Covid Curveball

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COVID Curveball

Author : Tim Neverett
Publisher : Simon and Schuster
ISBN 13 : 1637581440
Total Pages : 304 pages
Book Rating : 4.6/5 (375 download)

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Book Synopsis COVID Curveball by : Tim Neverett

Download or read book COVID Curveball written by Tim Neverett and published by Simon and Schuster. This book was released on 2021-08-31 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A riveting inside account of the most unforgettable season in Los Angeles Dodgers history, from the COVID-delayed start through the incredible playoff run, by the broadcaster who saw it all. As America’s Pastime reeled from a global pandemic, the LA Dodgers rallied to win arguably the most difficult baseball season ever played. Amid strict new rules and Coronavirus outbreaks on other teams that wreaked havoc on the schedule, the Dodgers maintained a laser focus as a team and organization, and ultimately, won the first bubbled playoffs in the history of Major League Baseball. In COVID Curveball, author and Dodgers’ broadcaster Tim Neverett takes us through this unprecedented season, offering exclusive access and firsthand, edge-of-your-seat, play-by-play coverage of the surreal days and weeks that led up to the dramatic championship climax. It’s a highly entertaining, often humorous chronicle of the quirky nature of the season, the goings-on behind the scenes at the stadium and MLB at large, as well as the unique chemistry forged in the diverse and dynamic clubhouse. Along with insights into the potent lineup that produced jaw-dropping moments by Mookie Betts, Corey Seager, Justin Turner, Max Muncy, and Cody Bellinger, the book also celebrates the incredible achievements of Clayton Kershaw that cemented his Hall-of-Fame legacy, and the remarkable job done by Dave Roberts and the Dodgers’ executives and ownership. Highlighted by empty stands, remote broadcasts, and relentless testing, 2020 was perhaps the strangest baseball season ever…but it produced the most savored World Series celebration in the history of the game. Includes an in-depth foreword by Dodgers’ legend Orel Hershiser.

The Curveball

Author : Colby Sharma
Publisher : Jaico Publishing House
ISBN 13 : 9391019013
Total Pages : 160 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Curveball by : Colby Sharma

Download or read book The Curveball written by Colby Sharma and published by Jaico Publishing House. This book was released on 2021-06-25 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: FOREWORD BY ROBIN SHARMA A Story of Grit, Adversity and Winning the Game of Life LESSONS FOR A LIFE OF STRENGTH, SUCCESS AND REAL IMPACT THE CURVEBALL is an extraordinary story about turning fear into fuel, wounds into wisdom and struggle into spectacular human power. Inspiring, valuable and ultimately transformational, this unique book will help you: • Win the game of life while experiencing joy, peace and grace. • Find the courage to realize your dreams and live your greatness in complex times • Grow more positive and heroic in the face of adversity so troubles become triumphs • Lead a life of authenticity, decency and purpose You have immense gifts within you. The Curveball will show you how to bring them to the world, starting today." COLBY SHARMA LLB., is a law graduate from the University of Liverpool, an entrepreneur and an international traveller dedicated to making the world a brighter place. This is his first novel. YOU CAN CONNECT WITH COLBY AT Website: www.colbysharma.com Facebook: www.facebook.com/thecurveball426 Instagram: colbysharmaofficial LinkedIn: www.linkedin.com/in/colbysharma/"

Curveball: The Year I Lost My Grip (Sneak Peek)

Author : Jordan Sonnenblick
Publisher : Scholastic Inc.
ISBN 13 : 0545461197
Total Pages : 24 pages
Book Rating : 4.5/5 (454 download)

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Book Synopsis Curveball: The Year I Lost My Grip (Sneak Peek) by : Jordan Sonnenblick

Download or read book Curveball: The Year I Lost My Grip (Sneak Peek) written by Jordan Sonnenblick and published by Scholastic Inc.. This book was released on 2012-02-01 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:

#TeachersServeToo

Author : Evan Erdberg
Publisher : Clovercroft Publishing
ISBN 13 :
Total Pages : 174 pages
Book Rating : 4./5 ( download)

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Book Synopsis #TeachersServeToo by : Evan Erdberg

