Data Science Strategy For Dummies

Download Data Science Strategy For Dummies PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119566274
Total Pages : 423 pages
Book Rating : 4.1/5 (195 download)

DOWNLOAD NOW!


Book Synopsis Data Science Strategy For Dummies by : Ulrika Jägare

Download or read book Data Science Strategy For Dummies written by Ulrika Jägare and published by John Wiley & Sons. This book was released on 2019-06-12 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: All the answers to your data science questions Over half of all businesses are using data science to generate insights and value from big data. How are they doing it? Data Science Strategy For Dummies answers all your questions about how to build a data science capability from scratch, starting with the “what” and the “why” of data science and covering what it takes to lead and nurture a top-notch team of data scientists. With this book, you’ll learn how to incorporate data science as a strategic function into any business, large or small. Find solutions to your real-life challenges as you uncover the stories and value hidden within data. Learn exactly what data science is and why it’s important Adopt a data-driven mindset as the foundation to success Understand the processes and common roadblocks behind data science Keep your data science program focused on generating business value Nurture a top-quality data science team In non-technical language, Data Science Strategy For Dummies outlines new perspectives and strategies to effectively lead analytics and data science functions to create real value.

Principles of Strategic Data Science

Download Principles of Strategic Data Science PDF Online Free

Author :
Publisher : Packt Publishing Ltd
ISBN 13 : 1838985506
Total Pages : 104 pages
Book Rating : 4.8/5 (389 download)

DOWNLOAD NOW!


Book Synopsis Principles of Strategic Data Science by : Dr Peter Prevos

Download or read book Principles of Strategic Data Science written by Dr Peter Prevos and published by Packt Publishing Ltd. This book was released on 2019-06-03 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take the strategic and systematic approach to analyze data to solve business problems Key FeaturesGain detailed information about the theory of data scienceAugment your coding knowledge with practical data science techniques for efficient data analysis Learn practical ways to strategically and systematically use dataBook Description Principles of Strategic Data Science is created to help you join the dots between mathematics, programming, and business analysis. With a unique approach that bridges the gap between mathematics and computer science, this book takes you through the entire data science pipeline. The book begins by explaining what data science is and how organizations can use it to revolutionize the way they use their data. It then discusses the criteria for the soundness of data products and how to best visualize information. As you progress, you’ll discover the strategic aspects of data science by learning the five-phase framework that enables you to enhance the value you extract from data. The final chapter of the book discusses the role of a data science manager in helping an organization take the data-driven approach. By the end of this book, you’ll have a good understanding of data science and how it can enable you to extract value from your data. What you will learnGet familiar with the five most important steps of data scienceUse the Conway diagram to visualize the technical skills of the data science teamUnderstand the limitations of data science from a mathematical and ethical perspectiveGet a quick overview of machine learningGain insight into the purpose of using data science in your workUnderstand the role of data science managers and their expectationsWho this book is for This book is ideal for data scientists and data analysts who are looking for a practical guide to strategically and systematically use data. This book is also useful for those who want to understand in detail what is data science and how can an organization take the data-driven approach. Prior programming knowledge of Python and R is assumed.

Business Intelligence Strategy and Big Data Analytics

Download Business Intelligence Strategy and Big Data Analytics PDF Online Free

Author :
Publisher : Morgan Kaufmann
ISBN 13 : 0128094893
Total Pages : 241 pages
Book Rating : 4.1/5 (28 download)

DOWNLOAD NOW!


Book Synopsis Business Intelligence Strategy and Big Data Analytics by : Steve Williams

