Corporate Dna

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Corporate DNA

Author : Ken Baskin
Publisher : Routledge
ISBN 13 : 1136014659
Total Pages : 229 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis Corporate DNA by : Ken Baskin

Download or read book Corporate DNA written by Ken Baskin and published by Routledge. This book was released on 2012-09-11 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate DNA explores what happens when managers think about and run their companies as if they were living things. An organic model is at the heart of the transformation of companies like AT&T and EDS, working to redesign the bureaucracies that they were built upon. This book addresses the frustrations felt among corporations by focusing on the role of the organizational models in the transformation process. The book's key perception is that the choice of a mechanical or organic model results in an organizations developing either mechanical or organic structures. Those structures, in turn, lead to certain types of behavior. Corporate DNA provides tools with which managers can replace their old mechanical models with organic ones. Readers will discover how living things use information to create work; how they learn, develop, and govern themselves; and how prototype organic corporations such as 3M and Federal Express apply organic models to their operations. Ken Baskin, Ph.D., is a consultant on communicating quality and culture change. In addition to his own public relations business, he has worked for the US Department of Energy, the New Jersey Department of Education, and Bell Atlantic, including speech writing for CEO Ray Smith. Ken leads workshops on ¦Creating Competitive Advantage in a Market Ecology¦ and ¦Using the Principles of DNA for Problem Solving,¦ among others.

Corporate DNA

Author : Ken Baskin
Publisher : Routledge
ISBN 13 : 0750698446
Total Pages : 229 pages
Book Rating : 4.7/5 (56 download)

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Book Synopsis Corporate DNA by : Ken Baskin

Download or read book Corporate DNA written by Ken Baskin and published by Routledge. This book was released on 1998 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Corporate DNA" explores what happens when managers think about and run their companies as if they were living things. The book's key perception is that the choice of a mechanical or organic model results in organizations developing either mechanical or organic structures. Those structures, in turn, lead to certain types of behavior.

Corporate DNA

Author : Arnold Kransdorff
Publisher : Routledge
ISBN 13 : 135194858X
Total Pages : 193 pages
Book Rating : 4.3/5 (519 download)

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Book Synopsis Corporate DNA by : Arnold Kransdorff

Download or read book Corporate DNA written by Arnold Kransdorff and published by Routledge. This book was released on 2017-05-15 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: For more than half a century the developed world has been chasing productivity. It's financed our wealth but that part of output on which our continued prosperity depends - productivity growth - is petering out. The traditional scapegoat has been the dearth of worker skills. But the worker skills base has never been higher! The other explanation is that it is managers who are not giving full value to their employers. The way they're making decisions is conferring virtually no upside potential, which means they're leaving us wide open for experience-poor competitors to step into our experience-rich shoes. Exactly as Japan did in the 1960s and the so-called BRICK countries - Brazil, Russia, India, China (especially China) and Korea - are threatening now. If creeping uncompetitiveness is not to overtake us, from where are the next round of productivity gains to come from? Identifying some gaping holes in the way managers are taught to manage, this book outlines both the size of the problem and a solution. Businesses and other organizations, the author says, have to substantially raise the quality of their decision-making. For this to happen, they need to be much better experiential learners. And for experiential learning to take place, companies and other institutions have to better manage their corporate DNA, the institution-specific experiences otherwise known as Organizational Memory. OM, which characterizes any organization's ability to perform, is the single biggest influence on decision-making excellence. It is a factor of production that has already been paid for at great expense, yet is readily discarded in the backwash of the biggest change in workplace practice for more than a century - the actively-encouraged flexible labour market. Corporate DNA explains why this key component of intellectual capital should be better managed, can be better managed and, particularly, how it can be used to help organizations reduce the pandemic of repeated mistakes, rei

The Living Code

Author : Muel Kaptein
Publisher : Routledge
ISBN 13 : 1351279742
Total Pages : 156 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis The Living Code by : Muel Kaptein

