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Author : David A. Aaker
Publisher :
ISBN 13 :
Total Pages : 520 pages
Book Rating : 4.:/5 (49 download)
Download or read book Consumerism written by David A. Aaker and published by . This book was released on 1978 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ralph M. Gaedeke (comp.)
Publisher :
ISBN 13 :
Total Pages : 428 pages
Book Rating : 4.3/5 (91 download)
Download or read book Consumerism; Viewpoints from Business, Government, and the Public Interest written by Ralph M. Gaedeke (comp.) and published by . This book was released on 1972 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Joel R. Evans
Publisher : New York : Praeger
ISBN 13 :
Total Pages : 480 pages
Book Rating : 4.F/5 ( download)
Download or read book Consumerism in the United States written by Joel R. Evans and published by New York : Praeger. This book was released on 1980 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee for Consumers
Publisher :
ISBN 13 :
Total Pages : 164 pages
Book Rating : 4.0/5 (17 download)
Download or read book Consumerism in the 1980's written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee for Consumers and published by . This book was released on 1981 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : S.S. Kaptan
Publisher : Sarup & Sons
ISBN 13 : 9788176254205
Total Pages : 108 pages
Book Rating : 4.2/5 (542 download)
Download or read book Media And Consumer Protection written by S.S. Kaptan and published by Sarup & Sons. This book was released on 2004 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Indian context.
Author : Yoginder Singh Verma
Publisher :
ISBN 13 :
Total Pages : 156 pages
Book Rating : 4.:/5 (4 download)
Download or read book Consumerism in India written by Yoginder Singh Verma and published by . This book was released on 1994 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Barbara B. Murray
Publisher :
ISBN 13 : 9780876201947
Total Pages : 492 pages
Book Rating : 4.2/5 (19 download)
Download or read book Consumerism, the Eternal Triangle written by Barbara B. Murray and published by . This book was released on 1973 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : K. N. Bhatt
Publisher :
ISBN 13 : 9789380031552
Total Pages : 382 pages
Book Rating : 4.0/5 (315 download)
Download or read book Consumers, Consumerism and Consumer Protection written by K. N. Bhatt and published by . This book was released on 2010 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: Papers presented at the National Seminar on "Consumer Protection in India : Problems and Prospects", held during 25-26 February 2008.
Author : William Thomas Kelley
Publisher :
ISBN 13 :
Total Pages : 612 pages
Book Rating : 4.:/5 (89 download)
Download or read book New Consumerism: Selected Readings written by William Thomas Kelley and published by . This book was released on 1973 with total page 612 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Stephen Brobeck
Publisher : Boston, Mass. : G.K. Hall
ISBN 13 :
Total Pages : 326 pages
Book Rating : 4.3/5 (91 download)
Download or read book The Modern Consumer Movement written by Stephen Brobeck and published by Boston, Mass. : G.K. Hall. This book was released on 1990 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: An annotated guide that describes nearly a 1000 sources on the sonsumer movement.
Author : Robert N. Mayer
Publisher : Macmillan Reference USA
ISBN 13 :
Total Pages : 216 pages
Book Rating : 4.3/5 (91 download)
Download or read book The Consumer Movement written by Robert N. Mayer and published by Macmillan Reference USA. This book was released on 1989 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analyzing the consumer movement from sociological, economic, and political perspectives, Mayer argues that American consumer activists have successfully shaped public policy despite formidable obstacles. He details the history of consumer activism in the United States, looks at significant leaders, and examines the key components of the present movement. He measures its successes and failures, compares it with movements in other countries, shows how shrewd political maneuvering has combined with fortuitous circumstances to bring about legislation in the interest of consumers, and foresees the problems and issues that will spark the next wave of consumerism. ISBN 0-8057-9718-1 (alk. Paper): $25.95.
Author : David A. Aaker
Publisher : Simon and Schuster
ISBN 13 : 0029001501
Total Pages : 516 pages
Book Rating : 4.0/5 (29 download)
Download or read book Consumerism, 4th Ed. written by David A. Aaker and published by Simon and Schuster. This book was released on 1982-02 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new edition of this highly acclaimed anthology continues to provide the most comprehensive, rigorously balanced survey available of modern consumerism. Written by a wide range of experts, the 42 articles -- half of them new to this edition -- cover today's most important consumer and public policy issues: advertising and the disclosure of consumer information, selling practices, anti-trust issues and competition, product safety, liability, and consumer satisfaction. As in previous editions, the articles are arranged according to the steps in the purchase process. New to this edition are detailed discussions of such current issues as the costs and benefits of government regulation, advertising to children, consumer information systems, and demarketing (encouraging consumers to use less of such products as tobacco and energy). The final section assesses the response of business and industry to consumer pressures.
Author : Alain Chatriot
Publisher : Routledge
ISBN 13 : 1351889931
Total Pages : 355 pages
Book Rating : 4.3/5 (518 download)
Download or read book The Expert Consumer written by Alain Chatriot and published by Routledge. This book was released on 2017-09-29 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent work has focused on the politics of consumption and its manifestation in a number of situations. This volume extends these debates, providing a tighter focus and contributing to a noticeable gap in the field that numerous scholars are beginning to turn towards: that is, organizations of consumers themselves who have chosen to speak for all consumers and similar such bodies of experts which act on behalf of consumers. The volume is fortunate in drawing upon a number of scholars who are about to publish major works on the subject, but who are happy to provide summary versions of their work for the volume. The book pays particular attention to specific moments in consumer mobilization and expertise, capturing the range of types of expert consumers across the twentieth century, from ethical consumer groups at the beginning, to intellectuals, housewives, economists and public officials. It addresses questions on the nature of consumer organizing, which bodies can speak for consumers, whether one consumer voice can ever be identified and the relationship between consumption and citizenship. Overview pieces demonstrate the larger narratives involved in the study of the expert consumer, whilst more comparative essays set out the nature of transatlantic exchanges. Other contributions point to the similarities across seemingly different consumption regimes, while case studies of specific organisations and key historical moments draw out the particularities of consumer expertise.
