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Author : Jeanne Poulose
Publisher : Springer Nature
ISBN 13 : 9819729025
Total Pages : 331 pages
Book Rating : 4.8/5 (197 download)
Download or read book Data-Driven Decision Making written by Jeanne Poulose and published by Springer Nature. This book was released on with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Claus Grand Bang
Publisher : Taylor & Francis
ISBN 13 : 1040103332
Total Pages : 327 pages
Book Rating : 4.0/5 (41 download)
Download or read book Data-Driven Decision-Making for Business written by Claus Grand Bang and published by Taylor & Francis. This book was released on 2024-08-22 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research shows that companies that employ data-driven decision-making are more productive, have a higher market value, and deliver higher returns for their shareholders. In this book, the reader will discover the history, theory, and practice of data-driven decision-making, learning how organizations and individual managers alike can utilize its methods to avoid cognitive biases and improve confidence in their decisions. It argues that value does not come from data, but from acting on data. Throughout the book, the reader will examine how to convert data to value through data-driven decision-making, as well as how to create a strong foundation for such decision-making within organizations. Covering topics such as strategy, culture, analysis, and ethics, the text uses a collection of diverse and up-to-date case studies to convey insights which can be developed into future action. Simultaneously, the text works to bridge the gap between data specialists and businesspeople. Clear learning outcomes and chapter summaries ensure that key points are highlighted, enabling lecturers to easily align the text to their curriculums. Data-Driven Decision-Making for Business provides important reading for undergraduate and postgraduate students of business and data analytics programs, as well as wider MBA classes. Chapters can also be used on a standalone basis, turning the book into a key reference work for students graduating into practitioners. The book is supported by online resources, including PowerPoint slides for each chapter.
Author : Singh, Sonia
Publisher : IGI Global
ISBN 13 :
Total Pages : 515 pages
Book Rating : 4.3/5 (693 download)
Download or read book Data-Driven Decision Making for Long-Term Business Success written by Singh, Sonia and published by IGI Global. This book was released on 2023-12-21 with total page 515 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's academic environment, the challenge of ensuring lasting commercial and economic success for organizations has become more daunting than ever before. The relentless surge in data-driven decision-making, based on innovative technologies such as blockchain, IoT, and AI, has created a digital frontier filled with complexity. Maintaining a healthy firm that can continually provide innovative products and services to the public while fueling economic growth has become a formidable puzzle. Moreover, this digital transformation has ushered in new risks, from pervasive cybersecurity threats to the ethical challenges surrounding artificial intelligence. In this evolving landscape, academic scholars face the pressing challenge of deciphering the path to long-term organizational prosperity in an era dominated by data. Data-Driven Decision Making for Long-Term Business Success serves as guidance and insights amidst this academic challenge. It is the definitive solution for scholars seeking to uncover the complexities of data-driven decision-making and its profound impact on organizational success. Each meticulously curated chapter delves into a specific facet of this transformative journey, from the implications of modern technologies and pricing optimization to the ethics underpinning data-driven strategies and the metaverse's influence on decision-making.
Author : Swagatam Das
Publisher : Springer Nature
ISBN 13 : 9819995213
Total Pages : 536 pages
Book Rating : 4.8/5 (199 download)
Download or read book Advances in Data-Driven Computing and Intelligent Systems written by Swagatam Das and published by Springer Nature. This book was released on with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Louis-Philippe Kerkhove
Publisher : Springer Nature
ISBN 13 : 3031129628
Total Pages : 259 pages
Book Rating : 4.0/5 (311 download)
Download or read book Data-driven Retailing written by Louis-Philippe Kerkhove and published by Springer Nature. This book was released on 2022-10-05 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides retail managers with a practical guide to using data. It covers three topics that are key areas of innovation for retailers: Algorithmic Marketing, Logistics, and Pricing. Use cases from these areas are presented and discussed in a conceptual and comprehensive manner. Retail managers will learn how data analysis can be used to optimize pricing, customer loyalty and logistics without complex algorithms. The goal of the book is to help managers ask the right questions during a project, which will put them on the path to making the right decisions. It is thus aimed at practitioners who want to use advanced techniques to optimize their retail organization.