Download or read book Business Intelligence Strategy and Big Data Analytics written by Steve Williams and published by Morgan Kaufmann. This book was released on 2016-04-08 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Intelligence Strategy and Big Data Analytics is written for business leaders, managers, and analysts - people who are involved with advancing the use of BI at their companies or who need to better understand what BI is and how it can be used to improve profitability. It is written from a general management perspective, and it draws on observations at 12 companies whose annual revenues range between $500 million and $20 billion. Over the past 15 years, my company has formulated vendor-neutral business-focused BI strategies and program execution plans in collaboration with manufacturers, distributors, retailers, logistics companies, insurers, investment companies, credit unions, and utilities, among others. It is through these experiences that we have validated business-driven BI strategy formulation methods and identified common enterprise BI program execution challenges. In recent years, terms like "big data and "big data analytics have been introduced into the business and technical lexicon. Upon close examination, the newer terminology is about the same thing that BI has always been about: analyzing the vast amounts of data that companies generate and/or purchase in the course of business as a means of improving profitability and competitiveness. Accordingly, we will use the terms BI and business intelligence throughout the book, and we will discuss the newer concepts like big data as appropriate. More broadly, the goal of this book is to share methods and observations that will help companies achieve BI success and thereby increase revenues, reduce costs, or both. - Provides ideas for improving the business performance of one's company or business functions - Emphasizes proven, practical, step-by-step methods that readers can readily apply in their companies - Includes exercises and case studies with road-tested advice about formulating BI strategies and program plans

Data Science For Dummies

Download Data Science For Dummies PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119811619
Total Pages : 436 pages
Book Rating : 4.1/5 (198 download)

DOWNLOAD NOW!


Book Synopsis Data Science For Dummies by : Lillian Pierson

Download or read book Data Science For Dummies written by Lillian Pierson and published by John Wiley & Sons. This book was released on 2021-08-20 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Monetize your company’s data and data science expertise without spending a fortune on hiring independent strategy consultants to help What if there was one simple, clear process for ensuring that all your company’s data science projects achieve a high a return on investment? What if you could validate your ideas for future data science projects, and select the one idea that’s most prime for achieving profitability while also moving your company closer to its business vision? There is. Industry-acclaimed data science consultant, Lillian Pierson, shares her proprietary STAR Framework – A simple, proven process for leading profit-forming data science projects. Not sure what data science is yet? Don’t worry! Parts 1 and 2 of Data Science For Dummies will get all the bases covered for you. And if you’re already a data science expert? Then you really won’t want to miss the data science strategy and data monetization gems that are shared in Part 3 onward throughout this book. Data Science For Dummies demonstrates: The only process you’ll ever need to lead profitable data science projects Secret, reverse-engineered data monetization tactics that no one’s talking about The shocking truth about how simple natural language processing can be How to beat the crowd of data professionals by cultivating your own unique blend of data science expertise Whether you’re new to the data science field or already a decade in, you’re sure to learn something new and incredibly valuable from Data Science For Dummies. Discover how to generate massive business wins from your company’s data by picking up your copy today.

Data Strategy

Download Data Strategy PDF Online Free

Author :
Publisher : Kogan Page Publishers
ISBN 13 : 0749479868
Total Pages : 201 pages
Book Rating : 4.7/5 (494 download)

DOWNLOAD NOW!


Book Synopsis Data Strategy by : Bernard Marr

Download or read book Data Strategy written by Bernard Marr and published by Kogan Page Publishers. This book was released on 2017-04-03 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: BRONZE RUNNER UP: Axiom Awards 2018 - Business Technology Category Less than 0.5 per cent of all data is currently analyzed and used. However, business leaders and managers cannot afford to be unconcerned or sceptical about data. Data is revolutionizing the way we work and it is the companies that view data as a strategic asset that will survive and thrive. Data Strategy is a must-have guide to creating a robust data strategy. Explaining how to identify your strategic data needs, what methods to use to collect the data and, most importantly, how to translate your data into organizational insights for improved business decision-making and performance, this is essential reading for anyone aiming to leverage the value of their business data and gain competitive advantage. Packed with case studies and real-world examples, advice on how to build data competencies in an organization and crucial coverage of how to ensure your data doesn't become a liability, Data Strategy will equip any organization with the tools and strategies it needs to profit from Big Data, analytics and the Internet of Things (IoT).

Big Data MBA

Download Big Data MBA PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119238846
Total Pages : 314 pages
Book Rating : 4.1/5 (192 download)

DOWNLOAD NOW!


