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Content Curation
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Download or read book Curate This written by Steven Rosenbaum and published by . This book was released on 2014-10-25 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: The concept of "Curation" has rapidly moved from museums to mainstream media. As the sheer volume of Tweets, Likes, Blogs, YouTube videos, and emails overwhelm the web, publishers and brands are increasingly being asked to provide a human face to content organization and editorial curation. With the right framework, curation can be a powerful tool to help editorial meet new challenges.
Download or read book Curation written by Michael Bhaskar and published by Hachette UK. This book was released on 2016-06-02 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'A terrific and important book . . . it's a great, fresh take on how the 21st century is transforming the way we select everything from food to music' David Bodanis, author of E=MC2 In the past two years humanity has produced more data than the rest of human history combined. We carry a library of data in our pockets, accessible at any second. We have more information and more goods at our disposal than we know what to do with. There is no longer any competitive advantage in creating more information. Today, value lies in curation: selecting, finding and cutting down to show what really matters. Curation reveals how a little-used word from the world of museums became a crucial and at times controversial strategy for the twenty-first century. Today's most successful companies - Apple, Netflix, Amazon - have used curation to power their growth, by offering customers more tailored and appropriate choices. Curation answers the question of how we can live and prosper in an age of information overload. In the context of excess, it is not only a sound business strategy, but a way to make sense of the world.
Book Synopsis 10 Ways to Be a Better Learner by : Jeff Cobb
Download or read book 10 Ways to Be a Better Learner written by Jeff Cobb and published by Createspace Independent Pub. This book was released on 2012-04-01 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: We used to live in a knowledge economy. No longer. With the speed and scale of change in our world today, knowing is not enough: we must constantly be learning. In 10 Ways to Be a Better Learner, Jeff Cobb shows you how to take charge of your learning and turn the challenges of our hyper-connected, information-overloaded world into opportunities for growing and improving. Whether you are trying to advance in your career, or simply want to build new knowledge and skills to enrich your life, this is the book for you. Grounded in research, but practical in its application, 10 Ways to Be a Better Learner is a quick read that delivers high impact. About the Author: Jeff Cobb is the founder of the Mission to Learn blog, co-author of Shift Ed: A Call to Action for Transforming K-12 Education (Corwin, 2011) and author of the forthcoming Leading the Learning Revolution (AMACOM, 2012).
Book Synopsis Curation Nation: How to Win in a World Where Consumers are Creators by : Steven Rosenbaum
Download or read book Curation Nation: How to Win in a World Where Consumers are Creators written by Steven Rosenbaum and published by McGraw Hill Professional. This book was released on 2011-03-12 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Leaders Are Buzzing About Curation Nation “An indispensible guide to the brave new media world.” —Arianna Huffington, editor in chief, the Huffington Post “Gives me hope for the future of the Information Age. Rosenbaum argues for the growing importance of people—creative, smart, hip—who can spot trends, find patterns, and make meaning out of the flood of data that threatens to overwhelm us.” —Daniel H. Pink, New York Times bestselling author of Drive “A testament to the strategic mind of a genius and a road map for developing engaging consumer experiences by curating content around your brand.” —Bonin Bough, Global Director, Digital and Social Media, PepsiCo “Perfectly on-trend—an insightful guide to the future. So entertaining you won’t put it down.” —Chris Meyer, author of Blur “Read this book. Embrace curation, and you’ll be ready to ‘crush it’ with focus and passion in the noisy new world of massive data overload.” —Gary Vaynerchuk, New York Times bestselling author of Crush It “Provides a wealth of real-world examples of how businesses can use the Web to give their customers a valuable curated experience.” —Tony Hsieh, CEO, Zappos.com, and New York Times bestselling author of Delivering Happiness “Our best hope for sorting the good from the mediocre in our increasingly overwhelming media landscape.” —Clay Shirky, author of Cognitive Surplus and Here Comes Everybody About the Book: Let’s face it, we’re drowning in data. Our inboxes are flooded with spam, we have too many “friends” on Facebook, and our Twitter accounts have become downright unmanageable. Creating content is easy; finding what matters is hard. Fortunately, there is a new magic that makes the Web work. It’s called curation, and it enables people to sort through the digital excess and find what’s relevant. In Curation Nation, Steven Rosenbaum reveals why brands, publishers, and content entrepreneurs must embrace aggregation and curation to grow an existing business or launch a new one. In fact, he asserts that curation is the only way to be competitive in the future. Overwhelmed by too much content, people are hungry for an experience that both takes advantage of the Web’s breadth and depth and provides a measure of human sorting and filtering that search engines simply can’t achieve. In these shifting sands lies an extraordinary business opportunity: you can become a trusted source of value in an otherwise meaningless chaos of digital noise. In Curation Nation, Rosenbaum “curates the curators” by gathering together priceless insight and advice from the top thinkers in media, advertising, publishing, commerce, and Web technologies. This groundbreaking book levels the playing field, giving your business equal access to the content abundance presently driving consumer adoption of the Web. As the sheer volume of digital information in the world increases, the demand for quality and context becomes more urgent. Curation will soon be a part of your business and your digital world. Understand it now, join in early, and reap the many benefits Curation Nation has to offer. Learn more at CurationNation.org.