Author : Anubha
Publisher : IGI Global
ISBN 13 : 1668475707
Total Pages : 354 pages
Book Rating : 4.6/5 (684 download)
Download or read book Data-Driven Approaches for Effective Managerial Decision Making written by Anubha and published by IGI Global. This book was released on 2023-05-08 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: In todays competitive market, a manager must be able to look at data, understand it, analyze it, and then interpret it to design a smart business strategy. Big data is also a valuable source of information on how customers interact with firms through various mediums such as social media platforms, online reviews, and many more. The applications and uses of business analytics are numerous and must be further studied to ensure they are utilized appropriately. Data-Driven Approaches for Effective Managerial Decision Making investigates management concepts and applications using data analytics and outlines future research directions. The book also addresses contemporary advancements and innovations in the field of management. Covering key topics such as big data, business intelligence, and artificial intelligence, this reference work is ideal for managers, business owners, industry professionals, researchers, scholars, academicians, practitioners, instructors, and students.
Author : Michele M. Granger
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1628923415
Total Pages : 497 pages
Book Rating : 4.6/5 (289 download)
Download or read book The Fashion Industry and Its Careers written by Michele M. Granger and published by Bloomsbury Publishing USA. This book was released on 2015-03-12 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised editon of: Fashion: the industry and its careers / Michele M. Granger. 2012
Author : Samuel James
Publisher : Samuel Inbaraja S
ISBN 13 :
Total Pages : 80 pages
Book Rating : 4./5 ( download)
Download or read book Smart Retail: Revolutionizing the Shopping Experience with AI written by Samuel James and published by Samuel Inbaraja S. This book was released on 2023-12-30 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: From personalized recommendations and dynamic pricing to automated inventory management and fraud detection, AI offers a treasure trove of opportunities to boost efficiency, enhance customer experience, and increase profitability. We'll explore how AI can be harnessed to: Understand your customers: Go beyond demographics to uncover hidden preferences and predict buying behavior. Optimize your operations: Streamline logistics, minimize stockouts, and make data-driven decisions for smarter inventory management. Personalize the shopping journey: Create frictionless experiences, offer relevant product suggestions, and build lasting customer relationships. Stay ahead of the curve: Identify emerging trends, adapt to market fluctuations, and innovate with confidence.
Author : JUBI R
Publisher : NEHAS PUBLICATIONS
ISBN 13 : 819681142X
Total Pages : 367 pages
Book Rating : 4.1/5 (968 download)
Download or read book Business Analytics - Unleashing Data Driven Decision Making written by JUBI R and published by NEHAS PUBLICATIONS. This book was released on 2024-01-12 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's dynamic and data-driven business landscape, the art and science of Business Analytics have emerged as critical tools for exploration, introspection, and informed decision-making. "Business Analytics," the book at hand, delves into the practices and competencies essential for unraveling the complexities of business performance, facilitating purposeful, intuitive, and expedient decision-making processes. The essence of Business Analytics lies in the extensive exploration of business data, aiming to extract meaningful information usable by managers across various organizational levels. This book positions Business Analytics as a catalyst for fact-based decision-making, elevating accountability in the decision-making process. It defines Business Analytics as a methodical process that involves scrutinizing and summarizing data with the explicit purpose of uncovering hidden predictive insights. This book places a particular emphasis on the science and artistry of business analytics, with a special focus on financial analytics. It not only explores the practical aspects but also lays the theoretical foundations, providing a comprehensive context for various elements of business analytics within specific business situations. A distinctive feature of this book is its commitment to showcasing the implementation of analytics by illustrating how leading companies leverage this power to enhance their investments. Acknowledging that scientific knowledge alone may not suffice for sound decision-making, the book underscores the importance of combining scientific expertise with a deep understanding of the business context and the best available information. Addressing a notable gap in existing literature, this book goes beyond traditional academic texts that predominantly concentrate on quantitative methods. Instead, it extends its reach to cover analytics for non-quantitative managers. In doing so, the book aims to equip a broader audience with the knowledge and tools necessary to harness the benefits of Business Analytics in diverse business scenarios. As you embark on this journey through the pages of "Business Analytics," you will gain insights into the transformative power of analytics in decision-making, and how it has become an indispensable asset for businesses navigating the intricacies of the contemporary corporate landscape.