Book Synopsis Big Data MBA by : Bill Schmarzo

Download or read book Big Data MBA written by Bill Schmarzo and published by John Wiley & Sons. This book was released on 2015-12-11 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Integrate big data into business to drive competitive advantage and sustainable success Big Data MBA brings insight and expertise to leveraging big data in business so you can harness the power of analytics and gain a true business advantage. Based on a practical framework with supporting methodology and hands-on exercises, this book helps identify where and how big data can help you transform your business. You'll learn how to exploit new sources of customer, product, and operational data, coupled with advanced analytics and data science, to optimize key processes, uncover monetization opportunities, and create new sources of competitive differentiation. The discussion includes guidelines for operationalizing analytics, optimal organizational structure, and using analytic insights throughout your organization's user experience to customers and front-end employees alike. You'll learn to “think like a data scientist” as you build upon the decisions your business is trying to make, the hypotheses you need to test, and the predictions you need to produce. Business stakeholders no longer need to relinquish control of data and analytics to IT. In fact, they must champion the organization's data collection and analysis efforts. This book is a primer on the business approach to analytics, providing the practical understanding you need to convert data into opportunity. Understand where and how to leverage big data Integrate analytics into everyday operations Structure your organization to drive analytic insights Optimize processes, uncover opportunities, and stand out from the rest Help business stakeholders to “think like a data scientist” Understand appropriate business application of different analytic techniques If you want data to transform your business, you need to know how to put it to use. Big Data MBA shows you how to implement big data and analytics to make better decisions.

Business Data Science: Combining Machine Learning and Economics to Optimize, Automate, and Accelerate Business Decisions

Download Business Data Science: Combining Machine Learning and Economics to Optimize, Automate, and Accelerate Business Decisions PDF Online Free

Author :
Publisher : McGraw Hill Professional
ISBN 13 : 1260452786
Total Pages : 350 pages
Book Rating : 4.2/5 (64 download)

DOWNLOAD NOW!


Book Synopsis Business Data Science: Combining Machine Learning and Economics to Optimize, Automate, and Accelerate Business Decisions by : Matt Taddy

Download or read book Business Data Science: Combining Machine Learning and Economics to Optimize, Automate, and Accelerate Business Decisions written by Matt Taddy and published by McGraw Hill Professional. This book was released on 2019-08-23 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use machine learning to understand your customers, frame decisions, and drive value The business analytics world has changed, and Data Scientists are taking over. Business Data Science takes you through the steps of using machine learning to implement best-in-class business data science. Whether you are a business leader with a desire to go deep on data, or an engineer who wants to learn how to apply Machine Learning to business problems, you’ll find the information, insight, and tools you need to flourish in today’s data-driven economy. You’ll learn how to: Use the key building blocks of Machine Learning: sparse regularization, out-of-sample validation, and latent factor and topic modeling Understand how use ML tools in real world business problems, where causation matters more that correlation Solve data science programs by scripting in the R programming language Today’s business landscape is driven by data and constantly shifting. Companies live and die on their ability to make and implement the right decisions quickly and effectively. Business Data Science is about doing data science right. It’s about the exciting things being done around Big Data to run a flourishing business. It’s about the precepts, principals, and best practices that you need know for best-in-class business data science.

Data Science for Marketing Analytics

Download Data Science for Marketing Analytics PDF Online Free

Author :
Publisher : Packt Publishing Ltd
ISBN 13 : 1800563884
Total Pages : 637 pages
Book Rating : 4.8/5 (5 download)

DOWNLOAD NOW!