Download or read book The Living Code written by Muel Kaptein and published by Routledge. This book was released on 2017-09-08 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Of the 200 largest organizations in the world, more than 80% currently have a corporate code of conduct. An ever larger number of smaller organizations also have a code or are in the process of developing one. While in the 1970s and 1980s companies had to explain why they had a code, today they are cross-examined if they don't have one. A company has to have very good arguments to convince stakeholders that they can do without a code.A business code is a measure for success: success as manager, employee, team and for the organization as a whole. Unfortunately, many codes are underutilized. And many simply fail, with serious repercussions for the organization.This short and accessible book presents a model to create, develop and embed business codes. The validated model enables managers and organizations to better manage their codes as well as their performance. The author articulates why a code of conduct is necessary, what it should cover, as well as demonstrating through practical tips and examples how to make full use of it. What is required to breathe life into a code and keep it that way? How can you live your code? Illustrated with results from an empirical study of the "Fortune" Global 200, the ideas developed are based on the worldwide experience of the consultancy firm KPMG. The author works in the field of developing, implementing and monitoring of codes, as well as conducting intensive academic research in the last 15 years in his capacity as (associate) professor of business ethics.The Living Code is a unique book and will be essential reading for those that want to make a success of their code or are considering developing one. Readers will learn just how rich and threatening a code is and what it could mean for their organization, their team and themselves.

Strategic DNA

Author : Lawrence Hobbs
Publisher : Agate Publishing
ISBN 13 : 1572846461
Total Pages : 318 pages
Book Rating : 4.5/5 (728 download)

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Book Synopsis Strategic DNA by : Lawrence Hobbs

Download or read book Strategic DNA written by Lawrence Hobbs and published by Agate Publishing. This book was released on 2009-03-01 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: The best managers ensure that the decisions and actions taken by their business are all connected to the same overall strategy. Managers who fail to do so squander time, money, and resources on unimportant tasks, then try to correct the problem with new plans and methods. Some of these solutions are worthwhile in their own right, but they too will inevitably fail if they’re not connected to the organization’s other decisions and actions. Strategic DNA helps readers build the vital connections their business needs to bring its strategy to life. Author Lawrence Hobbs explains how to unite managerial activities and focus strategies for maximum effect using alignment-building methods that retain the discipline needed to stay on course. Crammed full of insights and tricks of the trade, Strategic DNA is an invaluable guide to making management investments pay off in a strategy that works -- and keeps working.

The Innovator's DNA

Author : Jeff Dyer
Publisher : Harvard Business Press
ISBN 13 : 142214271X
Total Pages : 304 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Innovator's DNA by : Jeff Dyer

Download or read book The Innovator's DNA written by Jeff Dyer and published by Harvard Business Press. This book was released on 2011-07-12 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new classic, cited by leaders and media around the globe as a highly recommended read for anyone interested in innovation. In The Innovator’s DNA, authors Jeffrey Dyer, Hal Gregersen, and bestselling author Clayton Christensen (The Innovator’s Dilemma, The Innovator’s Solution, How Will You Measure Your Life?) build on what we know about disruptive innovation to show how individuals can develop the skills necessary to move progressively from idea to impact. By identifying behaviors of the world’s best innovators—from leaders at Amazon and Apple to those at Google, Skype, and Virgin Group—the authors outline five discovery skills that distinguish innovative entrepreneurs and executives from ordinary managers: Associating, Questioning, Observing, Networking, and Experimenting. Once you master these competencies (the authors provide a self-assessment for rating your own innovator’s DNA), the authors explain how to generate ideas, collaborate to implement them, and build innovation skills throughout the organization to result in a competitive edge. This innovation advantage will translate into a premium in your company’s stock price—an innovation premium—which is possible only by building the code for innovation right into your organization’s people, processes, and guiding philosophies. Practical and provocative, The Innovator’s DNA is an essential resource for individuals and teams who want to strengthen their innovative prowess.