Author : Milad Shemshaki
Publisher : Milad Shemshaki
ISBN 13 : 6223807007
Total Pages : 212 pages
Book Rating : 4.2/5 (238 download)
Download or read book Data-Driven Digital Marketing The Art and Science of Intelligent Decision-Making written by Milad Shemshaki and published by Milad Shemshaki. This book was released on with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book combines theoretical foundations with practical insights, case studies, and actionable strategies, making it an invaluable resource for marketing professionals, business leaders, students, and entrepreneurs alike. By exploring cutting-edge technologies and emphasizing the alignment of data-driven tactics with broader business objectives, Shemshaki equips readers with the knowledge and tools necessary to thrive in the digital age. Whether you're looking to enhance your data analysis skills, drive business growth through intelligent marketing decisions, or gain a competitive edge in the marketplace, this book provides a roadmap for leveraging data to create more meaningful connections with your audience and achieve measurable business results.
Author : Jun Yang
Publisher : Springer Nature
ISBN 13 : 9464630388
Total Pages : 755 pages
Book Rating : 4.4/5 (646 download)
Download or read book Proceedings of the 2022 3rd International Conference on Management Science and Engineering Management (ICMSEM 2022) written by Jun Yang and published by Springer Nature. This book was released on 2023-02-10 with total page 755 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. Management science aims to study the dynamic study of human use of limited resources in management activities to achieve organizational goals: complex and innovative social behavior and its laws. And engineering management refers to the management of important and complex new products, equipment and devices in the process of development, manufacturing and production, and also includes the study and management of technological innovation, technological transformation, transformation, transformation, layout and strategy of industrial engineering technology development. The development or breakthrough of management theory is accompanied by the development and progress of science and technology, and the level of science and technology and the level of management theory in each historical period are mutually adaptive, and it can be said that the progress of science and technology plays an important role in promoting the development of management. At the same time, the rapid development and progress of science and technology give a strong injection to the development of engineering, and provide the possibility for engineering construction can use new technology, new equipment, new technology and new materials. Modern management is an important development direction of management science nowadays. And the use of modern management in engineering has an important role in saving social costs, ensuring project quality, and improving safety awareness and behavior ICMSEM 2022, in contrast to the previous two conferences, will focus its discussions on modern management, talking about the benefits that modernization brings to engineering and: Develop and advance management science through the study and application of certain issues To open up new perspectives in the sharing of speakers and inspire the audience to new ways of managing in engineering. To create a forum for sharing, research and exchange at the international level, so that the participants can be informed of the latest research directions, results and contents of management science, which will inspire them to new ideas for research and practice. Papers on management science and engineering management will be accepted and published in the form of conference proceedings for those who cannot attend the conference.
Author : Nripendra P. Rana
Publisher : Springer Nature
ISBN 13 : 3030243745
Total Pages : 337 pages
Book Rating : 4.0/5 (32 download)
Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Author : Zhizhuan Business Research Institute
Publisher : Springer Nature
ISBN 13 : 9819942993
Total Pages : 425 pages
Book Rating : 4.8/5 (199 download)
Download or read book How Digital Intelligence Drives Business Growth written by Zhizhuan Business Research Institute and published by Springer Nature. This book was released on 2023-12-25 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to build a framework for understanding how to achieve new business growth through digital intelligence. It reveals the driving force and commercial logic behind the technology upgrade and transformation for enterprises, analyzes how to improve enterprises' branding, product, distribution channel, marketing, logistics, and organization under the new context, and studies the successful cases in digital intelligence of 6 Chinese enterprises. For business school students, researchers, managers, and practitioners, it is helpful to build an overview and understanding on strategy level as well as practice level.