Book Synopsis Data Science for Marketing Analytics by : Mirza Rahim Baig

Download or read book Data Science for Marketing Analytics written by Mirza Rahim Baig and published by Packt Publishing Ltd. This book was released on 2021-09-07 with total page 637 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turbocharge your marketing plans by making the leap from simple descriptive statistics in Excel to sophisticated predictive analytics with the Python programming language Key FeaturesUse data analytics and machine learning in a sales and marketing contextGain insights from data to make better business decisionsBuild your experience and confidence with realistic hands-on practiceBook Description Unleash the power of data to reach your marketing goals with this practical guide to data science for business. This book will help you get started on your journey to becoming a master of marketing analytics with Python. You'll work with relevant datasets and build your practical skills by tackling engaging exercises and activities that simulate real-world market analysis projects. You'll learn to think like a data scientist, build your problem-solving skills, and discover how to look at data in new ways to deliver business insights and make intelligent data-driven decisions. As well as learning how to clean, explore, and visualize data, you'll implement machine learning algorithms and build models to make predictions. As you work through the book, you'll use Python tools to analyze sales, visualize advertising data, predict revenue, address customer churn, and implement customer segmentation to understand behavior. By the end of this book, you'll have the knowledge, skills, and confidence to implement data science and machine learning techniques to better understand your marketing data and improve your decision-making. What you will learnLoad, clean, and explore sales and marketing data using pandasForm and test hypotheses using real data sets and analytics toolsVisualize patterns in customer behavior using MatplotlibUse advanced machine learning models like random forest and SVMUse various unsupervised learning algorithms for customer segmentationUse supervised learning techniques for sales predictionEvaluate and compare different models to get the best outcomesOptimize models with hyperparameter tuning and SMOTEWho this book is for This marketing book is for anyone who wants to learn how to use Python for cutting-edge marketing analytics. Whether you're a developer who wants to move into marketing, or a marketing analyst who wants to learn more sophisticated tools and techniques, this book will get you on the right path. Basic prior knowledge of Python and experience working with data will help you access this book more easily.

Using Strategy Analytics to Measure Corporate Performance and Business Value Creation

Download Using Strategy Analytics to Measure Corporate Performance and Business Value Creation PDF Online Free

Author :
Publisher : IGI Global
ISBN 13 : 1799877183
Total Pages : 287 pages
Book Rating : 4.7/5 (998 download)

DOWNLOAD NOW!


Book Synopsis Using Strategy Analytics to Measure Corporate Performance and Business Value Creation by : Kautish, Sandeep

Download or read book Using Strategy Analytics to Measure Corporate Performance and Business Value Creation written by Kautish, Sandeep and published by IGI Global. This book was released on 2021-06-25 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic analytics is a relatively new field in conjunction with strategic management and business intelligence. Generally, the strategic management field deals with the enhancement of the decision-making capabilities of managers. Typically, such decision-making processes are heavily dependent upon various internal and external reports. Managers need to develop their strategies using clear strategy processes supported by the increasing availability of data. This situation calls for a different approach to strategy, including integration with analytics, as the science of extracting value from data and structuring complex problems. Using Strategy Analytics to Measure Corporate Performance and Business Value Creation discusses how to tackle complex business dynamics using optimization techniques and modern business analytics tools. It covers not only introductory concepts of strategic analytics but also provides strategic analytics applications in each area of management such as market dynamics, customer analysis, operations, and people management. It unveils the best industry practices and how managers can become expert strategists and analysts to better measure and enhance corporate performance and their businesses. This book is ideal for analysts, executives, managers, entrepreneurs, researchers, students, industry professionals, stakeholders, practitioners, academicians, and others interested in the strategic analytics domain and how it can be applied to complex business dynamics.

How to Lead in Data Science

Download How to Lead in Data Science PDF Online Free

Author :
Publisher : Simon and Schuster
ISBN 13 : 1638356807
Total Pages : 823 pages
Book Rating : 4.6/5 (383 download)

DOWNLOAD NOW!


