synergetic interaction between academia and industry. For these reasons, it will be a valuable resource for both researchers and practitioners in the field of destination marketing.