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Copy That
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Book Synopsis How to Write Copy That Sells by : Ray Edwards
Download or read book How to Write Copy That Sells written by Ray Edwards and published by Morgan James Publishing. This book was released on 2016-02-16 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling author of Your Best Year Ever This book is for everyone who needs to write copy that sells—including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful, effective headlines and bullet points, reveals the secrets of product launch copy, and supplies specific copywriting techniques for: email marketing websites social media direct mail traditional media ads, and more “Ray invites you into his inner sanctum where he opens his real-life copywriting toolkit . . . Get this book!” —Judith Sherven, PhD, and Jim Sniechowski, PhD, bestselling authors of The Heart of Marketing
Book Synopsis Web Copy That Sells by : Maria Veloso
Download or read book Web Copy That Sells written by Maria Veloso and published by AMACOM. This book was released on 2013-02-15 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Just as technology is constantly evolving, author Maria Veloso approaches marketing communication from a posture of newer, faster, and more effective techniques. Veloso provides both timeless and cutting-edge methods to help content marketers achieve phenomenal success. With the rise of social networks, “Twitterized” attention spans, and new forms of video content, marketers’ online sales techniques need an upgrade. In Web Copy That Sells, you’ll gain tips for: crafting attention-grabbing, clickable, and actionable content; learn how to streamline key messages down to irresistible “cyber bites” for highly targeted Facebook ads and interactive web banners; discover the latest psychological tactics that compel customers to buy; and learn how to write video scripts that sell. Whether your focus is on web copy, email campaigns, social media, or any of the other latest and greatest opportunities for lead generation through digital marketing communication, these tips will help you pack a fast, powerful, sales-generating punch.
Book Synopsis Writing Web Copy That Sells by : RD king
Download or read book Writing Web Copy That Sells written by RD king and published by 大賢者外語. This book was released on with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who Else Wants To Discover How To Write Salesletters That Will Force Your Readers To Buy Now... This FREE Yet Power-Packed Report Will Show You Exactly How To Write A Winning Salesletter So You Can Make More Sales and Attract More Optin Subscribers. In this report, you'll discover: How to structure your salesletter in a way that will make your prospects engaged to every word on your salesletter and take action. A simple way to write and structure your salesletter -- even if you have no experience with writing copy, these four factors will make it so easy for you. How to format your salesletter text -- you'll discover how bolding, highlighting, stroking, underlining and using bullets points impact your salesletter. How to write attention-getting headlines -- the exact color, using quatation marks or not, the amount of words to be used in your headline, using "specifics" in your headline and using preheadlines and subheadlines. How to use psychological triggers ethically and morally to make your readers take action. Use these techniques carefully. They are powerful. How to use testimonials to boost your conversion rates, give your product and yourself credibility and make it believable. How to price your products
Download or read book Copy That written by HelenKay Dimon and published by Harlequin. This book was released on 2012-08-07 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Returning from his latest Border Patrol assignment, Jeremy Hill seeks sanctuary in his twin brother's home. The last thing he expects to find is an armed man already inside, or Meredith Samms, a gorgeous tenant caught in the cross fire. Then he discovers that the gunman's attack is meant for his twin borther, who is nowhere in sight, and Jeremy must take matters into his own hands. Searching for his brother while trying to protect this girl next door, Jeremy finds himself caught up in the danger he'd become all too familiar with. In his world, everyone's a target and anyone can be a suspect, so Jeremy has no room for emotions. But what Meredith stirs within him may complicate this unexpected mission to the point of no return...."--P. [4] of cover.