Author : Yaochu Jin
Publisher : Springer Nature
ISBN 13 : 3030746402
Total Pages : 393 pages
Book Rating : 4.0/5 (37 download)
Download or read book Data-Driven Evolutionary Optimization written by Yaochu Jin and published by Springer Nature. This book was released on 2021-06-28 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intended for researchers and practitioners alike, this book covers carefully selected yet broad topics in optimization, machine learning, and metaheuristics. Written by world-leading academic researchers who are extremely experienced in industrial applications, this self-contained book is the first of its kind that provides comprehensive background knowledge, particularly practical guidelines, and state-of-the-art techniques. New algorithms are carefully explained, further elaborated with pseudocode or flowcharts, and full working source code is made freely available. This is followed by a presentation of a variety of data-driven single- and multi-objective optimization algorithms that seamlessly integrate modern machine learning such as deep learning and transfer learning with evolutionary and swarm optimization algorithms. Applications of data-driven optimization ranging from aerodynamic design, optimization of industrial processes, to deep neural architecture search are included.
Author : Nebojša Radojević
Publisher : Springer Nature
ISBN 13 : 9464630108
Total Pages : 1259 pages
Book Rating : 4.4/5 (646 download)
Download or read book Proceedings of the 2022 International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2022) written by Nebojša Radojević and published by Springer Nature. This book was released on 2022-12-28 with total page 1259 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book.With the continuous upgrading of network information technology, especially the combination of information technology such as Internet - cloud computing - blockchain - Internet of Things and in social and economic activities, through artificial intelligence, Internet and big data with high quality and fast processing efficiency improvement, economic form from industrial economy to information economy. This will greatly reduce social transaction costs, improve the efficiency of resource optimization, increase the added value of products, enterprises and industries, and promote the rapid development of social productivity. The 2022 International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2022) will focus on the latest research on "Artificial Intelligence, Internet and Digital Economy", which brings together experts, scholars, researchers and related practitioners from around the world to share research results, discuss hot issues, and provide attendees with cutting-edge technology information to keep them abreast of industry developments, the latest technologies, and broaden their research horizons.
Author : Sinha, Mudita
Publisher : IGI Global
ISBN 13 :
Total Pages : 303 pages
Book Rating : 4.3/5 (693 download)
Download or read book Future of Customer Engagement Through Marketing Intelligence written by Sinha, Mudita and published by IGI Global. This book was released on 2024-05-20 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the competitive world of contemporary business, the challenge of developing marketing strategies that bridge the gap between traditional and innovative techniques has become more critical than ever. As marketing shifts between physical and digital realms, companies grapple with the central question of how to navigate this evolution successfully. The key lies in data the linchpin that can unravel vital problems in modern marketing. The need for sustainable and effective marketing strategies permeates all sectors, emphasizing the urgency for businesses to combine traditional methods with innovative approaches, such as harnessing alternative data and leveraging AI-based solutions. Future of Customer Engagement Through Marketing Intelligence emerges as a compelling solution to the pressing challenges faced by businesses in this transformative landscape. It offers a step-by-step roadmap, guiding readers on how market intelligence can utilize data and transform it into actionable insights. By emphasizing the crucial role of data in crafting great marketing strategies, the book advocates for a deep understanding of market-supported content and factual data. It asserts that marketing intelligence, encompassing data collection, analysis, and strategic utilization, is the key to becoming customer-centric, understanding market demands, and gaining a competitive advantage.
Author : Cybellium Ltd
Publisher : Cybellium Ltd
ISBN 13 :
Total Pages : 186 pages
Book Rating : 4.8/5 (625 download)
Download or read book Mastering Data Integration written by Cybellium Ltd and published by Cybellium Ltd. This book was released on with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock Seamless Data Flow Across Your Organization Are you prepared to revolutionize the way your organization handles data integration? "Mastering Data Integration" is your definitive guide to unlocking the potential of seamless and efficient data flow across diverse systems. Whether you're a data engineer seeking to optimize integration pipelines or a business leader aiming to harness data-driven insights, this book equips you with the knowledge and strategies to master the art of data integration.