The DNA of Leadership

Author : Myron J. Beard
Publisher : Business Expert Press
ISBN 13 : 1631577905
Total Pages : 154 pages
Book Rating : 4.6/5 (315 download)

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Book Synopsis The DNA of Leadership by : Myron J. Beard

Download or read book The DNA of Leadership written by Myron J. Beard and published by Business Expert Press. This book was released on 2017-08-08 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much like DNA provides the structure and design for life, The DNA of Leadership defines the behaviors that are essential to become an outstanding leader. This book is the result of working with thousands of executives, reviewing their behaviors, and identifying characteristics that are required for high levels of success, including: Setting a forceful vision; Identifying and hiring extraordinary talent; Delegating for leveraging of results; Communicating for impact; Having difficult conversations; Creating a compelling business model. This book is written is for leaders at every level in an organization, from the first-time manager to the chief executive officer and offers practical ways to change your behavior and provides an active roadmap toward becoming a truly outstanding leader.

The SAGE Encyclopedia of Corporate Reputation

Author : Craig E. Carroll
Publisher : SAGE Publications
ISBN 13 : 1483376508
Total Pages : 1049 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis The SAGE Encyclopedia of Corporate Reputation by : Craig E. Carroll

Download or read book The SAGE Encyclopedia of Corporate Reputation written by Craig E. Carroll and published by SAGE Publications. This book was released on 2016-05-31 with total page 1049 pages. Available in PDF, EPUB and Kindle. Book excerpt: What creates corporate reputations and how should organizations respond? Corporate reputation is a growing research field in disciplines as diverse as communication, management, marketing, industrial and organizational psychology, and sociology. As a formal area of academic study, it is relatively young with roots in the 1980s and the emergence of specialized reputation rankings for industries, products/services, and performance dimensions and for regions. Such rankings resulted in competition between organizations and the alignment of organizational activities to qualify and improve standings in the rankings. In addition, today’s changing stakeholder expectations, the growth of advocacy, demand for more disclosures and greater transparency, and globalized, mediatized environments create new challenges, pitfalls, and opportunities for organizations. Successfully engaging, dealing with, and working through reputational challenges requires an understanding of options and tools for organizational decision-making and stakeholder engagement. For the first time, the vast and important field of corporate reputation is explored in the format of an encyclopedic reference. The SAGE Encyclopedia of Corporate Reputation comprehensively overviews concepts and techniques for identifying, building, measuring, monitoring, evaluating, maintaining, valuing, living up to and/or changing corporate reputations. Key features include: 300 signed entries are organized in A-to-Z fashion in 2 volumes available in a choice of electronic or print formats Entries conclude with Cross-References and Further Readings to guide students to in-depth resources. Although organized A-to-Z, a thematic “Reader’s Guide” in the front matter groups related entries by broad areas A Chronology provides historical perspective on the development of corporate reputation as a discrete field of study. A Resource Guide in the back matter lists classic books, key journals, associations, websites, and selected degree programs of relevance to corporate reputation. A General Bibliography will be accompanied by visual maps noting the relationships between the various disciplines touching upon corporate reputation studies. The work concludes with a comprehensive Index, which—in the electronic version—combines with the Reader’s Guide and Cross-References to provide thorough search-and-browse capabilities

The Secret Language of Competitive Intelligence

Author : Leonard M. Fuld
Publisher : Dog Ear Publishing
ISBN 13 : 1608445534
Total Pages : 328 pages
Book Rating : 4.6/5 (84 download)

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Book Synopsis The Secret Language of Competitive Intelligence by : Leonard M. Fuld

Download or read book The Secret Language of Competitive Intelligence written by Leonard M. Fuld and published by Dog Ear Publishing. This book was released on 2010 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Strategic Corporate Communication

Author : Richard Stanton
Publisher : Bloomsbury Publishing
ISBN 13 : 1137544082
Total Pages : 210 pages
Book Rating : 4.1/5 (375 download)