Book Synopsis Copywriting Demystified: The Foolproof Guide to Writing Copy That Sells by : Shu Chen Hou
Download or read book Copywriting Demystified: The Foolproof Guide to Writing Copy That Sells written by Shu Chen Hou and published by KOKOSHUNGSAN®. This book was released on with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you struggle to write copy that converts? Do you find yourself spending hours trying to craft the perfect message, only to see lackluster results? If so, you're not alone. Writing copy that sells is one of the most challenging aspects of marketing. But with the right guidance, anyone can learn to write copy that engages their audience and drives conversions. Introducing "Copywriting Demystified: The Foolproof Guide to Writing Copy That Sells". This comprehensive guide is the ultimate resource for anyone looking to master the art of copywriting. Whether you're a business owner, marketer, or freelance writer, this guide will teach you everything you need to know to write copy that converts. Written by a team of seasoned copywriters and marketers, "Copywriting Demystified" is packed with practical tips, real-world examples, and actionable advice. You'll learn how to identify your target audience and craft messaging that resonates with them. You'll discover the secrets of writing headlines and subheadings that grab attention and keep readers engaged. You'll learn how to use storytelling techniques to build trust and establish credibility with your audience. But "Copywriting Demystified" isn't just about the basics. This guide goes beyond the fundamentals of copywriting to cover advanced techniques for optimizing your copy. You'll learn how to write effective calls-to-action that drive conversions and boost sales. You'll discover how to optimize your copy for search engines and increase your online visibility. What sets "Copywriting Demystified" apart from other copywriting guides is its focus on practicality. This guide doesn't just tell you what to do, it shows you how to do it. You'll find plenty of real-world examples and case studies to illustrate key concepts and help you apply them to your own writing. But don't take our word for it. Here's what some of our readers have to say: "This guide is a game-changer. I've been struggling to write effective copy for years, but "Copywriting Demystified" has given me the tools and confidence to take my writing to the next level." - John, small business owner "I've read plenty of copywriting guides, but this one stands out. It's comprehensive, practical, and easy to follow. I've already started seeing better results from my writing." - Sarah, marketing professional So what are you waiting for? If you're ready to take your copywriting skills to the next level, "Copywriting Demystified" is the guide you've been looking for. Order your copy today and start writing copy that sells.
Book Synopsis Direct Mail Copy that Sells! by : Herschell Gordon Lewis
Download or read book Direct Mail Copy that Sells! written by Herschell Gordon Lewis and published by Prentice Hall Press. This book was released on 1984 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shows examples of good and poor copywriting, explains how to motivate potential buyers, and suggests ways to improve one's writing skills
Book Synopsis The Culture of the Copy by : Hillel Schwartz
Download or read book The Culture of the Copy written by Hillel Schwartz and published by MIT Press. This book was released on 2014-11-02 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: A novel attempt to make sense of our preoccupation with copies of all kinds—from counterfeits to instant replay, from parrots to photocopies. The Culture of the Copy is a novel attempt to make sense of the Western fascination with replicas, duplicates, and twins. In a work that is breathtaking in its synthetic and critical achievements, Hillel Schwartz charts the repercussions of our entanglement with copies of all kinds, whose presence alternately sustains and overwhelms us. This updated edition takes notice of recent shifts in thought with regard to such issues as biological cloning, conjoined twins, copyright, digital reproduction, and multiple personality disorder. At once abbreviated and refined, it will be of interest to anyone concerned with problems of authenticity, identity, and originality. Through intriguing, and at times humorous, historical analysis and case studies in contemporary culture, Schwartz investigates a stunning array of simulacra: counterfeits, decoys, mannequins, and portraits; ditto marks, genetic cloning, war games, and camouflage; instant replays, digital imaging, parrots, and photocopies; wax museums, apes, and art forgeries—not to mention the very notion of the Real McCoy. Working through a range of theories on biological, mechanical, and electronic reproduction, Schwartz questions the modern esteem for authenticity and uniqueness. The Culture of the Copy shows how the ethical dilemmas central to so many fields of endeavor have become inseparable from our pursuit of copies—of the natural world, of our own creations, indeed of our very selves. The book is an innovative blend of microsociology, cultural history, and philosophical reflection, of interest to anyone concerned with problems of authenticity, identity, and originality. Praise for the first edition “[T]he author... brings his considerable synthetic powers to bear on our uneasy preoccupation with doubles, likenesses, facsimiles, replicas and re-enactments. I doubt that these cultural phenomena have ever been more comprehensively or more creatively chronicled.... [A] book that gets you to see the world anew, again.” —The New York Times “A sprightly and disconcerting piece of cultural history” —Terence Hawkes, London Review of Books “In The Culture of the Copy, [Schwartz] has written the perfect book: original and repetitive at once.” —Todd Gitlin, Los Angeles Times Book Review
Book Synopsis The Elements of Copywriting by : Gary Blake
Download or read book The Elements of Copywriting written by Gary Blake and published by MacMillan Publishing Company. This book was released on 1997 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise handbook which outlines the principles and practice of writing effective advertisements, brochures, direct mail and every other type of copy intended to sell or persuade.