Download or read book #TeachersServeToo written by Evan Erdberg and published by Clovercroft Publishing. This book was released on 2024-05-05 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teachers want more money. This isn't what the teacher shortage is all about. It's a systemic breakdown that has been going on for DECADES. Decades of degradation, inequity, and disrespect. It's time we stand up for teachers and place them on a pedestal similar to our armed forces. This insightful title delves deep into the unsung heroes of the classroom—dedicated teachers who educate our most precious asset, our children. Through their unwavering commitment, innovative approaches, and tireless efforts, these educators have harnessed the power of empathy, instruction, and technology to cultivate curiosity, ignite minds, and bridge geographical divides for their students. Whether you're an educator, an administrator, or simply an advocate for quality education, #TeachersServeToo illuminates teachers' tremendous impact on defining the current and future virtual learning environment and highlights their unwavering commitment to shaping the minds of tomorrow, no matter the distance.

How to be a Champion Every Day

Author : Joe Theismann
Publisher : Radius Book Group
ISBN 13 : 1635767164
Total Pages : 172 pages
Book Rating : 4.6/5 (357 download)

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Book Synopsis How to be a Champion Every Day by : Joe Theismann

Download or read book How to be a Champion Every Day written by Joe Theismann and published by Radius Book Group. This book was released on 2020-06-16 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overachiever Joe Theismann had reached the pinnacle of success as an elite NFL quarterback, with a Super Bowl victory and NFL MVP award. But the memory that sticks with many fans is the gruesome injury—his leg was shattered on Monday Night Football—that ended his career. The end of his days on the gridiron wasn’t the end of life for Theismann, though. In How to Be a Champion Every Day, Theismann recounts stories from his impressive career, providing an inspirational guide for how to succeed on a team, in your career, and in your everyday life. Theismann draws on the people who have inspired and motivated him over the years, like head coach Ron Rivera, San Francisco 49ers safety Ronnie Lott, and his own mother. These amazing stories all emphasize a simple yet profound message that with hard work, focus, and belief in yourself, you can achieve greatness. Organized by themes such as Attitude, Teamwork, and Motivation, Theismann’s wise anecdotes highlight his firm belief that positive-thinking, goal-oriented people can achieve anything they set their minds to. See how Theismann’s advice can change your life.

The Guild Wars

Author : Marcus Blackwell
Publisher : Publifye AS
ISBN 13 : 8233933805
Total Pages : 121 pages
Book Rating : 4.2/5 (339 download)

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Book Synopsis The Guild Wars by : Marcus Blackwell

Download or read book The Guild Wars written by Marcus Blackwell and published by Publifye AS. This book was released on 2024-10-15 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: ""The Guild Wars: Unraveling the Global Impact of Modern Trade Conflicts"" explores the complex landscape of contemporary trade disputes, framing them as a new era of economic conflict akin to historical trade guilds. The book examines the evolution of trade alliances, the impact of emerging technologies on global commerce, and the tension between nationalist economic policies and free trade ideals. It traces the history of trade guilds from medieval Europe to modern organizations, providing crucial context for understanding today's economic landscape. The author presents a unique perspective on trade conflicts, viewing them as part of a larger pattern of guild-like behavior in the global economy. This framework offers fresh insights into seemingly disparate events, such as the US-China trade war and Brexit. The book progresses from introducing the concept of modern trade guilds to analyzing major disputes and culminates in discussing potential future scenarios for international trade and geopolitics. Drawing on economic data, historical records, and expert interviews, ""The Guild Wars"" combines quantitative analysis with qualitative case studies to provide a comprehensive view of the subject. It explores interdisciplinary connections, linking economics with political science and technology studies, making it a valuable resource for policymakers, business professionals, and anyone interested in understanding the forces shaping our economic future.

Nature's Way to Healing

Author : Lee Holmes
Publisher : Simon and Schuster
ISBN 13 : 1922786047
Total Pages : 256 pages
Book Rating : 4.9/5 (227 download)

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Book Synopsis Nature's Way to Healing by : Lee Holmes

Download or read book Nature's Way to Healing written by Lee Holmes and published by Simon and Schuster. This book was released on 2024-08-06 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Long Covid Guide Based on cutting edge research from experts around the globe, this step-by-step guide from bestselling author and nutritionist Lee Holmes will help shorten the duration of Long Covid so you can recover faster and get back to enjoying life.Suffering from Long Covid herself gives Lee unique experience and understanding of the condition. She has created a holistic approach to Long Covid that will not only help to improve symptoms but also get to their root cause. In her trademark warm and friendly style she translates the medical and technical information into simple steps you can take back to health. With a focus on understanding how nutrition and lifestyle changes can affect the Long Covid journey, Lee will help you commit to a practical daily plan that is tried and tested for long-term results. The guide includes a low-histamine plan plus thirty delicious recipes for healthy meals and snacks to aid your recovery.

You're Leaving When?

Author : Annabelle Gurwitch
Publisher : Catapult
ISBN 13 : 1640095276
Total Pages : 225 pages
Book Rating : 4.6/5 (4 download)

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Book Synopsis You're Leaving When? by : Annabelle Gurwitch

Download or read book You're Leaving When? written by Annabelle Gurwitch and published by Catapult. This book was released on 2022-03-08 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finalist for the Thurber Prize for American Humor "In this surprisingly upbeat memoir, Annabelle Gurwitch writes about the financial curveballs that can hit you in midlife . . . Somehow, Ms. Gurwitch manages to find humor in these setbacks. Ultimately, this is a story about harnessing resilience and learning how life’s disappointments can teach you about the things that matter most." —Tara Parker-Pope, The New York Times From the New York Times bestselling author of I See You Made an Effort comes a timely and hilarious chronicle of downward mobility, financial and emotional. With signature "sharp wit" (NPR), Annabelle Gurwitch gives irreverent and empathetic voice to a generation hurtling into their next chapter with no safety net and proves that our no-frills new normal doesn't mean a deficit of humor. In these essays, Gurwitch embraces homesharing, welcoming a housing-insecure young couple and a bunny rabbit into her home. The mother of a college student in recovery who sheds the gender binary, she relearns to parent, one pronoun at a time. She wades into the dating pool in a Miss Havisham-inspired line of lingerie and flunks the magic of tidying up. You're Leaving When? is for anybody who thought they had a semblance of security but wound up with a fragile economy and a blankie. Gurwitch offers stories of resilience, adaptability, low-rent redemption, and the kindness of strangers. Even in a muted Zoom.

A Tactical Guide to Science Journalism

Author : Deborah Blum
Publisher : Oxford University Press
ISBN 13 : 0197551505
Total Pages : 361 pages
Book Rating : 4.1/5 (975 download)

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Book Synopsis A Tactical Guide to Science Journalism by : Deborah Blum

Download or read book A Tactical Guide to Science Journalism written by Deborah Blum and published by Oxford University Press. This book was released on 2022 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The veteran journalist Tim Radford, who headed up the science desk at the UK's Guardian newspaper for more than two decades, was once interviewed by a government committee charged with investigating the fragile relationship between "science and society." In a lengthy report submitted to the House of Lords in February, 2000, the committee noted that the public's faith in both science and government had been shaken over the preceding years - in part by an outbreak of bovine spongiform encephalopathy, colloquially known as "mad cow disease." This and the swift rise of biotechnology, the burgeoning internet age, and other fast-moving manifestations of human ingenuity, it was determined, were creating an air of anxiety and mistrust"--

Quarantined Thoughts Volume 1: Life Stories And Musings During A Pandemic

Author : Kath C. Eustaquio-Derla
Publisher : HS Grafik Print
ISBN 13 :
Total Pages : 137 pages
Book Rating : 4./5 ( download)

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Book Synopsis Quarantined Thoughts Volume 1: Life Stories And Musings During A Pandemic by : Kath C. Eustaquio-Derla