Author : Ayantunji Gbadamosi
Publisher : Routledge
ISBN 13 : 1351819054
Total Pages : 666 pages
Book Rating : 4.3/5 (518 download)
Download or read book Young Consumer Behaviour written by Ayantunji Gbadamosi and published by Routledge. This book was released on 2017-11-22 with total page 666 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although one perspective depicts young consumers as vulnerable and passive in the marketplace system, our knowledge of this consumer group will be inadequate if limited to this contention. Their roles and relevance in family consumption activities are becoming increasingly profound. Available evidence shows that they cannot be ignored in the marketplace dynamics as they consume goods and services in their households and are involved in various other active roles in their household consumption including making decisions where applicable. Hence, the landscape of young consumer behaviour is changing. Young Consumer Behaviour: A Research Companion focusses on exploring the behaviour of young consumers as individuals and societal members. The chapters address different aspects of consumption activities of children as individuals like motivation, involvement, perception, learning, attitude, the self, and personality. Similarly, chapters on consumer behaviour in social settings contextualised to young consumers including culture, sub-culture, family, and groups are incorporated into the book. This book fills a gap in the literature by addressing the dynamics of consumption patterns of this consumer group, in relation to various marketing stimuli and different stakeholders. It combines eclectic perspectives on the topic and specifically, bridges the gap between historical perspectives and contemporary issues. Building on the extant literature in the field of marketing and consumer behaviour, this book is a compendium of research materials and constitutes an essential reference source on young consumer behaviour issues with both academic and managerial implications.
Author : Parkash Chandel
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781723301100
Total Pages : 384 pages
Book Rating : 4.3/5 (11 download)
Download or read book Consumer Awareness and Consumer Protection written by Parkash Chandel and published by Createspace Independent Publishing Platform. This book was released on 2018-07-17 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer protection has become the topic of debate at all levels. The reason behind this has been the lack of awareness of consumers and the malpractices of the business world. In order to maximize profits, many businessmen exploit consumers by supplying poor qual-ity goods at higher prices. They adopt unfair trade practices such as adulteration, boarding, black-marketing, etc. As a result, consumers do not get value for their money. Big business houses use their power for private gain and to the detriment of consumers. Consumers are exposed to physical, environmental and other hazards. They need to be protected from spurious, duplicate and adulterated products, pollution of air, water and noise, and misleading advertising. Consumer protection, however, is only possible if two steps are taken. First is to frame rules, legislations and set up machinery like courts to assure that laws are implemented in their true spirits. Second is to make the stakeholders aware of such laws so that they might defend themselves when required. Keeping these two steps in mind, this study has been undertaken. It covers the evaluation of consumer protection machinery and assesses the level of awareness of consumers in Himachal Pradesh. A brief outline of the thesis is as below. Chapter - I deals with the introduction to consumer protection. It discusses the meaning of consumer, consumer protection, and consumerisms. It also discusses the consumer's rights, needs, and consumer's responsibilities. Chapter - II reviews the literature concerning the problem at hand. It also presents a picture of research design formulated for the present research work. It discusses the selection of the problem, importance, scope, objectives, hypotheses and research methodology of the present study. Finally, the limitations and the future scope of study have been shown. Chapter - III discusses consumerism and consumer protection movements at the international and national level. Chapter - IV is an attempt to examine various legislations for consumer protection at the international level as well at the national level in India. Chapter - V reviews the frameworks for consumer dispute resolution and redress in India. Chapter - VI examines the organizational setup for the consumer protection along with its evaluation in Himachal Pradesh. Chapter - VII deals with the analyses of opinion and perception about consumer awareness and consumer alertness with regard to consumer protection. Chapter - VIII highlights the summary and major findings of the study. It also explains suggestions to improve the implementation of consumer protection laws and awareness among people.
Author : Norman Kangun
Publisher : Marketing Classics Press
ISBN 13 : 1613112211
Total Pages : 221 pages
Book Rating : 4.6/5 (131 download)
Download or read book Consumerism written by Norman Kangun and published by Marketing Classics Press. This book was released on 2011-10-15 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lawrence B. Glickman
Publisher : University of Chicago Press
ISBN 13 : 0226298663
Total Pages : 424 pages
Book Rating : 4.2/5 (262 download)
Download or read book Buying Power written by Lawrence B. Glickman and published by University of Chicago Press. This book was released on 2009-06-10 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: A definitive history of consumer activism, Buying Power traces the lineage of this political tradition back to our nation’s founding, revealing that Americans used purchasing power to support causes and punish enemies long before the word boycott even entered our lexicon. Taking the Boston Tea Party as his starting point, Lawrence Glickman argues that the rejection of British imports by revolutionary patriots inaugurated a continuous series of consumer boycotts, campaigns for safe and ethical consumption, and efforts to make goods more broadly accessible. He explores abolitionist-led efforts to eschew slave-made goods, African American consumer campaigns against Jim Crow, a 1930s refusal of silk from fascist Japan, and emerging contemporary movements like slow food. Uncovering previously unknown episodes and analyzing famous events from a fresh perspective, Glickman illuminates moments when consumer activism intersected with political and civil rights movements. He also sheds new light on activists’ relationship with the consumer movement, which gave rise to lobbies like the National Consumers League and Consumers Union as well as ill-fated legislation to create a federal Consumer Protection Agency.