Download or read book Curationism written by David Balzer and published by Coach House Books. This book was released on 2014-10-14 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now that we ‘curate’ even lunch, what happens to the role of the connoisseur in contemporary culture?
Book Synopsis The Great Mental Models, Volume 1 by : Shane Parrish
Download or read book The Great Mental Models, Volume 1 written by Shane Parrish and published by Penguin. This book was released on 2024-10-15 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the essential thinking tools you’ve been missing with The Great Mental Models series by Shane Parrish, New York Times bestselling author and the mind behind the acclaimed Farnam Street blog and “The Knowledge Project” podcast. This first book in the series is your guide to learning the crucial thinking tools nobody ever taught you. Time and time again, great thinkers such as Charlie Munger and Warren Buffett have credited their success to mental models–representations of how something works that can scale onto other fields. Mastering a small number of mental models enables you to rapidly grasp new information, identify patterns others miss, and avoid the common mistakes that hold people back. The Great Mental Models: Volume 1, General Thinking Concepts shows you how making a few tiny changes in the way you think can deliver big results. Drawing on examples from history, business, art, and science, this book details nine of the most versatile, all-purpose mental models you can use right away to improve your decision making and productivity. This book will teach you how to: Avoid blind spots when looking at problems. Find non-obvious solutions. Anticipate and achieve desired outcomes. Play to your strengths, avoid your weaknesses, … and more. The Great Mental Models series demystifies once elusive concepts and illuminates rich knowledge that traditional education overlooks. This series is the most comprehensive and accessible guide on using mental models to better understand our world, solve problems, and gain an advantage.
Book Synopsis Social LEADia by : Jennifer Casa-Todd
Download or read book Social LEADia written by Jennifer Casa-Todd and published by . This book was released on 2017 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Equipping students for their future begins by helping them become digital leaders now. Students need to learn how to leverage social media to connect to people, passions, and opportunities to grow and make a difference. Social LEADia offers insight and engaging stories to help you shift the focus from digital citizenship to digital leadership.
Book Synopsis Digital Curation in the Digital Humanities by : Arjun Sabharwal
Download or read book Digital Curation in the Digital Humanities written by Arjun Sabharwal and published by Chandos Publishing. This book was released on 2015-04-11 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Archives and special collections departments have a long history of preserving and providing long-term access to organizational records, rare books, and other unique primary sources including manuscripts, photographs, recordings, and artifacts in various formats. The careful curatorial attention to such records has also ensured that such records remain available to researchers and the public as sources of knowledge, memory, and identity. Digital curation presents an important framework for the continued preservation of digitized and born-digital collections, given the ephemeral and device-dependent nature of digital content. With the emergence of analog and digital media formats in close succession (compared to earlier paper- and film-based formats) came new standards, technologies, methods, documentation, and workflows to ensure safe storage and access to content and associated metadata. Researchers in the digital humanities have extensively applied computing to research; for them, continued access to primary data and cultural heritage means both the continuation of humanities scholarship and new methodologies not possible without digital technology. Digital Curation in the Digital Humanities, therefore, comprises a joint framework for preserving, promoting, and accessing digital collections. This book explores at great length the conceptualization of digital curation projects with interdisciplinary approaches that combine the digital humanities and history, information architecture, social networking, and other themes for such a framework. The individual chapters focus on the specifics of each area, but the relationships holding the knowledge architecture and the digital curation lifecycle model together remain an overarching theme throughout the book; thus, each chapter connects to others on a conceptual, theoretical, or practical level. - Theoretical and practical perspectives on digital curation in the digital humanities and history - In-depth study of the role of social media and a social curation ecosystem - The role of hypertextuality and information architecture in digital curation - Study of collaboration and organizational dimensions in digital curation - Reviews of important web tools in digital humanities
Author :Management Association, Information Resources Publisher :IGI Global ISBN 13 :1522569227 Total Pages :498 pages Book Rating :4.5/5 (225 download)
Book Synopsis Digital Curation: Breakthroughs in Research and Practice by : Management Association, Information Resources
Download or read book Digital Curation: Breakthroughs in Research and Practice written by Management Association, Information Resources and published by IGI Global. This book was released on 2018-08-03 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: The effective use of technology offers numerous benefits in protecting cultural heritage. With the proper implementation of these tools, the management and conservation of artifacts and knowledge are better attained. Digital Curation: Breakthroughs in Research and Practice is a critical source of academic knowledge on the preservation, selection, collection, maintenance, and archiving of digital materials. Highlighting a range of pertinent topics such as electronic resource management, digital preservation, and virtual restoration, this publication is an ideal reference source for digital curators, technology developers, IT professionals, academicians, researchers, and graduate-level students interested in the curation and preservation of digital resources.