Book Synopsis How to Lead in Data Science by : Jike Chong

Download or read book How to Lead in Data Science written by Jike Chong and published by Simon and Schuster. This book was released on 2021-12-28 with total page 823 pages. Available in PDF, EPUB and Kindle. Book excerpt: A field guide for the unique challenges of data science leadership, filled with transformative insights, personal experiences, and industry examples. In How To Lead in Data Science you will learn: Best practices for leading projects while balancing complex trade-offs Specifying, prioritizing, and planning projects from vague requirements Navigating structural challenges in your organization Working through project failures with positivity and tenacity Growing your team with coaching, mentoring, and advising Crafting technology roadmaps and championing successful projects Driving diversity, inclusion, and belonging within teams Architecting a long-term business strategy and data roadmap as an executive Delivering a data-driven culture and structuring productive data science organizations How to Lead in Data Science is full of techniques for leading data science at every seniority level—from heading up a single project to overseeing a whole company's data strategy. Authors Jike Chong and Yue Cathy Chang share hard-won advice that they've developed building data teams for LinkedIn, Acorns, Yiren Digital, large asset-management firms, Fortune 50 companies, and more. You'll find advice on plotting your long-term career advancement, as well as quick wins you can put into practice right away. Carefully crafted assessments and interview scenarios encourage introspection, reveal personal blind spots, and highlight development areas. About the technology Lead your data science teams and projects to success! To make a consistent, meaningful impact as a data science leader, you must articulate technology roadmaps, plan effective project strategies, support diversity, and create a positive environment for professional growth. This book delivers the wisdom and practical skills you need to thrive as a data science leader at all levels, from team member to the C-suite. About the book How to Lead in Data Science shares unique leadership techniques from high-performance data teams. It’s filled with best practices for balancing project trade-offs and producing exceptional results, even when beginning with vague requirements or unclear expectations. You’ll find a clearly presented modern leadership framework based on current case studies, with insights reaching all the way to Aristotle and Confucius. As you read, you’ll build practical skills to grow and improve your team, your company’s data culture, and yourself. What's inside How to coach and mentor team members Navigate an organization’s structural challenges Secure commitments from other teams and partners Stay current with the technology landscape Advance your career About the reader For data science practitioners at all levels. About the author Dr. Jike Chong and Yue Cathy Chang build, lead, and grow high-performing data teams across industries in public and private companies, such as Acorns, LinkedIn, large asset-management firms, and Fortune 50 companies. Table of Contents 1 What makes a successful data scientist? PART 1 THE TECH LEAD: CULTIVATING LEADERSHIP 2 Capabilities for leading projects 3 Virtues for leading projects PART 2 THE MANAGER: NURTURING A TEAM 4 Capabilities for leading people 5 Virtues for leading people PART 3 THE DIRECTOR: GOVERNING A FUNCTION 6 Capabilities for leading a function 7 Virtues for leading a function PART 4 THE EXECUTIVE: INSPIRING AN INDUSTRY 8 Capabilities for leading a company 9 Virtues for leading a company PART 5 THE LOOP AND THE FUTURE 10 Landscape, organization, opportunity, and practice 11 Leading in data science and a future outlook

Data Science for Business

Download Data Science for Business PDF Online Free

Author :
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 144937428X
Total Pages : 506 pages
Book Rating : 4.4/5 (493 download)

DOWNLOAD NOW!


Book Synopsis Data Science for Business by : Foster Provost

Download or read book Data Science for Business written by Foster Provost and published by "O'Reilly Media, Inc.". This book was released on 2013-07-27 with total page 506 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by renowned data science experts Foster Provost and Tom Fawcett, Data Science for Business introduces the fundamental principles of data science, and walks you through the "data-analytic thinking" necessary for extracting useful knowledge and business value from the data you collect. This guide also helps you understand the many data-mining techniques in use today. Based on an MBA course Provost has taught at New York University over the past ten years, Data Science for Business provides examples of real-world business problems to illustrate these principles. You’ll not only learn how to improve communication between business stakeholders and data scientists, but also how participate intelligently in your company’s data science projects. You’ll also discover how to think data-analytically, and fully appreciate how data science methods can support business decision-making. Understand how data science fits in your organization—and how you can use it for competitive advantage Treat data as a business asset that requires careful investment if you’re to gain real value Approach business problems data-analytically, using the data-mining process to gather good data in the most appropriate way Learn general concepts for actually extracting knowledge from data Apply data science principles when interviewing data science job candidates

Data Science in the Library

Download Data Science in the Library PDF Online Free

Author :
Publisher :
ISBN 13 : 9781783304608
Total Pages : 0 pages
Book Rating : 4.3/5 (46 download)

DOWNLOAD NOW!


Book Synopsis Data Science in the Library by : Joel Herndon

Download or read book Data Science in the Library written by Joel Herndon and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book considers the current environment for data driven research, instruction, and consultation from a variety of faculty and library perspectives and suggests strategies for engaging with the tools and methods of data driven research.

Data Strategy

Download Data Strategy PDF Online Free

Author :
Publisher : Addison-Wesley Professional
ISBN 13 :
Total Pages : 392 pages
Book Rating : 4.3/5 (91 download)

DOWNLOAD NOW!


