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Author : James R. Bettman
Publisher : Addison Wesley Publishing Company
ISBN 13 :
Total Pages : 424 pages
Book Rating : 4.:/5 (43 download)
Download or read book An Information Processing Theory of Consumer Choice written by James R. Bettman and published by Addison Wesley Publishing Company. This book was released on 1979 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Zheng Joyce Wang
Publisher : MIT Press
ISBN 13 : 0262361655
Total Pages : 305 pages
Book Rating : 4.2/5 (623 download)
Download or read book Cognitive Choice Modeling written by Zheng Joyce Wang and published by MIT Press. This book was released on 2021-03-09 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: The emerging interdisciplinary field of cognitive choice models integrates theory and recent research findings from both decision process and choice behavior. Cognitive decision processes provide the interface between the environment and brain, enabling choice behavior, and the basic cognitive mechanisms underlying decision processes are fundamental to all fields of human activity. Yet cognitive processes and choice processes are often studied separately, whether by decision theorists, consumer researchers, or social scientists. In Cognitive Choice Modeling, Zheng Joyce Wang and Jerome R. Busemeyer introduce a new cognitive modeling approach to the study of human choice behavior. Integrating recent research findings from both cognitive science and choice behavior, they lay the groundwork for the emerging interdisciplinary field of cognitive choice modeling.
Author : W.F. Van Raaij
Publisher : Springer Science & Business Media
ISBN 13 : 9401577919
Total Pages : 673 pages
Book Rating : 4.4/5 (15 download)
Download or read book Handbook of Economic Psychology written by W.F. Van Raaij and published by Springer Science & Business Media. This book was released on 2013-03-09 with total page 673 pages. Available in PDF, EPUB and Kindle. Book excerpt: The idea to publish a Handbook of Economic Psychology came up as a natural consequence of a discussion concerning appropriate reading material for courses in economic psychology. The discussion took place a few years ago in the Department of Economic Psychology at Tilburg University, The Netherlands. It was noted that there was a surprising lack of collections of pertinent readings, to say nothing about the lack of textbooks in the English language. So the present editors, who had been involved in the discussion, decided to start working on a Handbook. The situation has changed quite a lot since then. There are now a number of books, internationally available in the English language, in economic psy chology or behavioral economics. The interest in this field of study is expanding quite impressively. The Journal of Economic Psychology is now (1988) in its ninth volume and many other journals are publishing articles in the field. The application of psychological theories and methods to economic prob lems or the study of economic experiences and behavior is variously referred to as economic psychology or behavioral economics. While in principle we do not want to overdo the differences between the two, we have a feeling that economic psychology has a slightly stronger flavor of psychology than behavioral economics which in its turn seems to be closer to economics. Psychologists tend to feel more at home in economic psychology, while economists seem to favor behavioral economics.
Author : Flemming Hansen
Publisher :
ISBN 13 :
Total Pages : 568 pages
Book Rating : 4.:/5 (41 download)
Download or read book Consumer Choice Behavior: a Cognitive Theory written by Flemming Hansen and published by . This book was released on 1972 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Gordon R Foxall
Publisher : Springer
ISBN 13 : 1349170895
Total Pages : 158 pages
Book Rating : 4.3/5 (491 download)
Download or read book Consumer Choice written by Gordon R Foxall and published by Springer. This book was released on 1983-05-12 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Barry Schwartz
Publisher : Harper Collins
ISBN 13 : 0061748994
Total Pages : 308 pages
Book Rating : 4.0/5 (617 download)
Download or read book The Paradox of Choice written by Barry Schwartz and published by Harper Collins. This book was released on 2009-10-13 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether we're buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions—both big and small—have become increasingly complex due to the overwhelming abundance of choice with which we are presented. As Americans, we assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them, it can set you up for unrealistically high expectations, and it can make you blame yourself for any and all failures. In the long run, this can lead to decision-making paralysis, anxiety, and perpetual stress. And, in a culture that tells us that there is no excuse for falling short of perfection when your options are limitless, too much choice can lead to clinical depression. In The Paradox of Choice, Barry Schwartz explains at what point choice—the hallmark of individual freedom and self-determination that we so cherish—becomes detrimental to our psychological and emotional well-being. In accessible, engaging, and anecdotal prose, Schwartz shows how the dramatic explosion in choice—from the mundane to the profound challenges of balancing career, family, and individual needs—has paradoxically become a problem instead of a solution. Schwartz also shows how our obsession with choice encourages us to seek that which makes us feel worse. By synthesizing current research in the social sciences, Schwartz makes the counter intuitive case that eliminating choices can greatly reduce the stress, anxiety, and busyness of our lives. He offers eleven practical steps on how to limit choices to a manageable number, have the discipline to focus on those that are important and ignore the rest, and ultimately derive greater satisfaction from the choices you have to make.