Download or read book Quarantined Thoughts Volume 1: Life Stories And Musings During A Pandemic written by Kath C. Eustaquio-Derla and published by HS Grafik Print. This book was released on 2020-08-04 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Quarantined Thoughts ebook project (formerly called Coronavirus Chronicles) was created to give people something to do at home during the Enhanced Community Quarantine in the Philippines in March 2020. Our goal is to encourage everyone to chronicle life in the middle of the COVID-19 pandemic and help process thoughts and feelings through writing. This Volume 1 includes stories from: ✔️ Kath C. Eustaquio-Derla (Philippines) ✔️ Kim Corollo (Philippines) ✔️ John Vincent Parungao Agbunag (Philippines) ✔️ Jenna Sto Tomas – Zantua (Panama) ✔️ Ian Mia (Philippines) ✔️ Jill Barcelona-Suzuki (Japan) ✔️ Kennedy Serafica (Philippines) ✔️ Mark Manalang (Philippines) ✔️ SJ Wolf (Philippines) ✔️ Sarie Santiago (Philippines) ✔️ Vince Bunuan (Philippines) ✔️ Tinola And Pandesal (Philippines) ✔️ John Luke Quintana (Philippines) ✔️ Paolo Bernardo (Philippines) ✔️ Aurora Castillo Pulido (USA) ✔️ Lori Dumaligan (Philippines) ✔️ Arabela Tarrayo (Philippines) ✔️ Beng Ragon (Philippines) ✔️ Reagan A. Latumbo (Philippines) Publisher's Note: Before we released a version on Amazon/Kindle and Google Play, we published a free version of the ebook. You can read it here: https://bit.ly/ReadQTVOL1 and this is absolutely free! The Quarantined Thoughts ebook project is meant to be distributed for free. But we decided to release a version on Amazon/Kindle and Google Play for charity purposes. The sales from Amazon/Kindle and Google Play will be divided among the 20 authors. Each author will then have the option to donate their royalties to the ABS-CBN Pantawid ng Pag-ibig - a program of ABS-CBN that uses cash donations "to buy food and basic necessities which are then distributed to different communities in need" in the Philippines, especially those greatly affected by the COVID-19 pandemic. The author can also donate his royalties to the charity of his choice. If you decide to buy and read the Amazon/Kindle and Google Play paid version, please disregard the publisher's note in the ebook itself. And thank you very much for helping us authors raise funds for charity purposes. A little goes a long way! Thank you!

Viral: Moving On

Author : D. T. Adams
Publisher : D. T. Adams
ISBN 13 :
Total Pages : 109 pages
Book Rating : 4./5 ( download)

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Book Synopsis Viral: Moving On by : D. T. Adams

Download or read book Viral: Moving On written by D. T. Adams and published by D. T. Adams. This book was released on 2022-02-22 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: The COVID-19 pandemic: uncensored observations, mini stories and more Reflections on the catastrophe that was the COVID-19 pandemic. The pieces of writing in this collection are presented in three categories: – ‘Post-Lockdown’. Feeling sick and tired of invasive rules, struggling to adjust to the official way of doing things and holding the firm belief that this new approach to life will soon end. These are three key aspects of the period when we took the risky step of going back to normal. ‘Post-Lockdown’ is about claiming victory over the virus and resuming our lives free from worry. – ‘Lessons’. Should we see ourselves as vulnerable to life? Ought we to disregard the old and value the new? Is it sensible to follow rules with no questions asked? These are three of the many questions to consider as we try to live our best lives going forward. ‘Lessons’ asks whether we’ve made mistakes and what we can take into account to improve our lives. – ‘The Future’. Is normality guaranteed to resume? Will another virus come along and cause another worldwide catastrophe? When will the world have truly conquered COVID-19? These are three of the many questions to consider as we embrace defiance and move on. ‘The Future’ looks at how much longer the virus is going to play a role in our lives and whether we’ll have the backbone to shake it off for good. We’ve all been affected by the pandemic and the staggering ways it’s changed our lives. We all have something to say about it. Here’s some of what I have to say. If you’re after a social commentary that gets you thinking about the horrific pandemic, you’ll enjoy reading Viral: Moving On. Buy now and see what I have to say about conquering the virus and getting on with our lives.