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Book Synopsis Strategic Corporate Communication by : Richard Stanton

Download or read book Strategic Corporate Communication written by Richard Stanton and published by Bloomsbury Publishing. This book was released on 2017-09-16 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook takes a refreshing approach to strategic corporate communication and provides students and practitioners with the tools needed to understand what make a successful communication strategy. It offers s a new way of understanding the way successful communication strategies are constructed and delivered. Using a unique 'reverse engineering' approach, it takes apart the components of corporate communication, examines the mechanics, then rebuilds the strategy for use by communication students and practitioners across a wide range of corporate entities including not-for-profit organisations. This textbook will be recommended reading for advanced undergraduate and postgraduate students studying PR, corporate or strategic communications, either within a business school or media studies department. The book will also appeal to students studying related topics including international relations and media studies, especially those wishing to work in a communications role for a corporate or not-for-profit organisation after university.

Sequencing

Author : Michael Metzger
Publisher :
ISBN 13 : 9780982656600
Total Pages : 216 pages
Book Rating : 4.6/5 (566 download)

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Book Synopsis Sequencing by : Michael Metzger

Download or read book Sequencing written by Michael Metzger and published by . This book was released on 2010-04 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Watson and Crick discovered the human DNA. What made the difference was deciphering it. Like the human body, every organization has a DNA. What will make the difference is not seeing it, but sequencing it. It's the key to long-term success at innovation. Sequencing, written by business consultant Michael Metzger, explores what is required for a company to develop a culture that promotes innovation for the long haul. Harvard's Clayton Christensen reports that few companies have the capacity to innovate. The more success a company achieves, the harder it is for the company to innovate. And yet the reality is that companies innovate or die. Metzger outlines the steps necessary to sustain innovation - the culture, conscience, and C-level leadership required. It begins by having an accurate assessment of human nature and reality. Institutional leaders ignore this book at their peril.

Corporate Social Responsibility

Author : C. V. Baxi
Publisher : Excel Books India
ISBN 13 : 9788174464491
Total Pages : 564 pages
Book Rating : 4.4/5 (644 download)

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Book Synopsis Corporate Social Responsibility by : C. V. Baxi

Download or read book Corporate Social Responsibility written by C. V. Baxi and published by Excel Books India. This book was released on 2005 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the contemporary debate on the modern corporation and its impact on the economy, society and nation, the focus has shifted from growth with only profitability to growth with sustainable development, which includes the stakeholders. While there is considerable debate on the corporations' obligations to civil society in the Western world, in the developing countries the debate is sporadic; the present publication is an effort to initiate a nationwide discourse on the concepts and practices of corporate social action in India.The book is divided in two sections; section one contains papers, which analyze the conceptual framework of Corporate Social Responsibility. The unique feature of this book is the case studies on different aspects of CSR presented in section Two. The cases focus on such segments as education, healthcare and environment, among others. It is for the first time that under the aegis of UNDP-CII-AICTE-MDI the business schools in the country participated in preparing cases from various industries focusing on the process and decision making content implicit in the introduction, implementation, and evaluation of various facets of Corporate Social Responsibility. The cases are illustrative and they will help in identifying further areas of research. The teaching notes have been developed by the individual authors, and will be available on request.

Creative Construction

Author : Gary P. Pisano
Publisher : PublicAffairs
ISBN 13 : 1610398769
Total Pages : 286 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Creative Construction by : Gary P. Pisano