Book Synopsis Data Strategy by : Sid Adelman

Download or read book Data Strategy written by Sid Adelman and published by Addison-Wesley Professional. This book was released on 2005 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Without a data strategy, the people within an organization have no guidelines for making decisions that are absolutely crucial to the success of the IT organization and to the entire organization. The absence of a strategy gives a blank check to those who want to pursue their own agendas, including those who want to try new database management systems, new technologies (often unproven), and new tools. This type of environment provides no hope for success. Data Strategy should result in the development of systems with less risk, higher quality systems, and reusability of assets. This is key to keeping cost and maintenance down, thus running lean and mean. Data Strategy provides a CIO with a rationale to counter arguments for immature technology and data strategies that are inconsistent with existing strategies. This book uses case studies and best practices to give the reader the tools they need to create the best strategy for the organization.

Data Science for Marketing Analytics

Download Data Science for Marketing Analytics PDF Online Free

Author :
Publisher : Packt Publishing Ltd
ISBN 13 : 1789952107
Total Pages : 420 pages
Book Rating : 4.7/5 (899 download)

DOWNLOAD NOW!


Book Synopsis Data Science for Marketing Analytics by : Tommy Blanchard

Download or read book Data Science for Marketing Analytics written by Tommy Blanchard and published by Packt Publishing Ltd. This book was released on 2019-03-30 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore new and more sophisticated tools that reduce your marketing analytics efforts and give you precise results Key FeaturesStudy new techniques for marketing analyticsExplore uses of machine learning to power your marketing analysesWork through each stage of data analytics with the help of multiple examples and exercisesBook Description Data Science for Marketing Analytics covers every stage of data analytics, from working with a raw dataset to segmenting a population and modeling different parts of the population based on the segments. The book starts by teaching you how to use Python libraries, such as pandas and Matplotlib, to read data from Python, manipulate it, and create plots, using both categorical and continuous variables. Then, you'll learn how to segment a population into groups and use different clustering techniques to evaluate customer segmentation. As you make your way through the chapters, you'll explore ways to evaluate and select the best segmentation approach, and go on to create a linear regression model on customer value data to predict lifetime value. In the concluding chapters, you'll gain an understanding of regression techniques and tools for evaluating regression models, and explore ways to predict customer choice using classification algorithms. Finally, you'll apply these techniques to create a churn model for modeling customer product choices. By the end of this book, you will be able to build your own marketing reporting and interactive dashboard solutions. What you will learnAnalyze and visualize data in Python using pandas and MatplotlibStudy clustering techniques, such as hierarchical and k-means clusteringCreate customer segments based on manipulated data Predict customer lifetime value using linear regressionUse classification algorithms to understand customer choiceOptimize classification algorithms to extract maximal informationWho this book is for Data Science for Marketing Analytics is designed for developers and marketing analysts looking to use new, more sophisticated tools in their marketing analytics efforts. It'll help if you have prior experience of coding in Python and knowledge of high school level mathematics. Some experience with databases, Excel, statistics, or Tableau is useful but not necessary.

Managing Data Science

Download Managing Data Science PDF Online Free

Author :
Publisher : Packt Publishing Ltd
ISBN 13 : 1838824561
Total Pages : 276 pages
Book Rating : 4.8/5 (388 download)

DOWNLOAD NOW!


Book Synopsis Managing Data Science by : Kirill Dubovikov

Download or read book Managing Data Science written by Kirill Dubovikov and published by Packt Publishing Ltd. This book was released on 2019-11-12 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understand data science concepts and methodologies to manage and deliver top-notch solutions for your organization Key FeaturesLearn the basics of data science and explore its possibilities and limitationsManage data science projects and assemble teams effectively even in the most challenging situationsUnderstand management principles and approaches for data science projects to streamline the innovation processBook Description Data science and machine learning can transform any organization and unlock new opportunities. However, employing the right management strategies is crucial to guide the solution from prototype to production. Traditional approaches often fail as they don't entirely meet the conditions and requirements necessary for current data science projects. In this book, you'll explore the right approach to data science project management, along with useful tips and best practices to guide you along the way. After understanding the practical applications of data science and artificial intelligence, you'll see how to incorporate them into your solutions. Next, you will go through the data science project life cycle, explore the common pitfalls encountered at each step, and learn how to avoid them. Any data science project requires a skilled team, and this book will offer the right advice for hiring and growing a data science team for your organization. Later, you'll be shown how to efficiently manage and improve your data science projects through the use of DevOps and ModelOps. By the end of this book, you will be well versed with various data science solutions and have gained practical insights into tackling the different challenges that you'll encounter on a daily basis. What you will learnUnderstand the underlying problems of building a strong data science pipelineExplore the different tools for building and deploying data science solutionsHire, grow, and sustain a data science teamManage data science projects through all stages, from prototype to productionLearn how to use ModelOps to improve your data science pipelinesGet up to speed with the model testing techniques used in both development and production stagesWho this book is for This book is for data scientists, analysts, and program managers who want to use data science for business productivity by incorporating data science workflows efficiently. Some understanding of basic data science concepts will be useful to get the most out of this book.

