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Author : Leïla Damak
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (991 download)
Download or read book Corps du consommateur et design du produit written by Leïla Damak and published by . This book was released on 1996 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Brigitte Borja de Mozota
Publisher : Skyhorse Publishing Inc.
ISBN 13 : 1581152833
Total Pages : 385 pages
Book Rating : 4.5/5 (811 download)
Download or read book Design Management written by Brigitte Borja de Mozota and published by Skyhorse Publishing Inc.. This book was released on 2003-08 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing a synthesis of practical blueprint and theoretical field guide to managing design, this comprehensive reference shows how the various disciplines of design - product, packaging, graphic and environmental - create value and contribute to company performance.
Author : Robert DeFillippi
Publisher : Edward Elgar Publishing
ISBN 13 : 1784716642
Total Pages : 566 pages
Book Rating : 4.7/5 (847 download)
Download or read book International Perspectives on Business Innovation and Disruption in Design written by Robert DeFillippi and published by Edward Elgar Publishing. This book was released on 2016-09-30 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third volume of the International Perspectives on Business Innovation and Disruption book series focuses on the role of design innovation in transforming industry practice. An international cast of scholars and practitioners examine how design innovation is impacting the creation of new business models, innovative forms of service delivery, multinational innovation practices, the role of aesthetics and psycho-spatial dynamics in fostering innovation, and the types of design capabilities found in the most innovative businesses worldwide. Theoretically, many of the chapters focus upon design thinking and conceptualize design as a user centered, empathic and participative practice that allows diverse stakeholders to creatively contribute to business innovation.
Author :
Publisher :
ISBN 13 :
Total Pages : 114 pages
Book Rating : 4.3/5 (91 download)
Download or read book Academic Review written by and published by . This book was released on 2002 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : B. Heilbrunn
Publisher : Springer
ISBN 13 : 1137509988
Total Pages : 425 pages
Book Rating : 4.1/5 (375 download)
Download or read book Market Mediations written by B. Heilbrunn and published by Springer. This book was released on 2015-05-11 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market Mediations offers a fresh way to look at consumption practices, design and branding issues through analysis based on the French and European intellectual tradition. To account for this vast system of objects and brands, the book draws on the generative trajectory of meaning stemming from the structural semiotics of Greimas obedience.
Author :
Publisher :
ISBN 13 :
Total Pages : 896 pages
Book Rating : 4.3/5 (555 download)
Download or read book International Journal of Market Research written by and published by . This book was released on 2009 with total page 896 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : CAVASSILAS Marina
Publisher : Lavoisier
ISBN 13 : 2746289733
Total Pages : 258 pages
Book Rating : 4.7/5 (462 download)
Download or read book Clés et codes du packaging: sémiotique appliquée (retirage) written by CAVASSILAS Marina and published by Lavoisier. This book was released on 2012-08-01 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet ouvrage propose une méthode opérationnelle pour analyser une communication visuelle, principalement le packaging. Cette méthode, dénommée SEMIO-PACK©, permet de décoder les signes du packaging et d'établir son positionnement dans les moindres détails. Ses piliers méthodologiques sont empruntés aux discplines que sont la sémiotique, l'histoire de l'art, la communication et les sciences cognitives. Avant de présenter l'application de cette méthode à de nombreux packagings (couvrant une cinquantaine de catégories de produits grande consommation), l'ouvrage présente les fondements de la sémiotique puis les processus cognitifs et symboliques impliqués dans la perception visuelle. Cette méthode se révèle un outil indispensable pour optimiser les processus d'analyse et de création du packaging. Clés et codes du packaging s'adresse aux professionnels, étudiants et chercheurs dans les domaines du marketing, du design, de la communication et de la sémiotique ainsi qu'à toute personne curieuse de maîtriser les rouages de la communication visuelle.
Author : Centre de création industrielle
Publisher :
ISBN 13 :
Total Pages : 310 pages
Book Rating : 4.3/5 (91 download)
Download or read book Design français 1960-1990 written by Centre de création industrielle and published by . This book was released on 1988 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publikacja opublikowana z okazji wystawy "Design français 1960-1990 : trois décennies" zorganizowanej przez Centre de création industrielle w dniach 22.06 - 26.09.1988 w Centrum Georga Pompidou w Paryżu.
Author : Aradhna Krishna
Publisher : Springer
ISBN 13 : 1137346051
Total Pages : 200 pages
Book Rating : 4.1/5 (373 download)
Download or read book Customer Sense written by Aradhna Krishna and published by Springer. This book was released on 2013-05-06 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: An insightful look at how touch, taste, smell, sound, and appearance effect how customers relate to products on a sensory level, and how small sensory changes can make a huge impact. Customer Sense describes how managers can use this knowledge to improve packaging, branding, and advertising to captivate the consumer's senses.
Author : B. Martin Pedersen
Publisher : Watson-Guptill Publications
ISBN 13 :
Total Pages : 276 pages
Book Rating : 4.3/5 (91 download)
Download or read book Bottle Design written by B. Martin Pedersen and published by Watson-Guptill Publications. This book was released on 1997 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: This complete collection showcases the finest in international contemporary and classic bottle design.Contrary to the other books that show beverage bottles but discuss only their content, this guide is devoted exclusively to the art of bottle design, including labels, foil, caps, and carries . These bottle designs were submitted by designers, breweries, microbreweries, and wineries in response to an international call for entries. Informative essays by industry leaders, such as Barrie Tucker of Tucker Design, provide insight into the history of bottle design and also current industry trends. The books format features: -- labels, caps, foil, and sometimes the cases -- detailed captions and credits for all 200 entries -- indices of personnel and clients for use by industry professionals -- commentaries from top designers in the industry -- essays on the history of bottle design.The book lists complete creative credits adn descriptions of the design strategies employed, and affords designers, agencies, and clients the recognition they deserve.