Book Synopsis Copy Cat World by : Kleopatra Kristbjörg
Download or read book Copy Cat World written by Kleopatra Kristbjörg and published by AuthorHouse. This book was released on 2010-09 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book has changed peoples lives to the better. And saved many lives.Copy Cat World has many loayal fans that adore the book. Alexandra: "It is because we always send messages to our environment. We send messages to the universal energy. When we have hopes and expectations, then that is the message we are sending, a message that we are lacking something. But is there really anything we need, do we know that for sure? We shouldn't ask for anything, only be grateful for what have and not demand more. What is meant to come will come and then we should accept it and be thankful. It will come when you are not asking for it and not waiting for it. You shouldn't declare that you are in need or act as if you lack something. It is most important to be contented with yourself and what you have. Do what is right in life and make good things happen around you. You will notice that when you perform an act of kindness, you feel good and that is an answer. It is better to be wealthy in spiritual riches than material ones. I feel rich if I can help somebody, and I feel richer and richer everytime I do something good. Money is not important. You don't need much to survive. Abundance creates indulgence, which leads to a bad way of life and unhappiness. We only need enough to live. We don't need all these things that people indulge in. It's not like you were ever happy! You had too much of everything, which leads to too much indulgence and more and more unhappiness! You bought yourself darkness, always more darkness, and you ended up at the bottom! The wrong path leads to the wrong destination!" Copy Cat World has many loayal fans that adore the book.
Download or read book Fight Write written by Carla Hoch and published by Penguin. This book was released on 2019-06-11 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether a side-street skirmish or an all-out war, fight scenes bring action to the pages of every kind of fiction. But a poorly done or unbelievable fight scene can ruin a great book in an instant. In Fight Write you'll learn practical tips, terminology, and the science behind crafting realistic fight scenes for your fiction. Broken up into "Rounds," trained fighter and writer Carla Hoch guides you through the many factors you'll need to consider when developing battles and brawls. • In Round 1, you will consider how the Who, When, Where, and Why questions affect what type of fight scene you want to craft. • Round 2 delves into the human factors of biology (think fight or flight and adrenaline) and psychology (aggression and response to injuring or killing another person). • Round 3 explores different fighting styles that are appropriate for different situations: How would a character fight from a prone position versus being attacked in the street? What is the vocabulary used to describe these styles? • Round 4 considers weaponry and will guide you to select the best weapon for your characters, including nontraditional weapons of opportunity, while also thinking about the nitty-gritty details of using them. • In Round 5, you'll learn how to accurately describe realistic injuries sustained from the fights and certain weapons, and what kind of injuries will kill a character or render them unable to fight further. By taking into account where your character is in the world, when in history the fight is happening, what the character's motivation for fighting is, and much more, you'll be able write fight scenes unique to your plot and characters, all while satisfying your reader's discerning eye.
Download or read book Copy Righter written by and published by . This book was released on 2017 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Papers by : American Association of Advertising Agencies
Download or read book Papers written by American Association of Advertising Agencies and published by . This book was released on 1927 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Persuading on Paper by : Marcia Yudkin
Download or read book Persuading on Paper written by Marcia Yudkin and published by Infinity Publishing. This book was released on 2000-09 with total page 1 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Writing Riches written by Ray Edwards and published by Morgan James Pub. This book was released on 2010 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Edwards opens the door to the new online business owner and marketer, giving insiders tips and secrets based on his own very successful career on boosting profits and driving sales with results-based Web copy.
Download or read book Copy That written by Bobby Hawthorne and published by . This book was released on 2022-01-12 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "Finding the right words is essential for complementing the visuals and properly capturing the memories found in every yearbook," said author Bobby Hawthorne. "Copy That" is a robust collection of copywriting guidelines and inspiration curated to improve the storytelling capabilities of yearbook student staff. "Copy That" is distinctive in how Hawthorne translates writing concepts through anecdotes. From defining journalism terminology to sharing brainstorming techniques, he explains complex concepts through simplistic language paired with candid storytelling. The layout of Hawthorne's book offers efficient bookmarking of targeted glossaries and supporting writing samples.
Book Synopsis What Would Be Different by : Iain Macdonald
Download or read book What Would Be Different written by Iain Macdonald and published by . This book was released on 2019 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the intersection of metaphysics and social theory, this book presents and examines Adorno's unusual concept of possibility and aims to answer how we are to articulate the possibility of a redeemed life without lapsing into a vague and naïve utopianism.
Download or read book Management and Administration written by and published by . This book was released on 1922 with total page 828 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes critical reviews.