At Home With Work

Author : Nyla Naseer
Publisher : Business Expert Press
ISBN 13 : 1637424604
Total Pages : 146 pages
Book Rating : 4.6/5 (374 download)

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Book Synopsis At Home With Work by : Nyla Naseer

Download or read book At Home With Work written by Nyla Naseer and published by Business Expert Press. This book was released on 2023-04-26 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Remote and Hybrid – Making it Work Remote and hybrid work environments have boomed in number; however, understanding on how to manage remote and hybrid work is still in its infancy. We need better guidance on the impact of remote working on behavior, organizational culture and wellbeing, so that remote working models are optimized for success. At Home with Work provides this understanding and guidance. This book explains the background of remote work: how technology and a changing society created the perfect backdrop to mass adoption of fully remote and hybrid work. It shows how what started as an emergency response to COVID became the biggest global change to working arrangements in living memory and shifted our expectations about work itself. The author investigates how remote and hybrid work has moved the dynamic away from ego-driven office culture and towards higher-trust and collaborative working. This book is a carefully considered overview and introduction to wider changes in the field of work and the global labor market.

Sisterhood

Author : Chloe Langr
Publisher : Our Sunday Visitor
ISBN 13 : 1681927233
Total Pages : 155 pages
Book Rating : 4.6/5 (819 download)

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Book Synopsis Sisterhood by : Chloe Langr

Download or read book Sisterhood written by Chloe Langr and published by Our Sunday Visitor. This book was released on 2022-03-21 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Let’s face it: Real-life friendship is hard! We find ourselves challenged by superficial #girltribe social media posts, so how can we really achieve authentic friendship? And is friendship even worth it? Sisterhood isn't just a trend or unreachable goal; in fact, friendship with other women is a necessity. Why? Because we’re made for it. We’re created in the image and likeness of the triune God. “Relationship” is stamped into our spiritual DNA — just as God desires to be in relationship with us, he also longs for us to be in authentic relationship with others. Whether you’re in a steady place with the women in your life or you're not confident at all when it comes to friendship with other women, each and every one of us always has room to grow in the art of friendship. In Sisterhood: Giving and Receiving the Gift of Friendship, Catholic wife, mom, author, and friend Chloe Langr offers a practical guide to discerning, developing, and keeping authentic friendships. About the Author Chloe Langr is a writer, blogger, editor, and author of Created for Love: Reflections for the Catholic Bride-to-Be and Letters to Women: Embracing the Feminine Genius in Everyday Life. She hosts the Letters to Women podcast and is passionate about the feminine genius and women's ministry. When she isn't buried under a growing stack of books, you can find her in a local coffee shop, spending time with her husband, Joseph, and their daughters Maeve and Ada.

Multidisciplinary Perspectives on Diversity and Equity in a Virtual World

Author : Reeves, Emily K.
Publisher : IGI Global
ISBN 13 : 1799880303
Total Pages : 317 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Multidisciplinary Perspectives on Diversity and Equity in a Virtual World by : Reeves, Emily K.

Download or read book Multidisciplinary Perspectives on Diversity and Equity in a Virtual World written by Reeves, Emily K. and published by IGI Global. This book was released on 2021-11-12 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Almost every citizen of the world has been impacted as a result of the COVID-19 pandemic. In many cases, this included a shift from face-to-face interactions to a virtual platform. Understanding the impact of diversity and equity in the virtual world from a professional perspective is new and should be closely studied as professions continue to use virtual platforms in the upcoming years. Multidisciplinary Perspectives on Diversity and Equity in a Virtual World takes a close look at equity and diversity in virtual settings across professions from multiple perspectives to better understand the impact moving online has on diverse populations. This text provides insight and context in a timely way by creating a knowledge base to work from while decision makers continue to work towards equity and diversity in the workplace—be it online or face-to-face. Covering topics such as diverse healthcare, remote teaching, and culture of work, this book serves as the ideal resource for human diversity scholars, university faculty, instructional designers, software developers, students, academicians, researchers, and decision makers from multiple professions including healthcare, education, engineering, customer service, international experiences, event planning, and much more.

Securing the Nation’s Critical Infrastructures

Author : Drew Spaniel
Publisher : CRC Press
ISBN 13 : 1000627152
Total Pages : 354 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Securing the Nation’s Critical Infrastructures by : Drew Spaniel

Download or read book Securing the Nation’s Critical Infrastructures written by Drew Spaniel and published by CRC Press. This book was released on 2022-11-24 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Securing the Nation’s Critical Infrastructures: A Guide for the 2021–2025 Administration is intended to help the United States Executive administration, legislators, and critical infrastructure decision-makers prioritize cybersecurity, combat emerging threats, craft meaningful policy, embrace modernization, and critically evaluate nascent technologies. The book is divided into 18 chapters that are focused on the critical infrastructure sectors identified in the 2013 National Infrastructure Protection Plan (NIPP), election security, and the security of local and state government. Each chapter features viewpoints from an assortment of former government leaders, C-level executives, academics, and other cybersecurity thought leaders. Major cybersecurity incidents involving public sector systems occur with jarringly frequency; however, instead of rising in vigilant alarm against the threats posed to our vital systems, the nation has become desensitized and demoralized. This publication was developed to deconstruct the normalization of cybersecurity inadequacies in our critical infrastructures and to make the challenge of improving our national security posture less daunting and more manageable. To capture a holistic and comprehensive outlook on each critical infrastructure, each chapter includes a foreword that introduces the sector and perspective essays from one or more reputable thought-leaders in that space, on topics such as: The State of the Sector (challenges, threats, etc.) Emerging Areas for Innovation Recommendations for the Future (2021–2025) Cybersecurity Landscape ABOUT ICIT The Institute for Critical Infrastructure Technology (ICIT) is the nation’s leading 501(c)3 cybersecurity think tank providing objective, nonpartisan research, advisory, and education to legislative, commercial, and public-sector stakeholders. Its mission is to cultivate a cybersecurity renaissance that will improve the resiliency of our Nation’s 16 critical infrastructure sectors, defend our democratic institutions, and empower generations of cybersecurity leaders. ICIT programs, research, and initiatives support cybersecurity leaders and practitioners across all 16 critical infrastructure sectors and can be leveraged by anyone seeking to better understand cyber risk including policymakers, academia, and businesses of all sizes that are impacted by digital threats.

Viral World

Author : Long T. Bui
Publisher : Taylor & Francis
ISBN 13 : 1040047718
Total Pages : 200 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Viral World by : Long T. Bui

Download or read book Viral World written by Long T. Bui and published by Taylor & Francis. This book was released on 2024-06-07 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book argues that the catastrophe of COVID-19 provided a momentous time for groups, institutions, and states to reassess their worldviews and relationship to the entire world. Following multiple case studies across dozens of countries throughout the course of the pandemic, this book is a timely contribution to cultural knowledge about the pandemic and the viral politics at the heart of it. Mapping the various forms of global consciousness and connectivity engendered by the crisis, the book offers the framework of "viral worlding," defined as viral forms of relationality, becoming, and communication. It demonstrates how worlding or world-making processes accelerated with the novel coronavirus. New emergent forms of being global "went viral" to address conditions of inequality as well as forge possibilities for societal transformation. Considering the tumult wrought by the pandemic, Bui analyzes progressive movements for democracy, abolition, feminism, environmentalism, and socialism against the world-shattering forces of capitalism, authoritarianism, racism, and militarism. Focusing on ways the pandemic disproportionately impacted marginalized communities, particularly in the Global South, this book juxtaposes the closing of their lifeworlds and social worlds by hegemonic global actors with increased collective demands for freedom, mobility, and justice by vulnerable people. The breadth and depth of the book thus provides students, scholars, and general readers with critical insights to understanding the world(s) of COVID-19 and collective efforts to build better new ones.

The New Rules of Marketing and PR

Author : David Meerman Scott
Publisher : John Wiley & Sons
ISBN 13 : 1119854296
Total Pages : 480 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis The New Rules of Marketing and PR by : David Meerman Scott

Download or read book The New Rules of Marketing and PR written by David Meerman Scott and published by John Wiley & Sons. This book was released on 2022-04-25 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new eighth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new and updated techniques As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, including social audio like Clubhouse, the newest online video tools such as TikTok, and all the other high-tech influences, can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The eighth edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate attention for your business. An international bestseller with nearly half a million copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing and PR has been completely revised and updated to present the most innovative methods and cost-effective strategies. The most comprehensive update yet shows you details about the pros and cons of AI and machine learning to automate routine tasks. Your life is already AI-assisted. Your marketing should be too, but there are challenges to be aware of. The definitive guide on the future of marketing, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you Gain valuable insights through compelling case studies and real-world examples The eighth edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.