Author : Flemming Hansen
Publisher : Copenhagen Business School Press DK
ISBN 13 : 9788763001984
Total Pages : 474 pages
Book Rating : 4.0/5 (19 download)
Download or read book Emotions, Advertising and Consumer Choice written by Flemming Hansen and published by Copenhagen Business School Press DK. This book was released on 2007 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Emotions, Advertising and Consumer Choice focuses on recent neurological and psychological insights - originating from brain scanning or neurological experiments - on basic emotional processes in the brain and their role in controlling human behaviour. These insights are translated by the authors to cover the behaviour of ordinary individuals in everyday life. The book looks at these developments in the light of traditional cognitive theories of consumer choice and it discusses the implications for advertising and other communication testing."--Jacket.
Author : Thomas S. Wallsten
Publisher : Taylor & Francis
ISBN 13 : 104002551X
Total Pages : 304 pages
Book Rating : 4.0/5 (4 download)
Download or read book Cognitive Processes in Choice and Decision Behavior written by Thomas S. Wallsten and published by Taylor & Francis. This book was released on 2024-05-01 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decision theory is a uniquely interdisciplinary field of study with contributions from economics, statistics, mathematics, philosophy, operations research, and psychology. The 1970s had seen important changes in research on behavioral decision theory in terms of a shift from a reliance on economic and statistical models to an emphasis on concepts drawn from cognitive psychology. Originally published in 1980, Cognitive Processes in Choice and Decision Behavior contains papers that explore the reasons why these changes had come about and discuss the future directions to which they pointed. It was clear at the time that research in behavioral decision theory was changing dramatically. The chapters in this book represent a good assessment of the reasons the changes were coming about and some of the merits and problems of the directions in which it was moving. Today it can be read in its historical context.
Author : C. N. Krishna Naik
Publisher : Discovery Publishing House
ISBN 13 : 9788171414772
Total Pages : 280 pages
Book Rating : 4.4/5 (147 download)
Download or read book Consumer Behaviour written by C. N. Krishna Naik and published by Discovery Publishing House. This book was released on 1999 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Gordon Foxall
Publisher : Routledge
ISBN 13 : 113523809X
Total Pages : 201 pages
Book Rating : 4.1/5 (352 download)
Download or read book Interpreting Consumer Choice written by Gordon Foxall and published by Routledge. This book was released on 2009-09-10 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a structured approach to consumer research , showing how a simple framework that embodies the rewards and costs associated with consumer choice can be used to interpret a wide range of consumer behaviours.
Author : Joann Peck
Publisher : Springer
ISBN 13 : 3319771582
Total Pages : 278 pages
Book Rating : 4.3/5 (197 download)
Download or read book Psychological Ownership and Consumer Behavior written by Joann Peck and published by Springer. This book was released on 2018-05-02 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This pathbreaking volume expands on the construct of psychological ownership, placing it in the contexts of both individual consumer behavior and the wider decision-making of consumer populations. An individual’s feeling of ownership toward a target represents the perception that something is “mine!”, and is highly relevant to buying and relating to specific goods, economic and health decision-making and, especially salient given today’s privacy concerns, psychological ownership of digital content and personal data. Experts analyze the social conditions and cognitive processes concerning shared consumer experiences and psychological ownership. Contributors also discuss possibilities for socially responsible forms of psychological ownership using examples from environmental causes, and the behavioral mechanisms involved when psychological ownership becomes problematic, as in cases of hoarding. Included among the topics: Evidence from young children suggesting that even legal ownership is fundamentally psychological. Ownership, the extended self, and the extended object. Psychological ownership in financial decisions. The intersection of ownership and design. Can consumers perceive collective psychological ownership of an organization? Whose experience is it, anyway? Psychological ownership and enjoyment of shared experiences. Psychological ownership as a facilitator of sustainable behaviors including stewardship. Future research avenues in psychological ownership. Psychological Ownership and Consumer Behavior pinpoints research topics and real-world issues that will define the field in the coming years. It will be especially useful in graduate classes in marketing, consumer behavior, policy interventions, and business psychology.
Author : John A. Howard
Publisher : New York : Wiley
ISBN 13 :
Total Pages : 490 pages
Book Rating : 4.F/5 ( download)
Download or read book The Theory of Buyer Behavior written by John A. Howard and published by New York : Wiley. This book was released on 1969 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : G. Foxall
Publisher : Springer
ISBN 13 : 0230510027
Total Pages : 279 pages
Book Rating : 4.2/5 (35 download)
Download or read book Understanding Consumer Choice written by G. Foxall and published by Springer. This book was released on 2005-03-11 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding Consumer Choice shows how attempts to relate consumers' attitudes and actions have implicitly incorporated measures of the very variables at the heart of a situational theory of consumer choice. These are the buyer's consumption history and the physical and social setting in which consumer behaviour occurs. The book explores the capacity of the resulting model to explain consumer behaviour in retail and consumption situations, and to elucidate brand choice. The result is a novel interrogation of cognitive and behavioural perspectives, an overarching philosophy for consumer research.
Author : W. Fred van Raaij
Publisher :
ISBN 13 :
Total Pages : 224 pages
Book Rating : 4.:/5 (27 download)
Download or read book Consumer Choice Behavior written by W. Fred van Raaij and published by . This book was released on 1977 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : P. Nijkamp
Publisher : Elsevier
ISBN 13 : 9780444879691
Total Pages : 728 pages
Book Rating : 4.8/5 (796 download)
Download or read book Handbook of Regional and Urban Economics written by P. Nijkamp and published by Elsevier. This book was released on 1986 with total page 728 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second volume of the Handbook presents professional surveys of all the important topics in urban economics. The first section contains 6 surveys on locational analysis, the second, 5 surveys of specific urban markets, and the third part presents 5 surveys of government policy issues. The book brings together exhaustive research by distinguished scholars from many countries. It is the only complete survey volume of urban economics and should serve as a reference volume to scholars and graduate students for many years. For more information on the Handbooks in Economics series, please see our home page on http://www.elsevier.nl/locate/hes--
Author : Gordon R. Foxall
Publisher : Taylor & Francis
ISBN 13 : 9780415196437
Total Pages : 416 pages
Book Rating : 4.1/5 (964 download)
Download or read book Consumer Behaviour Analysis: The behavioural basis of consumer choice written by Gordon R. Foxall and published by Taylor & Francis. This book was released on 2002 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Alexander Chernev
Publisher : Now Pub
ISBN 13 : 9781601985347
Total Pages : 74 pages
Book Rating : 4.9/5 (853 download)
Download or read book Product Assortment and Consumer Choice written by Alexander Chernev and published by Now Pub. This book was released on 2012 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt: Product Assortment and Consumer Choice: An Interdisciplinary Review examines existing literature and builds on the current theoretical developments across different research domains to develop a set of research propositions delineating the impact of product assortment on consumer choice. Taking a consumer's perspective to examine how product assortment influences decision making and choice, this monograph defines the consumer aspect of assortment research to answer three key questions. First, how do consumers perceive the variety of items in an assortment? The first part of this review examines factors that influence consumer perceptions of the variety of an assortment. In particular, it investigates how factors such as assortment size, the degree of distinctiveness of assortment options, the dispersion of option frequencies, and the organization of the assortment influence consumer perceptions of assortment variety. Second, how do consumers choose an item from a given assortment? The second part discusses factors that influence consumer choice of an item from a given assortment. It examines the impact of assortment size on the purchase likelihood from a given assortment, the number of options purchased, and the particular options chosen from the assortment. Third, how do consumers choose among assortments? The third part examines factors that influence consumer choice among assortments. In particular, it investigates how assortment size, assortment structure, and purchase quantity influence consumers' choice of an assortment. Conceptual analysis of the existing research in each of these three areas is summarized in a series of research propositions that integrate current findings and offer directions for future research. Product Assortment and Consumer Choice: An Interdisciplinary Review concludes with a discussion of the theoretical contributions and managerial implications of existing product assortment research and identify venues for further investigation.