Download or read book Creative Construction written by Gary P. Pisano and published by PublicAffairs. This book was released on 2019-01-15 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: This myth-busting book shows large companies can construct a strategy, system, and culture of innovation that creates sustained growth. Every company wants to grow, and the most proven way is through innovation. The conventional wisdom is that only disruptive, nimble startups can innovate; once a business gets bigger and more complex corporate arteriosclerosis sets in. Gary Pisano's remarkable research conducted over three decades, and his extraordinary on-the ground experience with big companies and fast-growing ones that have moved beyond the start-up stage, provides new thinking about how the scale of bigger companies can be leveraged for advantage in innovation. He begins with the simply reality that bigger companies are, well, different. Demanding that they "be like Uber" is no more realistic than commanding your dog to speak French. Bigger companies are complex. They need to sustain revenue streams from existing businesses, and deal with Wall Street's demands. These organizations require a different set of management practices and approaches -- a discipline focused on the strategies, systems and culture for taking their companies to the next level. Big can be beautiful, but it requires creative construction by leaders to avoid the creative destruction that is all-too-often the fate of too many.

Corporate Culture and Globalization

Author : Yi Zhu
Publisher : Taylor & Francis
ISBN 13 : 1000852636
Total Pages : 177 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Corporate Culture and Globalization by : Yi Zhu

Download or read book Corporate Culture and Globalization written by Yi Zhu and published by Taylor & Francis. This book was released on 2023-03-10 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers an ethnographic analysis of how corporate culture has been transformed in the age of globalization and promotes the importance of a national ideology’s role in corporate culture studies. Based on 15 months of participant observation as a shop-floor salesperson, this book explores the gap between management-created corporate ideology and employees’ interpretations of and responses to this ideology. This book approaches the issue by examining the formation, dissemination, and interpretation of corporate ideology at a global Japanese fashion retailer in Hong Kong. It does so by charting the history of the company’s corporate policy: from centralized attempts at corporate employee management, through the creation of store manager "missionaries" intended to disseminate their ideology, to the ultimately unexpected outcomes as corporate ideology collided with its interpretations by store employees. The interdisciplinary nature of this book will appeal to scholars and upper-level students in the fields of management, marketing, anthropology, and cultural studies as well as those interested in globalization, cross-cultural management, and retail management.

The Four

Author : Scott Galloway
Publisher : Penguin
ISBN 13 : 0735213666
Total Pages : 338 pages
Book Rating : 4.7/5 (352 download)

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Book Synopsis The Four by : Scott Galloway

Download or read book The Four written by Scott Galloway and published by Penguin. This book was released on 2017-10-03 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER USA TODAY BESTSELLER Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong. For all that’s been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these companies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that they’re almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world’s first trillion-dollar company, can anyone challenge them? In the same irreverent style that has made him one of the world’s most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can’t match. And he reveals how you can apply the lessons of their ascent to your own business or career. Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.

Corporate Branding in Facebook Fan Pages

Author : Eliane Pereira Zamith Brito
Publisher : Business Expert Press
ISBN 13 : 1606499432
Total Pages : 162 pages
Book Rating : 4.6/5 (64 download)

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Book Synopsis Corporate Branding in Facebook Fan Pages by : Eliane Pereira Zamith Brito

Download or read book Corporate Branding in Facebook Fan Pages written by Eliane Pereira Zamith Brito and published by Business Expert Press. This book was released on 2015-03-09 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Corporate Branding in Facebook Fan Pages: Ideas for Improving Your Brand Value, the authors show how companies can improve their brand value by fostering their online corporate reputation. Communication actions on Facebook fan pages are an important tool on the road to reputation. Considering that reputation is essentially the long-term image of a brand, the book suggests strategies for improving this image in the short term by nurturing engagement with consumers. Word of mouth (WOM) is an important tool for creating and replicating the image of a trustworthy company, and these repeated images can result in a solid reputation or increased brand value. Also addressed is how company’s strategies influence this process, and how online communication benefits from the integration of the manager’s vision with communication policies.

Early Exits

Author : Basil Peters
Publisher : Basil Peters
ISBN 13 : 0981185509
Total Pages : 170 pages
Book Rating : 4.9/5 (811 download)

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Book Synopsis Early Exits by : Basil Peters

Download or read book Early Exits written by Basil Peters and published by Basil Peters. This book was released on 2009 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: