Customer Satisfaction Planning

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Author :
Publisher : CRC Press
ISBN 13 : 142008500X
Total Pages : 116 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Customer Satisfaction Planning by : Thomas T. Hirata

Download or read book Customer Satisfaction Planning written by Thomas T. Hirata and published by CRC Press. This book was released on 2008-10-15 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focus on Customer Satisfaction for Increased Profit Statistics show that a single satisfied customer can bring a company two new ones but one unsatisfied client can cost it four. With this principle in mind, Customer Satisfaction Planning: Ensuring Product Quality and Safety within Your MRP/ERP Systems presents a progressive, cost-cutting efficiency system that builds on material requirement planning (MRP) and enterprise resource planning (ERP) to facilitate improved customer satisfaction. The book illustrates how shifting the focus from inventory replenishment to customer service results in a better product, received exactly on time, and with actual cost. Such a change is bound to make the company grow, benefiting its employees and suppliers, as well as the surrounding community. Overhaul an Outmoded System Lack of discipline, human error, and part failures are all common to the inventory-focused MRP/ERP systems that many companies still use to plan production and keep track of materials. But these methods are based on antiquated principles and technology from the 1970s—several computer lifetimes ago. The author explains why his novel system will change the face of modern business management and details an implementation plan. He also documents the adjustments in logic and strategy through which companies can make major advances in inventory management and product assurance. For instance, in terms of manufacturing, customer satisfaction planning (CSP) improves the process by linking component orders to the parent order so a valid trail exists in the event of a recall. Developed on the basis that collecting and tracking information is considerably easier and less expensive than ever before, CSP calls for changes in receiving, inventory tracking, product management and assurance, kitting, and costing processes. These adjustments —and their resulting focus on the product and customer—make CSP the next logical step in business evolution.

AMA Handbook for Customer Satisfaction

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Author :
Publisher : N T C Business Books
ISBN 13 : 9780844235868
Total Pages : 244 pages
Book Rating : 4.2/5 (358 download)

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Book Synopsis AMA Handbook for Customer Satisfaction by : Alan F. Dutka

Download or read book AMA Handbook for Customer Satisfaction written by Alan F. Dutka and published by N T C Business Books. This book was released on 1995 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Improving Customer Satisfaction, Loyalty And Profit: An Integrated Measurement And Management System

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 9788126509393
Total Pages : 240 pages
Book Rating : 4.5/5 (93 download)

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Book Synopsis Improving Customer Satisfaction, Loyalty And Profit: An Integrated Measurement And Management System by : Michael Johnson & Andres Gustafsson

Download or read book Improving Customer Satisfaction, Loyalty And Profit: An Integrated Measurement And Management System written by Michael Johnson & Andres Gustafsson and published by John Wiley & Sons. This book was released on 2006-09 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Handbook of Customer Satisfaction and Loyalty Measurement

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Author :
Publisher : Routledge
ISBN 13 : 1351888552
Total Pages : 349 pages
Book Rating : 4.3/5 (518 download)

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Book Synopsis The Handbook of Customer Satisfaction and Loyalty Measurement by : Nigel Hill

Download or read book The Handbook of Customer Satisfaction and Loyalty Measurement written by Nigel Hill and published by Routledge. This book was released on 2017-03-02 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer satisfaction and loyalty are becoming increasingly important to most organizations since the financial benefits from improving them have been well documented. This book presents a thorough examination of how to use research to understand customer satisfaction and loyalty. It takes the reader step-by-step through the process of designing and conducting a survey to generate accurate measures of customer satisfaction and loyalty. The research process is explained in detail, including questionnaire design, analysis and reporting, but the book also covers other elements of an effective customer satisfaction process. These include project planning, communicating with customers before, during and after the survey, as well as providing internal feedback and taking effective action to address issues raised by the survey. There is also comprehensive coverage of loyalty measurement methodologies as well as the satisfaction-profit chain and associated modelling and forecasting techniques.