Book Synopsis Strategic Social Media Management by : Karen E. Sutherland
Download or read book Strategic Social Media Management written by Karen E. Sutherland and published by Springer Nature. This book was released on with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis A Companion to Curation by : Brad Buckley
Download or read book A Companion to Curation written by Brad Buckley and published by John Wiley & Sons. This book was released on 2020-01-29 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive reference text on curation both inside and outside the museum A Companion to Curation is the first collection of its kind, assembling the knowledge and experience of prominent curators, artists, art historians, scholars, and theorists in one comprehensive volume. Part of the Blackwell Companion series, this much-needed book provides up-to-date information and valuable insights on the field of curatorial studies and curation in the visual arts. Accessible and engaging chapters cover diverse, contemporary methods of curation, its origin and history, current and emerging approaches within the profession, and more. This timely publication fills a significant gap in literature on the role of the curator, the art and science of curating, and the historical arc of the field from the 17th century to the present. The Companion explores topics such as global developments in contemporary indigenous art, Asian and Chinese art since the 1980s, feminist and queer feminist curatorial practices, and new curatorial strategies beyond the museum. This unique volume: Offers readers a wide range of perspectives on curating in both theory and practice Includes coverage of curation outside of the Eurocentric and Anglosphere art worlds Presents clear and comprehensible information valuable for specialists and novices alike Discusses the movements, models, people and politics of curating Provides guidance on curating in a globalized world Broad in scope and detailed in content, A Companion to Curation is an essential text for professionals engaged in varied forms of curation, teachers and students of museum studies, and readers interested in the workings of the art world, museums, benefactors, and curators.
Download or read book Content Rules written by Ann Handley and published by John Wiley & Sons. This book was released on 2012-05-22 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online—and using them to establish credibility and build a loyal customer base. Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others Leverage social media and social tools to get your content and ideas distributed as widely as possible Understand why you are generating content—getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy Write in a way that powerfully communicates your service, product, or message across various Web mediums Boost your online presence and engage with customers and prospects like never before with Content Rules.
Download or read book Talk Triggers written by Jay Baer and published by Penguin. This book was released on 2018-10-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business. The key to activating customer chatter is the realization that same is lame. Nobody says "let me tell you about this perfectly adequate experience I had last night." The strategic, operational differentiator is what gives customers something to tell a story about. Companies (including the 30+ profiled in Talk Triggers) must dare to be different and exceed expectations in one or more palpable ways. That's when word of mouth becomes involuntary: the customers of these businesses simply MUST tell someone else. Talk Triggers contains: Proprietary research into why and how customers talk More than 30 detailed case studies of extraordinary results from Doubletree Hotels by Hilton and their warm cookie upon arrival, The Cheesecake Factory and their giant menu, Five Guys Burgers and their extra fries in the bag, Penn & Teller and their nightly meet and greet sessions, and a host of delightful small businesses The 4-5-6 learning system (the 4 requirements for a differentiator to be a talk trigger; the 5 types of talk triggers; and the 6-step process for creating talk triggers) Surprises in the text that are (of course) word of mouth propellants Consumers are wired to discuss what is different, and ignore what is average. Talk Triggers not only dares the reader to differentiate, it includes the precise formula for doing it. Combining compelling stories, inspirational examples, and practical how-to, Talk Triggers is the first indispensable book about word of mouth. It's a book that will create conversation about the power of conversation.