Hands-On Data Science for Marketing

Download Hands-On Data Science for Marketing PDF Online Free

Author :
Publisher : Packt Publishing Ltd
ISBN 13 : 178934882X
Total Pages : 448 pages
Book Rating : 4.7/5 (893 download)

DOWNLOAD NOW!


Book Synopsis Hands-On Data Science for Marketing by : Yoon Hyup Hwang

Download or read book Hands-On Data Science for Marketing written by Yoon Hyup Hwang and published by Packt Publishing Ltd. This book was released on 2019-03-29 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Optimize your marketing strategies through analytics and machine learning Key FeaturesUnderstand how data science drives successful marketing campaignsUse machine learning for better customer engagement, retention, and product recommendationsExtract insights from your data to optimize marketing strategies and increase profitabilityBook Description Regardless of company size, the adoption of data science and machine learning for marketing has been rising in the industry. With this book, you will learn to implement data science techniques to understand the drivers behind the successes and failures of marketing campaigns. This book is a comprehensive guide to help you understand and predict customer behaviors and create more effectively targeted and personalized marketing strategies. This is a practical guide to performing simple-to-advanced tasks, to extract hidden insights from the data and use them to make smart business decisions. You will understand what drives sales and increases customer engagements for your products. You will learn to implement machine learning to forecast which customers are more likely to engage with the products and have high lifetime value. This book will also show you how to use machine learning techniques to understand different customer segments and recommend the right products for each customer. Apart from learning to gain insights into consumer behavior using exploratory analysis, you will also learn the concept of A/B testing and implement it using Python and R. By the end of this book, you will be experienced enough with various data science and machine learning techniques to run and manage successful marketing campaigns for your business. What you will learnLearn how to compute and visualize marketing KPIs in Python and RMaster what drives successful marketing campaigns with data scienceUse machine learning to predict customer engagement and lifetime valueMake product recommendations that customers are most likely to buyLearn how to use A/B testing for better marketing decision makingImplement machine learning to understand different customer segmentsWho this book is for If you are a marketing professional, data scientist, engineer, or a student keen to learn how to apply data science to marketing, this book is what you need! It will be beneficial to have some basic knowledge of either Python or R to work through the examples. This book will also be beneficial for beginners as it covers basic-to-advanced data science concepts and applications in marketing with real-life examples.

Public Policy Analytics

Download Public Policy Analytics PDF Online Free

Author :
Publisher : CRC Press
ISBN 13 : 1000401618
Total Pages : 254 pages
Book Rating : 4.0/5 (4 download)

DOWNLOAD NOW!


Book Synopsis Public Policy Analytics by : Ken Steif

Download or read book Public Policy Analytics written by Ken Steif and published by CRC Press. This book was released on 2021-08-18 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Policy Analytics: Code & Context for Data Science in Government teaches readers how to address complex public policy problems with data and analytics using reproducible methods in R. Each of the eight chapters provides a detailed case study, showing readers: how to develop exploratory indicators; understand ‘spatial process’ and develop spatial analytics; how to develop ‘useful’ predictive analytics; how to convey these outputs to non-technical decision-makers through the medium of data visualization; and why, ultimately, data science and ‘Planning’ are one and the same. A graduate-level introduction to data science, this book will appeal to researchers and data scientists at the intersection of data analytics and public policy, as well as readers who wish to understand how algorithms will affect the future of government.