The Satisfied Customer

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Author :
Publisher : Palgrave MacMillan
ISBN 13 :
Total Pages : 264 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Satisfied Customer by : Claes Fornell

Download or read book The Satisfied Customer written by Claes Fornell and published by Palgrave MacMillan. This book was released on 2007-11-27 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: A leading expert redefines customer service for the twenty-first century

Customer Satisfaction Measurement and Management

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Author :
Publisher : Thomson South-Western
ISBN 13 : 9780538844390
Total Pages : 488 pages
Book Rating : 4.8/5 (443 download)

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Book Synopsis Customer Satisfaction Measurement and Management by : Earl Naumann

Download or read book Customer Satisfaction Measurement and Management written by Earl Naumann and published by Thomson South-Western. This book was released on 1995 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the definitive resource on how to survive the ever-increasing levels of customer expectation and make the voice of your customer your biggest ally. Learn how to implement a customer satisfaction measurement and management program that permeates every level of your company, for becoming truly customer driven is essential for survival in the 21st century.

Improving Customer Satisfaction, Loyalty, and Profit

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Author :
Publisher : Jossey-Bass
ISBN 13 :
Total Pages : 248 pages
Book Rating : 4.X/5 (4 download)

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Book Synopsis Improving Customer Satisfaction, Loyalty, and Profit by : Michael David Johnson

Download or read book Improving Customer Satisfaction, Loyalty, and Profit written by Michael David Johnson and published by Jossey-Bass. This book was released on 2000-08 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Book in the University of Michigan Business School Series It's a simple equation: no customers equals no profits. So how can a company ensure that its customers enjoy a consistently satisfying experience? In this book, two experts from the University of Michigan Business School lay out a five-stage process that links all of the key measures of customer satisfaction with marketing strategy and product development to guarantee excellent customer service. Johnson and Gustafsson show managers how to break down the organizational barriers that defy great customer service and instead tie together their customer value chain to create a cohesive customer measurement and management system. So, if like most companies, yours has only a fleeting understanding of its relationship with its customers, this book offers the organizational know-how to make and keep them happy.

Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution

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Author :
Publisher : IGI Global
ISBN 13 : 1799814211
Total Pages : 389 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution by : Silvestri, Cecilia

Download or read book Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution written by Silvestri, Cecilia and published by IGI Global. This book was released on 2019-11-15 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: A well-planned marketing orientation strategy that keeps customers informed is the first step to building a long-term relationship with customers and providing them with appropriate incentives. The difficulty with providing a winning strategy in a highly competitive market, however, stems from responding to the specific needs of the customers. Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution is an essential reference source that links together three highly relevant topics in the business of modern economy—innovation, customer satisfaction, and sustainability—and analyzes their synergies. Featuring research on topics such as e-business, global business, and sustainable innovation, this book is ideally designed for business consultants, managers, customer service representatives, entrepreneurs, academicians, researchers, and students seeking coverage on directing sustainable companies.

Customer Satisfaction Research Management

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Author :
Publisher : Quality Press
ISBN 13 : 0873893352
Total Pages : 265 pages
Book Rating : 4.8/5 (738 download)

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Book Synopsis Customer Satisfaction Research Management by : Derek R. Allen

Download or read book Customer Satisfaction Research Management written by Derek R. Allen and published by Quality Press. This book was released on 2004-02-11 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful organizations have shifted from being product-based organizations to customer-based organizations, and customer satisfaction management (CSM) is an integral aspect of this new way of thinking. Successfully measuring customer satisfaction can be complicated and very detailed, requiring a great deal of in depth research and analysis. Customer Satisfaction Research Management is intended for advanced service quality managers and marketing researchers involved in the management of customer satisfaction programs. This is the third book in a series by author Derek Allen, focusing on customer satisfaction measurement, analysis, and implementation. Allen begins with the assumption that the reader has at least a minimal familiarity with the psychometric aspects of customer satisfaction measurement, statistical analysis, and linkage research that attempts to establish a causal relationship between customer attitudes and business outcomes. He then builds on this base to first discuss the theoretical relationship between customer satisfaction and financial performance, and then to dive deep into specific applications of customer satisfaction programs. Some of the areas covered include dealing with the challenges of conducting global customer satisfaction measurement programs, linking performance metrics to management compensation systems and financial outcomes, and results deployment. "This book will prove an invaluable resource for research managers charged with developing and implementing customer satisfaction research programs for their organization." Albrecht (Al) Grabenstein First Vice President, Corporate Marketing Comerica "This book describes with outstanding examples how insights gained from deep analysis of customer satisfaction research results can be used to create successful customer relationship marketing strategies and to design effective business processes which improve both customer satisfaction and business results." Lyle Kan Senior Vice President, Performance Management Countrywide Home Loans "Derek Allen offers managers of customer retention programs the tools necessary for the implementation and management of a successful program Managers whose companies have customer relationship management systems in place will also find the discussions on CRM, marketing research, and customer satisfaction very useful." Manuel Gutierrez Director of Market Research Kohler Co.

Customer Satisfaction Evaluation

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 1441916407
Total Pages : 319 pages
Book Rating : 4.4/5 (419 download)

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Book Synopsis Customer Satisfaction Evaluation by : Evangelos Grigoroudis

Download or read book Customer Satisfaction Evaluation written by Evangelos Grigoroudis and published by Springer Science & Business Media. This book was released on 2009-11-07 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: This important new work provides a comprehensive discussion of the customer satisfaction evaluation problem. It presents an overview of the existing methodologies as well as the development and implementation of an original multicriteria method dubbed MUSA.

Quality Planning and Assurance

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Publisher : John Wiley & Sons
ISBN 13 : 9781119819301
Total Pages : 0 pages
Book Rating : 4.8/5 (193 download)

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Book Synopsis Quality Planning and Assurance by : Herman Tang

Download or read book Quality Planning and Assurance written by Herman Tang and published by John Wiley & Sons. This book was released on 2021-12-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Quality planning has been a fundamental industrial practice for several decades, yet there are few comprehensive quality planning textbooks dedicated to the understanding of this subject at the undergraduate and graduate levels. In the quality field, professionals often consider Toyota as a role model for best practices. While one can learn Toyota quality for its principles, its specific practices are not necessarily applicable for every situation. In The Toyota Way to Service Excellence, Dr. Liker and Ross stated, "the Toyota Way training was designed to teach principles rather than specific methodology" (p.32). Similarly, this book focuses on the fundamental principles of quality planning, and extrapolates on their applications in various industries throughout each chapter. For current and future quality professionals, you can start learning these principles, with supporting application examples in this book, and later apply them towards your unique applications. Like one of my students said, "What I enjoyed most about this course was taking the information learned in this course and being able to utilize it within the industry that I currently work in.""--

Retailing Management

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Publisher : McGraw-Hill/Irwin
ISBN 13 : 9780072315776
Total Pages : 936 pages
Book Rating : 4.3/5 (157 download)

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Book Synopsis Retailing Management by : Michael Levy

Download or read book Retailing Management written by Michael Levy and published by McGraw-Hill/Irwin. This book was released on 2001 with total page 936 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retailing has become a high-tech, global industry. "Retailing Management "covers the latest developments in information technology for retailers. It also covers current trends and practices in international retailing. An interactive website offers additional resources for the reader.

After the Sale

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Publisher :
ISBN 13 :
Total Pages : 432 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis After the Sale by : Joseph D. Patton

Download or read book After the Sale written by Joseph D. Patton and published by . This book was released on 2000 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: An updated version of the authors' which explains the organizational goals of those involved in field servicing such durable products as cars, medical instruments, electrical power, telecommunications, farm equipment, and industrial plants. Written by a management consultant and a specialist in quantitative aspects of business at Pepperdine U., topics include service forecasting, personnel and motivation, maintenance technology, inventory management, service training, physical distribution, information systems, marketing, quality control, and accounting. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Customer Satisfaction

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Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (137 download)

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Book Synopsis Customer Satisfaction by : Vikas Mittal

Download or read book Customer Satisfaction written by Vikas Mittal and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Superior customer satisfaction provides a clear strategic advantage and an inimitable resource for a firm -- particularly in today's complex and often uncertain markets. Two decades of academic research have quantified the impact of customer satisfaction on a number of beneficial customer behaviors and consequent financial performance. It is clear that firms that manage their customers as well as costs realize greater financial returns compared to firms that ignore customer satisfaction. In the pages that follow, we provide a strategic overview of this research to enable managers to use customer satisfaction in the strategic planning processes of their firms. After defining customer satisfaction, we discuss how customer satisfaction is measured and analyzed, provide an overview of research on antecedents and outcomes of customer satisfaction, and offer recommendations for managers on how to achieve a successful customer-focused strategy.

Making Customer Satisfaction Happen

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Publisher :
ISBN 13 :
Total Pages : 192 pages
Book Rating : 4.:/5 (13 download)

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Book Synopsis Making Customer Satisfaction Happen by : Roderick M. McNealy

Download or read book Making Customer Satisfaction Happen written by Roderick M. McNealy and published by . This book was released on 1994 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Making Customer Satisfaction Happen provides a customer focus for your company's Total Quality process. Drawing on actual case studies of 'world-class' customer satisfaction organizations, Rod McNealy clearly illustrates the power of customer satisfaction as a strategic weapon for any business. Significantly, this book provides both an easily understandable and implementable approach to meeting and exceeding your customers' needs and expectations. Making Customer Satisfaction Happen is targeted at a broad audience of managers in any type of organization - large or small, public or private, operating for profit or non-profit. This is a 'hands-on', action-oriented, instructive guide to achieving customer satisfaction. It offers a proven approach for meeting and exceeding customers' needs and expectations to the point of 'delighting' them.

How to Measure Customer Satisfaction

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Author :
Publisher : Routledge
ISBN 13 : 1351930044
Total Pages : 160 pages
Book Rating : 4.3/5 (519 download)

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Book Synopsis How to Measure Customer Satisfaction by : Nigel Hill

Download or read book How to Measure Customer Satisfaction written by Nigel Hill and published by Routledge. This book was released on 2017-07-05 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer satisfaction and loyalty are key differentiators between the better and poorer performing businesses in most markets. Satisfaction drives loyalty and loyalty drives business performance. This new edition of How to Measure Customer Satisfaction takes readers step-by-step through designing and implementing a CSM survey, highlighting blunders that are commonly made and explaining how to make sure that the measures produced are accurate and credible. It also covers ways of gaining understanding and ownership of the CSM programme throughout the organization and clarifies the business case for customer satisfaction. If you are committed to the future of your company, the ability to measure what your customers think of you is essential - and so is this book!

Marketing Strategies and Consumer Satisfaction

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Author :
Publisher : Ashok Yakkaldevi
ISBN 13 : 1387455745
Total Pages : 239 pages
Book Rating : 4.3/5 (874 download)

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Book Synopsis Marketing Strategies and Consumer Satisfaction by : Dr. Sanket R. Malviya

Download or read book Marketing Strategies and Consumer Satisfaction written by Dr. Sanket R. Malviya and published by Ashok Yakkaldevi. This book was released on 2022-12-03 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: On this Earth every creature has its own language and method for communicating with each other. Without Communication nobody can live properly in the society. Communication is a process of exchanging information, ideas, thoughts, feelings and emotions through speech, signals, writing, or behaviour. In communication process, a sender(encoder) encodes a message and then using a medium/channel sends it to the receiver (decoder) who decodes the message and after processing information, sends back appropriate feedback/reply using a medium/channel.