Book Synopsis Digital Curation by : Gillian Oliver
Download or read book Digital Curation written by Gillian Oliver and published by American Library Association. This book was released on 2016-04-01 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Useful as both a teaching text and day-to-day working guide, this book outlines the essential concepts and techniques that are crucial to preserving the longevity of digital resources.
Book Synopsis You Are The Key by : Apurva Chamaria
Download or read book You Are The Key written by Apurva Chamaria and published by Bloomsbury Publishing. This book was released on 2016-04-04 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether it is a sales person struggling to meet his quota, a love stuck lover trying to get introduced to his beloved, a young MBA looking for a job, an entrepreneur looking for funding, marketers trying to enable sales to generate leads on their own - everybody can benefit from understanding and learning the principles detailed in this book. With internet penetration and social media and mobile usage going through the roof, this book is a must read guide which will help you open doors and create opportunities which you never knew existed. Welcome to the world of social selling!
Book Synopsis New Routes to Library Success by : Elisabeth Doucett
Download or read book New Routes to Library Success written by Elisabeth Doucett and published by American Library Association. This book was released on 2015-04-13 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's library leaders face a world in which the only constant is change. Seeking out innovative ways to meet the evolving needs of their communities has become a critical part of their responsibilities. In this book, Doucett mines new territory in this ongoing effort by exploring how successful organizations "outside the stacks" conduct their business. She interviews leaders of advertising, online commerce, fundraising, retailing, crowdsourcing and other organizations (including Kickstarter, L.L. Bean, Down East Magazine and Tom's of Maine, among others), learning what they do exceptionally well. From this research she presents more than 100 examples of game-changing ideas ready for application in libraries. And most importantly, she articulates a simple process that readers can use to pursue the same path of exploration at their own institutions, including the actual questions used during her interviews. An exciting survey of creativity in action, Doucett's book will encourage public library directors, managers, trustees, and staff to cross-pollinate their own expertise with innovative ideas from outside the stacks.
Book Synopsis Give Your Marketing a Digital Edge - A 10-Book Bundle Special Edition by : Gabriela Taylor
Download or read book Give Your Marketing a Digital Edge - A 10-Book Bundle Special Edition written by Gabriela Taylor and published by Global & Digital. This book was released on 2013-10-06 with total page 827 pages. Available in PDF, EPUB and Kindle. Book excerpt: She has done the hard work of evaluating and learning how to use all the different online sites and tools that can help your business soar, and she has combined that knowledge into Give Your Marketing a Digital Edge, an inexpensive 10 titles in two books that you'll refer to again and again. Here's what the Give Your Marketing a Digital Edge includes: Budget Marketing - How to Start & Market an Online Business with Little or Zero Marketing Budget: why pay for online tools when there are fantastic free ones available that will help your business for absolutely nothing? Targeting Your Market - Marketing Across Generations, Cultures & Gender: marketing by demographics can be as simple as not advertising baby diapers on a site aimed at Baby Boomers. But the truth is there's a lot more to know if you want to maximize business success and avoid blunders. Plan, Create, Optimize, Distribute - Your Strategic Roadmap to Content Marketing Success: by mastering content marketing, you can connect with customers on a personal level, build a relationship, call your audience to action, and provide a platform for customer feedback. Google Best Practices - How to Build and Market Your Business with Google: YouTube, Google+, Google+ Local, Google News, Google SEO, AdWords, AdSense, etc. - this book tells you how you can make money using everything Google has to offer. Socialize to Monetize - How To Run Effective Social Media Campaigns across the Top 25 Social Networking Sites: by mastering content marketing, you can connect with customers on a personal level, build a relationship, call your audience to action, and provide a platform for customer feedback. Pinterest Marketing - The Ultimate Guide: if your customers are on Pinterest, you need to be there too! Leverage the power of visual marketing with one of the best tools ever invented to increase sales for your business. Tumblr for Business - The Ultimate Guide: learn how to use Tumblr to showcase your brand to a worldwide audience, create social buzz, and take your business to the next level. Advertising in a Digital Age - Best Practices for AdWords and Social Media Advertising: learn how to use online advertising to reach more people, interact with your community, collect feedback and monitor results in real-time, adjust your advertising quickly, and target and retarget your messages for relevancy all on a tiny budget. Mobilize to Monetize - The Fast Track to Effective Mobile Marketing: when you use mobile technology to promote a brand and its products and services anytime, from anywhere, you can target your messages based on information you already have and engage your customers directly. Globalize to Monetize - Taking Your Online Business to New Markets: marketing globally requires cultural understanding and overcoming barriers of language and culture are crucial to successfully market globally.