Author : Clino Trini Castelli
Publisher : Mondadori Electa
ISBN 13 : 9788843571390
Total Pages : 156 pages
Book Rating : 4.5/5 (713 download)
Download or read book Transitive Design written by Clino Trini Castelli and published by Mondadori Electa. This book was released on 1999 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 506 pages
Book Rating : 4.3/5 ( download)
Download or read book International Textiles written by and published by . This book was released on 1997 with total page 506 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Franck Cochoy
Publisher :
ISBN 13 : 9780995527706
Total Pages : 256 pages
Book Rating : 4.5/5 (277 download)
Download or read book On Curiosity written by Franck Cochoy and published by . This book was released on 2016-07-25 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: What draws us towards a shop window display? What drives us to grab a special offer, to enter the privileged circle of premium newspaper subscribers, to peruse the pages of an enticing magazine? Without doubt, it is curiosity - that essential force of everyday action which invites us to break from our habits and to become transported beyond our very selves. Curiosity (whether healthy or unhealthy) is one of the favourite tricks of market seduction. Capturing a public - attracting the attention of a reader, seducing a customer, meeting the expectations of a user, persuading a voter ... - often requires the construction of a set of technical devices that can play upon people's inner motivations. Cochoy invites us to take a sociological trip into these cabinets of curiosity, accompanied throughout by Bluebeard, a fairy tale that is both a model of the genre and a pure curiosity machine. At once a work of history and economic anthropology, the book meticulously analyses the devices designed by markets to arouse, excite, and sustain curiosity: a window display, practices of 'teasing', packaging, bus shelters, mobile internet technologies, to name but a few. In the Bettencourt and Strauss-Kahn affairs and the Wikileaks controversy, Cochoy also uncovers the work of investigative journalism and its attention-grabbing 'scoops', revealing the secrets of the revealers of secrets. Available in English for the first time, this major work will arouse readers' curiosity over the course of its unusual and colourful journey. By the end, now better informed and more cautious, they will be able to identify the traps of which they are the target. So long as curiosity is kept at bay, at least!
Author : Hollis Clayson
Publisher : Getty Publications
ISBN 13 : 0892367296
Total Pages : 224 pages
Book Rating : 4.8/5 (923 download)
Download or read book Painted Love written by Hollis Clayson and published by Getty Publications. This book was released on 2003-10-30 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this engrossing book, Hollis Clayson provides the first description and analysis of French artistic interest in women prostitutes, examining how the subject was treated in the art of the 1870s and 1880s by such avant-garde painters as Cézanne, Degas, Manet, and Renoir, as well as by the academic and low-brow painters who were their contemporaries. Clayson not only illuminates the imagery of prostitution-with its contradictory connotations of disgust and fascination-but also tackles the issues and problems relevant to women and men in a patriarchal society. She discusses the conspicuous sexual commerce during this era and the resulting public panic about the deterioration of social life and civilized mores. She describes the system that evolved out of regulating prostitutes and the subsequent rise of clandestine prostitutes who escaped police regulation and who were condemned both for blurring social boundaries and for spreading sexual licentiousness among their moral and social superiors. Clayson argues that the subject of covert prostitution was especially attractive to vanguard painters because it exemplified the commercialization and the ambiguity of modern life.
Author : Walter Herdeg
Publisher :
ISBN 13 :
Total Pages : 390 pages
Book Rating : 4.0/5 ( download)
Download or read book Packaging 2 written by Walter Herdeg and published by . This book was released on 1970 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Thomas Robert Malthus
Publisher :
ISBN 13 :
Total Pages : 616 pages
Book Rating : 4.B/5 (1 download)
Download or read book Principles of Political Economy Considered with a View to Their Practical Application written by Thomas Robert Malthus and published by . This book was released on 1820 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: Malthus has prepared in this work the general rules of political economy. He calls into question some of the reasonings of Ricardo and attempts to defend Adam Smith.
Author : E. L. Cussler
Publisher : Cambridge University Press
ISBN 13 : 9780521791830
Total Pages : 152 pages
Book Rating : 4.7/5 (918 download)
Download or read book Chemical Product Design written by E. L. Cussler and published by Cambridge University Press. This book was released on 2001-04-16 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Until recently, the chemical industry has been dominated by the manufacture of bulk commodity chemicals such as benzene, ammonia, and polypropylene. However, over the last decade a significant shift occurred. Now most chemical companies devote any new resources to the design and manufacture of specialty, high value-added chemical products such as pharmaceuticals, cosmetics, and electronic coatings. Although the jobs held by chemical engineers have also changed to reflect this altered business, their training has remained static, emphasizing traditional commodities. This ground-breaking text starts to redress the balance between commodities and higher value-added products. It expands the scope of chemical engineering design to encompass both process design and product design. The authors use a four-step procedure for chemical product design - needs, ideas, selection, manufacture - drawing numerous examples from industry to illustrate the discussion. The book concludes with a brief review of the economic issues. Chemical engineering students and beginning chemical engineers will find this text an inviting introduction to chemical product design.
